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MacRumors
Jun 17, 2013, 05:13 PM
http://images.macrumors.com/im/macrumorsthreadlogo.gif (http://www.macrumors.com/2013/06/17/jony-ive-gets-title-change-now-senior-vice-president-of-design/)


Following the launch of the Jony Ive-led streamlining (http://www.macrumors.com/2013/06/10/apple-announces-ios-7-with-major-design-overhaul/) of the iOS user interface, the designer himself has seen his job title receive a redesign as well. Ive is now the Senior Vice President of Design (http://www.apple.com/pr/bios/jonathan-ive.html) at Apple; previously, he was SVP of Industrial Design (http://webcache.googleusercontent.com/search?q=cache:SnwUMt444Z0J:www.apple.com/pr/bios/jonathan-ive.html+&cd=1&hl=en&ct=clnk&gl=us&client=safari).

http://images.macrumors.com/article-new/2013/06/jonyoldnew.jpgJony Ive's Biography Page from Apple.com (Old: Left)
Ive received a promotion (http://www.macrumors.com/2012/10/29/management-restructuring-at-apple-forstall-and-browett-out-ive-and-others-add-responsibilities/) of sorts back in October when he was put in charge of Human Interface teams -- software design -- in addition to his previous duties as head of Industrial design (via 9to5Mac (http://9to5mac.com/2013/06/17/jony-ives-title-flattened-to-senior-vp-design-alongside-ios-7-revamp/)).

Article Link: Jony Ive Gets Title Change, Now Senior Vice President of Design (http://www.macrumors.com/2013/06/17/jony-ive-gets-title-change-now-senior-vice-president-of-design/)



komodrone
Jun 17, 2013, 05:14 PM
That was Jony's intention all along. His title was too long, so he fought with Scott Forstall just so he can shorten his title.

cuda12
Jun 17, 2013, 05:15 PM
He got rid of the clutter.

Bathplug
Jun 17, 2013, 05:22 PM
Now change them icons.

bedifferent
Jun 17, 2013, 05:22 PM
Forstall's wringing his hands somewhere

jayducharme
Jun 17, 2013, 05:27 PM
I guess the elimination of "industrial" gives the title more universal duties. Rather than manage hardware with extra software duties, he's official in charge of the entire package. Makes sense.

It's amusing to read all the negative comments about the look of iOS 7. So many people were clamoring for Ive to bring a new look to the iPhone software. I think he's done well so far (well, him and marketing...), but many others don't seem to like it. I'm not sure there was any way for Ive to design something that would make everyone happy. It would be either too much like Android or too much like a jailbreak or too much like Palm.... All I want is an OS that's simple and intuitive. If Ive can deliver that and make it visually pleasing, I'm happy.

Boomish69
Jun 17, 2013, 05:29 PM
If Ive is Vice President of design who the hell is president of design?

Solomani
Jun 17, 2013, 05:29 PM
Sir Jony Ive also received two other honorary titles:

ArchDuke of Flatness

El Presidente de Plano y Aburrido

Peace
Jun 17, 2013, 05:31 PM
If Ive is Vice President of design who the hell is president of design?

He's not vice-president of design. He's a senior vice-president in charge of design.

dannyyankou
Jun 17, 2013, 05:32 PM
His new title has much more simplicity.

guycarmeli
Jun 17, 2013, 05:33 PM
If Ive is Vice President of design who the hell is president of design?

Dude, that's like asking who's president of operations.

Mr.damien
Jun 17, 2013, 05:34 PM
6 Months and he already consider himself a senior UI Designer.

Can't be more humble than that ...

Mohammad Ridwan
Jun 17, 2013, 05:39 PM
http://24.media.tumblr.com/c27a66339b643729ed78dbc72628c342/tumblr_mog7jxqh491svn1xeo1_500.jpg

ckeck
Jun 17, 2013, 05:41 PM
http://cdn.meme.li/instances/300x300/38836677.jpg

Mohammad Ridwan
Jun 17, 2013, 05:42 PM
This is actually the charging screen in iOS7.

http://24.media.tumblr.com/3994d4fe5de9aeb6642c54f9a7b45cfd/tumblr_mocyhvb0f11svn1xeo1_400.png

Chupa Chupa
Jun 17, 2013, 05:42 PM
If Ive is Vice President of design who the hell is president of design?

Serious or sarcastic?

If serious... Tim Cook is CEO.

nutmac
Jun 17, 2013, 05:43 PM
If Ive is Vice President of design who the hell is president of design?

