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View Full Version : SanDisk - Very Very Tricky




dpaanlka
May 22, 2006, 10:45 PM
So somebody was showing me this web site about "being different" and not buying an iPod at idont.com (http://www.idont.com/). Something about this web strikes me as very odd. It would have you believe it is some third party group or organization promoting alternatives to iPods... which is fine and dandy.

However, it seems awefully good and surely, the web site in combination with the T-shirt operation, cost some money. Also, the only *alternative* they suggest is the SanDisk Sansa e200....

Is this a big evil ploy by SanDisk itself?



WildCowboy
May 22, 2006, 10:48 PM
Yes, the domain is owned by SanDisk...

snakelda
May 22, 2006, 10:52 PM
lol,I see what you mean.Evil Sandisk!!!It could probably be.....

AbigailWilliams
May 23, 2006, 02:56 AM
http://www.networksolutions.com


Registrant:
SanDisk
111 Java Drive
Sunnyvale, CA 94089
US

Domain Name: IDONT.COM

Administrative Contact, Technical Contact:
Administrator, Domain domains@idont.com
SanDisk
111 Java Drive
Sunnyvale, CA 94089
US
408-542-0500

Chundles
May 23, 2006, 03:31 AM
Hmmm.... let's make a website calling people who buy iPods "unoriginal."

And then provide them with this option:
http://www.sandisk.com/Assets/Products/130/Sansae200_straight.jpg

Anybody else see a striking resemblance to another popular mp3 player?


This, SanDisk is why you're third in the mp3 player market - Apple 1st, Daylight 2nd, SanDisk 3rd.

dpaanlka
May 23, 2006, 03:50 AM
Hmmm.... let's make a website calling people who buy iPods "unoriginal."

And then provide them with this option:
http://www.sandisk.com/Assets/Products/130/Sansae200_straight.jpg

Anybody else see a striking resemblance to another popular mp3 player?


This, SanDisk is why you're third in the mp3 player market - Apple 1st, Daylight 2nd, SanDisk 3rd.

That image reminds me of how aweful those icon based interfaces are for an MP3 player.

jaxstate
May 23, 2006, 09:24 AM
This actually looks pretty good.
Hmmm.... let's make a website calling people who buy iPods "unoriginal."

And then provide them with this option:
http://www.sandisk.com/Assets/Products/130/Sansae200_straight.jpg

Anybody else see a striking resemblance to another popular mp3 player?


This, SanDisk is why you're third in the mp3 player market - Apple 1st, Daylight 2nd, SanDisk 3rd.

2nyRiggz
May 23, 2006, 09:27 AM
Its no surprise....companies already decleared war on the ipod.....MP3 War 1....creative took the first stand now scandisk....

So its ipod Vs..creative,scandisk,microsoft,all the other crap out there..

Wow so they calling us sheeps huh...bitches!

Bless

aricher
May 23, 2006, 10:27 AM
Wow is that site bad - oozing in faux-hipness. What a shady way to market your product.

mkrishnan
May 23, 2006, 10:35 AM
Anybody else see a striking resemblance to another popular mp3 player?

Nope, but I have a selective blindness for ugly things! :eek: ;) :D

dr_lha
May 23, 2006, 10:52 AM
Its no surprise....companies already decleared war on the ipod.....MP3 War 1....creative took the first stand now scandisk....

So its ipod Vs..creative,scandisk,microsoft,all the other crap out there..

Wow so they calling us sheeps huh...bitches!

Bless
"SanDisk" not "scandisk". :D

mannix87
May 23, 2006, 12:37 PM
that's weird. doesn;t SanDisk manufacture the trans Flash for the Moto ROKR w/c plays/syncs w/ iTunes?

mcarnes
May 23, 2006, 12:59 PM
ilounge story here (http://www.ilounge.com/index.php/news/comments/sandisk-launches-idont-anti-ipod-campaign/)

So they want us to boycott one giant company so we will buy from another. Lame tactics. Now maybe if they offered a product that was better than the iPod, but they don't.

I went to www.sandisk.com and clicked on "Contact Us" at the bottom, to tell them how stupid they are. I suggest everyone here do the same.

This is not about competition. It is about an unfounded smear campaign with poor taste.

2nyRiggz
May 23, 2006, 01:56 PM
"SanDisk" not "scandisk". :D

oppz my bad....they might declear war on me next and start putting sites up about me..sorry SanDisk..

Bless

Pancake
May 23, 2006, 02:12 PM
That's so sleazy. To be fair, not much sleazier than all the other advertising around.

dpaanlka
May 23, 2006, 02:45 PM
That's so sleazy. To be fair, not much sleazier than all the other advertising around.

There is non-sleazy advertising, and then there is sleazy advertising.

For example, Apple's iPod advertising merely show people dancing around with iPods, wheras SanDisk's advertising tells us we shouldn't buy the clearly better MP3 player, because everyone has one, and instead buy their crap product just for the sake of "being different" - without even suggesting that their product is actually better (which SanDisk doesn't even attempt to do). Pathetic.

