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Old Jun 4, 2012, 04:33 PM   #1
ericinboston
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Apple out of ideas?

Ok, to begin, this is NOT an Apple bashing thread. Here goes:

I think Apple's out of ideas. Forget who's running the show or how much Apple is worth right now, let's look at why I think Apple is quite possibly doomed for a crash:

1)Apple has been eating off the iOS gravy train for 3+ years now. The iPod, then the iPhone, and the last 3 years has been the iPad. Getting pretty old. It's the same 90% features on 3 different physical devices.

2)Building on #1, Apple hasn't introduced anything earth shattering since the iPhone and even then Apple released the iPod Touch which is the iPhone minus the phone. Again, iOS is the same no matter what device you're on, limited by hardware characteristics of course. The new Macs that roll out ever year? Nah...Apple has basically given up on the Mac line. And why has it been well over a year since an iMac update?...without even the foggiest hint of at LEAST a release date? Sure, Apple will gladly take your money if you choose a Mac, but Apple has clearly no intention of being a computer company...Apple wants to be a consumer electronics company like Sony that also dabbles in computers...and that's perfectly fine.

3)There have been rumors for a long time about how Apple is somehow going to revolutionize television. This started years ago when Apple released the AppleTV (which I just bought since they finally incorporated 1080p when the 1080p technology has been on every HD tv since 2001). The last year or so it's been more focused on some magical TV. So Apple is now going to kill AppleTV or???? There's going to be some expensive (let's face it, it's not going to be cheap) Apple branded HD tv that we buy that somehow makes us feel "wow, the last 20+ years of how I watched TV was sooooo difficult or annoying")? I don't believe it. I have my dvr functionality...I have hd offerings...I have a trillion channels on the lowest cable package...I have program guides to help me find things...I have premium channels if I want them. I really don't see how an Apple experience is going to make me that much happier...or what the backlash will be from my ISP if I now start "streaming" all my tv content over the "internet connection" instead of using their dedicated tv infrastructure.


Overall I think Apple, albeit with a ton of money in the bank, is scratching its head. Sure, iPad 4.0 will be out in 8 months or so...iPhone 5 will be out this Fall...and someday maybe an iMac update. But where are the NEW products? Apple can only keep "upgrading" its products for so long before a)market saturation (like the iPod line a few years ago hit) occurs for iPhone and iPad and b)consumers get bored of no new Apple products. Apple doesn't need to have 49 products, but really it has 2 families (iOS and Mac) with a total of 10-11 products (1 iPhone, 2 iMacs, 1 Mini, 2 laptops, 4 iPods, 1 iPad). It's also quite debatable just how different an iPhone is from an iPad as well as the iPod Touch...so really it's more like 7-8 products.

I like Apple...but I fail to see what Apple is going to spring on us next. If the rumors are right it is a TV. But do you really think folks are going to dump their beautiful (insert brand/size/style HD tv here) $800-$3000 HD tv for an Apple version?
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Old Jun 4, 2012, 04:37 PM   #2
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Quote:
Originally Posted by ericinboston View Post
Ok, to begin, this is NOT an Apple bashing thread. Here goes:

I think Apple's out of ideas. Forget who's running the show or how much Apple is worth right now, let's look at why I think Apple is quite possibly doomed for a crash:

1)Apple has been eating off the iOS gravy train for 3+ years now. The iPod, then the iPhone, and the last 3 years has been the iPad. Getting pretty old. It's the same 90% features on 3 different physical devices.

2)Building on #1, Apple hasn't introduced anything earth shattering since the iPhone and even then Apple released the iPod Touch which is the iPhone minus the phone. Again, iOS is the same no matter what device you're on, limited by hardware characteristics of course. The new Macs that roll out ever year? Nah...Apple has basically given up on the Mac line. And why has it been well over a year since an iMac update?...without even the foggiest hint of at LEAST a release date? Sure, Apple will gladly take your money if you choose a Mac, but Apple has clearly no intention of being a computer company...Apple wants to be a consumer electronics company like Sony that also dabbles in computers...and that's perfectly fine.

