Apple Releases Three More Mac Versus PC Ads

I am wondering why they are not putting it on their website

Who is in it?

lexus said:

Who is in it?

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Sounds like the "same two characters" in the other ones...shrug

AvSRoCkCO1067 said:

Sounds like the "same two characters" in the other ones...shrug

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Oh ok sorry I did not read it correctly.

lexus said:

Oh ok sorry I did not read it correctly.

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Don't worry about it - does anyone have confirmation that there is a new ad, or, even better, a link to view the new ad with?

Apple Releases Three More Mac Versus PC Ads

Apple has just released three more ads that promote the benefits of owning a Mac:

* Macs are into doing "Fun stuff"
* Macs work "Out of the box"
* Macs are "PCs too"

Link (just reload until they show up in the upper right)

U TOOOOOOL!!!!!!
Warn us before u link a page, this was the soccernet page, and it showed the score for the USA game, I have been at work all day avoiding the score so I could watch it on TIVO without knowing the score!!!

Gah!

btw they are not there...

Just kinda sad.

The ads don't appear to be showing up on the Soccernet page (Sorry macmaniac)

However, someone has posted one of them on a site called Pointroll

I caught "Fun Stuff" on soccernet and tried to e-mail it to myself, but it just sent me an URL to the page at apple.com which has yet to add the three new ones.

EDIT: Caught "Out of the Box" too, but not the last one.

B

this is all I found

http://www.apple.com/getamac/ads/

is the one you are talking about on there?

CmdrLaForge said:

I am wondering why they are not putting it on their website

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When they came out with the last ones it was several hours (or was it days?) before they put them on their website.

I like how they advertise 'Boot Camp' in one of them...

...although it stinks that they have to say, 'sold seperately' next to Windows.

Apple today quietly released new ads featuring the Mac and PC duo that have been the staple of Apple's "Get A Mac" campaign. Multiple users report having seen the ads, with themes including the following:

- Macs do "fun stuff"
- Macs work "out of the box"
- Macs are "PCs too"

The ads have not been posted to Apple's Get A Mac site. At one point they could be reliably found at ESPN's Soccernet site, however the ad appears to have been replaced.

Flame me if you want, but these ads are not only lame, but ineffective. For some reason Steve-O seems to think that Macs can get by on the cool factor alone.

You want to sell the things? Show the OS, show the apps. Until then, you're setting money on fire.

Some_Big_Spoon said:

Flame me if you want, but these ads are not only lame, but ineffective. For some reason Steve-O seems to think that Macs can get by on the cool factor alone.

You want to sell the things? Show the OS, show the apps. Until then, you're setting money one fire.

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This has been discussed before. In a 30-second time slot, and on a TV screen with a much, much lower resolution that a computer, it is hard to impress anybody (often it just looks horrible).

That makes me feel safer frankly.

AvSRoCkCO1067 said:

...although it stinks that they have to say, 'sold seperately' next to Windows.

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I know, I've chimed in on this in other threads too. To each their own, but if you want to sell a car, you usually show the car.

EricNau said:

This has been discussed before. In a 30-second time slot, and on a TV screen with a much, much lower resolution that a computer, it is hard to impress anybody (often it just looks horrible).

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Mac Ads = Retarded

The way Apple markets itself is to the dumb end user - try advertising more intelligently for a change! Not everything has to be simple to the point of "Mr. Professor's" Learn how to use a Computer E-mercials...

Real Mac people are generally more technology savvy than the average end user and dont need these really generic commercials...

Go back to 1983, much better promotions at that time.

just saw the box one on mtv

You can also watch them here
http://speed.pointroll.com/PointRol...40/applMacs_Panl_300_061206_r05.swf?prVidId=1
http://speed.pointroll.com/PointRol...40/applMacs_Panl_300_061206_r05.swf?prVidId=2
http://speed.pointroll.com/PointRol...40/applMacs_Panl_300_061206_r05.swf?prVidId=3

Note: These links to not appear to work in Safari

Some_Big_Spoon said:

I know, I've chimed in on this in other threads too. To each their own, but if you want to sell a car, you usually show the car.

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I guess you didn't happen to notice that they show Macs at the end of the ad then.

P.S. Holy crappy YouTube captures, Batman!

dejo said:

P.S. Holy crappy YouTube captures, Batman!

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You'd think. But that's where soccernet was getting them. Thanks for the links zon7!

EDIT: Missed the update! Watch them on pointroll instead. Still crappy, but viewable.

B

These ads are much better, I think. Like the office Season 1 to Season 2 here in the US. I like the style of humor more, and it's done better.

Some_Big_Spoon said:

Flame me if you want, but these ads are not only lame, but ineffective. For some reason Steve-O seems to think that Macs can get by on the cool factor alone.

You want to sell the things? Show the OS, show the apps. Until then, you're setting money on fire.

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Apple does needs to show the OS in depth, but not on TV. TV has to get people's attention and get them to learn more in venues where that is actually possible: Apple.com, Apple stores, etc.

djerati said:

Real Mac people are generally more technology savvy than the average end user and dont need these really generic commercials...

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I'm not certain this campaign is aimed at "Real Mac People."