Apple's top tier corporate hierarchy is a bit different. Tim Cook is the only chief officer (CEO), followed by 9 SVPs (and then VPs, directors, etc.).

Mebsat
Jun 17, 2013, 05:43 PM
If iOS7 is the future of OSX, we are in serious trouble.

Putting the marketing team in charge of UI design...well there's not much more to say.

JarScott
Jun 17, 2013, 05:43 PM
Pretty sure his title is Sir Jonathan Ive. Do the US recognise knighthoods?

OSMac
Jun 17, 2013, 05:43 PM
Maybe he can afford another a tee shirt now...

Nicky G
Jun 17, 2013, 05:45 PM
Good for him. iOS 7 looks fantastic. By the time it ships it will be much better. Haven't been this excited about an iOS update in years!

Mohammad Ridwan
Jun 17, 2013, 05:51 PM
OS X Redesigned by Jony Ive

http://24.media.tumblr.com/c5c7c3cdc87b474a7048fb48ab0172fb/tumblr_mobl0s50zv1svn1xeo1_1280.png

rdlink
Jun 17, 2013, 05:52 PM
Pretty sure his title is Sir Jonathan Ive. Do the US recognise knighthoods?

No.

extradryny
Jun 17, 2013, 06:00 PM
Image (http://cdn.meme.li/instances/300x300/38836677.jpg)

This is the funniest thing posted in weeks.

maxosx
Jun 17, 2013, 06:01 PM
He must love pastels

Skika
Jun 17, 2013, 06:02 PM
Good for him. iOS 7 looks fantastic. By the time it ships it will be much better. Haven't been this excited about an iOS update in years!

All joking aside, i agree completely.

Altough i like iOS 6 and all the former versions, iOS 7 is like a breath of fresh air.

Cant wait for the final release.

bedifferent
Jun 17, 2013, 06:09 PM
I know I'll get hit for this, but I couldn't resist :p

manu chao
Jun 17, 2013, 06:11 PM
Apple's top tier corporate hierarchy is a bit different. Tim Cook is the only chief officer (CEO), followed by 9 SVPs (and then VPs, directors, etc.).

American companies have vice-presidents but no president, only chief officers and a chairman.

Mr. Retrofire
Jun 17, 2013, 06:11 PM
If iOS7 is the future of OSX, we are in serious trouble.
iOS is NOT the future of OS X. That's the reason why OS X 10.9 is OS X Mavericks and not OS X Sea Lion.

iSayuSay
Jun 17, 2013, 06:12 PM
So in Apple, there is Sir Jonathan Ive.. And then everyone else :o

bushman4
Jun 17, 2013, 06:14 PM
Johnny Ives. Congratulations!!! Now let's see one of those mind blowing products Tim Cook was talking about

Rogifan
Jun 17, 2013, 06:18 PM
Weird that it took them this long to update the exec page since they've been using this new title in product videos for ages.

ThunderSkunk
Jun 17, 2013, 06:18 PM
6 Months and he already consider himself a senior UI Designer.


Either that or Apple does.

Mr. Retrofire
Jun 17, 2013, 06:19 PM
I know I'll get hit for this, but I couldn't resist :p
Not really:
http://photos.appleinsider.com/iOS7vsAndroid4.002.jpg

IMHO, the iOS 7-HI is much clearer, compared to other OS-versions.

Rogifan
Jun 17, 2013, 06:22 PM
6 Months and he already consider himself a senior UI Designer.

Can't be more humble than that ...

Where does his title say SVP UI Design? :confused:

Besides in product videos his title has been SVP Design since at least 2008.

Mr. Retrofire
Jun 17, 2013, 06:23 PM
OS X Redesigned by Jony Ive

Image (http://24.media.tumblr.com/c5c7c3cdc87b474a7048fb48ab0172fb/tumblr_mobl0s50zv1svn1xeo1_1280.png)
That hurts! ;)

thekev
Jun 17, 2013, 06:30 PM
That was Jony's intention all along. His title was too long, so he fought with Scott Forstall just so he can shorten his title.

Highlander logic?

Mr.damien
Jun 17, 2013, 06:30 PM
Where does his title say SVP UI Design? :confused:

Besides in product videos his title has been SVP Design since at least 2008.

Well, it's implied by the change. Industrial design means hardware. Design alone means both hardware and software.

topper24hours
Jun 17, 2013, 06:38 PM
Hopefully this isn't too ot, but as I'm using iOS 7, I noticed Find my Friends has the same old lame leather icon & user interface.. I hope this gets updated shortly. I was most looking fwd to this app redesign..