Remember those Gateway Profile 4 vs Apple iMac G4 commercials?

theBB
May 23, 2006, 04:58 PM
I went to www.sandisk.com and clicked on "Contact Us" at the bottom, to tell them how stupid they are. I suggest everyone here do the same.
I would publicize this lame move to other potential customers, which will kill off any "hipness" they are trying to achieve through that site. It would be much more effective.

The irony is, I own a SanDisk player. :) No, not the one pictured here, it is more original. :)

rockthecasbah
May 23, 2006, 05:47 PM
Well looks like SanDisk is playing "dirty," literally. They have started a new campaign called "iDon't" which is simply a guerilla-style anti-iPod movement in hopes of decreasing iPod popularity. They call for "free thinkers" and "malcontents" to rise up "against the iTatorship" and buy non-iPod players. It's really sad. The basis of their argument is that you are a conformist if you buy an iPod and non-conformists aren't cool. The site is designed to be like a grafitto-tag-esque design, but it just looks really lame.

Follow the links and have a chuckle for yourself :)

iDon't (http://www.idont.com/) - official site

iLounge (http://www.ilounge.com/index.php/news/comments/sandisk-launches-idont-anti-ipod-campaign/) - article

[Moderator note: threads merged]

quigleybc
May 23, 2006, 06:21 PM
S*** like this is inevitable when something achieves the iconic status of the iPod...annoying as it is....

mactastic
May 23, 2006, 06:43 PM
Lol... Apple? Conformist?

Are you familiar with the old Robot saying "Does Not Compute"?
:p

Les Kern
May 23, 2006, 06:50 PM
Okay, so my desire for perfection in the items I buy makes me a sheep?!?!
Screw them and the sheep they road in on.

mcarnes
May 23, 2006, 07:09 PM
Let us complain:

http://www.sandisk.com/Corporate/ContactUs/

I don't mind the website so much. It's the college scouts that bug me.

pseudobrit
May 23, 2006, 07:16 PM
Don't be a sheep. Follow us instead.

dpaanlka
May 23, 2006, 07:57 PM
Don't be a sheep. Follow us instead.

Couldn't have said it better myself.

Pokeon
May 23, 2006, 08:08 PM
Atleast unlike most times the "sheep" are smart!!!

G99
May 24, 2006, 02:53 PM
Rubbish website. Doesn't really tell the reader why they should switch to this rubbish player. I don't understand what's so good about it.
And also, making fun of the "i" in iPod is really pathetic. Apple has had "i" in its product names for ages, standing for "internet". Its just one of their "traditions". I really pity Sandisk for trying to do something as stupid as this. What's the point of becoming a Sandisk "rebel" when you don't exactly know what you're standing for?

Lilysleeper
Jun 8, 2006, 12:35 AM
I think possibly my favorite part of this website are thier ideas for what i should stand for. Hmm... isolation. And Im wondering how they managed to invent headphones that people can more easily hold a convorsation while wearing.:eek:

balamw
Aug 21, 2006, 11:30 AM
New Nano rival offers twice the storage

http://news.yahoo.com/s/nm/20060821/tc_nm/sandisk_dc_8

MSRP of $249.

Apple's new nanos can't be far behind...

B

iGary
Aug 21, 2006, 11:31 AM
New Nano rival offers twice the storage

And no ITMS or iTunes integration.

No, thanks. :)

balamw
Aug 21, 2006, 11:33 AM
And no ITMS or iTunes integration.

No, thanks. :)
I didn't say I wanted one. :p

Particularly not after their marketing campaign that started this thread.

B

iGary
Aug 21, 2006, 11:34 AM
I didn't say I wanted one. :p

Particularly not after their marketing campaign that started this thread.

B

Oh, nothing intended, sorry. :)

Of all the players outside iPod, theirs is pretty nice, I have to admit.

Cobrien
Aug 21, 2006, 11:37 AM
There is non-sleazy advertising, and then there is sleazy advertising.

For example, Apple's iPod advertising merely show people dancing around with iPods, wheras SanDisk's advertising tells us we shouldn't buy the clearly better MP3 player, because everyone has one, and instead buy their crap product just for the sake of "being different" - without even suggesting that their product is actually better (which SanDisk doesn't even attempt to do). Pathetic.

Remember those Gateway Profile 4 vs Apple iMac G4 commercials?

Doesnt that remind everyone else of a certain mac v PC advertising campaign.:p

balamw
Aug 21, 2006, 11:43 AM
Doesnt that remind everyone else of a certain mac v PC advertising campaign.:p
No, because the Mac ads do actually claim superiority and talk about features that are distinctive, rather than just knocking the competition.

e.g. it is a fact that the iMac ships in one box and is ready to use out of the box, which is different from the vast majority of PCs.

B