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Probably really aimed at the Apple Stores

I think, in my most humblest way, that the discounts are really meant for Apple's brick and mortar stores. If you are in a mall on BF and in a buying frenzy (which the mall and other stores have already done) then seeing a glitzy Apple product on sale could entice you into an Apple store. In a mall, the disount may bring in a large number of new customers. And yes, I know that there are better deals elsewhere, but if you are new to Apple you don't know that - yet.

I'll bet that most of the people in an Apple Store on BF are new customers. Die hard Apple users are going to think twice about going into a packed frenzied Apple store just to save 10%. Some will, but a lot won't.

The online discounts are likely just a reflection of the Apple store prices, and the Apple stores are probably where Apple wants to make its BF impact.

Just my humble 2 cents... no 3 cents, wait 3.75 .... 2.25 ... ok now its 1.33 ... sheesh I hate these currency fluctuations....
 
IMO, 10% isn't too "puny" at all. $1800 MBA - 180 = $1620, a considerably lower price. Unless you are really so thriftless that you don't think an extra $180 in your pocket is worth anything? I agree that the 10% that everyone is speculation won't be drawing tons of people, but it will definitely net them more sales than not. Also, Apple isn't all laptops and computers; they have these things called "iPods" that are quite popular as well. They're pretty popular as gifts, so an extra 10% off is just more incentive to get one.

A 10% sale isn't anything to laugh at. Apple offering a "Black Friday sale" with a discount of only 10% is.
 
"If you're gonna buy an Apple product anyway", then why is Apple only hurting itself by discounting?

EDIT: 10% just isn't worthy of a Black Friday sale, and will attract no additional customers.


Clearly you've never been in a U.S. Apple Store on Black Friday. It's more mobbed than usual and product does literally fly off the shelf, or table, as is the case. 10% isn't a huge discount for most products but it is rather rare on Apple products @ a retail store and it does seem to influence people's buying decision. Clearly Apple must have market data to support this or they wouldn't bother.
 
Just got the email from the Australian Store. Maybe they're rolling it out globally as the earth rotates. :eek:
 
Confusion ---> NZ

On the apple store, all of the prices for each product has NZ- $___ on it. The price is increased... What happened, am I on a different setting or something? Confused, I want the old prices back :D
 
Just a small point..

They're not calling it a Black Friday sale - it's just a one day sale, they have them every year. Last year in Aus it was December 1st.

They must just want to synchronise them this year - no harm done.

How are they forcing an American holiday? There's no mention of Thanksgiving at all. NZ doesn't celebrate it, neither do we and the rest of the world - doesn't mean we can't get a sale too.

Actually, Canada celebrates Thanksgiving, however it happens in October. I grew up along the border, and try as I might, my parents would not let me stay home from school on Thanksgiving Day in Canada...go figure!

But I agree completely with Chundles.

Now if we could only get Boxing Day off here in the States :)
 
Black Friday Deals...so it begins.

All I want is a discount on macbook carrying cases and for Apple to finally release the in-ear ipod headphones!!

Free shipping too :p
 
education store

i have noticed that when you click on the 'buy now' button on my email, it takes you to the local (NZ) education store.

i wonder if this just means that everyone will be getting education prices?

in that case im happy, just bought a new alu macbook yesterday for $300 less than retail and i would have been peeved if black friday prices were less than that!

i dont remember apple offering any real special prices last year and here with the NZ dollar being crap, the prices have jumped about $300 for retail, might not have much margin anymore to move on.
 
I think, in my most humblest way, that the discounts are really meant for Apple's brick and mortar stores. If you are in a mall on BF and in a buying frenzy (which the mall and other stores have already done) then seeing a glitzy Apple product on sale could entice you into an Apple store. In a mall, the disount may bring in a large number of new customers. And yes, I know that there are better deals elsewhere, but if you are new to Apple you don't know that - yet.

I'll bet that most of the people in an Apple Store on BF are new customers. Die hard Apple users are going to think twice about going into a packed frenzied Apple store just to save 10%. Some will, but a lot won't.

The online discounts are likely just a reflection of the Apple store prices, and the Apple stores are probably where Apple wants to make its BF impact.

Just my humble 2 cents... no 3 cents, wait 3.75 .... 2.25 ... ok now its 1.33 ... sheesh I hate these currency fluctuations....

That is an interesting theory, but the lack of a single apple store in NZ would maybe not be that supportive of your hypothesis....
 
All I know is that Fry's Electronics has discounted the "6.5G" iPod classic 120 GB to US$224.48 starting today. That pricing could be cheaper than what Apple plans for their Black Friday sales at their retail stores.
 
Just got the email from the Australian Store. Maybe they're rolling it out globally as the earth rotates. :eek:

You'll probably see the American version by tomorrow the earliest and Wednesday ,the latest. If apple wants to see a mob then thursday which i doubt.
 
