Originally posted by mustang_dvs
Actually, Microsoft is most interested in it's bottom line. If Office 2004 encourages WIntel users to upgrade to XP, then it boosts their bottom line much more than if a Mac user decides to upgrade from Office 2001 to Office v.X.
With the death of IE Mac (praise the lord) and the slow-poke pace of development for WiMP 9 Mac (ugh, again), the only product the Mac Business Unit produces is Office Mac.
Think about it, Microsoft could axe the Mac BU, save on that payroll, and force a number of Mac Office users to either switch to a competing Mac product (which there is none) or switch to Windows, which would ultimately add much more to Redmond's bottom line.
Furthermore, it would put the squeeze on Apple a little more, which Redmond considers a good thing. Apple is eating into it's DRM wrapper WMA licenses, OS hardware licenses and business license sales.
So in summary you are saying that Microsoft perceive the PC market as having more profit potential than the Mac environment, hence there is a possibility they will switch resources away from Office v.X and into the Office 2004. Possibly, but I don't buy it for two reasons:
1. The Mac environment provides a perfect opportunity to test out new functionality prior to launching in the main PC market. The current Office v.X is an example of this (e.g. the transparency control in PowerPoint). If Apple market share remains depressed priority will naturally be increasingly focused on the PC market with an Office v.X version upgrade cycle significantly less than the PC version, though they will continue with Mactopia as i/revenue is revenue and ii/as I said before, Apple market is a good niche testing ground.
2. Frankly all sales from wherever it comes from is good revenue. If conversely Office v.X sales increased due to an improving Apple market share as increasing numbers of Win users switched and saught their familier Office apps, then surely it would be bizarre for Microsoft to kill this burgeoning revenue stream in a fit of pique? Particularly as Office v.X professional comes bundled with VPC (and hence a windows licence) Microsoft are in my opinion regarding Mactopia as a means of protecting & potentially expanding their revenue streams.
In my opinion the only scenario I could see for a change in attitude in the current climate would be if Apple produces a competitive product (perhaps by upgrading AppleWorks). Ceasing development of Office v.X in retaliation would not be a surprise, as happened with IE when Safari was launched.
They would do this because the Apple market is significant enough to maintain a niche presence but not large enough to warrant any effort to counter a competitive presence.
Interestingly, IF Apple market share significantly expanded, causing a majority of Office revenue to come from the Apple Market, any competitor (e.g. AppleWorks) would be aggressively countered through pricing/increased functionality etc. to ensure Microsoft maintained their market dominance in the Apple market.
As an Apple fan I look forward to this last scenario being realistically considered by Microsoft.
Vanilla