Apple Developing Car Navigation System? [Archive]

MacRumors

Jun 17, 2007, 10:04 AM

http://www.macrumors.com/images/macrumorsthreadlogo.gif (http://www.macrumors.com)

German Magazine Focus is reporting (Google translation (http://translate.google.com/translate?u=http%3A%2F%2Fwww.focus.de%2Fdigital%2Fcomputer%2Ffocus_aid_63603.html&langpair=de%7Cen&hl=en&ie=UTF-8&oe=UTF-8&prev=%2Flanguage_tools)) that Apple is working on car navigation and sound systems. Apple is said to be working for an introduction in 2009, working with Mercedes exclusively for 6 months.

The system is reported to include "maintenance, communication, and navigation," similar to devices already on the market (http://www.apple.com/ipod/carintegration.html).

Focus is a popular German magazine (http://en.wikipedia.org/wiki/FOCUS_(magazine)), though its track record in Apple rumors remains unproven.

P-Worm

Jun 17, 2007, 10:12 AM

IEatApples

Jun 17, 2007, 10:13 AM

I'd say it's an obvious "next step" for the iPhone. :D ;)

matthewHUB

Jun 17, 2007, 10:22 AM

bigandy

Jun 17, 2007, 10:25 AM

i can't wait, a car driven and controlled using a click wheel, and nothing else :D

T'hain Esh Kelch

Jun 17, 2007, 10:41 AM

It must be run by Mac OS X 'lite' like the iPhone, if this is the case..

But I see this as a car-mediacenter, instead of a GPS-thingy. Transfer music to your car, like having a built-in iPod, but with included GPS. Would be nifty. But how to transfer music, well... Over Wifi prehaps, or by using a laptop? O_o

Maybe it could automatically find free parking-lots/houses via the internet, or the closest gas-station/restaurant, etc..

But it certainly doesnt sound appleish.

mk14

Jun 17, 2007, 10:48 AM

Focus's reliability is completely untested, therefore we hesitate to place too much stock in this rumor at this time.

Focus is a reliable German news magazine, though I don't know anything about its reliability regarding Apple rumors...

hdasmith

Jun 17, 2007, 10:48 AM

voncheech

Jun 17, 2007, 10:51 AM

makes sense, a computer for your car. who else would you want to make it.?
you will have one at home, you will have one in your pocket, so next step is the car. the iphone can bring it internet and it can bring the iphone a bigger screen, gps and a seemless sound system... sync between all three, never lost info... i just hope it is touch screen and has a itunes interface instead of the ipod interface.

p.s.
why would apple port safari to the pc, when there is no money involved..?
i bet it is too help open up the itunes music store as a webpage...
bring in buyers that don't want a ipod.......

MrSmith

Jun 17, 2007, 10:56 AM

makes sense, a computer for your car...A very expensive backup drive on wheels? (Pun intended.)

talktozachary

Jun 17, 2007, 10:58 AM

I thought about this a couple of months ago. All of these luxury car companies are moving towards instrument panels that are more like computers, complete with touch screen UIs or selector-knob pointing devices (MB has one, BMW has iDrive, Audi has MMI). It seems like it would be possible for Apple to make a vastly better, universal system. This technology would eventually trickle down into lower priced models, giving Apple a large share of the in-car computer market.

However, I think it would be extremely difficult to maintain a universal system across the board for each car brand, as each brand would develop different technology to differenciate themselves.

Anyway, it is an interesting idea.

mrkramer

Jun 17, 2007, 10:58 AM

p.s.
why would apple port safari to the pc, when there is no money involved..?
i bet it is too help open up the itunes music store as a webpage...
bring in buyers that don't want a ipod.......

It is probably for developers to test iPhone apps if they don't use a Mac, but that is off topic for this thread, on the OP, I don't see any reason for this, the current ones work fine, and I dont see what Apple would bring that is needed.

TheSilencer

Jun 17, 2007, 11:13 AM

Hm, why no one noticed my post about this?! :D
http://forums.macrumors.com/showthread.php?t=315547

Well, think about it... If they include Google Maps this would bring car navigation to a new level! You do not need a huge mapfile on a internal storage, all comes over the air via - for sure - 3G + HSDPA or 4G, whatever.

OK, Apple didn´t say something about this. The information was leaked by Mercedes, maybe a internal roadmap found it´s way out.

Dagless

Jun 17, 2007, 11:26 AM

This sounds entirely possible. I've got a TomTom Go910 with a 20gb HDD inside. If Apple do the same and stick an iPod in there, iPhone integration (send contacts across, BT hands free (though this is already in the 910)). Would be quite useful.

Though the 910 is basically full of every feature under the sun, even an MP3 player, an Apple interface and slimmer design would go a long way.

I believe it. In a strange leaping before I look sort of way.

walangij

Jun 17, 2007, 11:32 AM

puckhead193

Jun 17, 2007, 11:37 AM

well if this rumor is true, which i doubt this will be one product i will not want/have cause i hate 'benz

Kazr

Jun 17, 2007, 12:01 PM

I can't see the logic if this rumour turns out to be true. I think there are plenty of things for Apple to do in their core business areas without branching into yet another sector.

Hopefully they're not planning on spreading themselves too thinnly.... But hey, what do I know? :confused:

Turkish

Jun 17, 2007, 12:03 PM

Not in a million years.

kuebby

Jun 17, 2007, 12:15 PM

Not in a million years.

That was my first thought too but most GPS systems now are not easy to use and could really use the Apple touch.

Or this may end up just being some sort of iPhone plug in. Think about it, Mercedes puts an iPhone dock in the dashboard that allows you use to use it as a GPS. It also routes your call audio into the car's speaker system, as well as playing your music. And if you have TVs in the car the iPhone video will play on them.

dashiel

Jun 17, 2007, 12:25 PM

That was my first thought too but most GPS systems now are not easy to use and could really use the Apple touch.

Or this may end up just being some sort of iPhone plug in. Think about it, Mercedes puts an iPhone dock in the dashboard that allows you use to use it as a GPS. It also routes your call audio into the car's speaker system, as well as playing your music. And if you have TVs in the car the iPhone video will play on them.

very true. japanese cars have fantastic GPS/nav systems; the acura, the infiniti, the lexus and even the toyota are all top notch, been very impressed with them.

up next would be american cars (chrysler), nowhere near as good as the japanese ones, but i'd give them a B-.

the euro's though are atrocious, at least the german ones. BMW's is only slightly better than not having a GPS, ditto mercedes. just complete junk. i got it for my fiancee because she gets lost easily and fell for the form over function -- everyone told me to buy the garmin, but i wanted it integrated... could have saved $1500 and had a much better system if not for my aesthetic requirements.

do take this with a grain of salt though, apple were rumored to be doing the same for BMW 12-18 months ago.

twoodcc

Jun 17, 2007, 12:48 PM

this would be nice.....but it's hard to believe. only time will tell

nuckinfutz

Jun 17, 2007, 12:49 PM

I'm calling BS. I've a Garmin Nüvi 300 and it's great. Touch screen everywhere (fewer hard buttons than the iPhone). To navigate a map, I simply press on it and move my finger around. How's Apple going to improve on that? IF they were to bring in GPS, I would expect it to be in a future iPhone, but doubt Apple are really interested in the market.

I'm looking at a GPS system from Pioneer (AVIC-D3) myself. I think your Nuvi is nice but it's pretty tiny (3.5: diagonal screen). I want a 6.5" screen minimum for my double DIN opening. I want touchscreen, DVD playback, and the ability to add a rear camera. Looking at the current market I see a lot of potential

Not in a million years.

People said that when the idea of Apple making a phone started cropping up.

Ok...since creativity and imagination are thus far missing in this thread here are some things that Apple could do with a GPS system.

1. Multi touch displays- The hardest thing about GPS systems is inputting data. Multi touch should make it easy to zoom into data or do address location input quickly and efficiently.

2. iTunes support. There's no need for me to bring DVDs along if I can playback my iTunes video content. Ditto for CDs and photographs.

3. Web access- A full Webkit runs on the iPhone. The car should be net enabled as well IMO. I should be able to do just about everything a laptop can do right in the deck. Touch and text input should suffice. With 3G, WiMax and eventually 4G coming the idea is to stop thinking about just GPS and start thinking about car communcation systems.

4. Wireless access- put 802.11n into the deck so that if someone wants to run a LCD to the back all they need do is purchase and LCD with 11n support . Thus there are no wires to run and you can add as many LCDs as bandwith allows. Imagine simply beaming music or photos or movies to dual LCD in the back of the car where each child/person has access to what they want.

5. Camera- give me a wireless camera as well that easy attaches to the back of the car and links to the deck so that when I backup the video automatically pops on the screen.

6. Voice Input...in addition to connecting my phone via voice input let me input voice commands as well to my Carputer to speak or navigate the UI.