3)There have been rumors for a long time about how Apple is somehow going to revolutionize television. This started years ago when Apple released the AppleTV (which I just bought since they finally incorporated 1080p when the 1080p technology has been on every HD tv since 2001). The last year or so it's been more focused on some magical TV. So Apple is now going to kill AppleTV or???? There's going to be some expensive (let's face it, it's not going to be cheap) Apple branded HD tv that we buy that somehow makes us feel "wow, the last 20+ years of how I watched TV was sooooo difficult or annoying")? I don't believe it. I have my dvr functionality...I have hd offerings...I have a trillion channels on the lowest cable package...I have program guides to help me find things...I have premium channels if I want them. I really don't see how an Apple experience is going to make me that much happier...or what the backlash will be from my ISP if I now start "streaming" all my tv content over the "internet connection" instead of using their dedicated tv infrastructure.


Overall I think Apple, albeit with a ton of money in the bank, is scratching its head. Sure, iPad 4.0 will be out in 8 months or so...iPhone 5 will be out this Fall...and someday maybe an iMac update. But where are the NEW products? Apple can only keep "upgrading" its products for so long before a)market saturation (like the iPod line a few years ago hit) occurs for iPhone and iPad and b)consumers get bored of no new Apple products. Apple doesn't need to have 49 products, but really it has 2 families (iOS and Mac) with a total of 10-11 products (1 iPhone, 2 iMacs, 1 Mini, 2 laptops, 4 iPods, 1 iPad). It's also quite debatable just how different an iPhone is from an iPad as well as the iPod Touch...so really it's more like 7-8 products.

I like Apple...but I fail to see what Apple is going to spring on us next. If the rumors are right it is a TV. But do you really think folks are going to dump their beautiful (insert brand/size/style HD tv here) $800-$3000 HD tv for an Apple version?
Sorry, but I stopped reading after this.
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Old Jun 4, 2012, 04:46 PM   #3
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Sorry, but I stopped reading after this.
Care to tell us what Apple released that was earth shattering? Please don't say the iPad...it's the iPhone/Touch that's 4 times the size. Yes, to the .001% of people who have lived in a cave since 2001 and never seen an iPhone or Touch, the iPad is amazing...but to the rest of society, it's that same thing on a much larger device.

Is the iPad worthless? Of course not. But let's be realistic...the iPad and iPhone and Touch share 90% of the features. Anything that is missing is simply due to lack of hardware (such as that the Touch and iPad cannot make phone calls).

You can't be talking about AppleTV. It's ok...I have it. There are ton of other devices on the market that a)do the same thing b)do more and c)were out much earlier than the ATV.
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Old Jun 4, 2012, 04:49 PM   #4
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3D is a waste of time (for me at least).

I feel like Apple's big thing will be 4K for TVs and hopefully do something about the cable/content providers' vertical integration.
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Old Jun 4, 2012, 04:55 PM   #5
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Originally Posted by ericinboston View Post
Care to tell us what Apple released that was earth shattering? Please don't say the iPad...it's the iPhone/Touch that's 4 times the size. Yes, to the .001% of people who have lived in a cave since 2001 and never seen an iPhone or Touch, the iPad is amazing...but to the rest of society, it's that same thing on a much larger device.

Is the iPad worthless? Of course not. But let's be realistic...the iPad and iPhone and Touch share 90% of the features. Anything that is missing is simply due to lack of hardware (such as that the Touch and iPad cannot make phone calls).

You can't be talking about AppleTV. It's ok...I have it. There are ton of other devices on the market that a)do the same thing b)do more and c)were out much earlier than the ATV.
Yeah, it was iPad. It has taken away 90% of the uses my regular computer has, relegating it to only photo editing. Of course, it's not the same for everybody but it looks like a lot of people are using it, and it will only improve over the years.

If you were on Apple's board or in their research team, what would you be trying to do?
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Old Jun 4, 2012, 06:01 PM   #6
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Originally Posted by ericinboston View Post
Care to tell us what Apple released that was earth shattering? Please don't say the iPad...it's the iPhone/Touch that's 4 times the size.
You don't get the purpose of the iPad and appear to be closed minded as to suggestions otherwise.

no offense man, but...

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Old Jun 4, 2012, 06:36 PM   #7
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The first iPod was introduced in October, 2001. It defined MP3 players.

