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Photo Gallery of Stunning New Berlin Apple Store
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OK, I may be a bit biased but I've been lucky enough to visit quite a few of the Apple flagship stores around the world, and I still think my favourites are in London - Regent Street for the external architecture and Covent Garden for what it's like inside.
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Yess !
I am going to relocate to Berlin in about two weeks.
Apple has just prepared the place for me
Christian
I am going to relocate to Berlin in about two weeks.
Apple has just prepared the place for me
Christian
Ah, right. Not all Americans can live near nice stores like New York, or Philadelphia. There's no way for everyone to experience these amazing U.S. stores in person:
Good point.
We should be more like Germany where they make 100% of their citizens live near the Apple store in Berlin. All those other German cities are empty now...just ghost towns...since all Germans moved to Berlin last year to be near that Apple store. You're right. That is a better idea. I'm not sure why we don't do it here.
See this boring old German Apple store in a German mall?
Rhein Center, Rhein Center Köln-Weiden
Look how it's empty. That's because no one visits malls in Germany anymore since all Germans moved to Berlin. Thank goodness for that.
Another gorgeous store at another stunning location!
The real estate Apple has (or rents?).... unbelievable
The real estate Apple has (or rents?).... unbelievable
True. But that's not the reason why not all Americans can live near nice stores.
When your city has great architecture to offer, Apple will rent it.
Roma, the eternal city.
Torino, 4th largest city of Italy.
Bologna, only the 7th largest city, still a very nice store.
Apple will take the very best that is available in each location at that moment.
Or just build their own stuff without any ornaments of local culture.
I do wish there was a little more uniqueness about each store. Inside they all look exactly the same. Would be nice if maybe they allowed each store some leeway to reflect the local culture.
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I thought the vogue in America was to knock down old buildings and build new rather then restore and convert. That's why so many Apple stores around Europe look so nice. Apple have simply restored the building to it's former beauty.
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I thought the vogue in America was to knock down old buildings and build new rather then restore and convert. That's why so many Apple stores around Europe look so nice. Apple have simply restored the building to it's former beauty.
Hmm...
Picture of the Berlin store in the OP...
Apple store, Arden Fair Mall, Sacramento:
![ardenfair_hero.jpg]()
Apple Store, Forum Shoppes at Caesar's Palace, Las Vegas:
![theforumshops_hero.jpg]()
Even in places that should be nice, they really aren't. So far in the towns I've traveled to or lived in, the Grove in Los Angeles was the only store that had somewhat of a "wow" factor, and barely at that. So the question stands. Why can't the stores in the US look as elegant as Berlin? We all don't have a Grand Central Station..
BL.
Got any ancient buildings in your area? Maybe that's why!
To be realistic though, the inside looks just like every other Apple Store.
In fact, yes.
Sutter's Fort, around the area where gold was discovered in 1848, that started the entire gold rush.
Old Sacramento, which was the railyards and the original town of Sacramento, with cobblestone streets, still exists. Wouldn't be a bad place for a store.
Vegas, unfortunately, doesn't have much original left. They take pride in selling tickets to see places get blown up. Either way, 3 Apple stores on the same street says a lot; just that they could quite a bit more elaborate than the drab layout typical Apple stores have.
BL.
I look forward to the day that Apple rents out the White House or Capitol Hill or maybe even just the Smithsonian for a flagship store in D.C. ...
Hmmm.. I just Googled those places mentioned and they don't seem very... populated. But then again, I don't live there, so I wouldn't know.
There are a couple stores 10 miles from where I live -- in fact, four stores (and I have tried applying to all of them
) the best one I've seen is the one at Clarendon (VA) but even that one is eclipsed by the giant Barnes and Noble building next door (although the buildings behind the Apple Store make a nice backdrop). Maybe Apple will buy out that Barnes and Noble building...
No, its because the product is what counts. Also, in America prime real estate is not wasted. Every inch is used to maximum efficiency.
You're kidding right? Here in United States, we are the most wasteful country that I have ever lived in. How about those hundreds of millions of dollars of wasted government buildings that lay empty in and around Washington DC elsewhere. Or, if we get tired of looking at a building we simply destroy it and build a new one as they do in Las Vegas. In Europe some of the bridges that were built in the 13th 14th century are still used with heavy vehicle traffic - without compromise.
Apple is incredibly picky about their retail space. It seems to go one of two ways for Apple:
- Amazing space opens up, Apple swoops in
- No amazing space? Stick it in that mall over there.
Even here in Seattle, the rumors point to an eventual downtown store. The problem? The right spot hasn't opened up.
100 year old theatre buildings don't become available everyday you know.
