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New logo

fernandovalente

fernandovalente

macrumors 6502
Original poster
Aug 29, 2008
366
0
Third world **** hole, I mean, Brazil
Hey,

A friend of mine is working on a new logo for my software house. This is a concept, so I'd like to you what you guys think before finishing the work. We really need feedback.

http://www.chiarosoftware.com
 

Attachments

  • Egito 02 a missão.jpg
    Egito 02 a missão.jpg
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maflynn

maflynn

macrumors Haswell
May 3, 2009
73,461
43,381
How does an ancient Egyptian head[piece] relates to software. I don't see the tie in
 
GoCubsGo

GoCubsGo

macrumors Nehalem
Feb 19, 2005
35,741
153
The word Chairo is greek. Neither logo is really greek. The definition is (loosely):

to rejoice, be glad
to rejoice exceedingly
to be well, thrive
in salutations, hail!
at the beginning of letters: to give one greeting, salute

Your logos don't correlate. If you're trying to tie the logo into the name you failed. If you just want a logo and it doesn't have to tie into anything then ok. However, in some way it should tie into software and/or the word chairo.
 
fernandovalente

fernandovalente

macrumors 6502
Original poster
Aug 29, 2008
366
0
Third world **** hole, I mean, Brazil
jessica. said:
The word Chairo is greek. Neither logo is really greek. The definition is (loosely):

to rejoice, be glad
to rejoice exceedingly
to be well, thrive
in salutations, hail!
at the beginning of letters: to give one greeting, salute

Your logos don't correlate. If you're trying to tie the logo into the name you failed. If you just want a logo and it doesn't have to tie into anything then ok. However, in some way it should tie into software and/or the word chairo.
Click to expand...

Chiaro also means "clear" in Italian. We're still thinking about the shape.
 
T

TheNewDude

macrumors 6502a
Mar 17, 2010
752
0
How about a black and white sketch...

a black square with a white streak through it?? Clear?






Just my 2 cents....
 
H

hismikeness

macrumors regular
Jun 2, 2009
177
0
The center white part of the first logo looks like the shape of a cooked chicken, with the little wing stubs sticking out.
 
THX1139

THX1139

macrumors 68000
Mar 4, 2006
1,928
0
Your symbols suffer from trapped white space, have no dimension, and are lacking a solid concept. Got anything else?
 
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