View Full Version : Articles for App Store Developers

Mar 17, 2012, 03:09 PM
Thanks to Arn and the rest of the great people at MR, there is now an App Store Business, Legal and Marketing Forum! This thread has been moved and I will continue to update it when new articles catch my eye. If you notice any missing links, please let me know.

Here are some development articles from the past month is case you missed them:

Why Gym Hero is Free (http://blog.gymheroapp.com/why-gym-hero-is-free)
A developer explains the process behind making their app free.

App Store Milestones $10K (http://blog.ear-fung.us/2012/01/09/app-store-milestone/)
A developer works on reaching $10,000 in revenue.

The Curious Case of Our iOS App (http://preyproject.com/blog/2012/03/the-curious-case-of-our-ios-app)
Getting rejected for submission by Apple

Effective PR, Marketing, and Community Management in the Indie Games Space (YouTube link) (http://www.youtube.com/watch?v=Zcjs2QGOh9M)
A great video on game promotion by an indie game developer.

Pressure Builds on Apple Over App Store Fraud (NYTimes) (http://www.nytimes.com/2012/03/16/technology/pressure-on-apple-builds-over-app-store-fraud.html?pagewanted=1&_r=1)
Yes, it happens.

Mar 17, 2012, 08:05 PM
Very interesting links, keep them coming, we all could use more free education!

Mar 17, 2012, 08:20 PM

Mar 18, 2012, 10:57 AM

Mar 19, 2012, 05:39 AM
Thanks for putting this together, very interesting stuff!

Mar 19, 2012, 10:18 PM
A few more to start your week. I've decided to keep them all in one post so people can find them easily.

Draw Something craze 'banks dev $100k per day' (http://www.develop-online.net/news/40228/Draw-Something-craze-banks-dev-100k-per-day)
A little motivation never hurt anyone.

16 Simple and Effective iPhone/iPad App Landing Page Designs (http://www.designerpunch.com/content/16-simple-and-effective-iphoneipad-app-landing-page-designs)
A good resource for inspiration on landing pages.

About those vector icons (http://www.pushing-pixels.org/2011/11/04/about-those-vector-icons.html)
Some things to think about when creating icons.

Mar 20, 2012, 04:43 AM
Excellent :D i love this place!

Mar 21, 2012, 09:53 AM
Crit Board (http://www.akomarov.com/critboard/2011-ammo-rack-app-design-critique)
People get their apps design reviewed. Good place to see critiques in action.

Ten Things To Think About When Designing Your iPad App (http://uxdesign.smashingmagazine.com/2012/01/31/ten-things-think-about-designing-ipad-app/)
From Smashing Magazine.

Mar 23, 2012, 09:50 AM
How To Get Media Coverage For Your Startup: A Complete Guide (http://onstartups.com/tabid/3339/bid/80121/How-To-Get-Media-Coverage-For-Your-Startup-A-Complete-Guide.aspx)
I wouldn't say complete, but a good start.

WebKit Limit on Retina JPG Image Display (http://duncandavidson.com/blog/2012/03/webkit_retina_bug)
For designing web pages for the retina display, there is a bug you should be aware of.

How To Market Your Mobile Application (http://www.smashingmagazine.com/2010/03/03/how-to-market-your-mobile-app/)
Some things you probably already knew but might want to read about again.

Mar 24, 2012, 11:46 PM
Great thread with some really helpful links. Thanks OP, and keep em comin!!

Mar 26, 2012, 11:29 AM
For Monday:

How to Explain Your Game to an A**hole (http://www.pentadact.com/2012-03-17-gdc-talk-how-to-explain-your-game-to-an-*******/)
Could have used a better title, but oh well. An article on game marketing.

Techniques for Shrinking App Bundle Size (http://david-smith.org/blog/2012/03/05/techniques-for-shrinking-app-bundle-size/)
Exactly what the title says. Sometimes you want your app to be downloaded over cellular networks.

What to do if Your Free App Doesn't Take Off (http://codegouge.blogspot.com/2012/03/what-to-do-when-your-free-app-doesnt.html)
Yes, non-success happens. Some options for those looking to shut down.

