Apple Advertises 300 Million Apps Downloaded, Over 10,000 Apps

[MacRumors]

http://www.macrumors.com/images/macrumorsthreadlogo.gif (http://www.macrumors.com/2008/12/05/apple-advertises-300-million-apps-downloaded-over-10000-apps/)


http://images.macrumors.com/article/2008/12/05/125741-o2ad_425.jpg

O2 ad posted to Flickr (http://www.flickr.com/photos/o2ukofficial/3084150021/)
Both Apple and O2 have started advertising the App Store in print media today. O2 posted (http://www.flickr.com/photos/o2ukofficial/3084150021/) a copy of this ad which appears in The Metro (http://www.metro.co.uk/). Meanwhile, Macworld reports (http://www.macworld.com/article/137352/2008/12/300million.html?lsrc=rss_weblogs_iphonecentral) that Apple has placed ads in The Wall Street Journal and the New York Times.

In the U.S. print ads (not pictured), Apple reports that 300 million apps have been downloaded and confirms that the App Store now carries over 10,000 applications. The App Store crossed over the 10,000 app point on Wednesday (http://appshopper.com/blog/2008/12/03/10000-iphone-apps-now-available-on-app-store/) and the current App count is 10,353 apps (http://appshopper.com) according to AppShopper (http://appshopper.com).

Apple last reported (http://www.macrumors.com/iphone/2008/10/22/app-store-reaches-200-million-downloads/) that they had exceeded 200 million App Store downloads in late October.

Article Link: Apple Advertises 300 Million Apps Downloaded, Over 10,000 Apps (http://www.macrumors.com/2008/12/05/apple-advertises-300-million-apps-downloaded-over-10000-apps/)

[boss1]

Kudos to :apple: . I still however would like to see more apps that have effective desktop counterparts that sync. And when is Apple going to fulfill it's promise to allow iPhone apps to process badges in the background for alarms and such?

[hiabowman]

O2 also just started selling the iPhone 3G without a contract on Pay As You Go in the UK (http://store.apple.com/uk/browse/home/shop_iphone/family/iphone?mco=Mjg4NzQ3Mw), pricing doesn't seem all that bad either.

[Ted13]

This is why the iPhone is going to be, very, very hard to catch. Even if a competitor comes up with a comparable SDK/API it is likely that developers will have to write/test for many, sometimes radically different phones (e.g. Android).

And the more the iPhone App ecosystem succeeds, the more mindshare it will attract.

[talkingfuture]

Those are incredible numbers. Shows what a brilliant yet simple idea the App store is.

[kornyboy]

Wirelessly posted (iPhone: Mozilla/5.0 (iPhone; U; CPU iPhone OS 2_2 like Mac OS X; en-us) AppleWebKit/525.18.1 (KHTML, like Gecko) Version/3.1.1 Mobile/5G77 Safari/525.20)

Talk about a booming success. Wow!!! I wonder how many are paid Apps and how many were free.

[kas23]

Very cool indeed. I'm interested in the financial numbers, but we'll not likely see those.

[XxHOVESKOxX]

WOW!
That's a lot of apps

Good Job :apple:

[kas23]

[QUOTE=MacRumors;6716745... the current App count is 10,353 apps (http://appshopper.com) according to AppShopper (http://appshopper.com).
[/QUOTE]

I wonder how this is calculated. About 5 days ago, we first heard that Apple hit the 10K mark (but was actually at the 9,700 mark or whatever). Now we're at 10.3K? I follow appshopper like a religious freak and I know that they have not added about 500 new (never before available) apps in the last few days. Are they counting updates to apps as "new" apps? I could definitively believe that.

[Diode]

Apple would be a good stock to buy now ....

[ArtOfWarfare]

So tempting to rush my app and put it in the store already...

patience... is so hard... watching others make money with their garbage... must remember that quality will inevitably conquer quantity at the end.

[OddyOh]

Are they counting updates to apps as "new" apps? I could definitively believe that.

That's a really good point/question. I'd hope there's a way they can tell the difference. Also apps that switch from free to pay to free again, and maybe name changes.

[arn]

I wonder how this is calculated. About 5 days ago, we first heard that Apple hit the 10K mark (but was actually at the 9,700 mark or whatever). Now we're at 10.3K? I follow appshopper like a religious freak and I know that they have not added about 500 new (never before available) apps in the last few days. Are they counting updates to apps as "new" apps? I could definitively believe that.

Yep, 500+ new apps in that timeframe. You can could going back and look (http://appshopper.com/new), but it only goes back 20 pages (20 apps per page so 400 apps). Updates and price changes are not counted as new apps.

