The posers are jumping ship on the iPod.
http://www.webuser.co.uk/news/70735.html
The article's hook:
http://www.webuser.co.uk/news/70735.html
The article's hook:
Posers Abandoning the iPod said:People who buy an iPod to 'look cool' are more likely to switch to another brand of MP3 player next time around.