Mar 27, 2012, 09:47 AM
iOs Design - a case study (http://www.slideshare.net/Wolfr/ios-design-a-case-study)
Presentation on UI design

A guide to the App Galaxy - by Google (http://www.guidetotheappgalaxy.com/#/developersguide/)
Pretty good lessons that can be applied to iOS

Mar 29, 2012, 09:38 AM
Marketing 101 for developers (http://www.myasmine.com/marketing-101-for-developers/)
For those that want a structured method.

Mar 30, 2012, 09:40 AM
What We Learned After Getting Our First 20,000 Users (http://blog.leapfor.it/post/19580872440)
5 lessons from one App Developer

Hacking PR: Trying to Build a Buzz on a $0 Budget (http://blog.leapfor.it/post/20122299171)
A follow-up to the previous article, on strategies that worked for them.

Apr 5, 2012, 10:09 AM
The Art Of Launching An App: A Case Study (http://uxdesign.smashingmagazine.com/2012/04/05/art-of-launching-app-case-study/)
The story of one (well funded) launch.

Developing my first iPhone game: the inside story (http://www.tuaw.com/2012/04/02/developing-my-first-iphone-game-the-inside-story/)
A member of a different Apple website develops a game.

Apr 25, 2012, 10:18 AM
Been a quiet couple of weeks with regards to good app articles.

35 Beautiful Landing Page Designs (http://unbounce.com/landing-page-examples/built-using-unbounce/beautiful-landing-page-design-examples/)
Get your landing page right and you drive people to download your app.

Apr 25, 2012, 02:44 PM
Great posts thanks guys

May 16, 2012, 01:31 PM
How I Went From 0 to $50k on the App Store(s) (http://www.entrelife.com/2012/05/how-i-went-from-0-to-50k-on-app-stores.html)
A little bit of Wednesday afternoon inspiration about making money.

May 18, 2012, 01:47 AM
I really appreciate these links - very helpful.

Thank you. :cool:

May 18, 2012, 09:53 AM
You're welcome. Here's another one:

Four Years of App Store: Developers Weigh In On Search, Discovery, and Curation (http://www.macstories.net/stories/four-years-of-app-store-developers-weigh-in-on-search-discovery-and-curation/)
- A pretty in-depth article on the problems facing developers in the App Store.

Jun 18, 2012, 10:56 AM
Temple Run, from the WSJ (http://online.wsj.com/article/SB10001424052702303822204577466683355633326.html?mod=WSJ_hpp_LEFTTopStories)

Jun 19, 2012, 02:00 AM
I've bookmarked these links as there is a lot of reading on my travels to becoming a good App developer.

Once again, thank you for the updated link. I was actually thinking about the developers of the App - especially since they made it into the WWDC content this year. :cool:

Jun 19, 2012, 08:20 AM
No problem! Good luck with the apps people!

Jul 9, 2012, 09:40 AM
A Primer on Hybrid Apps for iOS (http://www.cocoacontrols.com/posts/a-primer-on-hybrid-apps-for-ios)
A short article on the benefits and drawbacks of hybrid vs. native apps.

Jul 10, 2012, 04:53 AM
Thank you guys for the infoz..

Jul 11, 2012, 09:47 AM
Here's one from ReadWriteWeb featuring a great app maker, David Barnard
App Store Secrecy Hurts Indie Developers (http://www.readwriteweb.com/archives/apples-app-store-secrecy-hurts-indie-developers.php)

Be sure to check out David's blog (http://appcubby.com/blog/), there is some great info there.

Jul 16, 2012, 09:18 AM
App Store SEO (http://invantory.com/2012/07/app-store-seo-the-tools-we-used/)
A darn good article on improving App Store SEO from an indie app developer

Jul 18, 2012, 10:56 AM
looks like business forum is up!

Jul 18, 2012, 11:18 AM
looks like business forum is up!

MOD NOTE: And this thread is now in it.


Jul 18, 2012, 12:37 PM
Thanks! You're awesome. I've edited the first post to reflect that we now have an awesome App Store Business, Legal and Marketing forum. Thanks everyone for making it happen!