On page 20: http://appshopper.com/new/20 - apps that were introduced 2 days ago. So 400+ new apps in the past 2 days.

arn

[mainstreetmark]

On page 20: http://appshopper.com/new/20 - apps that were introduced 2 days ago. So 400 apps in the past 2 days.

arn

Well, hopefully one of them will finally knock iBeer out of the top ten. It's time for that one to fade away, especially since he managed to get better apps removed from the (US) store (talking about iPint)

[InkMaster]

Saw same ad yesterday but in poster format and with a white background in a softbank shop in Nagoya.

[djellison]

O2 also just started selling the iPhone 3G without a contract on Pay As You Go in the UK (http://store.apple.com/uk/browse/home/shop_iphone/family/iphone?mco=Mjg4NzQ3Mw), pricing doesn't seem all that bad either.

Are you ***** kidding me? £342 for a PAYG phone, £100 more than ANY other O2 PAYG phone. £100 MORE for a phone with a crap camera that can't even record videos?

"This changed everything"

Yeah - it redefines the price ceiling of PAYG phones.

Doug

[twoodcc]

this is great for apple and the app store. i think apple really hit the jackpot with the app store. looking forward to see how it expands in the future

[skellener]

> Apple Advertises 300 Million Apps Downloaded,
> Over 10,000 Apps in App Store

Most are free which is good. Most are crap which is bad.

[talkingfuture]

Are you ***** kidding me? £342 for a PAYG phone, £100 more than ANY other O2 PAYG phone. £100 MORE for a phone with a crap camera that can't even record videos?

"This changed everything"

Yeah - it redefines the price ceiling of PAYG phones.

Doug

I was saying just this afternoon that a PAYG iPhone perhaps the 8GB version would be ok at £250, its just too expensive now.

[LukeHarrison]

Are you ***** kidding me? £342 for a PAYG phone, £100 more than ANY other O2 PAYG phone. £100 MORE for a phone with a crap camera that can't even record videos?

"This changed everything"

Yeah - it redefines the price ceiling of PAYG phones.

Doug

Yes, but remember that comes with a years unlimited data and Wi-Fi, which from O2 would cost £120 anyway.

[justbn]

I wonder how this is calculated. About 5 days ago, we first heard that Apple hit the 10K mark (but was actually at the 9,700 mark or whatever). Now we're at 10.3K? I follow appshopper like a religious freak and I know that they have not added about 500 new (never before available) apps in the last few days. Are they counting updates to apps as "new" apps? I could definitively believe that.

kas23,

As of today, we're tracking 10,567 apps on AppBeacon.com . I don't know how AppShopper.com counts theirs, but I'm sure it's similar to ours. These are the actual number of unique apps in the store. Updates aren't included.

[mogzieee]

I saw that 02 ad in a newspaper about 2 weeks ago now.

[fendol]

Exact numbers are not really significant just the 10k mark is amazing.

And 300 million of those downloaded, quite the feat I'd say. I wonder if there's a way to know the free ones from the paid ones :cool::apple:http://seoagora.com/img/1261/v08t1201sxfb/cheers.gifhttp://seoagora.com/img/308/s08e1024rvou/champagne.gifhttp://seoagora.com/img/589/d08l1104oulu/smiley2.gif

[rockdog]

http://www.electronista.com/articles/07/04/30/ballmer.on.iphone/

He also suggested that Apple might be creating too narrow a focus by stressing media playback on the iPhone instead of the possibilities of a general operating system such as Windows Mobile. The heavily-rumored Zune phone was again dismissed as impossible and against the company's mobile product philosophy.

"We wouldn't define our phone experience just by music. A phone is really a general purpose device," he summarized. "You want to make telephone calls, you want to get and receive messages, text, e-mail, whatever your preference is." - Steve Ballmer

It never ceases to amaze me how someone who lacks any imagination could make it so high in the corporate world.

[OllyW]

Are you ***** kidding me? £342 for a PAYG phone, £100 more than ANY other O2 PAYG phone. £100 MORE for a phone with a crap camera that can't even record videos?

"This changed everything"

Yeah - it redefines the price ceiling of PAYG phones.

Doug

To be fair, O2 don't have any other top of the range phones available on PAYG and you do get the data plan included for the first 12 months.

The only other UK mobile operator selling premium phones on PAYG is 3 who have got the N96 available for £460 :eek:

[kas23]

Yep, 500+ new apps in that timeframe. You can could going back and look (http://appshopper.com/new), but it only goes back 20 pages (20 apps per page so 400 apps). Updates and price changes are not counted as new apps.

