Macworld San Francisco: "There's Something in the Air"

[montana]

The font is:

myriad set ultralight

[Compile 'em all]

Been lurking for years (entertaining for sure), but I had to register because you clowns are missing the obvious on this one.

It is the infamous Mac iTablet (iPhone'esque only bigger), and the "in the air" part is... the keyboard.

It's a floating holographic projection type thing that you type on, therefore freeing up all screen real estate and no smudges.

I think we were better off with you not registering :p

[Avenge85]

'Revolution' is in the air? (Steve has dubbed himself Tsar of Technology?!)

Perhaps the rumoured (although laughable) Apple record label?

Perhaps an Apple TV station? (Let's face it, if Audi can justify operation on a TV network for car related programmes, Apple would provide more enjoyable viewing!)

Maybe the Slingbox capability for iPhone and iPod Touch?

Possibly a new tablet PC with a 'revolving' screen in order to be accommodated by the rumoured (and patented) 'iMac-like' notebook docking station?

Final prediction; a new Apple TV line-up - considering Jobs had to downplay its success by labeling Apple TV as a 'hobby.'

Soon our questions (and hopefully dreams) shall be answered.

A

[gifford]

The more I look at that image...

http://privateevent.co.uk/underground/img/gallery/19_1200095183.jpg

[ricosuave]

Actually, you can have the photo of the person you are calling show up either way (small as in the ad you are talking about) OR like you currently have (large, taking up the whole screen). Here's how. I will be using your "friend" Bob as an example of the person you want to have a picture show up on your iPhone:

To make it show up small, add the photo of Bob in your Address book contact list by cutting and pasting the image directly into the photo icon spot in Address Book. This will show up only as a small picture when Bob calls (as seen in the ads).

To make it show up large, have a picture of Bob in your photos that will sync up with your iPhone OR just take a picture of Bob with your iPhone. Now assign this photo of Bob as your contact photo.

Which Bob are you referring to?

[madmax_2069]

1) Apple bought Nike - Apple Air Sneakers to go with your iPods

2) Steve is gonna let one rip ...... :eek:

Very intriguing.. Apple keeping us on our toes days before the event!!!

it better not be anti-climatic!!

lol, that ones great

[Claytoniss]

well whatever it is, I know I won't be able to afford it!!

[Son of Matrix]

Been lurking for years (entertaining for sure), but I had to register because you clowns are missing the obvious on this one.

It is the infamous Mac iTablet (iPhone'esque only bigger), and the "in the air" part is... the keyboard.

It's a floating holographic projection type thing that you type on, therefore freeing up all screen real estate and no smudges.

Or it's something like the one on one of Tom Cruise's movie...your hands can shift and press on the holographic screens...

[notnek]

Subtle ?? That's not the current iPhone interface when in a call.

It's blaring right at you.look at that iPhone.It shows the blue area at the top.Go make a call and see how it looks.

This is a new iPhone or creative license.


I would think this is just the video that shows on the display unit. Its just scrolling through to the next presentation point. The bottom part of the in-call options is cut off. Just a thought.

[Rhosfelt]

My vote is for cell phone provider. Apple was investigating buying up bulk minutes in the early days of the iPhone development, so, one never knows. They could make some serious change if they entered the cell business... But... What an expense for Apple!

OK... Maybe I like the iPhone front facing camera idea. Video conferencing on the go.

Doesn't AT&T have the iPhone exclusively for another 4 or so years.. yeah what is the apple provider going to sell as phones, a hacked iPod touch, or motorola?

[jholzner]

Did you read the recent article on the history of the iPhone?

If i read it correctly i think it said in it that while negotiating with the carriers they said they were more then willing to buy up minutes and become a carrier themselves

Did you read the article? They were saying that DURING negotiations to get a carrier to agree to their terms. I'm sure their 5 year contract with att doesn't allow them to do what you are saying.

[AppleMojo]

"There's Something in the Air"

Refers to the stench of Microsoft and Dell rotting...

[themodestguy]

This has nothing to do with the sign really but it's my prediction. The iPhone is flashed based so it is a feasible guess. The Nike+ will never come to the iPod Classic though because of it's lack of a solid state hard drive. Running with your iPod Classic kills it faasstttttt.

[synth3tik]

Working over the weekend to have Tuesday off. OK, so I am working the weekend to get a machine up, but I did take Tuesday off. I can not wait.

[iPhelim]

"There's something in the air."

Steve, dont do a Microsoft on us and start relentlessly going on about the seemingly mystic 'cloud....'

[Fuzzy14]

There's something in the air???

Got to be The Beatles on iTunes music store.

[PedalInducedBob]

I think we were better off with you not registering :p

That's a new record... it usually takes forums a little longer to come to that conclusion. :D

[mongoos150]

This could be more of the same shrewd move they did with the Leopard menu bar, I know it's nasty but Apple are trying to get more PC users to switch and offering them something they are familiar with would help the transition

So Apple producing advertising with a similar font to Windows advertising will make it easier for PC users to switch platforms?! "Oh honey - look - Apple is using a similar font to Microsoft's fonts! I feel better about switching my computing platform!"

...:rolleyes:

[Foocha]

http://bp0.blogger.com/_DVemXS6fKCQ/R4gArx-jQqI/AAAAAAAAABE/lq5q9VyEzjM/s1600/macbook_air.jpg (http://www.macpredictions.com/2008/01/macbook-air-sub-notebook-with-no-cables.html)
This is my guess.
www.macpredictions.com

[archurban]

'something is in the air' means everything possibly. but I guess that it will be related with wireless product(s), itunes stuff which is movie rental rumor. or you can touch something in the air(?). I say 'mac touch'?

of course new thin macbook will be coming as well.

[ZeeG]

I knew it! Jordan replaces Jobs. :D

My one cent:
Apple will release AppleTV that will be also used as a personal media server, so that you can watch movies with your laptop or iPhone anywhere if you have wifi connection.

[Digital Skunk]

OOOOH, I know what it means. We are going to see a new 17" MacBook Pro with dual hard drives, 512 MB GFX card, and extra professional ports that make it so fast it make Aperture 2.0 move like air.

[TechnoLawyer]

Silly rabbits.Apple is talking about the new wireless Apple TV and associated iTunes movie rentals you download from them satellites ;)

Not sure if you're kidding, but what about an AppleTV with built-in iTunes plus EVDO like the Kindle? In other words, you don't even need a computer to use it.

[Doctor Q]

It's obvious to me that "There's Something in the Air" could mean only one of these things: Helium-filled Macs now float above your desk.
Macs now run on power transmitted wirelessly from an A.C. outlet using the new PowerZap Extreme Base Station.
To avoid lawsuits about hearing damage from iPods with the volume turned up too high, Apple has eliminated headphone jacks entirely. All iPods now play music only out of attached speakers you must carry around. Music transmitted through the air - an entirely new concept!

[Kingsly]

I tend to agree with the iPlane or AirPlane rumors. Think about it... Apple already makes the AirPort. It would be a major revolution in personal transportation. :cool:

[brooklyn]

There's Something In The Air... Oh I know what it is...

"iTunes-Underwear" - Special underwear that plays one of your favorite iTunes when you fart!

:)

[Patchwork]

I wondered whether the banner did have a clue and the the in the air part was the bit where there was something. Well playing around with anagrams of 'in the air' I came up with 'I are thin', which could be a clue to the thin notebook. Then again the banner could just be referring to a new Apple pogo stick:)

[Rhosfelt]

There's Something In The Air... Oh I know what it is...

"iTunes-Underwear" - Special underwear that plays one of your favorite iTunes when you fart!

:)

Or just Berry White when introduced to Nitrogen ;)

[Peace]

Not sure if you're kidding, but what about an AppleTV with built-in iTunes plus EVDO like the Kindle? In other words, you don't even need a computer to use it.

I said this a year ago.Just ahead of my time..

A true MacMediaCenter.

[Jocko]

Apple anouncesses global WIFI? would be nice to be able to go online with ipod touch/iphone were ever you could :confused:I dunno guys. I think this might be the right mode of thinking. Anybody remember this?

http://www.appleinsider.com/articles/07/10/30/steve_jobs_keen_on_a_world_where_people_share_wifi.html

Food for thought.

[Sandpiper]

a wireless external blu-ray drive.. anyone?

[balamw]

Helium-filled Macs now float above your desk.
Macs now run on power transmitted wirelessly from an A.C. outlet using the new PowerZap Extreme Base Station.

Hydrogen fuel cell powered Macs that float to the nearest fueling station when their reservoir is running dry?

If you thought the current MBPs ran hot, the Aluminum based paint will actually be highly flammable, just like the Hindenburg. So you can watch your hard earned money go up in flames.

B

[meanmusic]

maybe something in the air might refer to an Apple TV upgrade which can now access a free network much like Amazon's Kindle service for downloading content. Didn't Apple buy some data center sometime ago? However, this seems costly.

[Stile]

The more I look at that image...

http://privateevent.co.uk/underground/img/gallery/19_1200095183.jpg

LOL! I found Waldo!

[doo-hik-ee]

Don't you think we're over-analyzing this again?

I can remember seeing several times Apple's banners, whether it be on their website or at the Expo, and people nit-picking every little detail of it and then being disappointed that they didn't have a holographic touch screen.

Don't you think this could simply refer to the general excitement in the air at the Expo? That it's not a cryptic message, that it's not a secret hint to some crazy new product? Just a simple statement.

I think so.

[milo]

2. Wireless AppleTV

It's already wireless. Sure, we'll see a BETTER aTV...but it's been wireless since day one, the improvements will be other things.

[motulist]

FYI, I'd bet there's a buyout clause in the ATT/Apple iPhone contract that allows Apple to terminate their exclusivity deal with ATT in exchange for an exorbitant amount of money.

But given how much money Apple is making on each iPhone at this moment in time while it's still a hot item, it may make financial sense for them to pay ATT that boat load of money up front in order to make a zillion more iPhone sales to non-ATT customers.

[killmoms]

I think it just means they'll be blasting Daft Punk's "Superheroes" as this year's theme song.

Sooomething's in the air~
Sooomething's in the air~

[shecky]

Don't you think this could simply refer to the general excitement in the air at the Expo? That it's not a cryptic message, that it's not a secret hint to some crazy new product? Just a simple statement.

no, i disagree.

in the past all banners have indicated something that was announced at the expo, be it cryptically or obviously. i do not have an archive of all the past banners to show you examples but i assure you they were not just "yay, apple!" with no substance.

[bilbo--baggins]

"There's something in the Air"

Steve confesses to using hallucinogenic gases to achieve his Reality Distortion Field...

[MoeOz]

:apple:Camera ;)

[Dagless]

Something in the air in SF? :D

[gphoto]

It's probably a scented iPhone 2. In honor of Avon's CEO.

[razorianfly]

Don't you think we're over-analyzing this again?

I can remember seeing several times Apple's banners, whether it be on their website or at the Expo, and people nit-picking every little detail of it and then being disappointed that they didn't have a holographic touch screen.

Don't you think this could simply refer to the general excitement in the air at the Expo? That it's not a cryptic message, that it's not a secret hint to some crazy new product? Just a simple statement.