The first iPhone was released June, 2007. It defined the smart phone.

iPad was introduced in March, 2010. It defined the tablet, and at the same time pretty much gutted the netbook market.

It is now June, 2012. Not even 3 years since iPad as introduced.

I think it would be reasonable to wait a while longer before forecasting doom because Apple has not WOWed the world with a new device for (GASP!!) over two whole years!!

In short, get real. I certainly hope Apple has something new and exciting in their R&D labs, though realistically their current line of products, if simply updated eery 9-18 months to up with current technology, would keep any other company operating in the black indefinitely. But I do love it when they come out with something that leaves everyone, from customers to competition, gasping for air.

But to get whiny because nothing brand-spanking, industry-defining new has come out for over TWO WHOLE YEARS is well past the line of being plain ridiculous. Me, I'll be more than satisfied with upgrades to their entire Mac line in the coming year, plus updates to their other products on a reasonable schedule, and won't be too worried about them WOWing the world with an industry-shattering product for at least a couple more years yet.
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Old Jun 4, 2012, 07:18 PM   #8
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Best thing Apple did was that App store. You have kids runnin around dreaming of cool things to make your life better and starter dev kits for them to have a go at making it happen.

Very much a case of give a man a fish/ teach him how to fish. You'll see great things simply because the empowerment devs have now.
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Old Jun 13, 2012, 11:11 AM   #9
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Originally Posted by zewazir View Post
The first iPod was introduced in October, 2001. It defined MP3 players.

The first iPhone was released June, 2007. It defined the smart phone.

iPad was introduced in March, 2010. It defined the tablet, and at the same time pretty much gutted the netbook market.

It is now June, 2012. Not even 3 years since iPad as introduced.

I think it would be reasonable to wait a while longer before forecasting doom because Apple has not WOWed the world with a new device for (GASP!!) over two whole years!!
1)I agree that the iPad was introduced in early 2010...but come on, the iPad was not earth-shattering from any kind of technology standpoint...it was the logical step in the iPhone, iPod Touch generation...something PHYSICALLY larger but has the same iOS and does 90% of the same thing.

2)I would rather state that iOS was really the last cool thing that Apple invented...much longer than 3 years ago. Again, the iPhone, Touch, and iPad all share 90% of the features/functionality...it's just the current physical limitations of the device.

Is the iPad extremely successful? Sure. But to me it's just a 4x larger iPhone or Touch. Seriously. The people that have never seen or used an iPhone or Touch (which are far fewer people now than in early 2010) are obviously very impressed with the iPad. But for the large percentage of people that HAVE already used or owned a Touch or iPhone simply see the iPad as a 4x larger device. Is it cool? Sure. Does it serve its purpose? Yes. But at the end of the day it's still an XL version of the Touch.

I'm not belittling the iPad from a user adoption point of view...but all the last great R&D props should go to iOS and the iPhone. The Touch received the iPhone's technology years later when Apple figured out that there are millions of folks who wanted an iPhone without the phone and without the ATT lockin. Years later Apple figured out that they could quadruple the size of the Touch, slap a new name on it, and call it a tablet. That's fair...it's marketing spin. But it's not a technological advancement when you compare it to the iPhone or Touch.

I'm not saying Apple IS CURRENTLY IN doom and gloom...I just don't see what Apple is going to come up with within a few years...it's all been the iTunes/iOS gravy train...and that train will eventually go so far. The TV rumor has been around for a long time and I stated my opinion about the ATV, the new TV, etc. earlier.
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Last edited by ericinboston; Jun 13, 2012 at 11:20 AM.
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Old Jun 4, 2012, 04:38 PM   #10
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Yep, they're filing for bankruptcy tomorrow.
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Old Jun 4, 2012, 04:39 PM   #11
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Originally Posted by ericinboston View Post
2)Building on #1, Apple hasn't introduced anything earth shattering since the iPad
Fixed that for ya...
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Old Jun 4, 2012, 04:40 PM   #12
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Ok, so if they're out of ideas then what would you bring to the table?
I love all the talk and absolutely no action.
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Old Jun 4, 2012, 05:07 PM   #13
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Ok, so if they're out of ideas then what would you bring to the table?
I love all the talk and absolutely no action.
Ummm....did I say I had the ideas? It's not my job to run Apple as far as I checked.

