View Full Version : What type of fonts do Apple use for marketing?
jonnysods
May 30, 2007, 02:48 PM
Hi all, I'm just goofing around with some things and I wanted to know what font names Apple use in their marketing etc so I can download them and do some stuff. I'm googling but it's coming up with Mac fonts, not the actual names of Apple Inc's fonts.
Any help would be appreciated!
Turkish
May 30, 2007, 02:50 PM
Hi all, I'm just goofing around with some things and I wanted to know what font names Apple use in their marketing etc so I can download them and do some stuff. I'm googling but it's coming up with Mac fonts, not the actual names of Apple Inc's fonts.
Any help would be appreciated!
Myriad Set is their official corporate font.
Myriad Pro Semibold is pretty close.
Blue Velvet
May 30, 2007, 03:07 PM
Please post your fake product launch invites using the submit button on the front page.
jonnysods
May 30, 2007, 04:34 PM
Please post your fake product launch invites using the submit button on the front page.
No no, this is totally legit! Actually I want to play some pranks on my mates.
psycoswimmer
May 30, 2007, 04:37 PM
I thought they used Helvetica? :confused:
jonnysods
May 30, 2007, 04:37 PM
Are there any places I could download it for free?
Turkish
May 30, 2007, 04:38 PM
I thought they used Helvetica? :confused:
Typography of Apple (http://en.wikipedia.org/wiki/Typography_of_Apple_Inc.)
Turkish
May 30, 2007, 04:40 PM
Are there any places I could download it for free?
Game over.
ghall
May 30, 2007, 05:17 PM
I used to have a font similar to the Apple corporate font. Unfortunatly I lost it after I neglected to back up my fonts before installing a new hard drive. If I ever get a way to access my old hard drive, I'll let you know.
iMeowbot
May 30, 2007, 05:33 PM
Are there any places I could download it for free?
If you have any of the Adobe apps, you probably have some variant of Myriad or another around. Try Spotlight. Also, if you have Lightroom or something like that, poke around inside the app bundle, there's yet another variant called Myriad Web you could use.
If you happen to have any Frutiger, that would pass to a casual observer. Myriad is largely a rip of it.
garyjcarr
Jul 4, 2007, 09:50 AM
Garamond light condensed
Jaffa Cake
Jul 4, 2007, 09:54 AM
Garamond light condensedThey did indeed use this in the past, but they've been using their own variant of Myriad for about five years now.
bluetooth
Jul 10, 2007, 09:39 PM
Here is a link to Garamound> http://www.dafont.com/apple-garamond.font
tominated
Jul 10, 2007, 10:20 PM
I thought they used lucida grande
iMeowbot
Jul 11, 2007, 08:42 AM
I thought they used lucida grande
That's what they use for the OS X interface, it's not really for their ads per se.
The Lucida family was designed for low resolution applications (fax, on screen, old desktop printers). It can look a little awkward in high res because that makes some of the exaggerated forms stand out. It's pretty much the Verdana problem, only not as severe.
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