I think so.

The fact that the font used in the banner posted is now 'Myriad Pro Ultralight'

I think, they are trying to tell us s.o.m.e.t.h.i.n.g.

You can never over-analyze, anything. Especially regarding Macworld. :)

[pjarvi]

Perhaps something US-centric like: digital TV tuners in all new Macs (or just the :apple:TV) before the end of the year, just in time for the analog shutoff. ;)

[prestoleum]

Judging by the "air" reference, maybe it could all center around the theme of small products. The long-awaited MacBook nano and iPhone nano, anyone? These would be device that I would like anyway!

[jcshas]

"There's something in the air"

...Steve Job's will fart on stage.:)

[mongoos150]

http://bp0.blogger.com/_DVemXS6fKCQ/R4gArx-jQqI/AAAAAAAAABE/lq5q9VyEzjM/s1600/macbook_air.jpg (http://www.macpredictions.com/2008/01/macbook-air-sub-notebook-with-no-cables.html)
This is my guess.
www.macpredictions.com

I love the concept, but if the consumer had to buy an expensive adapter simply to be able to connect peripherals, I'm not interested. Perhaps if the notebook had 1 port - only 1 - which could connect to an adapter with USB and firewire ports, I'd love it. That's the way to go I think. Otherwise, a portless machine that doesn't include a way to connect peripherals cheaply would never work.

[MacFly123]

It will be Movie rentals and all video content available through iTunes and iTunes WIFI on the iPhone and Touch and Apple TV, and maybe world wide. Mark my words :)

[ggoodale]

My guess: Apple will announce the availability of the iTunes store on the iPhone via any wireless network, not just WiFi. I assume that's in the future anyway, since it's a logical extension of what they already have and the 3G iPhone's connection will be plenty fast to take advantage of it.

In addition, they'll announce a Sling-esque function that lets you access your iTunes/AppleTV content at home from anywhere in the world using your iPhone (bonus points if it works with Macs too). Suddenly the storage restrictions on the iPhone and iPod Touch don't matter so much. It's all your content, available 'in the air', as it were.

I'd bet on video content being included in the iTunes app on the iPhone if this comes to pass - you'll buy something, it'll be downloaded to your AppleTV and streamed to you from home. No extra steps necessary.

[macinfojunkie]

possibilities:

2. Wireless AppleTV



am I missing something? Since the current Apple TV already supports 802.11n networking, how much more wireless could it get?

[paja]

- Steve talks up the usually numbers of iPhones, iPods, Leopard sold, Great year yadida!

- Apple partners with Sling Media. (announces Slingbox Client for iPhone & Touch).

- Major update to :apple:TV

- Announces iTunes Movie Rentals.

- iPhone, iTunes, Touch & Leopard updates.

- Talks up the iPhone SDK (he may announce a 16GB iPhone at $599)

- Lots of demo's by Steve on all of the above.

and one more thing... he announces a new thin Macbook. It's pretty underwhelming and many hopes are shattered.

...... that's all folks.

[Fuzzy14]

I knew it! Jordan replaces Jobs. :D


Oh come on!
So there are plenty of jokes about Jobs farting on stage but none of you know who Katie Price is?

[cpbrown]

They're using the Light form of the myriad typeface - which I haven't seen before with apple.

Is this a hint at both a "light" macbook + something new wireless.

[shecky]

"something in the air" sounds like Steve Jobs farted. I don't think the wait for that could be long enough.

If it's not the iFly, it's the iFart.

The feature is that it sounds like a farty Startup Chime sound.

"There's something in the air.."

Steve farted.

Steve Jobs comes out, farts and then seems to walk away

say's "one more thing"

then farts again


over



:apple:

Bill gates farted


There's Something In The Air... Oh I know what it is...

"iTunes-Underwear" - Special underwear that plays one of your favorite iTunes when you fart!

:)


i swear this gets funnyer each time. really. it does. really. :rolleyes:

[mergatroidal]

and so I hope no one beat me to the punch here.

Listen to me people, Steve is from the Sixties. If the slogan, "Something In The Air" is Steve's idea, then it is because of this (http://www.youtube.com/watch?v=UJyIN4bWYns) song by Thunderclap Newman that occasionally reverberates in his head, and he is obviously trying to work it out ... somehow.
:)
Enjoy.

[My User Name]

it is, i believe Myriad Pro Light. i think banners are usually Myriad Pro semibold.

Look at the g and the e. It looks like Gotham Light or Extra Light.

http://www.typography.com/fonts/font_styles.php?productLineID=100008

http://www.typography.com/images/productLineImages/gotham_l_r.gif

[iPhelim]

"Apple has partnered with major airlines and is installing WiFi onboard that will support the iPhone for free."

that really would be "something in the air"

[Digital Skunk]

"There's something in the air"

...Steve Job's will fart on stage.:)

that's what I am thinking.... he will introduce the iFart and knowing much of the Apple community it will be a hit.

[Macula]

But, seriously, Apple is acting too hastily lately. Now its slogans also evade its quality control department.

[law guy]

Wireless? Nonsense. I'm ordering an Apple Blimp as soon as it's announced.

Today we're announcing the best mobile phone we've ever made.
We're also announcing the best iPod ever made.
And we're introducing the best Air Ship ever made...

And it's one device.

[(L)]

Something in the air...

Wireless power? Apple TV services?

Why would Apple TV or an adapter make the biggest headlines? Is it that awesome?

A big cloud of happy powder?

Love? Love is in the air? They couldn't think of a real slogan?

Whatever this is, it better not reek like air pollution.

[CWallace]

If Apple enters the mobile phone provider business, it will be only in select markets they feel are critical to the iPhone's success and where they cannot come to an agreement with a local provider.

So you won't be able to get "Apple Wireless" in the US, the UK, France or Germany. Nor any other area Apple can land an agreement in. And chances are this threat will be successful in getting existing providers to sign-up, so it may never actually come to pass and as such would not be announced at MWSF.

If it is something to do with wireless WAN/MANs, if it is not using the 700MHz spectrum (even if they didn't buy any, they could have a deal with someone who did), then the next choice is ClearWire/WiMax/some other wireless WAN provider via being built in to the new MacBook Pros which would also be announced. HP includes Verizon WAN cards in many of their business-class laptops, for example.

[zif2000]

Probably they will announce that new Macbooks will all include a 3G wireless modem with optional subscription to ATT Wireless. Were as PC vendors need to be careful about aligning with any particular operator, Apple has already aligned themselves with the choosen few. Additionally, ATT can offer bundled serivces with iPhone and iMac.:)

It should be a good show.

[shecky]

Look at the g and the e. It looks like Gotham Light or Extra Light.

http://www.typography.com/fonts/font_styles.php?productLineID=100008

http://www.typography.com/images/productLineImages/gotham_l_r.gif

its possible, but look at where the tail of the lowercase e ends. i think its myriad.

EDIT... actually you may be right. look at the apostrohpe. very interesting if they would go to a new typeface. (well, interesting to use type geeks anyway.)

EDIT#2: actually i disagree. look closely at the a and the r again, and the letters are not as rounded as Gotham. its myriad pro light.

[lacohido]

If you rearange the letters in "something in the air" you get:
minor heating *****

I don't know what it means, but I think it's very significant

[Macula]

All together for the closing song:

"Fart is in the aiaiaiair...!"

[iPhelim]

what about wireless speakers? not connected to an AirPort, but actually built in WiFi surround sound speakers for Apple TV/Mac/PC

[milesdavis]

whatever it is, it's clearly going to just be another vehicle to deliver porn.

-MD

[zerkour]

cool sign nonetheless... doubt it has anything to do with an iFart... lol.
i'd like it to mean a new name for products--the macbook air or something like that (meaning the mac tablet... iTablet doesnt really sound good to me).
but whatev. i can hope and wish all i want, i'll find out when it actually happens...

[surfsnow]

The ONLY thing I know is "There is something WRONG with the 'Air'port Driver".

I hope when Steve is giving his speech, Leopard doesn't give him a KP over that stupid Airport Driver bug. :(

[danherwig]

Remember a while back when Apple bought that massive data center (http://sanjose.bizjournals.com/sanjose/stories/2006/02/27/story5.html)? I've always wondered what that was all about. Perhaps we'll see the fruits of that investment next week? Apple becoming a carrier and/or supporting more sophisticated .Mac applications seems very likely.

[Fuzzy14]

Wireless? Nonsense. I'm ordering an Apple Blimp as soon as it's announced.


http://www.digibarn.com/collections/badges-pins/apple/apple-pins/apple-balloon.jpg

You can order them here (http://www.digibarn.com/collections/badges-pins/apple/index.html)!

[Drumjim85]

whatever it is, it's clearly going to just be another vehicle to deliver porn.

-MD

well... thank you for your contribution ... :rolleyes:

[KurtangleTN]

Mac OS 11, named after birds.

But I could see a streaming program so you can stream your iTunes library to your touch.

[grangle]

Here's my take on the mysterious slogan:

[Doctor Q]

what about wireless speakers? not connected to an AirPort, but actually built in WiFi surround sound speakers for Apple TV/Mac/PCAh ha! At last we know what this patent (http://www.macrumors.com/2006/03/29/apple-patent-on-virtual-speakers/) was about!

[gifford]

I GOT IT:

Put the SlingBox rumor, and "something in the air" together.

iTunes streams to your iPhone from your computer, carry your whole collection around with you in your pocket.

no need for huge iPhone memory
cheaper manufacturing

oh and the new thin font, note 'thin' as in 'thin client'.

EDIT: on reading through seems like many are barking up the same tree.

[stevo1]

I notice someone from California has already snapped up macbookair.com, earlier today. :D

[pilotError]

You think Howard Stern will descend to the stage as FartMan?

I Bet Big Steve would Love that! LOL

Maybe they secretly bid on the 700Mhz spectrum.

1.3 has a Breathalyzer feature so you know your OK to approach that special someone!

Now that Bill Gates is retired, maybe he'll descend to the stage as FartMan...

[CWallace]

I GOT IT: Put the SlingBox rumor, and "something in the air" together.

iTunes streams to your iPhone from your computer, carry your whole collection around with you in your pocket. no need for huge iPhone memory
(and) cheaper manufacturing.

It would certainly allow Apple to get rid of the HDD-based iPods without the riot of folks who feel they must have their entire music collection with them. You'd still need local memory to hold music while away from a persistent connection, but it would allow you the freedom to call up songs and albums when you were connected.

[Stevenup7002]

Maybe there is some sort of hoverball technology embedded in all macbooks and macbook pros, and when steve comes on stage, he'll be wearing a giant magnet suit and the roof will open and all the macbooks in the world will attach to his suit, and then he'll say, boom!

[neoserver]

Subtle ?? That's not the current iPhone interface when in a call.

It's blaring right at you.look at that iPhone.It shows the blue area at the top.Go make a call and see how it looks.

This is a new iPhone or creative license.

Or perhaps a display glitch... (Notice how the *whole* screen is shifted down by a large degree?)

EDIT: Nevermind, others have mentioned this... teaches me for replying before reading the whole thread...

