What really impresses me is that this guy's other kickstarter project funded more than $100K - which is a piece of wood with holes and a cut for a phone stand. He sold those at $100 a piece. What a genius! I never would have thought that one could pull this off.
Same goes for the table. Cheap materials (I assume) and a very nice design IMO from an aesthetic point of view combined with a high price. Done.
The concept also makes sense. It's very small and supposed to be really tidy. Good for people that don't need a huge desk for work on the computer with lots of accessories and a multi monitor setup.
It's an interesting concept, although I guess the usability will be much worse than you'd expect from this.
The feel-good-happy-world music is really annoying