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nicrose
Feb 13, 2007, 12:08 AM
Does anyone know what an "ad pick-up" is? It's a term I found on a job posting for an ad company.
I looked it up on wikipedia, but no luck.

Thanks.
Nicrose
MacBook Pro user



bigus7674
Feb 13, 2007, 08:59 AM
can you post the link to the job posting; might be easier to decipher the meaning to see the context in which they are using the term.

EDIT* from what i can see, ad pick up would be the process of sending the ad out to the corresponding publication to be published...usually by uploading the file(s) to the publications FTP site or emailing them. So, it appears to be more of a production type of position rather than a design-based (ie actually designing the ads) position....

Idioteque
Feb 14, 2007, 08:46 PM
I work for a design and branding firm, and we produce a monthly magazine. For us the term "pick-up" means using an ad from a previous issue of the mag. So instead of having to design an ad, it would say pick-up from Feb issue. Meaning we would have to find the pdf of the ad from Feb issue and use it in the March issue.

nicrose
Feb 16, 2007, 08:12 PM
To the last responder:
I think you were right about it meaning pick-up from the last issue. It sounded like a production job. ick.:(
thanks for your help.

nicrose
macbookpro user

redAPPLE
Feb 19, 2007, 02:07 AM
To the last responder:
I think you were right about it meaning pick-up from the last issue. It sounded like a production job. ick.:(
thanks for your help.

nicrose
macbookpro user

what is wrong with a production job?