[thomasfxlt]

There's something in the air....

Rumor....

Cloud....

GOOGLE

[grangle]

Remember a while back when Apple bought that massive data center (http://sanjose.bizjournals.com/sanjose/stories/2006/02/27/story5.html)? I've always wondered what that was all about. Perhaps we'll see the fruits of that investment next week? Apple becoming a carrier and/or supporting more sophisticated .Mac applications seems very likely.

It's mission control for the Apple Satellite! (http://forums.macrumors.com/showpost.php?p=4735084&postcount=326)

[sushi]

Steve Jobs comes out, farts and then seems to walk away

say's "one more thing"

then farts again

over
Followed by, "in the Air Tonight" by Phil Collins. :D

[MacFly123]

Look, I\'m way excited like all of you, but I\'m tired of people hyping up unrealistic expectations and then being disappointed and whining. It is going to be cool but nothing universe shattering:

Q4 wrap up
iPhone 16GB (everybody that got one for Christmas will throw a fit and think they deserve some sort of compensation) and SDK with 1.1.3 & Touch update
iTunes movie rentals and all video content in the WIFI store as well
Apple TV update
Laptop speed bumps
One More Thing... Ultra portable laptop NOT the newton (at soonest middle year)

That\'s about it, maybe after they will quietly release 10.5.2 and new cinema displays I hope, but that\'s about all I\'m thinking and I\'m happy with all that :)

[ParisParamus]

Me thinks its something with Web access, either WiMax, or some new way to access the Web...

[veth]

I can't help but think a new Airport Extreme that will finally support simultaneous Wimax, B/G/ and 2.4 and/or 5 GHz Wireless-N.

Possibly also a new Airport express with similar capability also.

This just seems like a natural progression for the wireless support of the rest of the products that use wireless.

[Cleverboy]

I've just heard from a secret source that Apple will be officially announcing 4 things at MacWorld. They're "Something is in the air" teaser is a reference to the fact that the important announcements will deal with "wireless" technology.

1. Announcement #1: iPhone. Massive success. Upgrading to 16GB. As you may have heard (yadda, yadda), firmware 1.1.3. Expect it within the next week.
2. Announcement #2: iPhone SDK. Expect it in February, presenters: Delicious Monster and Slingbox Media. Demos. Presenting preview of iTunes 7.7, with support for application loading, etc. Introducing iChat, with video over WiFi. Will be released in February.
3. Announcement #3: iTablet/MacTablet. Multi-touch. MacOS X. Bluetooth 2.0. Georgeous. Shipping NOW. $999.
4. Announcement #4: iTunes Rentals & HD content. Works on iPhone, iPod, Apple TV. New major studios on-board, 24 hours, blah, blah.

5. And One More Thing: This is BIG. :eek: Apple TV2. Features: Revamped interface. Dual cable card support. Built-in DVR. iTunes WiFi Store & Ministore with built-in interactive television guide and live-pause. Casual gaming titles available through iTunes. Bluetooth 2.0. 5.1 surround sound. $299. Pre-order today, ships at the end of the month.

6: One MORE Thing: Apple TV remote doubles as a microphone, and AppleTV supports iChat for video phone calls, even during normal tv watching. Now available on Windows. Coming to iPhone in February.

Jobs shocks the world again, and competitors crap their pants.

~ CBWhat? Apple would never put iChat on Apple TV! That doesn't even make sense, even if it auto-reduced the volume when you have an incoming call. Now, I know you're crazy... are we the Jetsons or something? :D

~ CB

[Groove Yard]

what's the chances?

[mrrydogg]

Subtle ?? That's not the current iPhone interface when in a call.

It's blaring right at you.look at that iPhone.It shows the blue area at the top.Go make a call and see how it looks.

This is a new iPhone or creative license.

When is the last time you guys have been to an Apple Store?

This is NOTHING!

Apple Commonly uses a scrolling billboard in the shape of an iPhone to advertise the phone. This picture is nothing more than the previous page (the phone interface) scrolling down and revealing the new page. Nothing more.

[doo-hik-ee]

Look, I\'m way excited like all of you, but I\'m tired of people hyping up unrealistic expectations and then being disappointed and whining. It is going to be cool but nothing universe shattering:


I totally feel the same way. Nice predictions.

[kitki83]

Maybe with the auctioning of the 900mhz spectrum Apple wants to compete for that bid to offer networking nation wide. Think about it Apple National Wifi does make sense or they are getting into the Satellite TV Industry? Who knows

[balamw]

It's mission control for the Apple Satellite! (http://forums.macrumors.com/showpost.php?p=4735084&postcount=326)

I thought that was the Airport Really Extreme, Space Edition?

B

[MacFly123]

Maybe with the auctioning of the 900mhz spectrum Apple wants to compete for that bid to offer networking nation wide. Think about it Apple National Wifi does make sense or they are getting into the Satellite TV Industry? Who knows

I believe it is the 700 MHz :) And I don\'t think so.

[CWallace]

I thought that was the Airport Really Extreme, Space Edition?

Also known as the Apple Spaceport - now Draft N-compliant!

[balamw]

Also known as the Apple Spaceport - now Draft N-compliant!

Actually, the way Apple names things these days, they'd probably just call it:

Airport Extreme (Early 2008). :p

B

[thumper]

you know, it only took me 2mins to get to the bottom of this mystery!
i just searched apples website, i found it on the Canadian site.

http://www.apple.com/ca/ipodtouch/air/features.html
http://www.apple.com/ca/iphone/air/features.htm
http://www.apple.com/ca/macbookpro/air/features.html

http://www.apple.com/appletv/wirelessair/

Im surprised they were able to keep this a secret and i find it
funny no imac or macbook support :confused: :(

anyways, that sure explains the choice of desktops for leopard! :eek:
nicely done apple

[danuff]

Hmmm....

Wirelessly download iTunes Music from your computer to the iPod Touch/iPhone? :D

[cdinca]

you know, it only took me 2mins to get to the bottom of this mystery!
i just searched apples website, i found it on the Canadian site.

http://www.apple.com/ca/ipodtouch/air/features.html
http://www.apple.com/ca/iphone/air/features.htm
http://www.apple.com/ca/macbookpro/air/features.html

http://www.apple.com/appletv/wirelessair/

Im surprised they were able to keep this a secret and i find it
funny no imac or macbook support :confused: :(

anyways, that sure explains the choice of desktops for leopard! :eek:
nicely done apple

what did it say??? just 404 now

[Peace]

you know, it only took me 2mins to get to the bottom of this mystery!
i just searched apples website, i found it on the Canadian site.

http://www.apple.com/ca/ipodtouch/air/features.html
http://www.apple.com/ca/iphone/air/features.htm
http://www.apple.com/ca/macbookpro/air/features.html

http://www.apple.com/appletv/wirelessair/

Im surprised they were able to keep this a secret and i find it
funny no imac or macbook support :confused: :(

anyways, that sure explains the choice of desktops for leopard! :eek:
nicely done apple


you got me.I actually clicked on those links..:eek:

[aswitcher]

you know, it only took me 2mins to get to the bottom of this mystery!
i just searched apples website, i found it on the Canadian site.

http://www.apple.com/ca/ipodtouch/air/features.html
http://www.apple.com/ca/iphone/air/features.htm
http://www.apple.com/ca/macbookpro/air/features.html

http://www.apple.com/appletv/wirelessair/

Im surprised they were able to keep this a secret and i find it
funny no imac or macbook support :confused: :(

anyways, that sure explains the choice of desktops for leopard! :eek:
nicely done apple

*sigh*

[MacFly123]

If you look at the picture of the iPhone poster, it seems to have a couple of subtle differences compared to my iPhone:
http://images.appleinsider.com/macworld-banner-7.jpg

1) The white etching on the home button seems rounder than current iPhones
http://www.codefarm.co.uk/userpics/button.jpg

2) The In Call screen is different, and is that a desktop above the call status? Looks like some file icons there
http://www.codefarm.co.uk/userpics/files.jpg

3) Look very, very carefully at the top left hand corner: Is there a front facing camera hidden amongst the reflections?
http://www.codefarm.co.uk/userpics/camera.jpg http://www.codefarm.co.uk/userpics/camera2.jpg


Maybe I\'m just suffering from pre macworld hallucinations, but that certainly looks different to my iPhone...

Have you never been to an Apple store??? LOL, it looks different because it is not a poster, it is the big iPhone display that they show the interface and run adds on. The white part behind is a poster backdrop however. WOW you people seriously take things too far lol. Ridiculous!

[ClimbingTheLog]

you know, it only took me 2mins to get to the bottom of this mystery!
i just searched apples website, i found it on the Canadian site.


This guy thumper apparently has nothing better to do than waste our time with fake links. So clever.
:p

[balamw]

WiMax found via Gizmodo

its gotta be:
Figure a new umpc, maybe a tablet, and make it always connected via some new 3/4G network. They'll make a tiny device that people will always carry.

The thing is, is it shouldn't be more exspensive than my existing phone plus data plan.

http://valleywag.com/344015/can-apple-save-wimax

B

[Macula]

What? Apple would never put iChat on Apple TV! That doesn't even make sense

I would also say that Apple won't add iChat or any sort of VOIP to the iPhone. Not yet, at least. It would peck at the profits of Cingular, and I doubt they would want to do that at this point, even if we assume that their agreement would allow it.

[Flying Llama]

Maybe Apple used Myriad light because they will be introducing the rumored Macbook Lite? :confused:

[Jade Cambell]

Have you never been to an Apple store??? LOL, it looks different because it is not a poster, it is the big iPhone display that they show the interface and run adds on. The white part behind is a poster backdrop however. WOW you people seriously take things too far lol. Ridiculous!

How DO they do those giant iPhone displays? I've always wondered.

[cameronjpu]

you know, it only took me 2mins to get to the bottom of this mystery!
i just searched apples website, i found it on the Canadian site.

http://www.apple.com/ca/ipodtouch/air/features.html
http://www.apple.com/ca/iphone/air/features.htm
http://www.apple.com/ca/macbookpro/air/features.html

http://www.apple.com/appletv/wirelessair/

Im surprised they were able to keep this a secret and i find it
funny no imac or macbook support :confused: :(

anyways, that sure explains the choice of desktops for leopard! :eek:
nicely done apple

Yes! A bunch of pages not found! I was hoping for that!

I'm sure you took screen caps, right? ;)

[MacD]

:eek: Global iPhone Computing Grid. Creating the Fastest Phones in the World.

That's what is up in the air. By joining all inactive iPhones not current being "used" at any give time, other iPhones can access the resources of those phones giving you "unlimited" power to tap and scroll at unprecedented speeds.

The feature has been built into the iPhone from the beginning, but has yet to be activated. An interesting feature which will be held until next year is the Global Domination. Once all the iPhones are activated around the world at the same time... the magnetic force will be so strong, that Microsoft HQ will blow up.

