View Full Version : Apple and Target using same xmas theme!
jholzner
Dec 1, 2004, 09:47 PM
I just saw Target use it in a commercial too. Just thought it was interesting
http://g-images.amazon.com/images/G/16/00/10/00/07/72/55/100007725557.jpg
http://a248.e.akamai.net/7/248/2041/668/store.apple.com/Catalog/US/Images/cp_top_holiday_1104.jpg
timnosenzo
Dec 1, 2004, 09:53 PM
heh, that's pretty funny! logo after it and everything.
idkew
Dec 1, 2004, 10:17 PM
not too surprising.
both are very stylish companies.
dotcomlarry
Dec 1, 2004, 10:31 PM
The only thing i see that could be related is the "give <logo>" thing, and even that that's a stretch.... companies know it's all about giving gifts (aka spending money) to your love ones, so they would emphasize the "give" idea... and it's not uncommon for companies to put the logos before or after a slogan...
If anything, it's just coincidence.
jholzner
Dec 1, 2004, 10:34 PM
The only thing i see that could be related is the "give <logo>" thing, and even that that's a stretch.... companies know it's all about giving gifts (aka spending money) to your love ones, so they would emphasize the "give" idea... and it's not uncommon for companies to put the logos before or after a slogan...
If anything, it's just coincidence.
I think that the logo is part of the slogan though. You don't just read it as "give." You read it as "Give Apple" or "Give Target"
Yotabyte
Dec 1, 2004, 10:41 PM
give it up for target!
asif786
Dec 2, 2004, 12:28 PM
I love the 'give apple' theme - it's subtle and stylish.
Has anyone seen the screensavers they use in the retail stores (on the window) - it may just be london. It has a red big, and loads of 'stardust and it says 'give xxx' the xxx changes to photos, then movies, then music or something like that with each flash of 'stardust' Sorry if I'm not explaining it too well.. :o
I think apple should make a set of TV commercials out of this - each one like 10 seconds long..would be cool and great branding.
anyone agree?
/asif
jimsowden
Dec 2, 2004, 12:34 PM
I love the 'give apple' theme - it's subtle and stylish.
Has anyone seen the screensavers they use in the retail stores (on the window) - it may just be london. It has a red big, and loads of 'stardust and it says 'give xxx' the xxx changes to photos, then movies, then music or something like that with each flash of 'stardust' Sorry if I'm not explaining it too well.. :o
I think apple should make a set of TV commercials out of this - each one like 10 seconds long..would be cool and great branding.
anyone agree?
/asif
Yeah, the stream they use for their window displays on imacs. Its on every 2 windowed store. They do alot of retail only ads.
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