This thread was to question what is APPLE DOING rather than what I may have for new product tips.

But here are a few ideas for Apple that I have had a few years now:

1)Where's the true living room experience? A real stereo receiver with loss-less quality and integration? All Apple has managed to do is let me plug my iXXX into my receiver's Stereo IN jack. Recently the Apple Air (or whatever it's called) has answered about 10% of the solution. Since Apple is very consumer electronics focused, why not be like Bose and have a nice lineup of home A/V products?

2)More personal computer desktop options. iMac is nice but it forces me to dump my nice LCD monitor and invest $1000+ in Apple. How about bringing back some more of the traditional desktops where I can buy the Apple box and use my wonderful monitor for years? The Mini is an answer, but it's about $900 once you add the keyboard, mouse, and any converters to work with your monitor...not to mention the deathly slow 5400RPM drive and obvious hardware limitations due to its size.

3)How about a gaming platform? Apple's been pitching games since the Touch arrived and there are no serious games. Why not have some $399 box like Xbox or PS3 or Wii or whatever else?

Again, I'm not here to give Apple all sorts of ideas. It's their business. But for all the naysayers of my original post, iOS is iOS. Apple can sell an iOS toaster and the naysayers would say it revolutionizes the world.

I'd really like to see what Apple is going to bring to market by late 2013.
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Old Jun 4, 2012, 05:11 PM   #14
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Quote:
Originally Posted by ericinboston View Post
Ummm....did I say I had the ideas? It's not my job to run Apple as far as I checked.

This thread was to question what is APPLE DOING rather than what I may have for new product tips.

But here are a few ideas for Apple that I have had a few years now:

1)Where's the true living room experience? A real stereo receiver with loss-less quality and integration? All Apple has managed to do is let me plug my iXXX into my receiver's Stereo IN jack. Recently the Apple Air (or whatever it's called) has answered about 10% of the solution. Since Apple is very consumer electronics focused, why not be like Bose and have a nice lineup of home A/V products?
You must not have been in the market for a AVR lately, because every receiver you can buy has either a dedicated dock/USB Port/Air Play/ iOS APP. I will stop buying Apple products if they try to be like Bose. Bose makes the most overpriced audio equipment on the market.
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Old Jun 4, 2012, 05:21 PM   #15
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You must not have been in the market for a AVR lately, because every receiver you can buy has either a dedicated dock/USB Port/Air Play/ iOS APP. I will stop buying Apple products if they try to be like Bose. Bose makes the most overpriced audio equipment on the market.
1)I have been in the market for an AVR for awhile now...and all the Airplay models are complete garbage. The functionality is so barebones once you start reading the owners' manuals or asking the manufacture questions in advance.

2)I don't want just another "dock" that my iXYZ sits in...I want a more complete package that does not rely on my handheld device.

3)I never said Bose was cheap...I said similar to the Bose product lines...Bose has a great lineup of simple, living room friendly systems. Yes, they are pricey. Hmmmm...any other company out there ever been labeled as pricey? Hmmmmmm... oh yea... Apple.

Sheeeez.
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Old Jun 13, 2012, 11:06 PM   #16
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You must not have been in the market for a AVR lately, because every receiver you can buy has either a dedicated dock/USB Port/Air Play/ iOS APP. I will stop buying Apple products if they try to be like Bose. Bose makes the most overpriced audio equipment on the market.
Actually Apple and Bose have a lot in common.
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Old Jun 4, 2012, 05:13 PM   #17
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Originally Posted by ericinboston View Post
Ummm....did I say I had the ideas? It's not my job to run Apple as far as I checked.

This thread was to question what is APPLE DOING rather than what I may have for new product tips.

But here are a few ideas for Apple that I have had a few years now:

1)Where's the true living room experience? A real stereo receiver with loss-less quality and integration? All Apple has managed to do is let me plug my iXXX into my receiver's Stereo IN jack. Recently the Apple Air (or whatever it's called) has answered about 10% of the solution. Since Apple is very consumer electronics focused, why not be like Bose and have a nice lineup of home A/V products?