[branjosef]

I saw this on another blog.. Its not from anyone important or someone linked to apple, but could this be something that could come out of "There's something in the air"? I have been out of the loop for a while so please don't flame me on the board. I personally think it will just be itunes movie rentals right to your computer or apple TV.:rolleyes:

"If it's WiMAX, it'll be HUGE! An iPhone and iPod with WiMAX would leapfrog 3G. Both AT&T and Intel have been working with WiMAX for some time now and could be ready to implement it on a large scale. The broadband infrastructure is already in many of ATT's cell towers so all that's need is some WiMAX transceivers mounted on the towers to cover an entire metropolitan area.
Not only no need for 3G in the US, no need for DSL or cable broadband. A 3G phone would still be needed in other countries.
Apple could add WiMAX to its AirPort Extreme base stations and/or to Apple TV. It'd be a perfect match for a new movie download service.
This could be outta the park, folks!"

[mackiwi]

new hardware at macworld: (along with macbook pro and mac mini updates)

iPhone pro.

50% bigger screen, 16gb, 3G, bigger battery.

as we have a macbook & macbook pro, iMac & macpro, we will have the iPhone & iPhone pro.

Iphone 1.0 will get price drop. maybe a 16gb model, will remain EDGE only for now.

Apple cinema displays

Apple cinema display will become HDTVs up to 42" and have built in appleTV streaming functionality.

[balamw]

:eek: Global iPhone Computing Grid.
Sounds too much like Skynet (http://en.wikipedia.org/wiki/Skynet_(fictional)).

B

[Flying Llama]

How DO they do those giant iPhone displays? I've always wondered.

i think they hook up Mac Pros to the displays

[sixth]

"I can feel it coming...coming in the air tonight..." -Phil Collins

[Lesser Evets]

Apple Parfum d'toilet?
iFart?
MacinScent?

Aside from the obvious scat references.... the silent deadly shall soon become:

A wireless notepad or something.

Or maybe Steve finally reveals the iRack.
"I can feel it coming...coming in the air tonight..." -Phil Collins

That is just foul and salacious.

[Jade Cambell]

i think they hook up Mac Pros to the displays

But what's the program that makes an iPhone's interface play, vertically, in a cinema display?

[Cloudane]

Ooh I know...

What's in the air? Oxygen. Also known as O2.

Apple are buying O2! Great move for the UK iPhone! :p

"I can feel it coming...coming in the air tonight..." -Phil Collins

Cue Steve Ballmer (nearest thing the tech industry has to a gorilla) pounding on the drums :D (sorry, that will be lost to anyone who hasn't heard of Cadbury's)

[themodestguy]

Ooh I know...

What's in the air? Oxygen. Also known as O2.

Apple are buying O2! Great move for the UK iPhone! :p

+ they will bring O2 to the USA. ;)

[Lesser Evets]

Maybe it is NEON.

Neon is in the air. And now all Apple products will be packaged in bright, slutty-80's NEON.

Never thought of THAT, did you?

[diehardmacfan]

But what's the program that makes an iPhone's interface play, vertically, in a cinema display?

its a mac pro hooked up to a 30 inch cinema display with the stand taken off and the iphone case around it. the screen is just a video of the iphone being used. if u go to the apple store u can see the mac pro and the acd cable in the mac pro

[lodenmuse]

"... Thank you for coming today. Before you go, some friends have gotten together one more time to sing a little for us... Ladies and gentlemen..."




"Can you hear the drums, Fernando?..."

[Lesser Evets]

ARGON?
Perhaps Apple is closing down. When you call they will say, 'Sorry we ARGON.'

... -_-;

its a mac pro hooked up to a 30 inch cinema display with the stand taken off and the iphone case around it. the screen is just a video of the iphone being used. if u go to the apple store u can see the mac pro and the acd cable in the mac pro

iSlab - A portable big one you can beat on the head of your inferior peers, letting them know yours is bigger and better. I like it. Dominance. Display. Compensation.

[JWest]

Here's my take:

The Myriad ultralight font implies an ultralight macbook.
The "something in the air" refers not only to the "lighter than air" design of the new macbook, but also the fact that there are so many rumors of an ultralight macbook floating around. Make sense?

[gifford]

Maybe Jobs has found a way to vaporize coolade

[swagi]

Look at the g and the e. It looks like Gotham Light or Extra Light.

http://www.typography.com/fonts/font_styles.php?productLineID=100008

http://www.typography.com/images/productLineImages/gotham_l_r.gif

Holy guacamole!

This has to be the ultimate accessory:

One more thing:

The new iBatman

Plug the new iBatman into the Dock Connector of your iPhone, iPod Touch or 6th gen iPod, and in the gloomiest shadows of night the Batman sign will appear in the sky and call for your dark knight to save you!

What else could a switch to Gotham mean, honestly?

[jb510]

There are too many comments already to read... I'd be amazed even anyone makes it to this one but here it goes anyway.

#1 MacBook Air Jordan addition! It'll be a tie in with Nike who has made a pump inflatable cushion to protect from accidental drops.

#2 AirBox - It's a really expensive box of air with an apple logo on it. It's actually an Apple HiFi without any of the electronics inside.

Ok seriously...

#1 MacBook Lite with WiMax and/or a wireless external blue ray drive.

#2 iPhone gets wireless syncing

#3 All apple products get real bonjour wireless connectivity. Total wireless entertainment integration. Watch a video that saved on your iPod Touch, via your Apple TV controlled from your MacBook, all wireless.

#4 Wireless Apple Cinema display... power cord only.

What I fear... A supersized iPhone.

[Doctor Q]

Great image, Groove Yard! Yes, I think you nailed it at last.

[NC MacGuy]

Here's my take:

The Myriad ultralight font implies an ultralight macbook.
The "something in the air" refers not only to the "lighter than air" design of the new macbook, but also the fact that there are so many rumors of an ultralight macbook floating around. Make sense?

One could only hope.... it's not more itunes, appletv, movie rentals and is in-fact the fabled macbook light and it's introduction.

[Cleverboy]

I would also say that Apple won't add iChat or any sort of VOIP to the iPhone. Not yet, at least. It would peck at the profits of Cingular, and I doubt they would want to do that at this point, even if we assume that their agreement would allow it.Maybe, maybe not. They get profits by requiring an EDGE subscription and the iChat software would only go into video mode over a WiFi connection (until June at least). At least that's what she told me. Oh... um, nothing. :D
you know, it only took me 2mins to get to the bottom of this mystery! i just searched apples website, i found it on the Canadian site.Yup! Awesome, huh? I did the same thing... but I wasn't able to find what I wanted until I checked in the Google cache, of one of Google's less active nodes. Very impressive line-up. This is going to change everything. Awesome about the thing they did with the new remote.

http://64.233.169.104/search?q=cache:cM0PdWG3cZsJ:www.apple.com/it... (http://www.yougotrickrolled.com/)

~ CB

[mrcrapperson]

iPhone pro.

50% bigger screen, 16gb, 3G, bigger battery.

as we have a macbook & macbook pro, iMac & macpro, we will have the iPhone & iPhone pro.

Iphone 1.0 will get price drop. maybe a 16gb model, will remain EDGE only for now.

No way will we see both 3G and EDGE models. Apple has continually stated that they will add 3G as soon as they can get good battery life. And it doesn't seem like that would make any sense from AT&T's perspective, either. Unless it helps with load balancing in some way..

[Lesser Evets]

Maybe Steve will start the conference with Mr. Neeson on stage and say, 'Me Steve. HE LIAM.'

The laughs shall drown out the misery of existence, Steve transforms into an archangel, and destroys the conference hall with super pope-vision lasers in his eyes. Then for an encore does a Sodom-Gemmorah moment on SF to prove he isn't just another divine spirit come to change the world and tolerate sin. From the Gates of hell emerges the terrible Ballmer to do battle... and thus the terrible dance begins. The monkeyboy dance.

[My User Name]

EDIT#2: actually i disagree. look closely at the a and the r again, and the letters are not as rounded as Gotham. its myriad pro light.

D'oh! You're right. I was being tricked by the angle of the shot. If you look at the 'e' you can see that the bottom stroke doesn't continue as far as it does in Gotham. Definitely Myriad.

[shecky]

D'oh! You're right. I was being tricked by the angle of the shot. If you look at the 'e' you can see that the bottom stroke doesn't continue as far as it does in Gotham. Definitely Myriad.

same here - the oblique angle and the fuzzyness was messing me up too.

[tjcampbell]

Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU like Mac OS X; en) AppleWebKit/420.1 (KHTML, like Gecko) Version/3.0 Mobile/3B48a Safari/419.3)

Introducing the iFart.

[Lesser Evets]

Methane?

http://www.cityofclifford.com/Cow.jpg

And thus, Steve shall be 'over the moon' about his new unveiling of the iCow.

[skellener]

> "there's something in the air"

Apple Airlines????

[confirmed]

the great thing about apple's vague pre-announcement slogans is that apple then gets hundreds of users like us reaching the furthest depths of our imaginations for what we want apple to release. i have to wonder how many product ideas actually came from us. at the very least, they get a nice poll of what product is most desired.

[Jade Cambell]

> "there's something in the air"

Apple Airlines????

Bingo! On Apple Airlines, if you have an iPhone or iPod Touch, you can place your snack/dinner/drink order from your device, and it'll be brought to you by a mechanical arm that moves up and down the aisles by way of an overhead conveyor belt, and they also figured out how to clone Steve Jobs, so he'll be the pilot of every flight. Therefore, he'll always be thrilled with the passengers, and think that the weather is gorgeous.

[Peace]

Something In The Air..

http://en.wikipedia.org/wiki/Something_in_the_Air


Note one of the cast members names was Macintosh.;)

[Lesser Evets]

That 'something' might be silence when he unveils nothing.

[ricosuave]

the great thing about apple's vague pre-announcement slogans is that apple then gets hundreds of users like us reaching the furthest depths of our imaginations for what we want apple to release. i have to wonder how many product ideas actually came from us. at the very least, they get a nice poll of what product is most desired.

I always think about the same thing from these posts. Including possible price points of products not released yet! It amazes me that people disclose the highest possible price we are willing to pay for a product. It is like going in to buy a car and telling the person "I don't care what the price is, can you make my payments no more than $525?"

[utgerger]

someone might have missed this.. :)

http://forums.macrumors.com/showpost.php?p=4732961&postcount=94

or this..

http://forums.macrumors.com/showpost.php?p=4733969&postcount=100

:apple:;):apple:

[One Post Wonder]

the macworld banners
+
lyrics to "Something in the Air" (http://www.youtube.com/watch?v=UJyIN4bWYns): "We got to get together sooner or later, because the Revolution (http://en.wikipedia.org/wiki/Wii#Name)'s here, and you know it's right"
+
Nintendo's recent unexplained and abrupt switch from MP3 to AAC (http://exophase.com/wii/nintendo-aac-to-replace-mp3-playback-on-wii-2549.htm)
+
Nintendo CEO Iwata sweet-talking Apple (http://kotaku.com/341449/iwata-poohs-graphics-and-story-loves-apple) just a few days ago
+
those convenient USB ports on the back of the Wii
=
iTunes Store for Wii

It's over, Sony and Microsoft are finished.

