How to "digitize" my logo for embroidery?

nStyle · May 29, 2010

Not sure what these people at Lids are talking about. I want to get a logo I made on Photoshop onto a blank hat, basically. They told me I need to "digitize" the logo. Naturally, it is already digitized, just not the right format they need.

They said something about DMT or EMF... I prob have those completely backwards and wrong but they told me what format I needed. The only thing I know is that it is not a natural format in Photoshop.

Lids has some pretty standard software that runs on Windows and I'm not sure what they use but if I did I could probably get somewhere. I was in the store today and didn't think to ask them to click on File >> Open to see what kind of files that the program would accept. I am sure they knew what they were talking about when they said "DMT or EMF" (again, I haven't the slightest recollection of what they actually said) but it still might of helped to go that extra step.

If anyone knows what I need to do, it would be great, as I am trying to keep everything uniform between my shirts, website, and hats.

Thanks.

citizenzen · May 29, 2010

According to the Lids website custom artwork requires files in GIF or JPEG.

Shame on you for not thinking to check their website.

Shame, shame, shame, shame, shame.

nStyle · May 29, 2010

Shame on you for not understanding my question....

There is a $50 fee for them to "digitize" it. There has to be a way to do it cheaper and take the correct format on a USB stick to the store and skip the $50 process.

Well, I guess there doesn't have to be per say, but I am willing to bet that there is a way.

MisterMe · May 29, 2010

nStyle said:
Shame on you for not understanding my question....

...

No. It is you who did not understand the answer. The logo must be in GIF or JPEG format. The one-time $50.00 fee is the setup fee to get your digital artwork into the embroidery machine. This fee is waived for orders of 36 or more.

I gather from your response to citizenzen that you think that you can weasel your way out of the $50 fee by converting your artwork into the embroidery machine's format. I am afraid that you have another think coming. If embroidery is anything like every other professional graphic art, then then converting artwork from GIF or JPEG into the machine's format is only a small part of the setup.

citizenzen · May 29, 2010

nStyle said:
There is a $50 fee for them to "digitize" it. There has to be a way to do it cheaper and take the correct format on a USB stick to the store and skip the $50 process.

You're right on one count. The file is already "digitized" when you give them the GIF or JPG. What they should really say is that the file needs to be rasterized.

rasterize
Part of Speech: verb
Definition: to convert an image into points on a grid, to convert an image into bitmap format

The GIF or JPG needs to be converted from a image made from pixels to an image made from thread. That must be an interesting process. I'd like to see the software and hardware needed to make it happen. In my mind a $50 set up fee sounds more than reasonable.

Or, you can always learn how to embroider.

jake1044 · May 30, 2010

Digitizing a logo

Yup the last thread was correct. I have had this done for a golf charity event and your logo needs to be digitized for points on the logo that the automated stitching machine needs to follow the logo and it's various colors. This usually runs from 50 to 75 dollars.

Sorry.

nStyle · May 30, 2010

I am still right. I talked to the guys at Lids and they told me that I could find someone who could "rasterize" it for cheaper or free. They told me it is possible to do without the $50 but they didn't know how. They know this because they have people that bring them files (what they said).

It is likely that $50 is going to be the easiest and only way out for me, but just figured I'd try.

citizenzen · May 30, 2010

nStyle said:
I am still right.

Okay, Mr. Right...

You can save EMF files out of Illustrator CS3. It looks like you need to convert (trace) any bitmap art to vector.

Alternatively, you can get software made for working with embroidery, such as Pre-Design Studio.

Or you can know someone in the business who'll do it for a six-pack.

nStyle · May 30, 2010

So do you think I can rasterize it in Illustrator and it will work with their software?

citizenzen · May 30, 2010

nStyle said:
So do you think I can rasterize it in Illustrator and it will work with their software?

The file needs to be in vector form. So you either need to start with vector art or trace your bitmapped art to convert it to vector. Looks like it should be in RGB, not CMYK color. Then Export to EMF format.

While this will save them a step in producing your cap, I'd be surprised if they didn't charge you the $50 set-up fee anyway. But if you give a try and it works, let us know.

rockadoodle · May 30, 2010

A little info from an artist who has worked with embroidery digitizers/embroiderers for around 10 years:

When a logo or artwork is "digitized" for embroidery, it is setup by someone who knows how to get the stitches to "plot" correctly and most efficiently by the 'sewing machine.' It's not just changing it from one file format to another. An embroidery program is used to digitally plan out pretty darn accurately how the thread will go onto the item. As in, all the stitches, thread changes, thread trims, etc. will be set up and previewed prior to the information being sent to the machine(s).

There are different stitch types, stitch densities and lengths, and stitch directions used for different purposes that go into making artwork look and embroider best (not pucker, pull, draw up, etc.). The item material type, surface shape, and all sorts of things are taken into account.