7. Bonjour - using the Wide Area Bonjour technology for access your home computer files or delivering services. Great stuff

Apple brings some great technologies to the table.

Quicktime- for managing audio and video
Core Animation- for developing a great interface
Webkit- for excellent web rendering
Quartz for beautiful graphics
Bonjour for networking
iPhone for computing on the go

I think in the future of Broadband many people will just have one account and that account will follow them everywhere. It'll be in there phones, it'll be in their laptops and it'll be in their automobiles. Access to data is paramount. It's not just about GPS, it's about staying connected and being efficient. My job requires that I travel over 30 thousand miles a year on the road. When you're driving for 3 hour not only do you want to know how to get there but you're also succinctly aware that you're "out of the loop" regarding other clients. I don't want the connection to information to be broken so I'm willing to spend a bit extra for features that maintain the connections I need.

YMMV but there is indeed a lot of room GPS and more.

Turkish

Jun 17, 2007, 12:51 PM

People said that when the idea of Apple making a phone started cropping up.

Not really.

nuckinfutz

Jun 17, 2007, 01:46 PM

Not really.

How would you know? You're not the Intarweb God. :P

Stuff like this was popular back in the day

http://simonwoodside.com/weblog/2004/11/29

The smartphone business is already full of excellent products. Nokia is almost exactly like apple and has the same corporate character and sensibilities. apple can't compete against nokia. Nor can they compete against Sony-Ericsson, who make very pretty phones as well.
apple has no experience with making cell phone radios, and it's not trivial
cell phones are going to eat MP3 players anyway, but it's going to take some time, maybe a few years.

You have dig deep since there's so much new iPhone coverage but a couple of years ago the mere mention of Apple and Phone together was met with "they can't beat Nokia, they cant beat Treo, they can't Sony-Ericsson" etc

Right now GPS systems are ok UI wise but they could be a lot better IMO. Plus we really are going see cars become net enabled. That's a fact....jack

CRAZYBUBBA

Jun 17, 2007, 01:48 PM

Not really.

Yes really

Much Ado

Jun 17, 2007, 01:51 PM

great... so you have to fork out $80,000 on a car just to get the apple features. i don't mind AT&T having exclusive rights to a service/feature, but i think it's unfair to let a top dollar brand have exclusive use. Would be better for Apple's sake to introduce their super-user-friendly GUI to a more consumer and wide base of clients.

just my $0.02US

What, so now that Apple are (allegedly) working on a GPS interface or similar you are already bashing them for choosing the wrong/not enough car manufacturers to supply it to? Despite the fact that if Apple are it will be as part of a business deal for, you know, businesses?

Unbelievable!

(Edit: Would love to see OS X or similar behind a decently organised Sat-Nav.)

n-abounds

Jun 17, 2007, 01:53 PM

Why was this moved to the front-page?

NewSc2

Jun 17, 2007, 01:54 PM

Mercedes? :( I guess Apple really does go for the "premium" market. If only it were Honda or Toyota.

RedTomato

Jun 17, 2007, 01:56 PM

i can't wait, a car driven and controlled using a click wheel, and nothing else :D

James Bond had one. Used a Nokia 9500 I think to control it. I owned one. (the phone not the car). Big ugly beast of a phone, no vibrate, but handled texting very well.

CBAviator

Jun 17, 2007, 01:59 PM

I can't see the logic if this rumour turns out to be true. I think there are plenty of things for Apple to do in their core business areas without branching into yet another sector.

Yeah...let's see a new iMac before they branch out into something else!

n-abounds

Jun 17, 2007, 01:59 PM

Jobs just wants better navigation for his Mercedes...therefore better navigation for all Mercedes. :D

CHROMEDOME

Jun 17, 2007, 02:00 PM

I hope so because COMAND sucks.

arn

Jun 17, 2007, 02:03 PM

Why was this moved to the front-page?

because focus appears to be a very popular german magazine.

arn

backspinner

Jun 17, 2007, 02:06 PM

All of those GPS navigation devices have the ugliest and hardest to use GUIs imaginable.
next time, buy a TomTom

misam

Jun 17, 2007, 02:06 PM

I think this (if true) will be the next generation COMMAND system for Mercedes. The current system has been widely criticized for being way too complex and unreliable, and Apple could definitely fix those problems. For example, there are over 50 buttons on my E-class to control radio, nav, and phone. I'm sure apple could improve that...

TequilaBoobs

Jun 17, 2007, 02:07 PM

the new apple navigation system will incorporate google's new street maps, so you can see where youre going to before you get there.

jng

Jun 17, 2007, 02:17 PM

Google's translation is okay, but I hate reading computer translations.

My take? Sounds interesting and by 2009 I may be able to afford a Mercedes. I was skeptic about a video iPod and then iPhone and I love what Apple has done with each. I'd love to see what Apple can do in cars!

Apple builds a Navigation System

FOCUS
After Computers, MP3 Players and cell phones, the computer maker wants to shortly offer Navigations- and Sound Systems in cars as well, starting with Mercedes.

On board computer:
Apple conquers cars
According to FOCUS-sources, the device, that the computer maker is presently developing combines entertainment, communication and navigation in a single device.

Mercedes will exclusively offer the new Apple device for six months, with an expected market introduction targeted for 2009. It is still unclear whether Apple - as in the case of the iPhone - will rely on Google Maps for navigation help.

vito87

Jun 17, 2007, 02:21 PM

http://www.macrumors.com/images/macrumorsthreadlogo.gif (http://www.macrumors.com)
The system is reported to include "maintenance, communication, and navigation," similar to devices already on the market (http://www.apple.com/ipod/carintegration.html).

Hi,

there's a mistake in the translation... Unterhaltung means entertainment in this context, not maintenance...
All in all the idea sounds quite interesting, especially considering the current UI of the Mercedes navigation.
I'm almost sure, Apple will not develop a complete new system, instead it will improve what is already there.

vito

jng

Jun 17, 2007, 02:25 PM

Hi,

there's a mistake in the translation... Unterhaltung means entertainment in this context, not maintenance...
All in all the idea sounds quite interesting, especially considering the current UI of the Mercedes navigation.
I'm almost sure, Apple will not develop a complete new system, instead it will improve what is already there.

vito

Yeah, he used the google translaion, which is why I offered mine above. Meh.

I agree. Apple would approve upon what they already have. Or essentially build on top of it. I've actually never seen the Mercedes systems yet. I'd love to though. Heard it's much better than BWM's iDrive.

Animaniac

Jun 17, 2007, 02:25 PM

Please...

Could we have some editorial discretion? These days, it seems it's MacRumors mission to repost anything remotely related to Apple. No matter how lacking in information or credibility. I know you're trying to drive page views for ad revenue, but you're really scrapping the bottom of the barrel here. MacRumors might be going the way of MOSR...

While we're at it, I haven't seen an original content from you guys in ages. It might be time to unsubscribe from your RSS.

nuckinfutz

Jun 17, 2007, 02:33 PM

Yeah...let's see a new iMac before they branch out into something else!

Relax Chief ..the new iMac is coming...the company doesn't have to grind to a halt to get one computer model out the door LOL

Apple working on a GPS product makes sense. They've been getting cozy with Google and doing wonderful things with Google maps (especially on the iPhone"

Now you look at OS X and how they've streamlined it into small products (Apple TV and iPhone) and you can see how a GPS system by 2009 could very well be a standout and popular product for Apple.

Remember Leopard now supports OpenGL 2.1 which includes OpenGL 2.0 ES which is tailored for CE devices. Take the UI that you get with Garmin and Tom Tom and improve them like %100.

If Apple has patented multi touch and other things they are best to recoup that effort by licensing as much as possible.

I look forward to having an iPhone someday that syncs flawlessly with my car Nav system.

Much Ado

Jun 17, 2007, 02:36 PM

While we're at it, I haven't seen an original content from you guys in ages. It might be time to unsubscribe from your RSS.

Well MacRumors aims to search for and present any rumors to do with Apple Inc. that are deemed relevant and reasonably reliable, for the large MR community to discuss at their leisure. So your hope for 'original content' seems a bit off-the-mark.

As has been said, this was posted because it appeared in an influential German magazine, and is something different than John Dvorak ranting about the death of the iPod etc.

Don't read the thread if you're not interested.

knattlhuber

Jun 17, 2007, 02:37 PM

Focus is a reliable German news magazine, ...

You've gotta be kiddin' :eek:

4God

Jun 17, 2007, 02:37 PM

tribulation

Jun 17, 2007, 02:38 PM

Diversifying too much?
I hope this isn't true, yet anyhow. They're already spread extremely too thin as it is.
Instead of developing all of these devices by themselves, wouldn't a better strategy be something like licensing out OS X in some type of customizable form, a very close license for Apple's sake. But then allow third party manufacturers to make and deal with all of the stuff around it. Maybe loosely partner with Apple [NOT iPhone-insider close, that's too close]. Have a team at Apple solely there to work with these types of projects and outside companies to make sure it goes perfectly.