[Kar98]

Did anyone say "FM radio for iPods" yet? Isn't that cool? What other mp3 player has a build-in radio? I just touch it like this, and BOOM, stereo music in CD quality, for free!...*pauses for frenetic applause and yells of "bravo! bravo!"* We partnered up with ClearChannel, and now, for the first time ever, you can have free tunes and news from all over the world! It's like podcasts on the go! Isn't that great?!

[michaelfengdayu]

Could be live TV program on iPhone...

[Lesser Evets]

Did anyone say "FM radio for iPods" yet? Isn't that cool? What other mp3 player has a build-in radio? I just touch it like this, and BOOM, stereo music in CD quality, for free!...

I suspect silence is in the air for sure.

[dukeblue91]

There is something in the air as Apple blows up the RIAA and MPAA's headquarters simultaneously.

[voyagerd]

My girlfriend: Is it.... Apple.... smell?

[MrCrowbar]

Did anyone say "FM radio for iPods" yet? Isn't that cool? What other mp3 player has a build-in radio? I just touch it like this, and BOOM, stereo music in CD quality, for free!...*pauses for frenetic applause and yells of "bravo! bravo!"* We partnered up with ClearChannel, and now, for the first time ever, you can have free tunes and news from all over the world! It's like podcasts on the go! Isn't that great?!

Most other player above 70 bucks have an FM tuner built in. THe only thing is, the radio seldom plays anything you want to listen too. Personally, listening to radio while driving makes me want to drive the car right into things. All those ads, soulless music and, worst of all, DJs make me very angry. I'm happy to have an iPod with an FM transmitter so I can listen to some relaxing music and podcasts.

Second point, FM radio is far from CD quality. Sound is compressed (in an analogue fashion) making soft sounds louder to make it cut through the airwaves better. I wouldn't mind satellite radio on the iPod but that would probably not fit in there nicely.

Now if your statement was just a sarcastic parody of Steve's Reality Distortion Filed (Trademark ?), I apologize for my pedantic correction. :o

[MrCrowbar]

There is something in the air as Apple blows up the RIAA and MPAA's headquarters simultaneously.

http://www.presentationzen.com/photos/uncategorized/boom.jpg
:D

[MrCrowbar]

Maybe Steve will start the conference with Mr. Neeson on stage and say, 'Me Steve. HE LIAM.'

The laughs shall drown out the misery of existence, Steve transforms into an archangel, and destroys the conference hall with super pope-vision lasers in his eyes. Then for an encore does a Sodom-Gemmorah moment on SF to prove he isn't just another divine spirit come to change the world and tolerate sin. From the Gates of hell emerges the terrible Ballmer to do battle... and thus the terrible dance begins. The monkeyboy dance.

Ballmer emerges from Gates? Errr... that's kinky right? :p

[Yuppi]

That something in the air is CO2 and Apple will make a big unveiling about being completely ecological now :)

Therefor greenpeace is coming on stage. And they will say that they love Apple now an will give Steve a hug. Later on you can see those greenpeace guys leaving the convention with a nice black leather case filled with money, because that is what they care for most. The big green...

[Cocoy]

my wishlist/dream/guess for macworld:

a better/updated .mac ---> more into cloud computing :)

a notebook/subnotebook that uses multitouch+tactile keyboard. (i don't like the mock-ups that came out. to me that was a good try but apple can seriously do better than that, me thinks). Seriously. if there's one company out there that can do away with the keyboard+mouse combo and turn it into an adaptive interface (reconfigurable Input device something like star trek ui)... Apple it is. (though the likely hood of this happening is for Macworld 08, i know is far-fetched but not beyond the realm of possibility). :D

announcement for iPhone 2.0 (maybe ipod touch 2.0, though unlikely)

iphone/touch sdk that takes advantage of whatever air stuff apple's coming out. there must be a reason for taking too long to send it out the door!

may be they'll come up with an Apple TV 2.0. way cooler way to send/receive and enjoy media across a wireless network.

[ezekielrage_99]

Could be Apple have diversified into the aeronautical industry!
The iPlane or Plane Pro.

Could be the long rumored iPhone Nano...

Well it's better than the M$ Plane, that thing always crashes :rolleyes:

[DavidCar]

I can't help but think a new Airport Extreme that will finally support simultaneous Wimax, B/G/ and 2.4 and/or 5 GHz Wireless-N.

Possibly also a new Airport express with similar capability also.

This just seems like a natural progression for the wireless support of the rest of the products that use wireless.

I agree. I think we're overdue for a new Airport Express.

I hope we see an Airport Extreme that is compatible with Time Machine.

[cameronjpu]

"I can feel it coming...coming in the air tonight..." -Phil Collins

Phil Collins didn't say that. One too many "coming's". You're thinking of that guy Joe Collingsworth in accounting.

[AidenShaw]

Then for an encore does a Sodom-Gemmorah moment on SF to prove he isn't just another divine spirit come to change the world and tolerate sin.

Apparently you have some misguided fundamentalist or intolerant hate for the city by the bay where we all live and create the Macs for you?

Wipe out SF - bye, bye Apple.

Remember that until a few years ago the logo was a rainbow-striped Apple. Don't believe that it was only a coincidence.

ps: It's spelled Gomorrah... (http://en.wikipedia.org/wiki/Sodom_and_Gomorrah)

[chuckles:)]

What's interesting is that none of the rumors really have anything to do with anything in the air. It cant have anything to do with the SDK, and doesn't even make much sense for a small macbook. Could it be that apple actually has something completely secret, that noone has even thought of?

[Digital Skunk]

I agree. I think we're overdue for a new Airport Express.

I hope we see an Airport Extreme that is compatible with Time Machine.

I agree as well. We are missing quite a number of hardware options from Apple and plenty of tech is overdue:

- Airport Express
- Apple TV
- MacBook Pro
- MacMini
- iSight (independent)
- Computers under $1000 would be nice

Hope to see these at MacWorld.

[cofdog]

Addicts Unite



Now what?

All I could think of after reading this and LOL was the end of Finding Nemo! Hilarious!

[cameronjpu]

Did anyone say "FM radio for iPods" yet? Isn't that cool? What other mp3 player has a build-in radio? I just touch it like this, and BOOM, stereo music in CD quality, for free!...*pauses for frenetic applause and yells of "bravo! bravo!"* We partnered up with ClearChannel, and now, for the first time ever, you can have free tunes and news from all over the world! It's like podcasts on the go! Isn't that great?!

Lots of other MP3 players have FM radio built in.

[AidenShaw]

- MacMini

I assume that was a typo - you meant

- Mac Mini-Tower

:cool:

[Kar98]

Lots of other MP3 players have FM radio built in.

Sarcasm. Look it up some time.

Steve Jobs introducing the iPhone:

"So we're bringing breakthrough software to a mobile device for the first time."

"Here's the home screen -- simple icons. Push this icon -- BOOM, I'm in the iPod." *Loud cheers, people are starting to lose it a little.*

"So photos, SMS, and the phone app -- that is part of our phone package for iPhone. Really great call management, scroll through contacts with your finger, all the information at your fingertips. Favorites, last century [shows dialer], calendar, SMS texting, incredible photo app, the ability to take any picture and make it your wallpaper. I think you'll agree... we've reinvented the phone."

"So that is the iPhone. Pretty cool, huh?"

[Digital Skunk]

I assume that was a typo - you meant

- Mac Mini-Tower

:cool:

:eek: I didn't see that, glad you caught that! :D

[sushi]

Rick Rolled (http://www.yougotrickrolled.com/)
Funny! :)

Love the start on "Never Gonna Give You Up." Makes me miss my Carver PM1.5 pumping out the watts! :)

[macklos]

rumors of buying Adobe...hmmm...too much $$$ ??? BUT maybe something to do with Apple and use of...
Adobe® AIR™ is a cross-operating system runtime that allows web application developers to use their existing web development skills (HTML, Javascript, Adobe Flash®, Adobe Flex™, Ajax) to build and deploy rich Internet applications to the desktop.

[pendre]

(Didn't read all the posts, 400?!)

Air
... like AirTunes ?
... like radio waves ? Music ?
... like AirWaves ? WiFi Draft N? No. WiMax ? Maybe ...

They launched WiFi at a time where nobody had it (if I remember well ...).
So maybe they're planning on merging this technology in their hardware ...
Maybe a partnership between Apple and Starbucks for deploying WiMax ...

"Enfin, je dis ca je dis rien."

[MrCrowbar]

What's interesting is that none of the rumors really have anything to do with anything in the air. It cant have anything to do with the SDK, and doesn't even make much sense for a small macbook. Could it be that apple actually has something completely secret, that noone has even thought of?

Music's in the air! Behold the new iPod HIFI! :eek:
(raise your hand if you own one)

[kevnaca]

I'm saying that this means the end of DRM on iTunes, following suit after Amazon's announcement, because that's a title of a song. All of the big music studios including Sony, as the latest, has done away with DRM. It could also mean more wireless possibilities emerging or a potential merger.:D

[motulist]

Lots of other MP3 players have FM radio built in.

Really? Because I don't think his comment was sarcastic. Nope, not sarcastic at all...

[AidenShaw]

They launched WiFi at a time where nobody had it (if I remember well ...)

Actually, 802.11 was available quite some time before Apple started to sell it. I had used WiFi on a work project a couple of years before I bought a Lucent 802.11 base station and network for my house - which was about a year before Apple started to use it.

Apple's big contribution was to slash the price of 802.11. I spent about $1k for a base station and two PC cards (and marveled about how much cheaper it was than when I deployed it on a work project).

Apple came in and sold the same setup (literally the same silicon chips in some places) for a couple of hundred dollars.

[Cloud9]

Airport base station is discontinued.

Apple TV's price is lowered to $200-$250 and includes complete airport base station functionality.

Apple announces movie rentals via itunes.

Everyone buys an apple tv, Tivo dies.

[juanm]

Did anyone say "FM radio for iPods" yet? Isn't that cool? What other mp3 player has a build-in radio? I just touch it like this, and BOOM, stereo music in CD quality, for free!...*pauses for frenetic applause and yells of "bravo! bravo!"* We partnered up with ClearChannel, and now, for the first time ever, you can have free tunes and news from all over the world! It's like podcasts on the go! Isn't that great?!

Apple makes money by selling music. It wouldn't do that unless
1: It was in bad quality
2: you could buy a song with the press (touch) of a button

[CrusaderKnight]

I dunno maybe its just me but I can feel that song opening and closing the keynote. :apple:

[AidenShaw]

Airport base station is discontinued.

Apple TV's price is lowered to $200-$250 and includes complete airport base station functionality.

Apple announces movie rentals via itunes.

Everyone buys an apple tv, Tivo dies.

Apparently you don't have a TiVo, otherwise you wouldn't have tried to connect movie rentals and TiVo.

TiVo's strength is that it's an intelligent DVR that will record shows that you love even though you'd never heard about them.

Paying money for overly compressed craptastic movies from Itunes, and waiting for them to download, is a different planet.

[daneoni]

Apple and its catch phrases. I'd guess 'There's Something in the Air' means everything is wireless and has to do with the 'cloud' (internet) as jobs calls it.

