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View Full Version : Jonathan Ive on The Key to Apple's Success


MacBytes
Jul 11, 2009, 08:19 AM
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Category: Opinion/Interviews
Link: Jonathan Ive on The Key to Apple's Success (http://www.macbytes.com/link.php?sid=20090711091940)
Description:: During an hour-long chat, Ive touched on many themes and topics. The main takeaway for executives looking to try and copy Apple’s success? Don’t. Instead, Ive said forcefully and repeatedly, companies need to define their own clear, high-minded raison d’ętre. That should drive the actions and decisions of every employee, from the C-suite down.

Posted on MacBytes.com (http://www.macbytes.com)
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