Then before any product can be made public, it must pass a very thorough testing and Apple-UI-goodness test, only the best will make it through [without wasted money because only the top products would be closely developed with the team at Apple to oversee the Apple-ness]. Seems like it would offer more opportunities, but a lot of trouble also. But I'd rather see that than having 10.6 delayed because of the iGumball Machine isn't working correctly with some aspect of the system.

vito87

Jun 17, 2007, 02:41 PM

Yeah, he used the google translaion, which is why I offered mine above. Meh.

I'm sorry...
I was away for some minutes and simply pressed submit when I returned.

In my opinion, there's no navigation device available at the moment that is usable really fast. With the iPhone Apple already has some experience with navigation (though no GPS), so the interface maybe somehow the same...?

ajhill

Jun 17, 2007, 02:42 PM

I for one don't need it. I've already got a mac mini in my car with a 7" 16x9 touchscreen. But then, hey, I might be a LITTLE ahead of the curve.

Clearly a great thing to have in an iPhone 2.0 would be GPS and all you would need for the car is a iPhone dock on the dashboard.

Navigation with Google maps is a foregone conclusion with the CEO of Google on Apple's board of directors.

Apple ][ Forever!

Alpinism

Jun 17, 2007, 02:45 PM

Wow awesome, apple, awesome.... bla bla.

Now what about working on that iLife 07, iWorks, Logic, Leopard OS and updating the Mac Pro first huh?

jng

Jun 17, 2007, 02:46 PM

They're spread thin but they're also hiring like mad. I disagree. I wouldn't open Apple up. One of the reasons they are so successful is because of their closed-nature. Quality control and security control.

If anyone is interested, FOCUS has a larger article about Apple here:
http://www.focus.de/digital/computer/bordcomputer_aid_63624.html

Much if it die hard mac people already know. The important part is the middle about "Apple's Biosystem." It talks about how Apple changed its named from Apple Computer Inc to Apple Inc, expanded from computers MP3 players, homes and now cell hones. If Apple wants to integrate all aspects of a persons life, then the car is a logical extension of that.

I agree. And people who are upset about it being offered exclusively for Mercedes are just jealous - sort of. They feel like they are being excluded from the market. They aren't. It's just a business strategy. Develop it for Mercedes, release it, and get the kinks out before you expand to mid range automobiles. It's the same strategy they employed when they first introduced auto integration through a plug in the glove compartment. BMWs first. It's also a great marketing strategy. Nothing makes you want something more than thinking you can't have it.

That's why it's hilarious (to me anyway) to see who buys Burberry and Coach bags - the wealthy who can afford them and the lower class who can't.

jng

Jun 17, 2007, 02:47 PM

I'm sorry...
I was away for some minutes and simply pressed submit when I returned.

In my opinion, there's no navigation device available at the moment that is usable really fast. With the iPhone Apple already has some experience with navigation (though no GPS), so the interface maybe somehow the same...?

No idea. But I'm sure Apple can work with Google or use their maps API to develop something they want.

D 5

Jun 17, 2007, 02:48 PM

Deja vu

http://www.gadgetell.com/2007/02/autospies-bmwiphone-rumor-a-hoax/

Shadow

Jun 17, 2007, 02:48 PM

Not in a million years.

Not until pigs fly (http://www.apple.com/intel/). Hell will freeze over before this happens (http://www.apple.com/macosx/bootcamp/).

bigjohn

Jun 17, 2007, 02:52 PM

Sounds great, wake me in 2009...

(Happy with my Garmin Nuvi 660)

failsafe1

Jun 17, 2007, 02:55 PM

Perhaps there is a grandfather clause that would allow me to retrofit my 1982, and 1985 Mercedes' 240/300 dielsels? Probably not.

nuckinfutz

Jun 17, 2007, 03:01 PM

Wow awesome, apple, awesome.... bla bla.

Now what about working on that iLife 07, iWorks, Logic, Leopard OS and updating the Mac Pro first huh?

Non sequitur. iLife, iWork, Logic and Mac Pros have nothing to do with the potential for a Apple GPS system. The OS X engineers would be involved of course. I realize that this is conceptually hard for many to understand. That Apple as a 100 Billion company could actually be working on projects in parallel rather than sequentially but suprise you as it may they actually can walk and chew gum at the same time. Imagine that.

Diversifying too much?
I hope this isn't true, yet anyhow. They're already spread extremely too thin as it is.
Instead of developing all of these devices by themselves, wouldn't a better strategy be something like licensing out OS X in some type of customizable form, a very close license for Apple's sake. But then allow third party manufacturers to make and deal with all of the stuff around it. Maybe loosely partner with Apple [NOT iPhone-insider close, that's too close]. Have a team at Apple solely there to work with these types of projects and outside companies to make sure it goes perfectly.

Then before any product can be made public, it must pass a very thorough testing and Apple-UI-goodness test, only the best will make it through [without wasted money because only the top products would be closely developed with the team at Apple to oversee the Apple-ness]. Seems like it would offer more opportunities, but a lot of trouble also. But I'd rather see that than having 10.6 delayed because of the iGumball Machine isn't working correctly with some aspect of the system.

I too agree that in 5 years Apple should begin to license OS X for CE devices. It's the way they can have massive growth and it doesn't really harm their iPhone and other products because licensing is the key to making phat cash. I don't think they're spreading too thin because if you look at jobs.apple.com you see Apple is growing rather quickly. Too bad I don't want to live in Cali. ;)

CalBoy

Jun 17, 2007, 03:09 PM

p.s.
why would apple port safari to the pc, when there is no money involved..?
i bet it is too help open up the itunes music store as a webpage...
bring in buyers that don't want a ipod.......

There is money involved. The more users of a browser, the more money can be demanded from companies like Google who pay for their search bar to be the standard default.

FoxyKaye

Jun 17, 2007, 03:10 PM

It would make me much happier if Apple would focus on improving and building it's computers rather than test the waters with new markets. While I have no doubt there's a brain trust at Apple that sincerely believes the path to greater desktop and OS marketshare is a roundabout route, it's annoying to watch things like, oh, Leopard, fall by the wayside for the sake of a phone. Gods only know what other priorities this is going to undermine at Apple if this rumor is true.

yzp

Jun 17, 2007, 03:15 PM

it better be an awesome product, which lets us speechless.... :apple: starts to make everything, just like most japanese company.

I'm worrying about :apple: product's quality.... I hope my worries are useless however!

iris_failsafe

Jun 17, 2007, 03:15 PM

Well Steve Jobs is a very Merc fan, he even drives a Silver SL55, so I guess is possible. I always thought that since people complain so much about IDrive that BMW should ask Apple to design the system for them, I guess Mercedes leap them. A few months ago that Merc thing would mean that the system would find its way to Chryslers but they sold its American division...

Eduardo1971

Jun 17, 2007, 03:15 PM

well if this rumor is true, which i doubt this will be one product i will not want/have cause i hate 'benz

Agreed. I'm not keen on Merc's.

I would like to see it on BMW's.:D

I currently own an E46 330i ZHP with the navi; but I do hope BMW would also use this product (if it indeed comes to light) for my future BMW.

vaprof

Jun 17, 2007, 03:16 PM

Das ist doof.

Maybe Apple is licensing their touch screen technology to Mercedes. I'd believe that. But Apple making a GPS?

PseudoWoobie

Jun 17, 2007, 03:21 PM

It just seems like the more Apple branches out into new markets, the less it can focus on what made it great in the first place: its computers (well, and maybe the iPod, depending how you define 'great'). I for one hope that they're not trying to branch out.

1984

Jun 17, 2007, 03:22 PM

Relax Chief ..the new iMac is coming...the company doesn't have to grind to a halt to get one computer model out the door LOL

They obviously had to grind to a halt (http://www.macrumors.com/2007/04/12/apple-delays-leopard-release/) to get the iPhone out.

angelwatt

Jun 17, 2007, 03:22 PM

It sounds promising. I'd love to have some Apple in my car, though they better not take it too far. Don't want a beach ball on my on my car display.

TequilaBoobs

Jun 17, 2007, 03:29 PM

why doesnt apple just make a new car instead of sharing the profits with mercedes?...

jklps

Jun 17, 2007, 03:30 PM

very true. japanese cars have fantastic GPS/nav systems; the acura, the infiniti, the lexus and even the toyota are all top notch, been very impressed with them.

up next would be american cars (chrysler), nowhere near as good as the japanese ones, but i'd give them a B-.

the euro's though are atrocious, at least the german ones. BMW's is only slightly better than not having a GPS, ditto mercedes. just complete junk. i got it for my fiancee because she gets lost easily and fell for the form over function -- everyone told me to buy the garmin, but i wanted it integrated... could have saved $1500 and had a much better system if not for my aesthetic requirements.

do take this with a grain of salt though, apple were rumored to be doing the same for BMW 12-18 months ago.

