Here is my version of how Apple should "apologize":
"Dear Consumer,
Courts have told us we have to apologize for our reactions to a vendor who broke security and non-disclosure agreements, stole our designs, knocked them off and tried to compete with us while still wanting to be a vendor to Apple. This is a lot like someone breaking into your house and stealing your TV set then coming back for the stereo system while offering to sell you a new TV. We apologize to this thieving company and believe that they need to get along without any further opportunities to steal so we are sourcing parts from other vendors. Please know that the one thing this company can't knock-off is our attention to detail in our products and our support of our customers. We wish them sell in selling their creaky plastic junk and victimizing consumers who can't see the value in a superior product."
"Dear Consumer,
Courts have told us we have to apologize for our reactions to a vendor who broke security and non-disclosure agreements, stole our designs, knocked them off and tried to compete with us while still wanting to be a vendor to Apple. This is a lot like someone breaking into your house and stealing your TV set then coming back for the stereo system while offering to sell you a new TV. We apologize to this thieving company and believe that they need to get along without any further opportunities to steal so we are sourcing parts from other vendors. Please know that the one thing this company can't knock-off is our attention to detail in our products and our support of our customers. We wish them sell in selling their creaky plastic junk and victimizing consumers who can't see the value in a superior product."