HiRez
Jun 17, 2013, 06:48 PM
Hopefully this isn't too ot, but as I'm using iOS 7, I noticed Find my Friends has the same old lame leather icon & user interface.. I hope this gets updated shortly. I was most looking fwd to this app redesign..

I think FMF is still a separate download and not actually part of iOS, no? Same with iBooks, Podcasts, Trailers, and other apps, which is why they aren't updated yet (but surely will be). I have found Find My Friends, iBooks, and Podcasts really flakey and crashy under iOS7, they clearly have a lot of work to do. I'm sure they have been focused only on the core apps to show at WWDC, the others will probably be the last ones updated.

lcmazza
Jun 17, 2013, 07:03 PM
He deserves it.

IOS7 is very pretty and easy to use. It made me buy an iPhone 5. I trashed my Galaxy Note 2.
I had all iPhone models, except for the 4s and 3 Android phones. Now iOS is fun again :D

roocka
Jun 17, 2013, 07:12 PM
Congratulations..

Now can you please focus on unlocking Liquidmetal and all it's potential among the masses.. So you've done a huge software overhaul.. Now make iPhone 6 in 2014, the year of Liquidmetal...

qpdbqp
Jun 17, 2013, 07:18 PM
OS X Redesigned by Jony Ive

Image (http://24.media.tumblr.com/c5c7c3cdc87b474a7048fb48ab0172fb/tumblr_mobl0s50zv1svn1xeo1_1280.png)

I think I just threw up in my mouth a little bit.

theelysium
Jun 17, 2013, 07:25 PM
He should be demoted for discracing iOS with pastel colors, loss of eye candy, ran together text, no defined buttons or depth, completely wasting our retina screens! He should then be fired for copying MS!

shartypants
Jun 17, 2013, 07:33 PM
Make sense.

scottsjack
Jun 17, 2013, 07:41 PM
Not really:
Image (http://photos.appleinsider.com/iOS7vsAndroid4.002.jpg)

IMHO, the iOS 7-HI is much clearer, compared to other OS-versions.

Gotta love that blue Windows 8 loke to iOS 7!

gluckett
Jun 17, 2013, 07:41 PM
Sir Jony Ive also received two other honorary titles:

ArchDuke of Flatness

El Presidente de Plano y Aburrido

You forgot Prince of Pastels

GenesisST
Jun 17, 2013, 08:08 PM
Sir Jony Ive also received two other honorary titles:

ArchDuke of Flatness

As long as there isn't a Gavrilo Princip of Skeuomorphism...

iisdan
Jun 17, 2013, 08:10 PM
He is a terrible designer, stick to hardware. Forstall may have went overboard but at least he knew design.

iMikeT
Jun 17, 2013, 08:12 PM
This is truly revolutionary.

jlnr
Jun 17, 2013, 08:14 PM
Hopefully this isn't too ot, but as I'm using iOS 7, I noticed Find my Friends has the same old lame leather icon & user interface.. I hope this gets updated shortly. I was most looking fwd to this app redesign..

I wonder if they hold the FMF App Store update back to release it at the same time as iOS 7. It shouldn't be too hard to disable all these textures and make it look like a stock app.

Hey, at least the stitching saves the icon from bleeding into the default background! :P

Compile 'em all
Jun 17, 2013, 08:23 PM
Not really:
Image (http://photos.appleinsider.com/iOS7vsAndroid4.002.jpg)

IMHO, the iOS 7-HI is much clearer, compared to other OS-versions.

The iOS 6 switch is wrong.

C DM
Jun 17, 2013, 08:24 PM
Not really:
Image (http://photos.appleinsider.com/iOS7vsAndroid4.002.jpg)

IMHO, the iOS 7-HI is much clearer, compared to other OS-versions.Ah, yes, iOS 7 where buttons aren't buttons but just plain text. Simplicity!

ScottishCaptain
Jun 17, 2013, 08:25 PM
Not really:
Image (http://photos.appleinsider.com/iOS7vsAndroid4.002.jpg)

IMHO, the iOS 7-HI is much clearer, compared to other OS-versions.

Where is the button on iOS 7?

I see no button there. Just text. So you're telling me all text is potentially clickable now?

Design fail.

-SC

Rogifan
Jun 17, 2013, 08:36 PM
Where is the button on iOS 7?

I see no button there. Just text. So you're telling me all text is potentially clickable now?

Design fail.

