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EbookReader

macrumors 65816
Original poster
Apr 3, 2012
1,190
1
http://www.justice.gov/atr/cases/f285300/285315.pdf

To the extent the proposed Final Judgment requires changes to the business relationship between retailers such as Apple and Settling Defendants, it ensures that retailers have more flexibility, not less. Apple’s stated position on this point is that “eBook retailers such as Apple and Barnes & Noble should be free to continue with the agency model without Government mandated changes.” Id. at 3. They are indeed free to do so. Nothing in the proposed Final Judgment would force Apple or B&N to exercise discounting authority - they are free to carry out their own businesses exactly as before. What they may not do is continue to rely on a conspiracy to restrain their competitors.


This mean Apple can continue selling ebooks exactly as before using agency pricing with the same prices, same 30% commission, and same profit margin.

Same with B&N, Google, Amazon, Sony, KOBO etc...
 
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Should Apple just settle like the other 3 Publishers?

This whole case will prove a headache to Apple, especially when Apple is using wholesale pricing for digital music, movies on Itunes.
 
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