On page 20: http://appshopper.com/new/20 - apps that were introduced 2 days ago. So 400+ new apps in the past 2 days.

arn

Wow, you're right. I guess I'm just absent mindedly glancing over all the Japanese language apps and the period apps. :D

[kas23]

kas23,

As of today, we're tracking 10,567 apps on AppBeacon.com . I don't know how AppShopper.com counts theirs, but I'm sure it's similar to ours. These are the actual number of unique apps in the store. Updates aren't included.

Cool, another site I can spend my whole day on. I love it! :D

[kas23]

"We wouldn't define our phone experience just by music. A phone is really a general purpose device," he summarized. "You want to make telephone calls, you want to get and receive messages, text, e-mail, whatever your preference is." - Steve Ballmer

Yeah, that a really stupid thing to say. As much as I get frustrated with my iPhone sometimes, it is hardly just a "music" phone. Then again, it would be cool if they made an iWork Mobile for it. I think this would give it just one more dimension.

[hiabowman]

Are you ***** kidding me? £342 for a PAYG phone, £100 more than ANY other O2 PAYG phone. £100 MORE for a phone with a crap camera that can't even record videos?

"This changed everything"

Yeah - it redefines the price ceiling of PAYG phones.

Doug

No I am not kidding, remember how much the first gen was even with a contract. I agree it's still pricy but i don't think it's THAT bad, 12 months unlimited data with a phone that is meant for it. If you want it as an internet device and only make use of the phone part every so often (as i suspect many iPhone users do), it is not that bad, especially compared to say a netbook. As for the £100 more than any other phone, the software alone puts this well ahead any other phone i know of (yes that includes the G1, for now at least).

[iPhelim]

Yes. The O2 ads have been showing across many newspapers for the last week.

[morespce54]

Great. Now what about some more DRM-less tracks in ITMS? ;)

[xsecretfiles]

I find it sad that I'm only interested in about 30 apps out of those thousands

A lot of crap and duplicates :mad:

[redgaz26]

Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 2_2 like Mac OS X; en-us) AppleWebKit/525.18.1 (KHTML, like Gecko) Version/3.1.1 Mobile/5G77 Safari/525.20)

I find it sad that I'm only interested in about 30 apps out of those thousands

A lot of crap and duplicates :mad:

I agree. Most of the stuff in the app store is rubbish!!!
But some is amazing!!!
I wish apple would come up with some more apps!

[alexbates]

300 million...wow!

I wonder which application (probably for the Mac instead of iPhone) has had the most downloads out of the 300 million?

[iSlave]

Are you ***** kidding me? £342 for a PAYG phone, £100 more than ANY other O2 PAYG phone. £100 MORE for a phone with a crap camera that can't even record videos?

"This changed everything"

Yeah - it redefines the price ceiling of PAYG phones.

Doug


Try looking at the PAYG Nokia N96 price.....

[iOrlando]

so nearly 350 apps added in 3 days? WOW...that is really amazing...

the apps are what makes the iphone be heads and shoulders over any other smartphone......

[kdarling]

the apps are what makes the iphone be heads and shoulders over any other smartphone......

No, just the distribution system.

WinMo alone has about 18,000 apps by official MS count. The Blackberries have over 3,000 on Handango alone. And nope, they're not all flashlights and other crap. If you took away all its duplicated apps, I think the iPhone would be down around 1,500 apps.

When the iPhone has turn-by-turn, Slingplayer, and allows the installation of interpreted code, then it will have hit real smartphone territory.

[Doctor Q]

How long before every application in the ad is identified?

A few so far (http://www.flickr.com/photos/o2ukofficial/3084150021/).

[Rocketman]

Let's be clear about one thing. They deserve bragging rights.

Rocketman

[kdarling]

Let's be clear about one thing. They deserve bragging rights.

I think all those who pushed Apple to release an SDK, deserve to brag even more.

But those who said that we should be happy with whatever Apple gave us at the time (e.g. web apps), should be lined up along a wall and shot. (Might as well also line up those who continue to nay-say other things that people want. :rolleyes: )

[ZiggyPastorius]

Cool beans. The app store is really coming along. :)

[alexbates]

Cool beans. The app store is really coming along. :)

Yeah, and we've seen nothing so far. Apple has a lot to some relating to the App Store and gaming that we will hopefully see at Macworld.

10,000 is pretty impressive though.

[JGowan]

It never ceases to amaze me how someone who lacks any imagination could make it so high in the corporate world.Ballmer was Bill Gates' college buddy, has surfed his coat tails for decades and probably knows where quite a few bodies are buried. That's how.

[Andronicus]

Cool, another site I can spend my whole day on. I love it! :D

Try this site too. I'm not sure who made it, but it's pretty cool.

www.10000iPhoneApplications.com

[alexbates]

Try this site too. I'm not sure who made it, but it's pretty cool.

www.10000iPhoneApplications.com

That site is pretty cool, but its hard to see the icons. I love the fact that when you click an icon, it takes you to that application in the App Store.