2)More personal computer desktop options. iMac is nice but it forces me to dump my nice LCD monitor and invest $1000+ in Apple. How about bringing back some more of the traditional desktops where I can buy the Apple box and use my wonderful monitor for years? The Mini is an answer, but it's about $900 once you add the keyboard, mouse, and any converters to work with your monitor...not to mention the deathly slow 5400RPM drive and obvious hardware limitations due to its size.

3)How about a gaming platform? Apple's been pitching games since the Touch arrived and there are no serious games. Why not have some $399 box like Xbox or PS3 or Wii or whatever else?

Again, I'm not here to give Apple all sorts of ideas. It's their business. But for all the naysayers of my original post, iOS is iOS. Apple can sell an iOS toaster and the naysayers would say it revolutionizes the world.

I'd really like to see what Apple is going to bring to market by late 2013.
Of course, the whole premise of your post (aside from misrepresenting history) is that Apple is running out of ideas because you don't have any ideas of what they are going to do next.
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Old Jun 4, 2012, 05:17 PM   #18
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Originally Posted by ericinboston View Post
1)Where's the true living room experience? A real stereo receiver with loss-less quality and integration? All Apple has managed to do is let me plug my iXXX into my receiver's Stereo IN jack. Recently the Apple Air (or whatever it's called) has answered about 10% of the solution. Since Apple is very consumer electronics focused, why not be like Bose and have a nice lineup of home A/V products?
The fact that you want Apple to be like Bose makes me realize you have no idea about anything audio related.

Not to mention I already can and do use my 2010 MBP's digital audio out all the time connected to my receiver.

Quote:
2)More personal computer desktop options. iMac is nice but it forces me to dump my nice LCD monitor and invest $1000+ in Apple. How about bringing back some more of the traditional desktops where I can buy the Apple box and use my wonderful monitor for years? The Mini is an answer, but it's about $900 once you add the keyboard, mouse, and any converters to work with your monitor...not to mention the deathly slow 5400RPM drive and obvious hardware limitations due to its size.
#firstworldproblems

Quote:
3)How about a gaming platform? Apple's been pitching games since the Touch arrived and there are no serious games. Why not have some $399 box like Xbox or PS3 or Wii or whatever else?
What sort of gaming platform are you looking for? A new MBP will run many games quite well. If you are going to do the "yeah but I can build a windows desktop for way cheaper and game" answer, well, I don't know what to tell you. Buy the console I guess.

I've never understood the "macs suck at gaming" thing. This was true years ago when no games existed for the mac OS. Not so much now.
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Old Jun 4, 2012, 05:19 PM   #19
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OP : I understand your questioning.

I dont think Apple wants to get into the audio receiver market. They will never be a Panasonic or Sony. This isn't what Apple does or ever did before.

Now if they get into the living room with a HDTV/Social Entertainment device wow !


But I think you should consider their lack of updates for most computers to be a sign of new things coming.

In other words I believe Apple is getting ready to burst at the seems with some new and revolutionary stuff.
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Old Nov 7, 2012, 08:55 AM   #20
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So here we are, 5+ months later. No, I don't think Apple is crashing...yet I still am left wondering (especially after the last Apple Update) just what Apple is doing. They released the iPad Mini, which, regardless if it sells a million units or 10 million units, is still <yawn> an iOS device and simply a smaller version of the iPad...it also competes with the Touch.

Maybe the topic of this thread is a bit strong (out of ideas) but I have to say, Apple has been pretty blah blah the last few years...it's all iOS updates. Apple essentially sells 10 flavors of the iOS "device" in 3 families called the iPod, iPad, iPhone. Oh, and a handful of traditional computers. That's it.

Now...as I mentioned earlier, Apple can certainly just churn out new versions of those 3 families for the next 50 years...but I would think Apple would want to expand the offering a bit (please don't reply stating the iPad was a new/revolutionary offering a few years ago). Maybe this is why Apple's market cap has dropped 15% since mid September...from $700billion to about $580billion. That's a big drop in 45 days! I think others agree with me here...that Apple is making a great profit, but on the same old stuff they've been churning out since 2006 roughly. That gravy train, sooner or later, comes to an end. My bet is that Apple's cap sinks to $500billion or less by Christmas. Let's not forget all the executive turnover recently which doesn't sit well with shareholders. $500billion is still a lot, of course, but big drops in cap make shareholders wonder what Apple is doing to remain highly profitable.