The digitizing process only relates to the file format you provide in that they have to import your file into their embroidery software to start their work on it. Some embroidery software programs auto-digitize...to a degree at least; and most of those still require a knowledgeable person to tweak the trims, stitch types, thread changes, etc. Pretty much unless you are an embroidery digitizer, there's little to no chance that you have or will have access to the software to set up your own embroidery file that will be usable by the pro equipment most shops use. Thus, you provide whatever file format they can work with and they digitize it for you.

You can get artwork digitized by many different companies/sources, possibly for cheaper than Lidz $50 fee. Some digitizers work independently; some work for embroidery shops. In my experience, you're better off letting the company who will be embroidering your goods do the digitizing. They know what particulars will work best with their equipment. If your separate digitizer provides a file they have to re-work, they may charge you the fee anyway.

web_god61 · May 30, 2010

try http://vectormagic.com/home, last time i used them they gave you 2 free conversions.

citizenzen · May 30, 2010

rockadoodle said:
A little info from an artist who has worked with embroidery digitizers/embroiderers for around 10 years...

Thanks for the info.

I've handled files for print for about 20 years and there is virtually no case where a file submitted by a client didn't require some set-up... often times extensive set-up.

I had a feeling there was more involved than simply saving a file in a certain format.

themartaman · Jun 4, 2010

Unless you have embroidery digitizing software it will not sew. My software cost 2 grand. You can get cheaper software for embroidery digitizing, maybe around 300 dollars. I do logos in corel draw and save as a vector image. If I have a bmp or jpeg I use vector magic. Another 300 dollars. Then import into embroidery software. The embroidery machine is basically a cnc device. The software tells machine arms which way to move, which needle to use and when to cut thread. What type of fabric and what kind of stitch to use. Go on you tube and watch some videos and then spend the $50.00.

bluetooth · Jun 4, 2010

Just open the .jpeg in AI (Illustrator) and select "Convert to outlines" and voila, you have a digitized vector ready for print. If the company you are dealing with does not accept this format then find a new company. The file format listed above (vector) is the industry standard for print on clothing (hats, t-shirts, uniforms etc.). I have dealt with numerous vendors/print companies that do clothing over the years and vectors have always been accepted and in fact recommended by them. I have never had a problem with a job using a vector file format.

MisterMe · Jun 4, 2010

bluetooth said:
Just open the .jpeg in AI (Illustrator) and select "Convert to outlines" and voila, you have a digitized vector ready for print. If the company you are dealing with does not accept this format then find a new company. The file format listed above (vector) is the industry standard for print on clothing (hats, t-shirts, uniforms etc.). I have dealt with numerous vendors/print companies that do clothing over the years and vectors have always been accepted and in fact recommended by them. I have never had a problem with a job using a vector file format.

I'm willing to bet dollars to donuts that many user-submitted custom graphics cannot be rendered in thread in a form that anyone would find acceptable. This means that the professional embroider must re-create the customer's design as an acceptable visual approximation of the customer's design. For someone like you who has been doing this for a while, submitting designs that don't require modification may be second nature. However, everything that the OP says indicates that he not have a clue about the difference between pixels on a computer screen and thread on cloth. I'm also willing to bet that his design proves it.

Cocoy · Jun 4, 2010

Depends on how complex the logo is to get it right. The more simple logo, the better it looks.

Normally, we take a jpeg copy of the image or scan one if the customer doesn't have a jpeg version. the higher quality image of course makes it easier to stitch.

There's software like Wilcom which our designer would use to "stitch" it. There are others of course.

Once the design is done, it gets loaded to a machine which does the actual stitching. The machine could be plugged to a PC, via a usb port or sent to it via flash drive.

We have a six needle machine that handles the stitching.

Depending on how complex the logo is, and how big, it takes a few minutes to an hour. Bigger machines of course improve speed and quality of the work.

Cocoy · Jun 4, 2010

MisterMe said:
I'm willing to bet dollars to donuts that many user-submitted custom graphics cannot be rendered in thread in a form that anyone would find acceptable. This means that the professional embroider must re-create the customer's design as an acceptable visual approximation of the customer's design. For someone like you who has been doing this for a while, submitting designs that don't require modification may be second nature. However, everything that the OP says indicates that he not have a clue about the difference between pixels on a computer screen and thread on cloth. I'm also willing to bet that his design proves it.

Exactly.

It does take practice to do it.

In my experience, there are stitching programs that make you work harder, like you have to know which kind stitch to use or where the needle should go, stuff like that. that kind takes you months to really grasp it.