-SC

Colored text is clickable. Not to hard to understand. But I guess "design fail" is the new "Steve wouldn't have"...

tevion5
Jun 17, 2013, 09:11 PM
OS X Redesigned by Jony Ive

Image (http://24.media.tumblr.com/c5c7c3cdc87b474a7048fb48ab0172fb/tumblr_mobl0s50zv1svn1xeo1_1280.png)

Ha, looks like 10.4 Tiger :p

technopimp
Jun 17, 2013, 09:30 PM
American companies have vice-presidents but no president, only chief officers and a chairman.

Hmm...I'll have to tell the president of my company that.

autrefois
Jun 17, 2013, 10:39 PM
OS X Redesigned by Jony Ive

Image (http://24.media.tumblr.com/c5c7c3cdc87b474a7048fb48ab0172fb/tumblr_mobl0s50zv1svn1xeo1_1280.png)

This may be what we get after OS X Mavericks. If this turns out to be true, they should call it OS X Shipwreck.

iAppl3Fan
Jun 17, 2013, 10:49 PM
OS X Redesigned by Jony Ive

Image (http://24.media.tumblr.com/c5c7c3cdc87b474a7048fb48ab0172fb/tumblr_mobl0s50zv1svn1xeo1_1280.png)

nice mockup. if that where we are headed then we are in trouble.

WatchTheThrone
Jun 17, 2013, 11:17 PM
I don't understand people.
iOS 6 comes out and everybody is b.itching about how it's the same and it needs to change.
iOS 7 gets announced and people complain that it's too different.
Make up your f'n minds!!!!

I like iOS 7 and glad apple is doing something different with iOS.

ConCat
Jun 17, 2013, 11:42 PM
I don't understand people.
iOS 6 comes out and everybody is b.itching about how it's the same and it needs to change.
iOS 7 gets announced and people complain that it's too different.
Make up your f'n minds!!!!

I like iOS 7 and glad apple is doing something different with iOS.

Nobody is complaining it's too different; They are complaining that it's horribly done. Colored text being tapable is NOT intuitive, no matter how you try to look at it. No, just because hyperlinks are colored still doesn't make it intuitive. Buttons are intuitive. Buttons scream "push me". Colored text does not. Common sense says this is poor design. I don't see how anyone can refute my points.

timborama
Jun 18, 2013, 12:10 AM
He should be demoted for discracing iOS with pastel colors, loss of eye candy, ran together text, no defined buttons or depth, completely wasting our retina screens! He should then be fired for copying MS!
Agreed!

devilcm3
Jun 18, 2013, 12:23 AM
Johnny Ive Design MBE PTE Ltd :cool:

SchneiderMan
Jun 18, 2013, 01:03 AM
Next time Jony takes a crap, I'll count on MacRumors to let me know the details :)

Zaqfalcon
Jun 18, 2013, 01:05 AM
Not really:
Image (http://photos.appleinsider.com/iOS7vsAndroid4.002.jpg)

IMHO, the iOS 7-HI is much clearer, compared to other OS-versions.


Looking at this got me to wondering how long it will be before the innate symbolic meaning of these icons is no longer recognised and the symbols are simply understood as representing the computing function they achieve.

A circle with a stick coming from the bottom represents a magnifying glass and therefore searching; but who uses a magnifying glass any more? Who's trashcan still looks that way and the bookmark symbol in particular now has little in common with the cardboard or leather object used to identify a notable page in one of those dusty old paper things.

It appears to me that the stylising of iOS7 is going that next step in asserting the contemporary symbolic realtionships between icons' forms and functions.

C DM
Jun 18, 2013, 01:56 AM
Colored text is clickable. Not to hard to understand. But I guess "design fail" is the new "Steve wouldn't have"...I see lots of colored text of all kinds in different apps and sites so I'll need to guess what is a button now and what's clickable?

A button is a button, and text, colored or not, isn't a button--it can be label for a button, but it shouldn't be a button itself as that simply doesn't make sense.

AtomicEdge
Jun 18, 2013, 03:31 AM
This is actually the charging screen in iOS7.

Image (http://24.media.tumblr.com/3994d4fe5de9aeb6642c54f9a7b45cfd/tumblr_mocyhvb0f11svn1xeo1_400.png)

Ooh! I like!

GerritV
Jun 18, 2013, 04:14 AM
Not really:
Image (http://photos.appleinsider.com/iOS7vsAndroid4.002.jpg)

IMHO, the iOS 7-HI is much clearer, compared to other OS-versions.

