new De La Sol Apple switch ad

medea · Nov 15, 2002

Apple has posted yet another new celebrity "Switch" commercial, this time featuring the popular music group De La Soul. In the ad, they say that they've created a lot of their songs a Mac, and declare that the Mac is "a great brain."
http://www.apple.com/switch/ads/delasoul.html
I was wondering when they were going to appeal to the hiphop crowd.

vniow · Nov 15, 2002

SWEEEEEEEEEEEEEEEEEEEEEEEEEEETT!!!!!!!!

Apple, I luuuuuuuuuuuuuv you!

Mr. Anderson · Nov 15, 2002

There getting a really nice selection of celebs - but I think they should do some more along the lines of Will Ferrell. Maybe they'll get Bradshaw and company to do one for a SuperBowl spot - that would be damn funny.

D

pantagruel · Nov 15, 2002

soooo sweet. and it's actually a really good commercial too, apples bringin da flava

vniow · Nov 15, 2002

I just finished downloading it.

One thing I've noticed about all these celebrity ads is they're not really 'switch' ads, like they don't tell a little story about why they're currently using a Mac vs. a PC, they just say why they're using Macs without mentioning the PC at all.

Some food for thought.

Chisholm · Nov 15, 2002

My favorite part was that the silly "switch tune" was missing. Ahh I can hear again!

Cheers!

iMac · Nov 16, 2002

Okay, you need to target everyone with a switch commercial:

Kids- some music celeb (or teens)
Men- someone very popular and prominent- (no idea who)
Women- OPRAH@!
Older people-- stars from their time.

Shrek · Nov 16, 2002

Originally posted by iMac
Okay, you need to target everyone with a switch commercial:

Kids- some music celeb (or teens)
Men- someone very popular and prominent- (no idea who)
Women- OPRAH@!
Older people-- stars from their time.

And don't forget about the pop music crowd. Use Britney for that.

Hope she uses a Mac.

iMac · Nov 16, 2002

It would be funny if she were singing to the iMac:

"Oh baby, baby, the reason I breathe is u!" and point at it, and it nods it's lamp head! I luv the iMac, b/c it's kinda humanlike

scem0 · Nov 16, 2002

It would be cool if britney spears did a switch and did the exact
same dance from her 'stronger' music video, but instead of using
a chair, she used the new g4 iMac. That would be... interesting.

beez7777 · Nov 21, 2002

Originally posted by edvniow
I just finished downloading it.

One thing I've noticed about all these celebrity ads is they're not really 'switch' ads, like they don't tell a little story about why they're currently using a Mac vs. a PC, they just say why they're using Macs without mentioning the PC at all.

Some food for thought.

where'd you download it? is there any way to get it from the apple web site, or did you get it somewhere else?

vniow · Nov 21, 2002

Originally posted by beez7777

where'd you download it? is there any way to get it from the apple web site, or did you get it somewhere else?

Meet De La Soul

robguz · Nov 25, 2002

Gee, glad they're only hiring the big names!

I know I have heard of them. Not sure why and from when. 1993 maybe?

Now if only they could hire Jeff Goldblum. That would sure draw the big crowds!

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new De La Sol Apple switch ad

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