I'm already using my Acura navigation system (pre-traffic info version) and have an iPod dock in the bottom of my console that is plugged into the stereo AUX. Stearing wheel controls work, the first five playlists can be called up at any time, and shuffle too. It is fun :) Can't recall the last time I had more then one or two cds in my 6 disc changer.

Yes I have to remember to bring my iPod, but it's not that hard.

CalBoy

Jun 17, 2007, 03:34 PM

why doesnt apple just make a new car instead of sharing the profits with mercedes?...

Don't give Jobs any ideas...we can't afford for Leopard to be delayed another six months!

nuckinfutz

Jun 17, 2007, 03:34 PM

They obviously had to grind to a halt (http://www.macrumors.com/2007/04/12/apple-delays-leopard-release/) to get the iPhone out.

Obviously?

I dunno...that's what Apple "told us" it could be true or not. Depends on what you want to believe in. However even if true the engineering teams that work on Logic (Germany) or iWork and iLife are not the teams that would be working on the core technology behind the iPhone and any future incarnation.

It's just popular to derail threads here with off topic "Apple you better get me my [insert desired product here] threads that have little connection to the topic at hand.

Wingsy

Jun 17, 2007, 03:37 PM

I've got a Honda nav system in my car (the same that's in the Acuras), and I tell ya, if anything needs Apple's GUI magic it is this thing. I can easily see why they show their stupid disclaimer on the screen when you crank up, every single time (and it boots up, which can take a while). When you're trying to find something while driving, if you don't crash by having to futz around on the screen for miles and miles then you're going to when you start cussin and kicking it.

And telling me to "exit left" on the interstate when I pass by an insignificant exit to the right. Not all, but some. What's up with that? And there are many times she tells me to exit when it's the wrong exit (it's the next one, just ahead). Forget about driving in Washington DC. That city confuses the hell out of her everywhere you go.

When you crank up it takes its sweet lovely time booting up, and shows you their disclaimer/warning screen. It doesn't give you the option to acknowledge the message for about half a minute or so, then when you do it goes on to its initial screen. Think you're ready for action now? Nope. It's like Windows, when it shows you the desktop you ain't even half way there yet. Gotta keep waiting.

My wife hates the b---h. :)

Apple, show em how it's done.

Much Ado

Jun 17, 2007, 03:46 PM

why doesnt apple just make a new car instead of sharing the profits with mercedes?...

It would have only one door, but a lot of emphasis on the dashboard ;):D

TequilaBoobs

Jun 17, 2007, 03:47 PM

It would have only one door, but a lot of emphasis on the dashboard ;):D

and no place for license plates...

Phormic

Jun 17, 2007, 03:52 PM

If anybody isn't convinced of the need of a little Apple magic in this segment of the industry, have them use BMW's iDrive car control system for any length of time. It's a counter intuative ergonomic nightmare and been terrible PR for BMW. To even change the station on the radio, you have to wade through layers and layers of menus.

I'd say that Mercedes want something like this but combined with Apple penchant for logic and ease of use.

biturbomunkie

Jun 17, 2007, 04:02 PM

why MB? is it b/c SJ drives an SL?

honestly i don't like MB much. if only the picked audi, or at least BMW.

dummptyhummpty

Jun 17, 2007, 04:04 PM

Not really that interesting as people have been putting MacMinis in their cars since they came out. I'm sure people were doing it with powerbooks/ibooks before that.

rockthecasbah

Jun 17, 2007, 04:12 PM

Hmmm this is something I would not have expected but it does make sense but less in way of selling an additional unit that Apple manufactured and more of a marketing "Apple certified" type of thing (Bose certified speakers in more luxury cars, etc). I could see Apple building the software for iTunes/iPod/iPhone integration into multiple brands of navigation systems. Though made by other companies it has that marketing appeal of "oh well all our cars (in this case Mercedes) are equipt with Apple Certified Audio Systems...

Plus the Mercedes part of this rumor does go well with that "What does Jobs Drive" thread (http://forums.macrumors.com/showthread.php?t=312728) :D

CmdrLaForge

Jun 17, 2007, 04:18 PM

Btw - Steve Jobs drives a very nice Mercedes SL.

Cloudsurfer

Jun 17, 2007, 04:30 PM

it would be the flattest and whitest navigation system ever;) but not something I'd like to see from Apple, in all honesty.

aafuss1

Jun 17, 2007, 04:37 PM

Sound systems-with a custom Apple optical piclup, no way (Apple have used other manufactorers drive mechanisms).

I'll stick by the Sony MEX/CDX series.

pianojoe

Jun 17, 2007, 05:12 PM

"Focus" is an extremely crappy magazine BTW. Their editor has political ambitions, too.

Why would Apple want such a thing? I feel that car navigation should be a one-purpose-device. OK, my Garmin plays MP3s, too, but that's enough already. I've used Tomtom on a PDA, and it was a real PITA.

oldwatery

Jun 17, 2007, 05:21 PM

Oy Steve!
Where's the damn computers and software :mad:

LoganT

Jun 17, 2007, 05:22 PM

I'd much prefer this if this was a standalone device. Or maybe make the iPhone 2nd Gen have GPS built in. Then I could dock it in the car.

MacTheSpoon

Jun 17, 2007, 05:23 PM

Interesting rumor... yet kind of hard to believe. I guess maybe it could be one more reason why Steve dropped the "Computer" from "Apple Computer." But if it's true I hope that they hire a lot more engineers so that they don't have to temporarily pull them from other divisions like they did with the iPhone.

offwidafairies

Jun 17, 2007, 05:28 PM

is apple spreading itself too thin? :confused: i want leopard, ilife etc way before gizmos that whistle

offwidafairies

Jun 17, 2007, 05:29 PM

Oy Steve!
Where's the damn computers and software :mad:

i hear ya :mad:

CalBoy

Jun 17, 2007, 05:33 PM

Oy Steve!
Where's the damn computers and software :mad:

Apparently, after June 29th, the computer itself will be swallowed entirely by the iPhone. Soon enough, there won't be cars, planes, ships, televisions, theaters: ONLY iPHONE.
Seriously, it better make a lot of money, or :apple: is going to be Zuned.

ClaZ

Jun 17, 2007, 05:43 PM

pake

Jun 17, 2007, 05:44 PM

Remember that it is said to be scheduled for 2009. By then, there will be superior versions of the iPhone, probably with GPS. I don't think Apple is developing a whole car-system; it will be more in the style of a dock.
Imagine: you put for iPhone in the dock and suddenly your car is being controlled by mac os x.
The iPhone has the capabilities (or will have) to connect to your computer, connect to your network, to present videos (internal o external), audio, web-access (perhaps as a modem), it can do maps, maybe even routing, add a GPS to that, in and out spoken commands and some software so it can take advantages of the car speed and maybe even diagnosis sensors, and you have, as I said, Mac OS X controlling your car!

RaulCelis

Jun 17, 2007, 05:53 PM

Hey Claz, love your car!

iPhone, SuperMac-Car, iBlah, BlahMac, blah, blah, blah!... where is the new widescreen iPod!?!?!?!?:confused:

macidiot

Jun 17, 2007, 05:57 PM

Considering Mercedes electronics have been a disaster, mostly in reliability. All of the recent quality problems at Mercedes have been largely due to electronics problems.

Additionally, COMMAND and iDrive (BMW) are insanely difficult to use. Clearly designed by aliens that have no idea how the human mind works. MMI (Audi) is vastly superior, but that still isn't saying much.

You shouldn't need a 200 page manual to figure out how to use the air conditioner.

btw, iDrive uses some flavor of WindowsCE if I'm not mistaken.

Apple could bring a lot to the table, using a modified iPhone osx. Like simple touch navigation.

If I was Mercedes, I'd be offering my first born to get some Apple simplicity... actually BMW should be the one, considering iDrive is now basically a joke among car people.

dhc

Jun 17, 2007, 06:00 PM

Ha - first thing i thought of was the fleeting scene in one of the Men in Black movies where we get a quick glimse of OSX running on the display of the dashboard of the car... I'll try and dig out a screen shot.

iPoodOverZune

Jun 17, 2007, 06:00 PM

Well MacRumors aims to search for and present any rumors to do with Apple Inc. that are deemed relevant and reasonably reliable, for the large MR community to discuss at their leisure. So your hope for 'original content' seems a bit off-the-mark.

As has been said, this was posted because it appeared in an influential German magazine, and is something different than John Dvorak ranting about the death of the iPod etc.

Don't read the thread if you're not interested.