Thanks for taking the time to make this overview.
Even for a Libra like me, the choice of preference is rather easy ;-)

alFR
Jun 18, 2013, 04:50 AM
If iOS7 is the future of OSX, we are in serious trouble.

Putting the marketing team in charge of UI design...well there's not much more to say.

Incorrect - he got their input on the icons, not on the rest of the UI.

For all those who feel the pastel-coloured sky is falling, several well-connected Apple commenters (e.g. Jim Dalrymple) have confirmed that iOS 7 is far from finished: they simply wrapped up what they had complete by the time of WWDC so they could get a developer build out. There isn't even an iPad developer build yet, for heaven's sake. You can guarantee that the final product will be different to what we see today, probably both in look and feel and function.

jonnyb
Jun 18, 2013, 05:07 AM
Johnny Ives

No!

dontpannic
Jun 18, 2013, 05:31 AM
OS X Redesigned by Jony Ive

Image (http://24.media.tumblr.com/c5c7c3cdc87b474a7048fb48ab0172fb/tumblr_mobl0s50zv1svn1xeo1_1280.png)

I know it's a pisstake but I actually really like that.

Rogifan
Jun 18, 2013, 05:48 AM
I see lots of colored text of all kinds in different apps and sites so I'll need to guess what is a button now and what's clickable?

A button is a button, and text, colored or not, isn't a button--it can be label for a button, but it shouldn't be a button itself as that simply doesn't make sense.

Fine have them put a gray border around it so you know it's a button. From the videos I watched it seemed pretty simple to know what to click. But I'm not using the software. If people using the software are providing feedback that its hard to know what is clickable and what's not I would imagine that's not difficult to fix.

thehustleman
Jun 18, 2013, 05:58 AM
I know I'll get hit for this, but I couldn't resist :p

Get hit for telling the truth

Mactendo
Jun 18, 2013, 06:42 AM
Image (http://cdn.meme.li/instances/300x300/38836677.jpg)

http://cdn.meme.li/instances/300x300/38855116.jpg

KALLT
Jun 18, 2013, 06:49 AM
I know it's a pisstake but I actually really like that.

It just hurts my eyes to be honest.

----------

Fine have them put a gray border around it so you know it's a button. From the videos I watched it seemed pretty simple to know what to click. But I'm not using the software. If people using the software are providing feedback that its hard to know what is clickable and what's not I would imagine that's not difficult to fix.

Well of course in context it makes sense, like the word 'Send' in Messages. That's pretty obvious. I think some people are more concerned, and rightly so, that Ive has broken some of the fundamental philosophies of OS design that defined Apple, namely form and function being on an equal level to make it obvious even for inexperienced users what to do. Hence well-designed UI elements and icons. And in that sense making a button, because that is what it is, look like a hyperlink is really not the best design decision. It is quite obvious that this decision was taken purely from an aesthetic point of view, and that is in my opinion a wrong one.

Binarymix
Jun 18, 2013, 06:52 AM
All they had to do with iOS 7 (other than more functionality) was keep the current UI, just get rid of the gloss, and patterns! The UI was beautiful, even if flattened. But.... this.... this... is going too far.

It's horribly ugly.

Motawa
Jun 18, 2013, 07:39 AM
All they had to do with iOS 7 (other than more functionality) was keep the current UI, just get rid of the gloss, and patterns! The UI was beautiful, even if flattened. But.... this.... this... is going too far.

It's horribly ugly.

i am gonna jailbreak this **** and put the old icons back on.

Rocketman
Jun 18, 2013, 08:00 AM
Although i like iOS 6 and all the former versions, iOS 7 is like a breath of fresh air.There are a wide range of folks who post here that seek change and "refresh" and to forsake "long in the tooth" (where the heck did that phrase come from?), and feel things need updating.

Then there is a segment I am clearly in that says if it works don't break it. Make the new changes to new systems and leave my old system alone. I can't tell you how much business process and mission critical apps have been broken by a software update that prevents reversion to what actually works.

Not all users want to be in a constant state of change and retraining.

New features and benefits are great and when you buy a new device or have an opt-in update process, great, but some change is bad.

One would not know that all that well reading this site.

Rocketman

sbailey4
Jun 18, 2013, 08:16 AM
This is actually the charging screen in iOS7.

Image (http://24.media.tumblr.com/3994d4fe5de9aeb6642c54f9a7b45cfd/tumblr_mocyhvb0f11svn1xeo1_400.png)

If this is a real screen shot no one can possibly say that this looks more premium than the current look. Flatter? sure. Cleaner? maybe. Premium (like the iPhone hardware? No way. FisherPrice? definitely. No way does this new look match the premium look and feel of the iPhone. Feature wise looks like iOS7 is going in the right direction but come on, the new look of iOS is no where near as premium looking or thought out in detail as the past versions.