On the hardware from the UP could connect to its Docking station solely using wireless. Wireless USB (which would also connect the external optical), Wi-Fi/WiMax, Bluetooth, Wireless charging etc

Also iTunes wi-fi store may now support over the air video downloads/streaming straight to iPhone/iPod Touch (including general wireless syncing)/Apple TVs etc.

Maybe general near-side pairing of Apple portables kind of an expansion of Bonjour

I dunno. I need to stop reading rumor sites and just watch the Keynote on Wed morning and call it a day.

I just don't want to get my hopes up at all because your imagination runs wild and you end up disappointed for the most part

[danherwig]

Or it could be as simple as Apple wanting a major data center on the opposite coast in case of some (un)natural disaster striking Silicon Valley.

Huh? Did you read the article (http://sanjose.bizjournals.com/sanjose/stories/2006/02/27/story5.html)? Newark, CA - not Jersey. It's right in Silicon Valley.

[CWallace]

Huh? Did you read the article (http://sanjose.bizjournals.com/sanjose/stories/2006/02/27/story5.html)? Newark, CA - not Jersey. It's right in Silicon Valley.

I skimmed it. I saw Newark in the opening (and they didn't mention a state, but I see now because it's a CA newspaper) and assumed NJ. My bad. :o

[HD Shooter]

I read about wireless HDMI. Maybe its the Apple TV with HD recording Bluray and a TOTALLY wireless connection to the set?

[dukeblue91]

http://www.presentationzen.com/photos/uncategorized/boom.jpg
:D

Perfect picture with the remote at hand :D:D:D

[coolant113]

Wow that is a really catchchy phrase i really like it... yea probably something with wireless... maybe international release?? well find out!:apple::apple:

[DavidCar]

...
Apple TV's price is lowered to $200-$250 and includes complete airport base station functionality. ...


Would it make sense to add video streaming capability to an Airport Express, making it a kind of computer dependent and cheaper version of Apple TV?

[Mitch1984]

That something in the air is CO2 and Apple will make a big unveiling about being completely ecological now :)

Therefor greenpeace is coming on stage. And they will say that they love Apple now an will give Steve a hug. Later on you can see those greenpeace guys leaving the convention with a nice black leather case filled with money, because that is what they care for most. The big green...

Or maybe Apple will buy Greenpeace and shut them down LOL.

[joemama]

Alright I'm tired of reading all of these and not posting, so here goes:

Someone on page 9 or 10 mentioned Wifi- and that's what I'm thinking.

Apple is always about changing the game. Maybe Apple's exclusive agreement with AT&T is for wireless PHONE service. So what if Apple created the iPhone 2.0 that goes strictly over WIFI? Or both?

And the greatest part - wifi is so abundant, Apple wouldn't have to create a new network from scratch. It already exists without Apple investing a dime into the architecture!

Can you imaging Jobs in a board room meeting:

"So let me get this straight. We don't need to build a new network, or buy minutes from a provider? All we have to do is create a device that uses existing wifi, which most people have in their homes already and and at work, and get free at coffee shops, airports, even rest stops?

And it can sync to iTunes without wires?"

You get where I'm going with this??? Throw in a "light as air" sub-notebook and....

....it's no longer the year of HD. It's the "Year of Air".

[Bastich]

AirBook

+1.

AirBook ftw!

:cool:

[MrCrowbar]

Perfect picture with the remote at hand :D:D:D

Finally some recognition for the illustration :)

[queshy]

macair pro? macbook air? airbook pro? lol...

maybe a new airport extreme router? nah that would be too lame...

[WyoMac]

I dunno maybe its just me but I can feel that song opening and closing the keynote. :apple:

I can too. Do you think it will be the original Thunderclap Newman version or the Tom Petty cover?

For the record, I think the "something in the air" is the growing number of switchers and increased marketshare for Macs. I am expecting some significant price cuts to keep this momentum going on the complete consumer line. OK, maybe I'm dreaming.

[_bnkr612]

Hover-Boards, finally.

Haha, perfect answer to this thread!

Maybe they're going to roll out with a TV that has the guts of the Apple TV in it, while also providing a slot your iAnything on the side.

Why do the new Mac Pros have bluetooth standard? Must be ready for something to compliment the MP? Displays with an iSight? Do all the computers have bluetooth standard? Maybe it's an iPod thing...

Whatever it is, Safari should see a speed increase.

Cheers.

[MrCrowbar]

....it's no longer the year of HD. It's the "Year of Air".

Well, in that year of HD, iMovie got updated so you can't do HD (720p or higher). I miss HD video :(

[Mackan]

Something related to wireless is not exciting. But I do hope this means a lighter MacBook.

[MrCrowbar]

Why do the new Mac Pros have bluetooth standard? Must be ready for something to compliment the MP? Displays with an iSight? Do all the computers have bluetooth standard? Maybe it's an iPod thing...


Last time I checked (yesterday), bluetooth is not standard on the Mac Pro, at least on the german store. Anyway, bluetooth does not have the bandwidth to get any kind of video stream going. It hardly handles stereo audio.

[Titanium667]

Here's a pic of our fearless leader Steve Jobs holding the innovative new
AirMac Pro. The CPU is integrated into the micro thin, wireless keyboard
which also projects, via bluetooth, a holographic display which can be
resized, and projected anywhere and in any position. It will also incorperate
the new "Theremin" interface which allows you to control all aspects of the OS
and applications with various hand movements. It will ship in February.

[CrusaderKnight]

I can too. Do you think it will be the original Thunderclap Newman version or the Tom Petty cover?

For the record, I think the "something in the air" is the growing number of switchers and increased marketshare for Macs. I am expecting some significant price cuts to keep this momentum going on the complete consumer line. OK, maybe I'm dreaming.


well right when I heard the original song. I went on my itunes and downloaded it the Thunderclap Newman version. So I was thinking about that one at the start, and at end of the keynote. For the Tom Petty cover it's good but I think you get more of a feel hearing the original Thunderclap Newman version.

[chubad]

Hmmmm. Doesn't sound like a very exciting MacWorld Keynote to me. I hope I'm dead wrong but the rumors sure seem lackluster.:(
I'm more interested in Apples presentation at the Final Cut users group the day after. Several possibilities there. The Shake replacement Phenomenon? Final Cut Server shipping? (Finally.) Really wishful thinking: 42" cinema display? Nah. even I don't think that one will happen, but one can always dream!:D

[jicon]

Something in the air...

I immediately think of the Gyration in air remote (Really innovative product from a couple years back, now utilized in some degree with the Nintendo Wii)

Maybe a new in air mouse to be coupled with an Apple TV? Let's face it, the AppleTV has mediocre options for video playback (I want HD content, and I want at least 5.1 sound), and the Apple remote is a joke compared to a Windows Media Center machine.

Then again, two years ago was proclaimed by Apple to be "The year of HD". Never mind that you can't get HD quality out of iMovie anymore.

I'm hoping for something really decent for the living room. I've got my fingers crossed.

[nolefan]

Now we all know that Steve Jobs always has a much larger, long-term perspective and business strategy than most CEOs. So, I was skeptical that the slogan could be as simple as the addition of WIMAX or a lightweight touchbook or an updated HD/Blu-Ray Apple TV that streamed back and forth with your other Apple devices over 3G and Draft N. So I decided to google the phrase "there is something in the Air" and "Apple" and see what came up. Here is what I found most interesting:

http://www.educause.edu/ir/library/pdf/erm0561.pdf

It's a 2005 discussion about the importance of podcasting to education. More interesting in the article is mention of the impact of podcasting upon human civilization's ability to communicate. This is the kind of thinking that would merit attribution to Steve Jobs. We know Steve has mentioned in Apple meetings that the direction of Apple is about the ability to create and DISTRIBUTE content, hence the connection of Final Cut and iTunes. Steve has always seen the marriage between video, voice, music, and the spoken word and the need for a distribution medium which is as accessible and simple to use as are Macs to the Mac consumer.

Thus, I suspect the "Something in the Air" theme has to do with the marriage of all Apple products towards Steve's stated goal of perfecting the ability to mass communicate high quality video, images, voice, music, etc. to the masses (via iTunes and all Apple products of course). In order to accomplish this, he's got to make the Mac computer the creation station and the iPhone/iPod, Apple TV, and likely sub-notebook/newton-like tablet device able to freely pass the content. To do this, he's got to leverage all the wireless bandwidth he can (hence the Starbucks wifi access (with ordering and iTunes a way for Starbucks to increase revenue and co-brand their complimentary products)), open up the potential for access to all AT&T Wifi-spots, and introduction of 3G into the new products (tablet, iPhone2, etc.). The Apple TV HD wifi problem has already been licked with draft-N, so introduce a new Apple TV with draft-N and a faster processor to handle 1080p footage (with a Sony 1080p Blu-Ray Drive to boot) and Apple suddenly sets itself up to dominate the hi def disc market the way it's done it with iTunes and the iPhone.

Apple strategy is all about building a brand of products that are interdependent and provide additional value to the consumer if purchased together as a family. All of that content we create on our computers, combined with that content we can download to our computers (or our devices which will synch to our computers -- wirelessly "in the air of course") from iTunes (whether it be podcasts, movies, songs, or audio books) makes for an "easy", familiar, one-stop shop approach to how purchase, create, store, play and (most importantly) "distribute" our media. We're going to use Steve's computers, devices, network and software to do it because its simpler, sexier, smarter, faster, and better than any alternative. Sure, there will be nay sayers (mostly Redmond junkies who don't get it yet), but world consumers will flock like sheep to this "air lifestyle" because it will be the coolest thing that we all wanted but never really knew until Steve Jobs figured it out for us (because we're collectively pretty bad at effectively knowing and communicating what we want and mostly because most big companies don't care what the consumer wants, they only care about fleecing our pockets and running off with our money).

So, if I am correct, look for a series of new products (yes some will be perceived as just badly needed updates, but Steve has been waiting to bring them together like an orchestra) such as:

1. HD Apple TV (with Blu-Ray because the discs are out there and if Steve can get BD purchasers to buy up his HD Apple TVs he'll have them on his network for a generation and make gobs of cash from them).

2. SONY BDs in all new macs (because HD video is central to this Apple Video-centric strategy, he wants you to use his software and computers to make your HD movies until the point that all of your relatives have HD Apple TVs capable of getting the same content via his iTunes Network). Which means that the new Mac Pros already have BD drives in them and will get a firmware update to enable them after Mac World (just like he did when he hid draft-N in the iMacs for months).

3. Final Cut Studio and Express updates to be able to burn BDs and iTunes-streamable HD content (you can already do this on iTunes and Web Gallery).

4. A space upgrade to Apple's secret You Tube (aka Web Gallery) to accomodate all of that HD content you'll be creating.

5. 3G built into all MacBooks (including the MacTouch's that will be released next week) with enticing AT&T discounts to users who connect more than one data device to their network, with Apple getting a slice from each account, of course.

6. Free access to all AT&T wifi spots around the world for all AT&T iPhone and soon to be MacTouch customers.

7. A huge expansion of the iTunes library with the addition of nearly all of the rest of the major labels' and movies houses' content into iTunes (DRM Free for the most part).