Please don't insult someone by writing incorrect names. His name is "John Dork", not "John Dvorak"! :D

macidiot

Jun 17, 2007, 06:01 PM

Yup !!... i'm two years ahead... :)

http://www.claz.it/audi/carputer/previewcarputer/DSCF0035.jpg

http://www.claz.it/audi/carputer/previewcarputer/DSCF0039.jpg

http://www.claz.it/audi/interni/cruscottors6/DSCF0045.jpg

http://www.claz.it/audi/interni/cruscottors6/DSCF0048.jpg

Ooppss.. is not a Merc... it's an Audi..

err... what car is that? It has the carbon fiber trim, pedals, gauges, and wheel of the s6 or rs6... but those seats look like standard 2.8/3.2 stuff.

ClaZ

Jun 17, 2007, 06:34 PM

err... what car is that? It has the carbon fiber trim, pedals, gauges, and wheel of the s6 or rs6... but those seats look like standard 2.8/3.2 stuff.

Tnx Raul !! :)

Very good Eyes !! It's a selfmade A6 '98 2.8, but with a lot of mod. Very lot...
And an iBook G4 1064 Mhz integrated with A/V system, 3 other PAL monitor at the VGA out of them, used as a extended desktop.

Here the link to the total work:
Experiment on a dead iBook G3 and G4 motherboard and all the peripheral that i have used..
http://www.macitynet.it/forum/showthread.php?t=30423

Here the integration on the car:
http://www.macitynet.it/forum/showthread.php?t=44944

I love this integration and if Apple make an "electronics for the car" like Audi MMI, all the other entertainement device are OUT !!

But i think this is only a dream..

RoDe

Jun 17, 2007, 06:41 PM

I'm having a hard time believing that Apple would make a Car only navigation system.

I strongly believe this so-called car navigation system of Apple is going to be nothing more than a integration of the iPhone into the cars audio/video system.

However if there is one company that can prove me wrong it's Apple.

cheunghy

Jun 17, 2007, 06:48 PM

Is this a 'hobby'?

Xtremehkr

Jun 17, 2007, 06:50 PM

I'd say it's an obvious "next step" for the iPhone. :D ;)

It makes good sense, my new phone has a great turn by turn navigation feature, and 2 gigs of memory storage. It's not nearly as slick as the iPhone, but it was a lot cheaper. The enVe or something like that.

dadrop

Jun 17, 2007, 06:51 PM

I've meaning to start thinking about trying to put a mac in my car...I'm just too lazy.

Put it in a cheaper car, and I'm there.

ClaZ

Jun 17, 2007, 07:04 PM

Is this a 'hobby'?

Yes... :)

Only lost time...

crees!

Jun 17, 2007, 07:07 PM

great... so you have to fork out $80,000 on a car just to get the apple features. i don't mind AT&T having exclusive rights to a service/feature, but i think it's unfair to let a top dollar brand have exclusive use. Would be better for Apple's sake to introduce their super-user-friendly GUI to a more consumer and wide base of clients.

just my $0.02US

So Apple and AT&T have a 5-year exclusive deal in the States with the iPhone and with Mercedes it's just 6 months and you complain about just the 6 months. Get real. I've seen the devices out there now and they're not that great. Sure, they have some cool things but it's like a computer programmer designed them. This is an area where Apple can definitely lend it's touch as they have just done with the iPhone.

diehldun

Jun 17, 2007, 07:14 PM

It would be nice if Mercedes could have their entire COMAND system powered by Mac OS X, because their current system (at least in the S-Class) is still hard to use, even compared to iDrive and MMI.

But, sounds great! Two brands I love and respect... Mercedes-Benz and Apple. It'd make a great team/combination, and I'm all for that!

rjwill246

Jun 17, 2007, 07:38 PM

It would be nice if Mercedes could have their entire COMAND system powered by Mac OS X, because their current system (at least in the S-Class) is still hard to use, even compared to iDrive and MMI.

There is certainly nothing intuitive about it and worse, if you go to look up, say, California Pizza Kitchen, instead of showing the closest one, (Newport Beach) you are directed to Florida... what's with that?

Now, in this thread there has been much praise given to other automakers- Lexus was one- but the latest version of their system was hardly better and I much prefer the woman's voice in the MB. Moreover, my neighbour and I compared routes and the MB software more often found a better way.

If there is any truth to this, it might be that it is another way to get OSX in enterprise. GE uses Windows in its ultrasound machines and you have to live with all the dopiness that brings, especially since they remain at least a generation behind. I have so often wished it were OSX powering the machines. Just organizing and finding images is a nightmare. But it is typical of engineers out there who think NOTHING about the user experience. This software comes out of Switzerland-- you can see the issue.

Schtumple

Jun 17, 2007, 08:05 PM

apple's branching off into other markets too fast...

watched the 1997 keynote the other night "stick to what we're best at" seemed to be the main message, now look whats happening...

dukeblue91

Jun 17, 2007, 08:09 PM

Forget about driving in Washington DC. That city confuses the hell out of her everywhere you go.

DC will do this to any Nav system out there :D

However if anyone can improve upon this, it's Apple and 2009 is about the time for me to get a new Benz anyway.

So I would love the idea of Apple to build the whole computer part of Mercedes .
My two favorite companies.

ortuno2k

Jun 17, 2007, 08:18 PM

Emrtr4

Jun 17, 2007, 08:31 PM

This makes sense in terms of what Apple could offer, imagine using Google maps for navigation, Itunes for music, and then being able to use DVd player, ITuesn and more to play video on the back seat LCDs in say an S class.

My only problem with this is that why would Apple go with MB when they already have contracts with firms like VW and BMW for Ipod integration (I do not believe they have the same with MB) it just seems like they would work with one of those companies again.

QuarterSwede

Jun 17, 2007, 08:31 PM

edit: On second thought. All of those GPS navigation devices have the ugliest and hardest to use GUIs imaginable. I guess that's what Apple could bring.
Apparently you've never used a Garmin Streetpilot of Nüvi. So easy my mother figured it out and was a pro after one trip out. I'm really not sure how Apple would improve on it really but who knows. I do agree that all the other brands suck though.

I'm calling BS. I've a Garmin Nüvi 300 and it's great. Touch screen everywhere (fewer hard buttons than the iPhone). To navigate a map, I simply press on it and move my finger around. How's Apple going to improve on that? IF they were to bring in GPS, I would expect it to be in a future iPhone, but doubt Apple are really interested in the market.
I think the thing to remember here is that intergrated car systems are aweful to use. Apple could definitely improve on those. The best I've seen is the Cadillac STS system. It could look better but it's simple to use. Now that the iPhone will be out soon it definitely makes sense that Apple could be thinking of getting into this arena.

breath of apple

Jun 17, 2007, 08:44 PM

If this is really true, then I'm a bit concerned.
Apple is probably spreading out too thin.
The lack of hardware and software released this year shows.
Leopard fell a lot shorter than what it was hyped up to be.

I agree. Each year, Apple should focus first on its present computer and ipod hardware and software first, making sure its present customers receive the very best that's on the market. Apple already stated it did not have enough employees to focus properly this year on Leopard, thus the delay. And we have yet to see iLife and iWork, updated .mac, even more features added to iphone (like 3G, ichat?, 3rd party apps?, etc) this year. imacs are overdue for an update. Apple, if you have a surplus of employees ready to focus on car navigation systems, great - go for it with all of the innovation and creativity and excellence that we love! But please don't sacrifice the innovation and quality and timeliness of your current hardware and software in order to do it. :) Happy current customers => happy, growing, and successful future company :apple:

poppe

Jun 17, 2007, 08:47 PM

Tnx Raul !! :)

Very good Eyes !! It's a selfmade A6 '98 2.8, but with a lot of mod. Very lot...
And an iBook G4 1064 Mhz integrated with A/V system, 3 other PAL monitor at the VGA out of them, used as a extended desktop.

Here the link to the total work:
Experiment on a dead iBook G3 and G4 motherboard and all the peripheral that i have used..
http://www.macitynet.it/forum/showthread.php?t=30423

Here the integration on the car:
http://www.macitynet.it/forum/showthread.php?t=44944

I love this integration and if Apple make an "electronics for the car" like Audi MMI, all the other entertainement device are OUT !!

But i think this is only a dream..

Oh man I wish I had that....

Well I also wish I could actually read the links you sent... But the pictures were fun...:o

How much did it cost? Do you run the radio through the Mac? or through the actual radio?

------

It make sense they are doing this (as everyone said) and it makes the most sense they are going with a Mercedes since that is what Mr. Jobs himself drives. If I owned a company and that was my vehicle of choice then I would be pushing for my vehicle of choice to get a Apple navigation.

