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View Full Version : Apple 2nd biggest brand of 2003




johnnyjibbs
Feb 6, 2004, 06:20 AM
Don't know if this has alreasy been covered, but apparently, after Google, Apple was the biggest brand of 2003 (due to iPod mainly), as voted by 40,000 professionals.

Here's the link (http://news.bbc.co.uk/1/hi/business/3456363.stm)



iGav
Feb 6, 2004, 07:32 AM
Originally posted by johnnyjibbs
Don't know if this has alreasy been covered, but apparently, after Google, Apple was the biggest brand of 2003 (due to iPod mainly), as voted by 40,000 professionals.

Here's the link (http://news.bbc.co.uk/1/hi/business/3456363.stm)

not 40,000... 4,000 branding professionals, and not biggest, but one with the most impact. It's not unusual for Apple to do well in these kind of polls, it's the same when the D&AD awards crop up every year, Apple always does well, especially when voted for by people in a 'creative' industry. ;)