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View Full Version : How do you decide how much to charge for your app?




Rappa819
Oct 18, 2009, 12:35 AM
I just uploaded my first binary to iTunes Connect, and needless to say for the app I submitted I think I was generous with the pricing (.99) since it took me 2 months of work and it's packed with Information.

I'm about to start on another project, i'm giving myself 2 months to complete this one. It's going to be one of the biggest projects i've ever challenged myself with, and with this one, i'm thinking 99 cents won't be enough for all my hard work.

BUT, at the same time, I feel if I price higher no one will buy.

So I was wondering how any of my fellow developers decide what the price of their app is going to be.

Looking forward to hear what you have to say.



firewood
Oct 18, 2009, 04:23 AM
Trying to set the price of an app relative to the time or money spent on it is actually bass ackwards.

xStep
Oct 19, 2009, 02:56 AM
The Mac Developer Network has many great podcasts. The one of interest to you is episode 007 of the Mac Software Business show (http://www.mac-developer-network.com/category/shows/podcasts/macsb/). As I recall, it is more general, but the thinking should apply well to iPhone pricing too.

There have been plenty of blogs on the subject too. Sorry, I don't have any bookmarked, but did dig this one up, 'The Price is Wrong (http://www.red-sweater.com/blog/168/the-price-is-wrong)', by celebrity OS X software writer Daniel Jalkut.

I found another pricing article called 'The Price is Wrong (http://pr.caltech.edu/periodicals/CaltechNews/articles/v42/price.html)' at Caltech. I only read the first couple of paragraphs, but the interesting thing is they did an MRI scan to show people think more highly of higher priced wine.

The point; don't feed at the bottom of the pricing plan. At least if you really have a well thought out good application.

JimBobBennett
Oct 19, 2009, 04:54 AM
I've increased the price of one of my aps from 59p to 2.99. Sales went up. I guess there's so many 59p apps that people can easily assume if its cheap its because its not worth it.

Try it at one price, then up or down as necessary.

Darkroom
Oct 19, 2009, 12:28 PM
what does your app do? screenshots?