Honestly I see the iPhone docking into a Mercedes and then the screen being transfered onto the mercedes screen.

carlgo

Jun 17, 2007, 08:58 PM

This is brilliant. MS got hooked up with Ford, so Apple goes with MB.

After a few months of being identified with that prestigious brand, Apple works with other companies. People will order these Apple systems as premium extra-cost options like they do now with JBL, Bose, Harman Kardon, etc. sound systems.

Apple is not going to make GPS devices, stereos or any heating and cooling systems. They will just make an interface that is easy and safe for people to use. No hardware, really just an OS.

This is a big deal.

Darkroom

Jun 17, 2007, 09:06 PM

maybe the car would do the boot chime when it starts up... DUNNNNNNNN!!! that's be kinda funny...

BigPrince

Jun 17, 2007, 09:07 PM

Maybe this would be a piece of software I could put on say an iPhone or labtop, but then I guess that kinda scewes up the GPS part don't it?

dmw007

Jun 17, 2007, 09:27 PM

An Apple navigation system, sweet. :D :)

First the Mac, then the iPod, and now the iPhone, next...

....the iCar! :D ;) :apple:

zebra451

Jun 17, 2007, 09:36 PM

While this seems like a good idea, it's been almost 10 months since Apple has pushed out a new iMac or mini. Come on Apple, let's see some new hardware!

apachie2k

Jun 17, 2007, 09:53 PM

i'm thinking of upgrading my wrangler unlimited '05 to the new 4 door does anyone know how the MYGIG GPS system works in there, compared to other systems on the market

macintel4me

Jun 17, 2007, 09:53 PM

why would apple port safari to the pc, when there is no money involved..?
This may have been said already as I have not read the entire thread, but Apple DOES MAKE MONEY on Safari. Every time someone types into the search bar in the top right, Google gives money to Apple. You can only imagine that the millions of dollars Apple was getting will increase now by 3,4,10, etc. Brilliant first step on Apple's part to make the iPhone SDK a profit center...lol.

Aldyn

Jun 17, 2007, 10:06 PM

apple's design is much needed in the prius' computer interface.

http://www.toyota.com/images/vehicles/2007/prius/gallery/interior/photo_3.jpg
kills me

http://i14.tinypic.com/4zokncw.jpg
but yeah, they'd be cute together. even more so than the ipod & bug.

puuukeey

Jun 17, 2007, 10:09 PM

I wish the mac wasn't dead.

Object-X

Jun 17, 2007, 10:14 PM

I can't really think of what Apple would bring to this market. Sure, you could make the thing more iPod like, but would that really matter?

P-Worm

edit: On second thought. All of those GPS navigation devices have the ugliest and hardest to use GUIs imaginable. I guess that's what Apple could bring.

I was just thinking that as I read your post. But you answered your own question.

I find current nav systems to be pretty fugly. You think with all the computing power at our disposal someone could create something far more useful an innovative. I think Apple could bring a lot to this space. Video, iTunes with Coverflow, navigation, iPhone syncing and hands off, ect. Too bad it so far off.

flir67

Jun 17, 2007, 10:29 PM

the gps market will be really hard to break into for good reliability. garmin, *cough* magellan and tomtom have got the market covered for good chips and units.

as for a all in car pc. strip the mac mini case drop in a c2d and put it under the passenger set add a couple of usb port in the car and headphone jacks in the car and your set.

mercedes would be a good partner. it re-emphizes that apple is a serious purchase and is a investment that will last a while.

not sure where apple was going with appletv and mac mini both great and needed products.

RollTide

Jun 17, 2007, 10:36 PM

This seems totally random, so it's probably gonna happen.

rtdunham

Jun 17, 2007, 11:15 PM

I think there are plenty of things for Apple to do in their core business areas without branching into yet another sector.

well, the iPod's a core business, and apple's been extending the brand by having it adopted into more and more new cars. if a new iPod includes GPS, then it's logical car markers would adopt that function of the product as well. Isn't it a simple and logical step forward?

Ha ze

Jun 17, 2007, 11:20 PM

watched the 1997 keynote the other night "stick to what we're best at" seemed to be the main message, now look whats happening...

That was 10 years ago, people change, companies change, goals change.
If Apple had continued to do what "they knew best" they'd be gone, the iPod saved their behind, and they are taking a risk again with the iPhone.

I would think that this particular item seems misinformed. I would think they might push an iPhone interface now, much like they did with the iPods recently.

Either way this shouldn't have been moved up from page two this morning.

SheriffParker

Jun 17, 2007, 11:23 PM

apple's branching off into other markets too fast...

watched the 1997 keynote the other night "stick to what we're best at" seemed to be the main message, now look whats happening...

This is exactly why you aren't running a multi-billion dollar company. Markets change, and if you, as a company, aren't able to forsee the future and change your company accordingly, you're dead in the water.

Thinking that Apple should have the same goals they held 10 years ago... please.

AppleIntelRock

Jun 17, 2007, 11:33 PM

I think that if apple did enter this market, it would be more of an in-car computer type of thing- with gps built in...

also, why would you rate this a negative?

:apple:

walangij

Jun 17, 2007, 11:49 PM

I don't see Apple losing any money in doing a deal like this with a brand like MB, but God forbid the next keynote an S Class rolls onto the stage and we spend 50 minutes watching Jobs play with an interface that many of us cannot afford!

Yet as many have said it seems that Apple may be spreading itself too thin and relying on our love for the company to keep us happy with products like the iMac which really need an upgrade.

JGowan

Jun 18, 2007, 12:21 AM

apple's branching off into other markets too fast...

watched the 1997 keynote the other night "stick to what we're best at" seemed to be the main message, now look whats happening...Oh you mean the keynote 10 years ago when Apple could go bankrupt at any minute? Skip ahead 10 years, Billions in the bank and Wall Street loves 'em -- what they're best at is knowing what to do next. This could be it. Maybe they realized that no one was doing car interfaces for the iPod that really worked. 'Bout time, I say.

A Pittarelli

Jun 18, 2007, 01:16 AM

this would be silly for apple to release any time soon, people cant handle product overload

Scottgfx

Jun 18, 2007, 01:59 AM

apple's branching off into other markets too fast...

watched the 1997 keynote the other night "stick to what we're best at" seemed to be the main message, now look whats happening...

You're probably still stunned by the giant Bill Gates head that appeared. :)

What ticks me off is the petulant people here that moan and cry that the Mac OS hasn't been updated. You people have no idea what it's like to wait on an OS or a computer system. I was an Amiga user from 1988 to 1996. I poured tens of thousands of my hard earned dollars into that system. Commodore went out-of-business in June of 1994. I waited years for something that never came.

You have to wait an extra month or three. Give me a break.

I still have a 68040 based Amiga with multiple 24 bit graphics cards, video output, 24 bit paint software, ethernet card. I paid over $15,000 over a few years. Any takers? :) It's amazing what this stuff cost back then!

ClaZ

Jun 18, 2007, 02:21 AM

Oh man I wish I had that....
Well I also wish I could actually read the links you sent... But the pictures were fun...:o
How much did it cost? Do you run the radio through the Mac? or through the actual radio?

.

:D :D
I haven't translate in english... too much work. But the picture are self explained..
The total cost of this work is not possible to calculate... too many hours of work to make the singles particulars, or the strange solutions adopted..
But this is only a solution to a problem, a single idea of what is possible to make with a computer on a car, if the computer is well integrated.
No, the radio is the Alpine system, but the television is a Miglia Diversity DVB-T + EyeTV 2.4.1... :D :D :D

sammich

Jun 18, 2007, 02:24 AM

this would be silly for apple to release any time soon, people cant handle product overload

Yep, and every diehard mac fanboy is going to complain since they won't have enough money left over to buy a new Merc cos they spent it all on a shiny new iPhone.

r4m3n

Jun 18, 2007, 02:33 AM

princigalli

Jun 18, 2007, 02:34 AM

Is Apple doing it again? If I want their phone I have to use AT&T and if I want their car stereo I have to drive Mercedes... It looks like Apple is actively pushing a very dangerous business model where they will effectively kill off competition and consumers ability to make choices.

Soon they will tell me what doctors I should go to and what partner I can pick if I want to switch to Leopard.

aLoC

Jun 18, 2007, 03:13 AM

It makes sense for Apple to do this. Their strength lays in taking new technology and making it accessible to the masses.
80s: personal computer (Mac)
90s: Internet (iMac)
00s: Digital music (iPod), Smart phone (iPhone), GPS??

JPyre

Jun 18, 2007, 03:26 AM

Alpine up 36% :confused: go figure.....

MacSA

Jun 18, 2007, 03:29 AM

I wish Apple would concentrate on their severely neglected computer hardware instead of all this gimmicky c***.