----------

I don't understand people.
iOS 6 comes out and everybody is b.itching about how it's the same and it needs to change.
iOS 7 gets announced and people complain that it's too different.
Make up your f'n minds!!!!

I like iOS 7 and glad apple is doing something different with iOS.

I sorta agree BUT, Different does not mean BAD. Too different things. Yes good to see change but pastel preschool look even though is different is BAD.

JetLaw
Jun 18, 2013, 09:05 AM
Originally Posted by manu chao:
American companies have vice-presidents but no president, only chief officers and a chairman.


Wrong.

MonkeySee....
Jun 18, 2013, 09:23 AM
This is actually the charging screen in iOS7.

Image (http://24.media.tumblr.com/3994d4fe5de9aeb6642c54f9a7b45cfd/tumblr_mocyhvb0f11svn1xeo1_400.png)

for about 2 seconds

Tiger8
Jun 18, 2013, 09:24 AM
Image (http://cdn.meme.li/instances/300x300/38836677.jpg)

:D ** dead **

bedifferent
Jun 18, 2013, 10:36 AM
Not really:
Image (http://photos.appleinsider.com/iOS7vsAndroid4.002.jpg)

IMHO, the iOS 7-HI is much clearer, compared to other OS-versions.

In all seriousness, I do like the direction iOS 7 has taken. Having used it since WWDC, I (along with my Pixar and Cupertino friends) have a few points of contention:

- Icons are too simple, a little nuance and/or gradient would be nice.

- Brightness/contrast too low. Apple may have intentionally done so to lower brightness to save device batteries, yet even at 25% it's difficult to distinguish the white background from the subtle grey lines, separators, etc. This is especially challenging with the new keyboard.

- Colors are too divisive. There is a lack of consistency between the overall light grey and white background meshed with very bright greens, reds, and yellows. It makes sense in concept as this would better distinguish items/text/buttons/etc, yet it's too much of a difference and becomes counterproductive.

Otherwise, solid for a first beta release. Many features I had to jailbreak to use are now stock: blocking numbers - iBlacklist, multi-tasking design (Auxo), improved folders and customization (Springtomize), contacts search finally includes numbers, addresses, etc. and others. I hope a little more polish (not gloss) is added during the beta stage.

btw like your avatar, I have the same collection of Mail icon replacements. Currently using the Richard Feynman stamp. :)

iisdan
Jun 18, 2013, 12:47 PM
Ah, yes, iOS 7 where buttons aren't buttons but just plain text. Simplicity!

Buttons make it more clear it's clickable making it more simple than not having it. Removing the button makes the design more simple but not the usability.

topper24hours
Jun 18, 2013, 01:11 PM
There are a wide range of folks who post here that seek change and "refresh" and to forsake "long in the tooth" (where the heck did that phrase come from?), and feel things need updating.

Then there is a segment I am clearly in that says if it works don't break it. Make the new changes to new systems and leave my old system alone. I can't tell you how much business process and mission critical apps have been broken by a software update that prevents reversion to what actually works.

Not all users want to be in a constant state of change and retraining.

New features and benefits are great and when you buy a new device or have an opt-in update process, great, but some change is bad.

One would not know that all that well reading this site.

Rocketman


Lol, there will always be crotchety old codgers with backwards thinking like this... Fortunately, people like Steve & now Tim and Jony aren't held back by any such nonsense. You're free to switch back to a rotary phone if you choose.. I'll be here embracing the first striking change to iOS in 6 years & NOT referring to that as "a constant state of change".
You'd think by now more humans would recognize that our chief strength is adaptability.. it always has been. I truly do not understand the staunch reluctance of acceptance of, and fear of new & exciting tech.

rGiskard
Jun 18, 2013, 01:17 PM
How about, "Senior Vice President of Gimping Features For The Thinner"?

C DM
Jun 18, 2013, 01:17 PM
Buttons make it more clear it's clickable making it more simple than not having it. Removing the button makes the design more simple but not the usability.Sure, and removing the text would make it even simpler. ;)

rGiskard
Jun 18, 2013, 01:24 PM
In all seriousness, I do like the direction iOS 7 has taken. Having used it since WWDC, I (along with my Pixar and Cupertino friends) have a few points of contention:

- Icons are too simple, a little nuance and/or gradient would be nice.