Actually, Canada celebrates Thanksgiving, however it happens in October. I grew up along the border, and try as I might, my parents would not let me stay home from school on Thanksgiving Day in Canada...go figure!

But I agree completely with Chundles.

Now if we could only get Boxing Day off here in the States :)

Sh*t - sorry, forgot Canada.

Boxing Day is awesome, it's usually hot as hell and we just sit inside stuffing ourselves watching the cricket from Melbourne.

But the last few years it's been snowing in many places on Boxing Day so the old fashioned stinking hot Christmas seems to be on the outer.

It snowed a couple of days this week in the mountains too so who knows what's going to happen.

As far as the sale goes, I got my email from Apple Australia today - probably just the standard stuff. Though they may be a bit more aggressive than in the past to counter the downturn in retail spending which I might add is nowhere near as bad here as in the US.
 
Originally Posted by snberk103
I think, in my most humblest way, that the discounts are really meant for Apple's brick and mortar stores. If you are in a mall on BF and in a buying frenzy (which the mall and other stores have already done) then seeing a glitzy Apple product on sale could entice you into an Apple store. In a mall, the disount may bring in a large number of new customers. And yes, I know that there are better deals elsewhere, but if you are new to Apple you don't know that - yet.

I'll bet that most of the people in an Apple Store on BF are new customers. Die hard Apple users are going to think twice about going into a packed frenzied Apple store just to save 10%. Some will, but a lot won't.

The online discounts are likely just a reflection of the Apple store prices, and the Apple stores are probably where Apple wants to make its BF impact.

Just my humble 2 cents... no 3 cents, wait 3.75 .... 2.25 ... ok now its 1.33 ... sheesh I hate these currency fluctuations....


That is an interesting theory, but the lack of a single apple store in NZ would maybe not be that supportive of your hypothesis....

Good point..... OK, but - if Apple posted the discounts on their US store, but not the rest of the world.... then we might get annoyed enough to let Apple know our displeasure. And since most of the world is doing some seasonal shopping right now (some more than others) then its a good time to offer some sort of sale. Thats the best rationalization I can come up with.
 
I marked my calendar. Now I need a new calendar.

I can't speak for other countries, but in the UK every second shop (and that's an understatement) seems to be having a sale, often with 50 to 70% off (selected items, that is). If Apple goes with a 10% offer, then all I'll be popping over to the Applestore for is to lob a brick through their candy-ass window.

Andrew.
 
Interesting

It is interesting that many stores and online merchants are announcing their Black Friday deals early this year, some have already started their sales since this past Sunday. Maybe it's the bad economy? Of course Apple doesn't.

I am curious if Apple's Friday sale will be any better than the current Best Buy sale, which is the best for any brick and mortar store. I hear that Apple is currently price matching Best Buy. It would suck for people to wait till Friday to buy from Apple and find out that the price is higher than Best Buy's which ends midweek.

Last years Apple Black Friday:

iMac: $1148 ($51 off), $1398 ($101 off), $1698 ($101 off), $2198 ($101 off)
MacBook: $1048 ($51 off), $1198 ($101 off), $1398 ($101 off)
iPod Classic: $228 ($21 off), $318 ($31 off)
iPod Nano: $138 ($11 off), $188 ($11 off)
iPod shuffle: $68 ($11 off)


No MacbookPro or Mac Pro on sale


Wonder what they will do this year.

Best Buy currently has discounts on the MBP and MP.


Maybe eventually US retailers will end this madness and have things on sale all week. I know that I won't be waiting in line anywhere.
 
They're not calling it a Black Friday sale - it's just a one day sale, they have them every year. Last year in Aus it was December 1st.

They must just want to synchronise them this year - no harm done.

How are they forcing an American holiday? There's no mention of Thanksgiving at all. NZ doesn't celebrate it, neither do we and the rest of the world - doesn't mean we can't get a sale too.

Sarcasim is lost on the internet, maybe I should use smiley faces more often
 
Read This!

Hey everyone!
Everyone who has said that you can't get educational discount as well as the discount on Friday, you are wrong!
Look at this page

http://store.apple.com/uk-edu

it's the educational store with the friday discount ad on it!
Also I've just asked an Apple Genius on the online web chat and asked her and she said of course you can!

By the way have iMacs been discounted in the past? If there are that would be awesome, about £300 of a iMac! WooWhoo! :):):):):):):):):):):):):):):):):):):)
 
I'm training all this week just yards from the Apple Store in Regent Street, London. Will be sure to swing in there on Friday and see if there is anything going down there :D

Maybe some reduced price headphones, like the Etymotic Research or Shure ones. Could do with a decent set!
 
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