Software like Wilcom's for example (there are others out there but that's the one i've used), make it like it is photoshop and "dumb" it down a lot. A lot of things get automated so the output is a lot better for less time/effort to do it. Software also makes stitching design faster/easier.

computer99 · Mar 22, 2012

Re: Digitized File

I just got my bowling logo digitized to a dst file I've tried looking for free programs but you would need to understand the digitizing process so I just got mine done for $10 the work was good and got my design back the next day it was through Embroidery Designs Shop you can do a google search to find them.

Gimric · Mar 23, 2012

I used to digitise design for embroidery machines in the family business years ago when I was going through uni. Back then we used a digitiser tablet with a puck to plot the design into software on an Atari ST. These days you can start with an electronic image.

Stitching embroidery is not like spraying ink on page. It requires a lot of thought. There are different types of stitches and different fill densities to consider. If you are doing commercial quantities you want to minimise the number of thread changes as they slow production down whilst considering the order that the stitches need to be laid down. You need to think about the type of fabric the design is going onto. If it has a heavy weave your stitches might disappear if they line up in the same direction. You need to avoid stitching over the same area multiple times otherwise the thread keeps on breaking and the machine operator will hate you. The design might need to be simplified - that tiny text that looks fine in print might look horrible when converted to tiny little stitches.

Bottom line, it's not just converting from one file format to another. Someone has to put some thought into how to do it. You cannot do it yourself.

The question of ownership of the digitised file was always an interesting one. Generally the embroidery place doesn't make any money on digitising the design but make money on the embroidering so they don't want you taking the digitised file somewhere else. Either they have to charge more for the digitising or charge an extra fee if you want the file.

DesignerOnMac · Mar 23, 2012

nStyle said:
Shame on you for not understanding my question....

There is a $50 fee for them to "digitize" it. There has to be a way to do it cheaper and take the correct format on a USB stick to the store and skip the $50 process.

Well, I guess there doesn't have to be per say, but I am willing to bet that there is a way.

In order to embroider any design on any article of clothing, you need to provide Lids with an outline of the artwork and a color print of the colors you want, if any.

Digitizing is different than giving a printer artwork. I have worked with several digitizing companies. What Lids or any other company has to do is use their digitizing devise, which plots the design to be interpreted by the stitching machine. The plotter, 'digitizer', determines the number of thread lines needed to fill your design.

A $50 fee is cheap compared to others. I have paid hundreds of dollars to get designs on t-shirts, jackets, hats, etc.

Hope this helps.

AnotherDay · Jan 25, 2013

Digitize and set up for embroidery

I never realized how much work it was to set up and get a file digitized until I worked in a place that does custom embroidery.

Once the file is sent out to a digitizer for conversion into a file that can tell the embroidery machine where and how to stitch, the embroidery shop needs to stitch out the file as often there are edits to be made because stitches do not always look exactly the same as a graphic image of a logo. You are using thread stitches and thin lines, you can't always get the curves or solid edges, depending on the design. So now they have the time taken to send your graphic off, get it back, and stitch it out, call you, show it to you, then likely send it back and do that all over again. Once you approve it, and pick out the colors you want as there is not always an exact match of colors. The staff time involved is more than people realize. Then you have the time the machine is tied up doing your stitch outs for your approval... all this and we still are not to the point where your actual order is being put on your item. THIS is why there are set up charges. The time it takes just to get ready to stitch out your order, the materials used, the emailing, and all the other things needed for normal processing.

The terminology confuses people and the average person has no idea what all is involved. They don't see the rent, the utilities, and the many many other costs involved. I for one have a new appreciation and realize mark ups and service charges are NOT a way for businesses to gouge customers. Many times we actually lose money because of the time involved.

andraesatchell · Mar 19, 2014

How to "digitize" my logo for embroidery?

computer99 said:
I just got my bowling logo digitized to a dst file I've tried looking for free programs but you would need to understand the digitizing process so I just got mine done for $10 the work was good and got my design back the next day it was through Embroidery Designs Shop you can do a google search to find them.

Do you have a number for Embroidery Designs Shop?

steveaus · Mar 21, 2014

I tried using LIDS - and actually ordered from them - and it's been a nightmare. It's hard to understand from what the posted on their website, but it's actually a 6 business day production time. I ordered overnight shipping and they are telling me that the shipping will be an additional 7 business days. They wouldn't cancel it because it's in "production" where it has been for 3 days. I'm going to dispute it on my credit card.

In the meantime, I went to a small local store and they did exactly what I wanted in 18 hours and charged me about the same as LIDS. They took my .GIF logo and digitized it for $60.

I'd guess they'll ship, but it's a great option if you are in LA. http://www.foxwest.com. I'm sure every town has a similar operation and you'll likely get same or better results with a much faster turn-around.

james3760 · Mar 24, 2014

You can try this

http://www.youtube.com/watch?v=wglpFe1FGt8

How to "digitize" my logo for embroidery?

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