- Brightness/contrast too low. Apple may have intentionally done so to lower brightness to save device batteries, yet even at 25% it's difficult to distinguish the white background from the subtle grey lines, separators, etc. This is especially challenging with the new keyboard.

- Colors are too divisive. There is a lack of consistency between the overall light grey and white background meshed with very bright greens, reds, and yellows. It makes sense in concept as this would better distinguish items/text/buttons/etc, yet it's too much of a difference and becomes counterproductive.

Otherwise, solid for a first beta release. Many features I had to jailbreak to use are now stock: blocking numbers - iBlacklist, multi-tasking design (Auxo), improved folders and customization (Springtomize), contacts search finally includes numbers, addresses, etc. and others. I hope a little more polish (not gloss) is added during the beta stage.

btw like your avatar, I have the same collection of Mail icon replacements. Currently using the Richard Feynman stamp. :)

Great analysis, thanks! Hopefully Apple will be responsive to the criticism, because I really dig iOS 7's new functionality based on what I've read.

That low contrast has been a problem with OS X since Lion. I wonder if maybe Apple need some new display calibration kits at the Cupertino HQ? Only half joking, but it wouldn't surprise me if maybe the lighting in the rooms is too low thus creating the impression of greater contrast? If they just use iMacs and don't calibrate the displays with regard to the room lighting, could it result in them thinking their designs have more contrast than they really do?

I'm trying to be charitable here, because the alternative is that form now wins out over function as a matter of policy at Apple.

bfChris
Jun 18, 2013, 01:44 PM
This is actually the charging screen in iOS7.

Image (http://24.media.tumblr.com/3994d4fe5de9aeb6642c54f9a7b45cfd/tumblr_mocyhvb0f11svn1xeo1_400.png)

White ultra-light text on baby blue background? No one can argue that that's great design. I don't mind the appearance of the graphics, but CONTRAST is necessary for visibility. Why have a screen (a retina screen, no less?) if you can't distinguish anything on it?

I'm hanging on tight to Apple's claim that what we saw of iOS 7 isn't the finished product.

ckeck
Jun 18, 2013, 01:47 PM
This is the funniest thing posted in weeks.

Thanks! :)

Fishback
Jun 18, 2013, 01:47 PM
http://i.imgur.com/JPUBw4m.png

Rocketman
Jun 18, 2013, 02:57 PM
Lol, there will always be crotchety old codgers with backwards thinking like this... Fortunately, people like Steve & now Tim and Jony aren't held back by any such nonsense. You're free to switch back to a rotary phone if you choose.. I'll be here embracing the first striking change to iOS in 6 years & NOT referring to that as "a constant state of change".
You'd think by now more humans would recognize that our chief strength is adaptability.. it always has been. I truly do not understand the staunch reluctance of acceptance of, and fear of new & exciting tech.I am not forsaking new tech at all. Just saying don't break the old in the process. That's all.

I got rid of the landline entirely in three properties in favor of IP phone (Ooma) and dumped cable and satellite in favor of Roku and browser based live shows. I think that's pretty bleeding edge (for my crotchety age). Besides I'm getting a new Mac this month or so, so I am OSXM ready.

I want a Mac and iOS app that remembers the URL's for live show locations and makes surfing them as easy as a cable Box and management as simple as a Tivo. We need an app for that pending the major update to Apple TV.

Rocketman :D

Skika
Jun 18, 2013, 03:10 PM
There are a wide range of folks who post here that seek change and "refresh" and to forsake "long in the tooth" (where the heck did that phrase come from?), and feel things need updating.

Then there is a segment I am clearly in that says if it works don't break it. Make the new changes to new systems and leave my old system alone. I can't tell you how much business process and mission critical apps have been broken by a software update that prevents reversion to what actually works.

Not all users want to be in a constant state of change and retraining.

New features and benefits are great and when you buy a new device or have an opt-in update process, great, but some change is bad.

One would not know that all that well reading this site.

Rocketman

Ok you have the option to, you know... Not upgrade?

Sounds like you are against technology advancement in general. Yes tech advances quickly and some things you were used to can go away. Adapt or stay where you are.

Deal. With. It.

topper24hours
Jun 18, 2013, 05:57 PM
I am not forsaking new tech at all. Just saying don't break the old in the process. That's all.

I got rid of the landline entirely in three properties in favor of IP phone (Ooma) and dumped cable and satellite in favor of Roku and browser based live shows. I think that's pretty bleeding edge (for my crotchety age). Besides I'm getting a new Mac this month or so, so I am OSXM ready.