Jul 21, 2012, 12:28 PM
A quick head's-up for developers: Apple may be rejecting apps that contain microphone UI elements that look like the Siri icon. Be sure to adjust your app accordingly before you submit. Source (http://www.addictivetips.com/ios/does-interface-matter-in-app-submission-approval-by-apple-case-study/)

EDIT: Adding in a new TechCrunch article that appeared today on the problems developers face with app discovery. Apple’s App Discovery Lead On Google Is Shrinking, But Mobile Publishers Shouldn’t Be Too Worried (http://techcrunch.com/2012/07/21/apples-app-discovery-lead-on-google-is-shrinking-but-mobile-publishers-shouldnt-be-too-worried/)

Jul 27, 2012, 06:45 PM
Some good weekend reading to check out: App Annie's blog post on
short-term hype vs. long-term revenue (http://www.appannie.com/blog/mobile-games-that-last/) in mobile games.

Aug 1, 2012, 11:27 AM
The Great Distribution of Wealth Across iOS and Android Apps (http://blog.flurry.com/bid/88014/The-Great-Distribution-of-Wealth-Across-iOS-and-Android-Apps)
A snapshot of the App Economy, July 2012

Aug 1, 2012, 12:48 PM
Appcelerator is holding a contest (http://thinkmobile.appcelerator.com/press-releases/bid/199935/Appcelerator-Announces-First-Ever-Mobile-Dev-Challenge-with-15-000-First-Prize-Plus-a-Pitch-Meeting-with-Top-Tier-VCs) for people using their platform to build mobile apps. $15,000 first place prize and a meeting with VC's. Obviously, this is only relevant to people using their Titanium platform for building mobile apps, but maybe you're out there.

Rules here (http://appcelerator.challengepost.com/). Contest ends September 30, 2012

Aug 23, 2012, 06:53 PM
Being Featured on the App Store (http://blog.anylistapp.com/2012/08/app-store/)
What it's like.

App Developer's Cheat Sheet (http://www.apptamin.com/blog/app-developer-aso-cheat-sheet/)
A bit of lite advice

Sep 4, 2012, 09:17 AM
Retina Mac Apps (http://retinamacapps.com/)
If you have a retina Mac App Store App, a guy is collecting a list of apps that support the retina screen. You should submit your app.

Developers take a stand against pay-to-review app sites (http://arstechnica.com/gadgets/2012/09/developers-take-a-stand-against-pay-to-review-app-sites/)
The title says it all.

ObjectiveSee (http://www.objectivesee.com/)
Interviews with other App Store Developers

Sep 4, 2012, 11:47 AM
Although currently on the iOS Blog front page, I'm linking this MacRumors article for posterity's sake:

iOS Developer David Barnard: 'Trying to Make the Boxed Software Model Work at $0.99 is a Fool's Errand' (http://www.macrumors.com/2012/08/31/ios-developer-david-barnard-trying-to-make-the-boxed-software-model-work-at-99Ę-is-a-foolís-errand/)

Sep 10, 2012, 09:35 AM
Two articles about success and failure in the App Store

retickr: A Year In The OS X App Store (http://about.retickr.com/blog/2012/09/retickr-a-year-in-the-os-x-app-store/)
Even when things are going good, sometimes its not good enough.

How a bedroom developer's 'ugly little game' became an App Store hit (http://www.wired.co.uk/news/archive/2012-09/04/luca-redwood)
Sometimes just keeping at it can end well.

Sep 13, 2012, 09:16 AM
A brief but hopefully helpful article from iPhone Life:

The Making of an App: Exclusive Behind-the-Scenes Access! (http://www.iphonelife.com/blog/24724/making-app-exclusive-behind-scenes-access)

Sep 24, 2012, 09:26 AM
Everything thatís wrong with the App Store in iOS 6 (http://www.lightwoodgames.com/blog/2012/09/everything-thats-wrong-with-the-app-store-in-ios-6/#.UGBtJK58Z8F)
A developer has some problems with the new App Store layout

Oct 5, 2012, 12:34 PM
Here's an article analyzing the behavior of App store reviews and ratings:


Oct 24, 2012, 08:42 AM
Flurry has released an update to their report on App loyalty and engagement.
App Engagement: The Matrix Reloaded (http://blog.flurry.com/bid/90743/App-Engagement-The-Matrix-Reloaded)

Nov 8, 2012, 02:32 AM
So much info. Still have a lot of things to learn. Thanks for sharing. :)