Henri Gaudier

Jun 18, 2007, 04:30 AM

Future news... "This just in ... Apple have postponed the release of their new wonder computer for a third time tonight saying problems with their GPS system and iFridge and iKettle had caused the delay. What with no new computers for a year now some are speculating whether they are a computer company any more. Here's Chuck Spinefaker with the sport ....";)

ikarus79m

Jun 18, 2007, 04:35 AM

poppe

Jun 18, 2007, 05:07 AM

There is now a response from the author (http://www.theapplepress.com/?p=209) of the article, that the rumors is indeed backed by a reliable and authentic source.

I just hope that you will be able to purchase this system on its own. Not a big fan of Mercedes. ;-)

Eh.. I hate the stand alone GPS systems...

I can't believe how many people like all these gadgets and doodads hanging from their car window, or their 12v sockets... Yet I still see so many people driving around with them

poopooplatter

Jun 18, 2007, 06:02 AM

Obviously?

I dunno...that's what Apple "told us" it could be true or not. Depends on what you want to believe in.

Yes. I would much rather prefer to believe your anonymous opinion. :rolleyes:

gnasher729

Jun 18, 2007, 06:04 AM

sounds likely in the future... but why MB?...****** overpriced cars...

but the navigation system itself is very possible due to 3 technologies at their disposal:

1. multi-touch screen technology (zoom in and out of maps)
2. built on OS X foundation
3. powered by Google maps.

Seriously, Google maps is _not_ suitable for a car navigation system. That doesn't mean Apple can't buy the necessary technology, or build it themselves, or Google couldn't adapt their code, but Google maps as it is is unusable for that purpose.

psychofreak

Jun 18, 2007, 06:11 AM

Are you 10 years old?

Says the guy with the username poopooplatter

aLoC

Jun 18, 2007, 06:16 AM

Says the guy with the username poopooplatter

He was asking because he wants a playdate. :)

Goldfinger

Jun 18, 2007, 06:20 AM

Eh.. I hate the stand alone GPS systems...

I can't believe how many people like all these gadgets and doodads hanging from their car window, or their 12v sockets... Yet I still see so many people driving around with them

I agree, but the main reason for that is that A) Built-in systems are hidiously overpriced, all of them. You pay $2k for a system that does the same as a $500 portable unit. B) The units can be used in all your cars since they're portable. C) a lot of cars can't even be orderd with a factory GPS unit.

Sure it looks ridiculous but it's cheaper and more versatile.

walangij

Jun 18, 2007, 06:34 AM

I agree, but the main reason for that is that A) Built-in systems are hidiously overpriced, all of them. You pay $2k for a system that does the same as a $500 portable unit. B) The units can be used in all your cars since they're portable. C) a lot of cars can't even be orderd with a factory GPS unit.

Sure it looks ridiculous but it's cheaper and more versatile.

and I've seen many friends lose windows and tom toms b/c they would leave them in the car. I've never seen someone try to jack the integrated GPS from a car. It'll be interesting to see how Apple handles this market.

Chupa Chupa

Jun 18, 2007, 06:59 AM

akadmon

Jun 18, 2007, 07:00 AM

Snapjack

Jun 18, 2007, 07:04 AM

I have a built in GPS unit in my Audi and everyday I've wished Apple would make an interface for it, this news is music to my ears. The whole interface for the radio, Sirrius, and car functions could use Apple's touch.

Actually Apple could have a huge business just doing interface designs for many products.

Here's to hoping.

ISMPlus

Jun 18, 2007, 07:35 AM

Haven't ready the entire thread.... But,
I've heard this rumor before... can't remember where. This is not news to me. Anyway, I think it can be cool. 2009, hummmmm... by then the iPhone 5-year exclusive contract with at&t will be over. Many possibilities!

BTW, did anyone see this week's T i m e mag? It mentions something about the iPhone on the cover, "the iPhone effect, future in computing, blah, blah...." I thought the article would all about the iPhone, but's all about the GUI in MS Surface. :rolleyes:

gkarris

Jun 18, 2007, 08:28 AM

What's next -- microwave ovens, vacuum cleaners, bolt cutters?

I don't like what's happening to Apple one bit. If you guys think that the computer hardware/software side of Apple is suffering today, just wait a couple of years! :(

Let's see.

We can have an :apple:TV with a DVD drive and controllers for a gaming unit. We can have one with an amp and surround sound speakers for a home theater unit.
How about a Blu-ray HD set top recorder.

I'd like to see an Apple GPS iPod for hiking.

How about a refrigerator with a built in Mac?

I think Apple needs to go into as many things as possible - forget computers.

A jack of all trades, a master at none...

lou2000

Jun 18, 2007, 08:35 AM

Ok, I can almost see the commercial.
So you're driving in san fracisco listening to Jimmy Buffett. Did someone say Cheeseburger. Stopping at a red light you punch in burgers. This one is closest. Give me directions. Call your buddy. Meet me at Popeyes?

No parking nearby. Park a few blocks away. Take the Apple nav system with you.

it still works as a navigator to get you there on foot. Out of the car its an iphone with GPS. Put it in its dock in the car, it charges and uses your cars speakers. some cars may have steering wheel controls for it.

hmm. are Head Up displays legal? the car should project the screen onto the windshield.

I hope to see this announced next January.

I really do see this as a evolutionary and obvious direction.

Phones got mp3 players. ipods got phones.
Car navigation systems got mp3 players. iphones got navigation systems.

fishcove

Jun 18, 2007, 08:49 AM

Personally, I think Apple would do a great job with this, no doubt integrating a lot of functionality beyond just navigation.

And what would this device look like?

A compact form factor, high-res multi-touch screen, maybe 9 - 12 inches, running OS X.

It's the mythical Mac Tablet.

diamond.g

Jun 18, 2007, 09:35 AM

sigamy

Jun 18, 2007, 10:03 AM

This gives new meaning to when Jobs said, "we are in your den., we are in your car..."

I can see this happening. It may just be iPhone integration or it could be a full out Apple infotainment system for cars. It seems that someone at Apple (Steve Jobs?) has realized that the embedded device market is now a huge potential win for Apple.

In the mid 90s, everyone thought MS was going to dominate embedded devices. We'd have Windows CE running on gas pumps, ATMs, microwave ovens, etc.

Apple is beginning to believe they they are the company to bring an elegant hardware and software solution--an integrated solution--to consumers. Just think of all the devices you interact with. From a simple digital music player to your TV, phone, car navigation system and computer. Apple wants to deliver them all.

What can Apple bring? Solid, well designed software, elegant user interface and human/computer interaction, and integration with other devices/services (download iTunes songs right to your car).

No matter what Steve said at the "D" conference, he still wants to "win". He's found a way to change the parameters of the game away from traditional computers (mac vs Windows) and into the whole world of computing devices that humans want/need.

gkarris

Jun 18, 2007, 10:04 AM

AidenShaw

Jun 18, 2007, 10:04 AM

But I see this as a car-mediacenter, instead of a GPS-thingy. Transfer music to your car, like having a built-in iPod, but with included GPS. Would be nifty. But how to transfer music, well... Over Wifi prehaps, or by using a laptop? O_o.

Last year Intel was showing a media center in a VW Passat that used WiMax to transmit data around the car (to/from PC/UMPC, to remote video displays, GPS navigation, ...)

http://www.tgdaily.com/content/view/28871/113/

Photos:

http://www.tgdaily.com/index.php?option=com_content&task=blogsection&id=18&Itemid=41&slideshow=200609291&currentPic=1

http://www.tgdaily.com/picturegalleries/200609291/1.jpg

Goldfinger

Jun 18, 2007, 12:58 PM

and I've seen many friends lose windows and tom toms b/c they would leave them in the car. I've never seen someone try to jack the integrated GPS from a car. It'll be interesting to see how Apple handles this market.

Sure but that's just user stupidity. You don't leave your iPod or cell phone in plain sight either. And you should always take off the little arm as well, even if the GPS itself isn't attached.

I prefer built-in systems. But there are a lot of reasons to get a portable unit. Why do you think they are so insanely popular compared to built-in systems ?

dhc

Jun 18, 2007, 02:21 PM

rtdunham

Jun 18, 2007, 02:43 PM

...2009, hummmmm... by then the iPhone 5-year exclusive contract with at&t will be over...

by my reckoning if he five-year exclusive begins with sales on june 29 2007, it will end june 29 2012. other opinions?

stealthman1

Jun 18, 2007, 03:02 PM

I think this is a fantastic idea, especially in SUVs, a logical extension of the rear entertainment center concepts. MB's GPS system currently sucks and they hear it all the time from their customers. The expansion of the computer into the car has a very ripe future as all the Mac Mini mods attest to. Sign me up for a trade in for '09...I'll take an ML63 AMG with Apple Command please!

paquetja

Jun 18, 2007, 03:52 PM

Man, I'm really starting to miss "Apple Computers".

oldwatery

Jun 18, 2007, 04:35 PM

Man, I'm really starting to miss "Apple Computers".