I want a Mac and iOS app that remembers the URL's for live show locations and makes surfing them as easy as a cable Box and management as simple as a Tivo. We need an app for that pending the major update to Apple TV.

Rocketman :D

Well, I don't think you need to worry.. :0) I have tested dozens of apps so far with the first beta of iOS 7.. nothing is broken!! Every single thing I've heard from fellow users that tested betas of iOS 5 & 6 is consistent amazement over how polished, refined, and stable this release is for a first beta!
The changes are not subtle, but not wildly different enough that you have to "relearn" anything.. You'll just notice your workflow being a bit easier due to refinements made across the board..

Rocketman
Jun 19, 2013, 07:32 AM
Well, I don't think you need to worry.. :0) I have tested dozens of apps so far with the first beta of iOS 7.. nothing is broken!! Every single thing I've heard from fellow users that tested betas of iOS 5 & 6 is consistent amazement over how polished, refined, and stable this release is for a first beta!
The changes are not subtle, but not wildly different enough that you have to "relearn" anything.. You'll just notice your workflow being a bit easier due to refinements made across the board..Thank you for the valuable insight of use to the majority of end users.

Macman45
Jun 19, 2013, 07:37 AM
If Ive is Vice President of design who the hell is president of design?

I think it's the CEO...AKA Tim Cook...it's an overseers title anyway....as was posted above, please take the cartoon aspect away from those icons...

the8thark
Jun 19, 2013, 07:47 AM
Forstall's wringing his hands somewhere

You found a photo of Ive with a smile. That's rare indeed.
I find your forum avatar offensive though. Very offensive.

----------

Image (http://i.imgur.com/JPUBw4m.png)
I think this is more true then most people think. When Ive leaves Apple, that will be a worry. Steve leaving Apple would be nothing in comparison. Not even a drop in the ocean in comparison.

Rogifan
Jun 19, 2013, 09:12 AM
It just hurts my eyes to be honest.

----------



Well of course in context it makes sense, like the word 'Send' in Messages. That's pretty obvious. I think some people are more concerned, and rightly so, that Ive has broken some of the fundamental philosophies of OS design that defined Apple, namely form and function being on an equal level to make it obvious even for inexperienced users what to do. Hence well-designed UI elements and icons. And in that sense making a button, because that is what it is, look like a hyperlink is really not the best design decision. It is quite obvious that this decision was taken purely from an aesthetic point of view, and that is in my opinion a wrong one.

I disagree. Maybe Apple went too far in terms of people know how to use these devices so they don't need visual cues. But I don't see that as an aesthetic decision. Just like I don't think removing the optical drive from the iMac was an aesthetic decision. Quite honestly of Apple is getting feedback that its harder to navigate in iOS 7 because words aren't inside a button they'll fix it. Won't be iOS 6 style buttons but something else. No way Tim Cook is going to have another maps fiasco. iOS 7 won't ship until its more polished and some of these usability issues have been fixed.

bedifferent
Jun 19, 2013, 12:32 PM
I find your forum avatar offensive though. Very offensive.

Yikes. I'm sorry, out of curiosity, why? :(

Changed it :)

manu chao
Jun 19, 2013, 06:39 PM
Hmm...I'll have to tell the president of my company that.
Ok, they can have vice-presidents without having a president.

Boomish69
Jun 19, 2013, 07:37 PM
Dude, that's like asking who's president of operations.

no it's liek asking " Who is president of design" ie some who knows about design thats actually better than Jonny Ive, I think the question was pretty obvious. Thats not CEO of design thats President..weird job titles..what must it be like to earn that much money!!

carestudio
Jun 21, 2013, 06:37 PM
I am the VP or janitor for my company. took me half minute to get this title.

otismotive77
Jun 23, 2013, 03:09 PM
Jony please change the design of the iphone, it's really old and boring, in my opinion the look of the iOS and the iphone should have been changed at the same time

carestudio
Jun 24, 2013, 01:54 PM
Jony please change the design of the iphone, it's really old and boring, in my opinion the look of the iOS and the iphone should have been changed at the same time

next iphone will be round shape or similar to the design of iRobot, but much smaller :) just my guess from new MacPro

otismotive77
Jun 24, 2013, 02:23 PM
next iphone will be round shape or similar to the design of iRobot, but much smaller :) just my guess from new MacPro

i hope they change it, it doesn't really matter what the new design will look like it just looks more logical to change the look of ios and iphone at the same time.