srobert
Oct 6, 2004, 03:32 PM
Interesting TMO survey about the mind-share and market share of the iPod and iPod mini. Here are some highlights:
Of those surveyed:
• 16% said they currently own a iPod
• 25% said they planned on buying one by years end
• iPod ranked fourth for most wanted Christmas gift
• 32% of students plan to buy a digital audio player within 12 months
• Of those, 75% expected that they will buy an iPod
Things are looking good for Apple this Christmas.
Here is a link to the whole article: —>*Click me <— (http://www.forbes.com/technology/feeds/general/2004/10/06/generalmacobserver_2004_10_06_eng-macobserver_eng-macobserver_141631_5090121931423442864.html?partner=yahoo&referrer=)
Of those surveyed:
• 16% said they currently own a iPod
• 25% said they planned on buying one by years end
• iPod ranked fourth for most wanted Christmas gift
• 32% of students plan to buy a digital audio player within 12 months
• Of those, 75% expected that they will buy an iPod
Things are looking good for Apple this Christmas.
Here is a link to the whole article: —>*Click me <— (http://www.forbes.com/technology/feeds/general/2004/10/06/generalmacobserver_2004_10_06_eng-macobserver_eng-macobserver_141631_5090121931423442864.html?partner=yahoo&referrer=)
