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View Full Version : Pepsi apologizes for iPhone app that many are calling sexist


MacBytes
Oct 14, 2009, 08:37 AM
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Category: News and Press Releases
Link: Pepsi apologizes for iPhone app that many are calling sexist (http://www.macbytes.com/link.php?sid=20091014093726)
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Posted on MacBytes.com (http://www.macbytes.com)
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Unspoken Demise
Oct 14, 2009, 08:43 AM
Good god. I read that whole article, and frankly, if you think #pepsifail then you seriously need something else to get angry about.

Sexist for a brag feature? Guys will brag with or without the help of an app.

Kudos to pepsi for not removing it. Maybe some moderation to keep names of women out of posts, but other than that, I see no issue. Just make sure identities are safe.

KiraDouji
Oct 14, 2009, 08:54 AM
To quote the article...

Itís one thing to have an app chock full of clever and cheesy pickup lines, but itís an entirely different story to let users write down the names and details of their sexual conquests and share that info with the world with the simple tap of a button.

... And that pretty much sums it up. It's not castratingly bad, but I don't see how you can argue it's not objectifying.

:apple:

iOrlando
Oct 14, 2009, 09:17 AM
I , and so many other people, never heard of this app until all the fuss over it. Therefore I downloaded it (of course...I mean who wouldnt)...and I actually like it. Its witty, yet free, and a great time waster.

the people who failed are those arguing against this app. The more noise they make, the more downloads this app will get.

guitarman777
Oct 14, 2009, 09:18 AM
I , and so many other people, never heard of this app until all the fuss over it. Therefore I downloaded it (of course...I mean who wouldnt)...and I actually like it. Its witty, yet free, and a great time waster.

the people who failed are those arguing against this app. The more noise they make, the more downloads this app will get.

The old "bad press is good press" bit. Ain't it the truth.

flakes8
Oct 14, 2009, 09:27 AM
I , and so many other people, never heard of this app until all the fuss over it. Therefore I downloaded it (of course...I mean who wouldnt)...and I actually like it. Its witty, yet free, and a great time waster.

the people who failed are those arguing against this app. The more noise they make, the more downloads this app will get.

I Did Too :D

NinjaHERO
Oct 14, 2009, 09:35 AM
Sweet, look at this app I had never heard of. :)

swingerofbirch
Oct 14, 2009, 09:49 AM
The thing is that anyone who uses this app to proposition a woman will likely have very little to brag about. It looks like it's meant to be humorous. There are much worse things in life for young people, like .... drinking Pepsi ;)

whooleytoo
Oct 14, 2009, 10:24 AM
... And that pretty much sums it up. It's not castratingly bad, but I don't see how you can argue it's not objectifying.

I thought the entire thing was stupid but inoffensive; apart from the lines you quoted. The potential for privacy violations should have set off the warning bells with whoever wrote this app, surely.

savoirfaire
Oct 14, 2009, 02:41 PM
It's no worse than Maxim magazine, but then again, Pepsi probably wants women to keep buying Pepsi products, whereas Maxim's target audience is pretty specific!

bruinsrme
Oct 14, 2009, 02:44 PM
I , and so many other people, never heard of this app until all the fuss over it. Therefore I downloaded it (of course...I mean who wouldnt)...and I actually like it. Its witty, yet free, and a great time waster.

the people who failed are those arguing against this app. The more noise they make, the more downloads this app will get.

i got mine. its funny.

RazHyena
Oct 14, 2009, 05:59 PM
How bored does someone have to be to whine about this?? :confused: I've never even heard of it until the complaints started surfacing.





...uh...do they have one for gay pickup lines? :D

Melodic
Oct 14, 2009, 06:05 PM
I , and so many other people, never heard of this app until all the fuss over it. Therefore I downloaded it (of course...I mean who wouldnt)...and I actually like it. Its witty, yet free, and a great time waster.

the people who failed are those arguing against this app. The more noise they make, the more downloads this app will get.

Same for me. Never heard of the app until the controversy and I'm downloading it now! lol

MarcusH
Oct 14, 2009, 11:06 PM
What's mad, besides the content of this app, is that Pepsi aren't interested in marketing to women or girls. Their marketing $ is spent on guys. Don't women buy or drink Pepsi? So this is incompetent marketing at every level.

But hey! What if Pepsi had written a female version of the same app - with chat-up lines for different categories of men - with names like 'Jock' and 'Nerd'? :)

Imagine - 'MacGeek' or 'iGeek' might have had a category of his own! :D

ftaok
Oct 15, 2009, 09:08 AM
What's mad, besides the content of this app, is that Pepsi aren't interested in marketing to women or girls. Their marketing $ is spent on guys. Don't women buy or drink Pepsi? So this is incompetent marketing at every level.

But hey! What if Pepsi had written a female version of the same app - with chat-up lines for different categories of men - with names like 'Jock' and 'Nerd'? :)

Imagine - 'MacGeek' or 'iGeek' might have had a category of his own! :D

This app isn't about Pepsi Cola. It's about AMP ... which I think is a more sugary version of Mountain Dew. It's targeted specifically for guys in the younger demographic.

Perhaps Pepsi should make an app for a Pepsi product that is targeted for women.

mikes70mustang
Oct 15, 2009, 12:47 PM
Who cares? How bout an article right next to this one that reads- "cosmo is a smut filled piece of garbage"

Makosuke
Oct 15, 2009, 02:24 PM
Seriously. Look at Maxim, Cosmo, Playgirl, and Playboy, available in supermarkets all over the country. If they want to advertise their "man soda" with this, go for it--no different than taking out ads in the two male-oriented of those four magazines. Sure, if you get into it there may be privacy concerns, but then Facebook and Myspace are both giant, raging privacy concerns, not to mention drastically more popular, and nobody whines about them.

I'd certainly never have heard of it if it weren't for this.