[MacTraveller]

http://www.macrumors.com/images/macrumorsthreadlogo.gif (http://www.macrumors.com/2008/12/05/apple-advertises-300-million-apps-downloaded-over-10000-apps/)


http://images.macrumors.com/article/2008/12/05/125741-o2ad_425.jpg


Hey cool! An Apple poster ad that won't (likely) get them sued for false advertising.

I Approve of this Advertisement! :apple:

[Macminiintel]

Hey cool! An Apple poster ad that won't (likely) get them sued for false advertising.

I Approve of this Advertisement! :apple:

does Anyone know which news papers their from?

[jill1]

the news is all over the web check out google news.

[firewood]

300M downloads and 10K apps averages out to mean of 30,000 downloads per app!

Probably a bimodal distribution, with around a million for the free apps and much less than 10k for most paid apps.


.

[alexbates]

Yes, but some apps like Crash Bandicoot (paid) have done much better than most of the free apps. I agree that a lot of the free apps would get more downloads, because, if you download one, you are not taking any risk. If you don't like it, you can just delete it without have wasting any money.

[LukeHarrison]

does Anyone know which news papers their from?

It's from the Metro, a free paper given out on buses and trains. I know because I saw the ad on my way to college yesterday morning.

[jayducharme]

It's from the Metro, a free paper given out on buses and trains. I know because I saw the ad on my way to college yesterday morning.

I like the design of the 02 ad. But the ad for the U.S. is a piece of carp -- a blocky, text-filled mess, very unlike Apple. It looks like they hired a Microsoft ad firm.

[ogbuke]

No, just the distribution system.

WinMo alone has about 18,000 apps by official MS count. The Blackberries have over 3,000 on Handango alone. And nope, they're not all flashlights and other crap. If you took away all its duplicated apps, I think the iPhone would be down around 1,500 apps.

When the iPhone has turn-by-turn, Slingplayer, and allows the installation of interpreted code, then it will have hit real smartphone territory.Who cares if there are duplicates, all those 18,000 Windows Mobile applications also have duplicates, same with the Blackberry, some people just love to argue for arguing sake.

[emulator]

does Anyone know which news papers their from?
Are you gonna frame it?

[alexbates]

I like the design of the 02 ad. But the ad for the U.S. is a piece of carp -- a blocky, text-filled mess, very unlike Apple. It looks like they hired a Microsoft ad firm.

Yeah, I guess your right. Apple usually has ads that only have a couple of words in each sentence, and sometimes, only one word in each sentence.

[kdarling]

... I agree that a lot of the free apps would get more downloads, because, if you download one, you are not taking any risk. If you don't like it, you can just delete it without have wasting any money.

Yes, it's a good bet that many downloads are only temporary.

Their stats would be a lot more meaningful if Apple not only said how many had been downloaded, but also how many were thereafter deleted.

It's no different than their counts of SDK downloads. Over a quarter million, the last I checked. Sure, 250,000 developers working on apps. Not. Tell us instead how many have registered and paid the fee.

Ditto for "sales", which to them means it was shipped from the factory or used as a replacement, not actually sold to an end consumer.

[chickenninja]

its goona be a pain to browse a library as extensive as that. I hope theyve weeded out the crummy ones.

[wheezy]

Saw same ad yesterday but in poster format and with a white background in a softbank shop in Nagoya.

What part of Nagoya? I lived there for a few years...

[kdarling]

Who cares if there are duplicates, all those 18,000 Windows Mobile applications also have duplicates, same with the Blackberry, some people just love to argue for arguing sake.

Nyah, I don't think WM has 5 or 6 bowling apps, or a fake beer drinking screen :)

The App Store has a huge number of duplicates in each genre. Nice to have a choice, but developers are complaining that the iPhone can't provide a living, because of all the free or super cheap apps.

Gizmodo had an article summing up their feelings on the topic:

iPhone Top Ten List full of ... (http://gizmodo.com/5101021/list-of-most-downloaded-iphone-apps-is-full-of-frivolous-crap)

[macnews]

I just learned something the other day and not sure if this is well known...

On the iPhone/Touch you are limited to 9 "pages" or screens of apps. That is all that can be loaded on the phone at one time. Free or paid, no difference. You can have more apps in iTunes and you don't lose any apps you download, just limited in the number you can have on your device.

I wasn't aware of this until a friend of mine, a true gadget hound, was wondering why some of his apps weren't showing up. It took him and myself hours of research and it was only when he called Apple did this little secret (at least not very well documented feature) we revealed to us.