Oh...so am I.

What the hell are they thinking.
This is the classic mistake made by hundreds of companies that strayed out of their marketplace through ego and greed and end up diluting all the good things that made them what they were.

There is no doubt that Apple are letting the computer side of the business take a back seat to all this consumer electronics crap.

I have been a very loyal Apple fan for 20 years but right now I am seriously starting to worry about these latest moves away from their established business.

Just cos Steve wants to me a pop star doesn't mean Apple have to play these dangerous games.

Why do I get this bad feeling that the name Computer was dropped from their title in antisipation of them abandoning that market in the near future.
What with the Intel switch and things like Safari for Windows we could be looking at a future without a glowing apple on your laptop case :(

TenaciousPZ

Jun 18, 2007, 05:33 PM

i can't wait, a car driven and controlled using a click wheel, and nothing else :D

HAHA, click wheel? Come on now, that's out, Multi-Touch is IN! Where you been :p

TenaciousPZ

Jun 18, 2007, 05:39 PM

Oh...so am I.

What the hell are they thinking.
This is the classic mistake made by hundreds of companies that strayed out of their marketplace through ego and greed and end up diluting all the good things that made them what they were.

There is no doubt that Apple are letting the computer side of the business take a back seat to all this consumer electronics crap.

I have been a very loyal Apple fan for 20 years but right now I am seriously starting to worry about these latest moves away from their established business.

Just cos Steve wants to me a pop star doesn't mean Apple have to play these dangerous games.

Why do I get this bad feeling that the name Computer was dropped from their title in antisipation of them abandoning that market in the near future.
What with the Intel switch and things like Safari for Windows we could be looking at a future without a glowing apple on your laptop case :(

You are very disillusioned my friend...

Apple is doing so because they have a nearly unlimited capacity for development and production as a result of the continuing success of their computer department.

They have reached a peak growth rate with their computer division, and will continue to develop other products that may be outside of their original cash cow, but are creating new means of success that fit an over all spectrum of advanced consumer electronics. As long as there is someone to drop money on their latest sexy gadget, there will never be a problem for them.

...and above all else, Apple's computers are far more advanced than any thing else on the planet, what are you worried about?

oldwatery

Jun 18, 2007, 09:30 PM

You are very disillusioned my friend...

Apple is doing so because they have a nearly unlimited capacity for development and production as a result of the continuing success of their computer department.

...and above all else, Apple's computers are far more advanced than any thing else on the planet, what are you worried about?

Unlimited capacity? Says who:confused:
By their own admission Apple had to pull vital personel from Leopard development into the iPhone department thus delaying Leopard for at least 4 months.
Unlimited capacity? Is that why the iMac, MacPro and Powerbooks are still basically 3-4 year old designs and the displays...well we won't even mention those dinosaurs.
And please don't bore me with same old story about the many "upgrades" these computers have had recently. That's all they've been....upgrades.

Just because they are still great machines does not obviate the stagnation that has occured in the computer division of late.
My old TiBook is as great a computer as ever but it sure ain't cutting edge anymore. But back in the day it sure as hell was.
Unlimited capacity......
When will we be getting iLife'07, in this life?
How about a replacement for the iSight. The cancelation of which was as big an idiotic marketing and business decision as I've seen in a while from our beloved company.

Apple has always meant innovation and because of their new, broader vision and lack of unlimited capacity that innovation is going into expensive phones, underperforming TV boxes and now car players for Mercedes owners :mad:

What the hell is this headlong rush to spread themselves so thin and enter markets they know nothing about? Espresso machines anyone?
I guess it just boils down to profit....that's all.
It kinda reminds me of the George Orwell classic, Animal Farm.
Where the pigs revolt against the evil farmers and after taking over the farm gradually turn into evil farmers themselves.
Apple and M.S. :eek:
Ironic considering it was the Orwell inspired 1984 advertisment that started it all :rolleyes:

Eduardo1971

Jun 18, 2007, 10:35 PM

Too bad Apple is going with MB. I only drive Bimmers. You'd think Apple would go with BMW since they worked with them to produce the first OEM car iPod adapter. Plus BMW REALLY needs a new Nav system. A $300 Garmin blows the BMW Nav away. It's embarrasing.

Agreed. I have the OEM BMW Navigation system on my '05 E46. The Navi. is cumbersome. I enjoy it and it's prevented me numerous times from getting lost, but it's not easy to use (like when searching for stores/restaurants/post offices etc.).

The GUI is soo mid-90's.

gnasher729

Jun 19, 2007, 03:44 AM

By their own admission Apple had to pull vital personel from Leopard development into the iPhone department thus delaying Leopard for at least 4 months.

Who says these people were not working on Leopard?

Except for the software in the iPods, everything that Apple develops is based on MacOS X. Macs, Apple TV, iPhone, everything is running MacOS X.

oldwatery

Jun 19, 2007, 04:35 AM

Who says these people were not working on Leopard?

Except for the software in the iPods, everything that Apple develops is based on MacOS X. Macs, Apple TV, iPhone, everything is running MacOS X.

Apple said they had to move people from Leopard to the iPhone.
I didn't make it up....that was the reason they stated when they announced the delay in Leopard.

gnasher729

Jun 19, 2007, 05:36 AM

Apple said they had to move people from Leopard to the iPhone.
I didn't make it up....that was the reason they stated when they announced the delay in Leopard.

I think you didn't get my point: Yes, they were working on the iPhone. But what kind of work do you think they were doing? They were working on Leopard. The iPhone runs MacOS X.

spydr

Jun 19, 2007, 06:13 AM

I think there is a clear need/niche here. I hate current GPS units (not tried all - but a sample of them to get a feel for the rest). I also have been clamoring and complaining about lack of decent navigation tools for OS X to apple for a while - eventually they had to listen! I am all in for this one.

spydr

Jun 19, 2007, 06:18 AM

pigs revolt against the evil farmers and after taking over the farm gradually turn into evil farmers themselves.

Who u callin' pigs dude?

pincho

Jun 19, 2007, 06:42 AM

Man, I'm really starting to miss "Apple Computers".

yeah so am i... oh wait wasn't the iPod one of the most prominent catalysts for the turnaround in Apple's fortune.. including the return of mr Jobs and the iMac.. but im pretty sure most people were buying iPods that ressurected Apple and has really brought about the awesome products we are getting from them :P maybe it might be good for Apple to branch into different markets, however it might be a *bit* too soon.. see how the Apple TV and iPhone go in the next few months first..

Snapjack

Jun 19, 2007, 07:07 AM

WRONG! I get a legal statement about how dangerous it is but you can still enter and use the system while moving.

AFAIK Nav systems can't have directions put in them (legally) without the parking brake set. I think the portable units are the exception.

I'm sure glad Steve is running the company instead of most of the readers here. What are you afraid of? Interface design is a direct spinoff of everything Apple does. They don't have to manufacture these items, and probably won't, just design the interface. People have been screaming for them to do that since VCRs.

diamond.g

Jun 19, 2007, 09:54 AM

WRONG! I get a legal statement about how dangerous it is but you can still enter and use the system while moving.

Curious, what NAV system do you use? I use a Pioneer AVIC-D3 (looking to get the Z2 though) and it greys out the address input option while the vehicle is in motion.

oldwatery

Jun 19, 2007, 01:50 PM

I think you didn't get my point: Yes, they were working on the iPhone. But what kind of work do you think they were doing? They were working on Leopard. The iPhone runs MacOS X.

Then why did they publicly state that they had taken human resources away from Leopard and moved them to the iPhone thus delaying the release of the software.
The iPhone runs a version of MacOS and it is not the same as on your computer. So how does it help the computer software development to have people working on the iPhone version?
The mere fact they had to move anybody indicates that they do not have unlimited resources as you suggested. And that is my point.

oldwatery

Jun 19, 2007, 01:52 PM

Who u callin' pigs dude?

Have you read Animal Farm......Dude :rolleyes:

stealthman1

Jun 19, 2007, 02:22 PM

Curious, what NAV system do you use? I use a Pioneer AVIC-D3 (looking to get the Z2 though) and it greys out the address input option while the vehicle is in motion.
OEM Navi in Lexus does the same, but it is overridable if you know the secret handshake. You also have to hit a stupid 'I agree to drive not quite like a moron to turn it on.'
OEM Navi in MB lets you enter at any time and doesn't bother you with silly 'I agree' crap...but it's a far inferior Navi unit in operation than the Lexus.
I think a click wheel might be a substantial improvement (speed wise) to scrolling through lists of cities, streets, etc, than entering though a touch type (Lexus) or joystick type (MB) system where you spell out the city/street and the Navi pares down the list based on the letters entered. One would have to play with it to know for sure, but I think the possibility is pretty strong.