8. A 3G iPhone announcement (but won't be available until around May).

9. Sony announcement that it will distribute its films and music via iTunes.

10. Ability to wirelessly synch all of your recent generation Apple Devices.

11. Potential announcement that Apple is Purchasing Adobe and merging their products into Final Cut and Aperature (thereby grabbing a huge PC-link into iTunes "Distribution").

With all of this, Apple will make it easy (but not necessarily cheap) for you begin your journey into your future Apple lifestyle "in the air." See you at the Apple Store (or Best Buy)...

[NewSc2]

woohoo! new airport express. rejoice.

[deppeler]

iPhone 2.0 ;)

Let's hope they get iPhone 1.0 right first before we move on to 2.0

[HLdan]

Since the thought is wireless... maybe an updated 802.11n Airport Express?

Just thought I'd throw it out there on the off chance it is true.

Come on guy, you gotta think BIG! This is Macworld which only comes once a year. Apple uses Macworld to release new and exciting products, not upgrades.

Do you have any idea how busy this forum would be with complaints, even people threatening to leave Apple (which they know they would never do) if all we got this year was a new Airport Express???:eek:

[iCube]

Maybe they're putting together a Hot Air Balloon Racing Team.

[Corran Horn]

Now we all know that Steve Jobs always has a much larger, long-term perspective and business strategy than most CEOs. So, I was skeptical that the slogan could be as simple as the addition of WIMAX or a lightweight touchbook or an updated HD/Blu-Ray Apple TV that streamed back and forth with your other Apple devices over 3G and Draft N. So I decided to google the phrase "there is something in the Air" and "Apple" and see what came up. Here is what I found most interesting:

http://www.educause.edu/ir/library/pdf/erm0561.pdf

It's a 2005 discussion about the importance of podcasting to education. More interesting in the article is mention of the impact of podcasting upon human civilization's ability to communicate. This is the kind of thinking that would merit attribution to Steve Jobs. We know Steve has mentioned in Apple meetings that the direction of Apple is about the ability to create and DISTRIBUTE content, hence the connection of Final Cut and iTunes. Steve has always seen the marriage between video, voice, music, and the spoken word and the need for a distribution medium which is as accessible and simple to use as are Macs to the Mac consumer.

Thus, I suspect the "Something in the Air" theme has to do with the marriage of all Apple products towards Steve's stated goal of perfecting the ability to mass communicate high quality video, images, voice, music, etc. to the masses (via iTunes and all Apple products of course). In order to accomplish this, he's got to make the Mac computer the creation station and the iPhone/iPod, Apple TV, and likely sub-notebook/newton-like tablet device able to freely pass the content. To do this, he's got to leverage all the wireless bandwidth he can (hence the Starbucks wifi access (with ordering and iTunes a way for Starbucks to increase revenue and co-brand their complimentary products)), open up the potential for access to all AT&T Wifi-spots, and introduction of 3G into the new products (tablet, iPhone2, etc.). The Apple TV HD wifi problem has already been licked with draft-N, so introduce a new Apple TV with draft-N and a faster processor to handle 1080p footage (with a Sony 1080p Blu-Ray Drive to boot) and Apple suddenly sets itself up to dominate the hi def disc market the way it's done it with iTunes and the iPhone.

Apple strategy is all about building a brand of products that are interdependent and provide additional value to the consumer if purchased together as a family. All of that content we create on our computers, combined with that content we can download to our computers (or our devices which will synch to our computers -- wirelessly "in the air of course") from iTunes (whether it be podcasts, movies, songs, or audio books) makes for an "easy", familiar, one-stop shop approach to how purchase, create, store, play and (most importantly) "distribute" our media. We're going to use Steve's computers, devices, network and software to do it because its simpler, sexier, smarter, faster, and better than any alternative. Sure, there will be nay sayers (mostly Redmond junkies who don't get it yet), but world consumers will flock like sheep to this "air lifestyle" because it will be the coolest thing that we all wanted but never really knew until Steve Jobs figured it out for us (because we're collectively pretty bad at effectively knowing and communicating what we want and mostly because most big companies don't care what the consumer wants, they only care about fleecing our pockets and running off with our money).

So, if I am correct, look for a series of new products (yes some will be perceived as just badly needed updates, but Steve has been waiting to bring them together like an orchestra) such as:

1. HD Apple TV (with Blu-Ray because the discs are out there and if Steve can get BD purchasers to buy up his HD Apple TVs he'll have them on his network for a generation and make gobs of cash from them).

2. SONY BDs in all new macs (because HD video is central to this Apple Video-centric strategy, he wants you to use his software and computers to make your HD movies until the point that all of your relatives have HD Apple TVs capable of getting the same content via his iTunes Network). Which means that the new Mac Pros already have BD drives in them and will get a firmware update to enable them after Mac World (just like he did when he hid draft-N in the iMacs for months).

3. Final Cut Studio and Express updates to be able to burn BDs and iTunes-streamable HD content (you can already do this on iTunes and Web Gallery).

4. A space upgrade to Apple's secret You Tube (aka Web Gallery) to accomodate all of that HD content you'll be creating.

5. 3G built into all MacBooks (including the MacTouch's that will be released next week) with enticing AT&T discounts to users who connect more than one data device to their network, with Apple getting a slice from each account, of course.

6. Free access to all AT&T wifi spots around the world for all AT&T iPhone and soon to be MacTouch customers.

7. A huge expansion of the iTunes library with the addition of nearly all of the rest of the major labels' and movies houses' content into iTunes (DRM Free for the most part).

8. A 3G iPhone announcement (but won't be available until around May).

9. Sony announcement that it will distribute its films and music via iTunes.

10. Ability to wirelessly synch all of your recent generation Apple Devices.

11. Potential announcement that Apple is Purchasing Adobe and merging their products into Final Cut and Aperature (thereby grabbing a huge PC-link into iTunes "Distribution").

With all of this, Apple will make it easy (but not necessarily cheap) for you begin your journey into your future Apple lifestyle "in the air." See you at the Apple Store (or Best Buy)...

1st- Welcome to Macrumors!

2nd- NOW THAT'S AN EDUCATED GUESS! :)
But what about rentals? And one of my wishes... New/or updated displays?

[Twilight Elk]

Hover-Boards, finally.

That would be soo freaking kewl!

[WildPalms]

It's acyually a typo - it's supposed to say something in the hair and Steve is going to pull a *insert preferred gadget* micro nano out from behind his ear.

In seriousness, a wireless Apple MediaCenter would be cool, put that in your front room with all your media on it then have your imac in your office, MacBook in the den, (and one in each kids room and your bedroom if Apple have their wicked way) everything would be 100% accessible all the time and if the MediaCenter was also the broadband router it would all be available remotely as well.

They could even make it look like the G4 Cube but in Aluminium and glass...mmmm

That sounds quite plausible. After testing the waters with the AppleTV and gauging the response which on the whole has been positive, I wouldnt be surprised to see a MediaCenter just as you describe. To extrapolate your description, the content could also follow you from room to room i.e. watching a movie in the living room, decide to watch the remainder in the bedroom and the content could pause, redirect and resume on a Mac in the bedroom. All wireless as well.

As for a cube design? Well, maybe ;)

[akadmon]

Something in the air? I see hundreds of smoldering Radeon X1900 XTs being hurled at the stage by angry owners of pre-Early 2008 Mac Pros during Steve Jobs keynote, that's what!

All kidding aside, this does not bode well. Looks like 2007 all over again. This board is really gonna light up Tuesday when, at the end of 90 minutes of iPhone this, iTunes that there won't be any mention of updated MBPs. The ultra-portable does not count. If it happens, it's gonna be underpowered and overpriced.

[kaisera]

Honestly, I don't think this is product related. Anything product related would more than likely be covered in the black cloth. Notice it says 2008. Perhaps its a message about how Apple is taking mindshare and there is something in the air about Apple and its compelling to people.

Just another way to look at it.

[WildPalms]

???

The Apple TV IS wireless.

The Apple TV IS Airport Express 2.

Not quite... Can the Apple TV act as a base station and share a printer?

[hello1984]

Yikes!:eek: Wireless electricity...I think I'll wait till they've ironed the bugs out of that one before I test it ;)

"Testing...1...2...3..." Tesla knew.

[WildPalms]

If you look at the picture of the iPhone poster, it seems to have a couple of subtle differences compared to my iPhone:
http://images.appleinsider.com/macworld-banner-7.jpg

1) The white etching on the home button seems rounder than current iPhones
http://www.codefarm.co.uk/userpics/button.jpg

2) The In Call screen is different, and is that a desktop above the call status? Looks like some file icons there
http://www.codefarm.co.uk/userpics/files.jpg

3) Look very, very carefully at the top left hand corner: Is there a front facing camera hidden amongst the reflections?
http://www.codefarm.co.uk/userpics/camera.jpg http://www.codefarm.co.uk/userpics/camera2.jpg


Maybe I'm just suffering from pre macworld hallucinations, but that certainly looks different to my iPhone...

That looks like the poster has a cutout where the blue is with an LCD display behind that would normally show some video of 'a call in progress' but may have been closed and you are seeing the desktop of the computer used to play the video. Hence, the two .mov's on the desktop.

[NAG]

That and it being much larger than your iphone.

[puttputt]

iSmell

[kidtronix]

Thunderclap Newman - "Something in the Air"
:p

YES. Fantastic song.

[WildPalms]

iPhone 2.0 ;)

Thats a natch.

[mdriftmeyer]

That looks like the poster has a cutout where the blue is with an LCD display behind that would normally show some video of 'a call in progress' but may have been closed and you are seeing the desktop of the computer used to play the video. Hence, the two .mov's on the desktop.

It's a dimple off the electric-diesel engine from the commuter vehicle on the road facing the window.

[WildPalms]

Something in the air? FAA bans laptop use due to electromagnetic interference.



Depends. What colour is your tooth?

Cleetus dont got no teef...

[surefire09]

STOP TRYING BECAUSE THAT POSTER MEANS
That Apple is officially starting to make a cleaner environment with iClean. Which you can attach to an iPod that turns CO2 into breathable Oxygen!

But seriously i think they mean something in the air meaning that theres pollution and they are starting to make a cleaner computer.

[Sharky II]

itunes gets the beatles, and you can now buy from the store from apple tv etc etc, store is more accessible. so, you can buy 'something' (or any beatles song) wirelessly. and so, 'something is in the air'

[tMac85]

Maybe they're putting together a Hot Air Balloon Racing Team.

this is why i love this forum....really ...my life would be so lame...

wow im so not cool.

[boss1]

Nike "air" ?

I was looking forward to a tablet (ie a bigger iPhone with more desktop class apps) but it looks like it's going to be a no show for this event.

[Zadillo]

Something in the air? I see hundreds of smoldering Radeon X1900 XTs being hurled at the stage by angry owners of pre-Early 2008 Mac Pros during Steve Jobs keynote, that's what!

All kidding aside, this does not bode well. Looks like 2007 all over again. This board is really gonna light up Tuesday when, at the end of 90 minutes of iPhone this, iTunes that there won't be any mention of updated MBPs. The ultra-portable does not count. If it happens, it's gonna be underpowered and overpriced.

