I think Apple should offer more customization options for the PowerBooks at the Apple online store. For example, all PowerBook models should have the same graphics cards available as BTO options, as well as having the backlit keyboard on the 12" as a BTO option (and the option of getting a 15" or 17" PowerBook WITHOUT the backlit keyboard). This would NOT change the products Apple offers at their retail stores, nor would it affect third-party retailers that sell Apple products.
My guess as to why Apple doesn't do this is because they want to differentiate their products from each other, which IMO is somewhat stupid and unlike the other PC makers.
My guess as to why Apple doesn't do this is because they want to differentiate their products from each other, which IMO is somewhat stupid and unlike the other PC makers.