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All iPads What do retailers make on an iPad sale?

senseless

senseless

macrumors 68000
Original poster
Apr 23, 2008
1,885
257
Pennsylvania, USA
This is a big mystery. I've purchased base iPads on a $40 or $50 off sale and there's usually a limit of one per household. Why? Is it actually a loss leader at that point?
 
M

Matt606

macrumors newbie
Feb 24, 2011
15
0
London
i imagine that they're making minimal profit at most. i recently got a mini with 20% off RRP and i imagine they defiantly either broke even or took a hit on it. either way at normal rrp the retailers must be making a decent profit to even bother selling the item
 
L

Luis2004

macrumors 6502a
Dec 30, 2012
615
1
My friend used to work at Best Buy and told me that they hardly make any money off them; they make the most off accessories.
 
tmanto02

tmanto02

macrumors 65816
Jun 5, 2011
1,218
452
Australia
I work for an apple reseller - the retailer (in australia) makes exactly 10%. Any sales we have are usually loss leaders
 
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