Outside of a Penryn update for the MBP, what significantly needs to be done to the MBP otherwise? And the Penryn update would seem to go without saying.

And why doesn't an ultraportable count? I think more people might very well be disappointed if all Apple has to announce is an inevitable Penryn-updated MBP but leaves out an ultraportable that people have been looking for for a while; as far being "underpowered", what's your definition of that? Most ultraportables are inherently underpowered, because their purpose is not really to be workstations, but to be good at the kinds of tasks ultraportables are well-suited for (which don't require heavy battery-draining power).

And I still don't get why people treat the 2007 Macworld as a non-event, even though it was the unveiling of the iPhone, which outside of the product itself was one of the first major new platform unveilings for Apple in their history. The iPhone was about more than just the iPhone itself, but about new UI concepts that are going to define Apple's products for years to come. Just because it wasn't about a typical laptop or desktop form factor, it's still very much Mac-related (and in fact showed the expansion of the Mac itself beyond those form factors to the iPhone and the future iPod).

-Zadillo

[shecky]

::: snip ::::

you have made a clear, well thought out, researched and logical post. you have made theories and backed them up with sound reasoning and came to feasible predictions. overall your post was one of the most intelligent seen on this forum.

you have no business being here. please leave immediately.









:)

[aswitcher]

Now we all know that Steve Jobs always has a much larger, long-term perspective and business strategy than most CEOs. So, I was skeptical that the slogan could be as simple as the addition of WIMAX or a lightweight touchbook or an updated HD/Blu-Ray Apple TV that streamed back and forth with your other Apple devices over 3G and Draft N. So I decided to google the phrase "there is something in the Air" and "Apple" and see what came up. Here is what I found most interesting:



3G would have needed FCC approval. We haven't seen anything so I cant see it happening soon.

Wimax allows Apple to stay away from other peoples business models and get some seriously ranged bandwidth out there. I see it as more likely so educators can use less base stations to cover campuses and have bigger bandwidth.

[khunsanook]

AirBook - light as air.

[whatever]

1. HD Apple TV (with Blu-Ray because the discs are out there and if Steve can get BD purchasers to buy up his HD Apple TVs he'll have them on his network for a generation and make gobs of cash from them).

2. SONY BDs in all new macs (because HD video is central to this Apple Video-centric strategy, he wants you to use his software and computers to make your HD movies until the point that all of your relatives have HD Apple TVs capable of getting the same content via his iTunes Network). Which means that the new Mac Pros already have BD drives in them and will get a firmware update to enable them after Mac World (just like he did when he hid draft-N in the iMacs for months).

3. Final Cut Studio and Express updates to be able to burn BDs and iTunes-streamable HD content (you can already do this on iTunes and Web Gallery).

I wish we could all become a little more "green" and kill off hard media (such as Blu-Ray, HD-DVD, etc) once and for all!

Just think if we did this now, we can save ourselves from having to buy the same content in five years in a new smaller container.

So many people are buying into this idea that they can only get 1080P content on a Blu-Ray or HD-DVD disc, which is not true. Technically it can be delivered on normal DVD's. Granted the files are bigger, but still, come on!

Would you rather have HD content available on a device like an Apple TV (just an example) or have to load up a disc everytime you want to watch a movie? I for one want all of my content on hard disk (and yes I do have redundancy...).

Just imagine how much easier life would be if every couple of years you might need to install a new codec versus going out to buy a new piece of hardware!

Alright I know people are thinking, but the files are to big to download, well, what if you could go into a store, walk up to a vending machine, put in a 32GB Flash card, select your movie, download it onto your card, go home, insert card in your computer and download the content to Media device. Hmm, this actually sounds like a good idea...I wonder....

I hate to sound like Al Gore, but let's think green and stop being stupid.

[WildPalms]

It could be....

You should have erased the usb cables for the full effect.

[iJawn108]

This is about Apple and major airlines integrating iTunes sales,and iPod docks into planes.

[akadmon]

Outside of a Penryn update for the MBP, what significantly needs to be done to the MBP otherwise? And the Penryn update would seem to go without saying.



Removable, larger hd
Modular design (where you could have a DVD drive, internal hd or a second battery)
optional blue ray R/W
256 MB video in the low end MBP
higher screen resolution in the 15" model



And why doesn't an ultraportable count?



Simple: because I'm not in the market for one.

[Prof.]

Oooooooooo... I'm sooo excited!!!:D:D:D

[WildPalms]

Ha that technology is years off. rtard.

Is it? Is there really a need to call someone a retard despite trying to disguise it in a shortened way.

[deputy_doofy]

I look forward to seeing the new products. I only hope it doesn't disappoint. Sometimes, Steve gets excited over some silly stuff (Flower Power and Blue Dalmatian, anyone?).

"There's something in the air" makes me think of airwaves, as in TV. That's nice, and I hope it does good things for the iTMS, but I'm more interested in the hardware side of things (even though I'm not buying at this time).

Here's hoping for something cool, not just a bump.

[Zadillo]

Removable, larger hd
Modular design (where you could have a DVD drive, internal hd or a second battery)
optional blue ray R/W
256 MB video in the low end MBP
higher screen resolution in the 15" model



Simple: because I'm not in the market for one.

I agree all of those would be nice, although I suspect we'll still have to wait for a real MBP chassis update. Who knows, maybe this will be the show when they finally address some of these issues - although I wonder about a modular design while still maintaining a 1" thick chassis.

[jlaird]

Isn't digitalism playing at macworld?

that would be pretty sweet. Pogo was stuck in my head since i sw this topic

[Maldini]

Guys you expect so much from Macworld , I'm afraid many will be disappointed.

[WildPalms]

Maybe it is referring to support of Adobe Air SDK for the iPhone. Maybe this is the SDK they have been talking about?

That occured to me as well, but hardly a big enough product to take the main focus on banners...but you never know...

[Silverhawk204]

So here's what I think what it all means...


Someone mentioned of global wifi or wifi anywhere.. That could be quite probable.. I read somewhere that VERIZON announced that they would be opening their network to any devices that reach the minimun requirements etc


also here's my spin on the new macbook thinner..

A detachable screen which still works detached?!?!?! :D:apple:

[msizzle64]

:apple::D

[MrCrowbar]

I wish we could all become a little more "green" and kill off hard media (such as Blu-Ray, HD-DVD, etc) once and for all!

Just think if we did this now, we can save ourselves from having to buy the same content in five years in a new smaller container.

So many people are buying into this idea that they can only get 1080P content on a Blu-Ray or HD-DVD disc, which is not true. Technically it can be delivered on normal DVD's. Granted the files are bigger, but still, come on!

Would you rather have HD content available on a device like an Apple TV (just an example) or have to load up a disc everytime you want to watch a movie? I for one want all of my content on hard disk (and yes I do have redundancy...).

Just imagine how much easier life would be if every couple of years you might need to install a new codec versus going out to buy a new piece of hardware!

Alright I know people are thinking, but the files are to big to download, well, what if you could go into a store, walk up to a vending machine, put in a 32GB Flash card, select your movie, download it onto your card, go home, insert card in your computer and download the content to Media device. Hmm, this actually sounds like a good idea...I wonder....

I hate to sound like Al Gore, but let's think green and stop being stupid.

I remember reading an article stating that the cost of getting the content of a DVD to someone via Internet is higher than the production and delivery cost of a DVD. This counts for both monetary costs and climatic costs. You need to keep your servers running which take tremendous amounts of resources to produce and to run. The electricity for those servers is likely to be from coal power plants which isn't really the greenest thing around etc.

I like your thumb drive idea, although it would take some time to get an HD movie copied over.

[APPLENEWBIE]

Apple announces purchase of El Gato.
El Gato / eyeTV integration standard on all mac products, including ipod touch and iphone.

Or...

Video streaming from your mac to your appleTV (already done), iphone or ipod touch.

[jonhaxor]

HSDPA

(ok 5 words) .. it's integrated with the Santa Rosa chipset, and with a MBP refresh it's the next thing on the agenda .. helps make for an integrated wireless data strategy and more subscribers on Cingular .. at the end of the day it's all about the business prop to get you to spend more money on service contracts

[visualanté]

I wonder if the iphone could have a cam built in for video chat....like ichat

[kaisdaddy]

I wonder if the iphone could have a cam built in for video chat....like ichat

...that it's not easy to turn on by accident. That could make for some pretty embarrassing situations! :eek:

[MisterSalty]

There's something in the air. ;)

[flipperanubi]

a

[MacFly123]

The fact that it has taken them soooo long to update the Cinema Displays and that they still didn't do it with the new Mac Pro now is really starting to make me think that they might be doing something special with them. Maybe iSights finally, or even TVs or Apple TVs with iSights and Apple TV built in etc. :eek:

[WildPalms]

Or just Berry White when introduced to Nitrogen ;)

I think you mean Barry White and Helium.

[visualanté]

I think it could be a selling advantage for the iphone....but ya could be emberrasing
...that it's not easy to turn on by accident. That could make for some pretty embarrassing situations! :eek:

[tristan]

Is it.... Rainbows and ponies? That's what I'm hoping for. Or maybe a virus that turns me into one of those new hyper-aggressive zombies I see in every movie now. Either way would be cool.

No seriously its probably just wireless movie streaming. I've been wireless for ten years, so big deal. Or, it could be Wi-MAX, which would be kind of a big deal.

[4God]

...........
1. HD Apple TV (with Blu-Ray because the discs are out there and if Steve can get BD purchasers to buy up his HD Apple TVs he'll have them on his network for a generation and make gobs of cash from them).

2. SONY BDs in all new macs (because HD video is central to this Apple Video-centric strategy, he wants you to use his software and computers to make your HD movies until the point that all of your relatives have HD Apple TVs capable of getting the same content via his iTunes Network). Which means that the new Mac Pros already have BD drives in them and will get a firmware update to enable them after Mac World (just like he did when he hid draft-N in the iMacs for months).

3. Final Cut Studio and Express updates to be able to burn BDs and iTunes-streamable HD content (you can already do this on iTunes and Web Gallery).

4. A space upgrade to Apple's secret You Tube (aka Web Gallery) to accomodate all of that HD content you'll be creating.

5. 3G built into all MacBooks (including the MacTouch's that will be released next week) with enticing AT&T discounts to users who connect more than one data device to their network, with Apple getting a slice from each account, of course.

6. Free access to all AT&T wifi spots around the world for all AT&T iPhone and soon to be MacTouch customers.

7. A huge expansion of the iTunes library with the addition of nearly all of the rest of the major labels' and movies houses' content into iTunes (DRM Free for the most part).

8. A 3G iPhone announcement (but won't be available until around May).

9. Sony announcement that it will distribute its films and music via iTunes.

10. Ability to wirelessly synch all of your recent generation Apple Devices.

11. Potential announcement that Apple is Purchasing Adobe and merging their products into Final Cut and Aperature (thereby grabbing a huge PC-link into iTunes "Distribution").




12. New Super Thin Cinema Displays with iSight.