Apple Memory vs. The Others

[kangaroo]

4GB memory for the iMac 2.8 24" from Apple is $700.

4GB kits from Crucial/Kingston are ~$130.

How is this possible?

[heatmiser]

They do it because they can. BTW, you can find 4gigs for $80 @ Newegg.

[clevin]

haha, yeah, apple is doing this because somebody actually pay them that price... which is unbelievably insane if you ask me.