Any next big announcement of a new product family (like some kind of television thingy) will be summer 2013. Unless Apple announces a new family of products FOR PURCHASE by August 2013, Apple is missing some boats...and likely annoying shareholders.

Thoughts?
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Old Nov 19, 2012, 01:59 AM   #21
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I'm sorry, when did a generic tablet introduced in 2010 become earth shattering? Are we to believe there were no others prior to that or are we to believe apple invented tablets too?
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Old Jun 4, 2012, 05:46 PM   #22
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Originally Posted by ericinboston View Post
Ummm....did I say I had the ideas? It's not my job to run Apple as far as I checked.

This thread was to question what is APPLE DOING rather than what I may have for new product tips.

But here are a few ideas for Apple that I have had a few years now:

1)Where's the true living room experience? A real stereo receiver with loss-less quality and integration? All Apple has managed to do is let me plug my iXXX into my receiver's Stereo IN jack. Recently the Apple Air (or whatever it's called) has answered about 10% of the solution. Since Apple is very consumer electronics focused, why not be like Bose and have a nice lineup of home A/V products?

<snip>

3)How about a gaming platform? Apple's been pitching games since the Touch arrived and there are no serious games. Why not have some $399 box like Xbox or PS3 or Wii or whatever else?
1. Your ears don't hear in digital. Sounds are analogue vibrations. All sound systems involve translating digital to analogue. Thus, it's impossible to create a loseless audio system. Besides, people's ears have different hearing responses to different sounds.

3. In reality, iOS is already slowing killing old school gaming platforms such as Nintendo.
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Old Nov 8, 2012, 08:00 AM   #23
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I think Apple's next 'big thing' will have something to do with television viewing.

I think it's very likely that Apple will buy a large fraction of Sharp so it could secure a supply of 55" to 65" AMOLED display panels for an Apple television set, one that integrates control of a DVR, Blu-ray player and online video in a singular interface based on iOS. Apple could also easily snap up TiVo for a song, and turn that into a DVR/set top box for cable TV and eventually satellite TV running off that new iOS-based interface I mentioned earlier.
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Old Jun 6, 2012, 10:35 AM   #24
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Quote:
Originally Posted by ericinboston View Post
2)More personal computer desktop options. How about bringing back some more of the traditional desktops where I can buy the Apple box and use my wonderful monitor for years?
This. Apple. Please.
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Old Jun 14, 2012, 12:04 AM   #25
danahn17
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I don't think Apple has to constantly release products as groundbreaking as the iPod or iPhone to be successful; they just need to focus on their products and make sure it's better than the competition's. There's a ton of companies with histories far longer than Apple's... and they survived and are successful by offering consumers good products and adapting to market and societal changes.

If anything, constantly releasing groundbreaking products can be as much a detriment to a company as not releasing anything. Can you imagine what would have happened to Apple after they spent millions on R&D, marketing, etc for the iPod or iPhone... only to have it fail on an epic level?

And as some thoughts on your suggestions/questions:

Quote:
Originally Posted by ericinboston View Post
1)Where's the true living room experience? A real stereo receiver with loss-less quality and integration?
The interesting thing with audio equipment is that old-school technology is still king in many aspects. There's been millions of advances in technology...yet things like vacuum tube amplifiers are still highly desired and prized.

Additionally, when Apple introduced the iPod or iPhone, they were still producing products that had roots in the technology/computer world. Audio equipment is a very different world and Apple's previous attempts to get into this area were pretty big failures (remember the iPod Hi-fi?).

That being said, if the upcoming Apple TV ends up being successful, I can potentially see Apple branching out into this area. But highly unlikely IMO.

And as a side note, in the audio world, Bose is actually kind of looked down upon... so maybe trying to be like Bose isn't a good thing.

Quote:
Originally Posted by ericinboston View Post
2)More personal computer desktop options. iMac is nice but it forces me to dump my nice LCD monitor and invest $1000+ in Apple. How about bringing back some more of the traditional desktops where I can buy the Apple box and use my wonderful monitor for years? The Mini is an answer, but it's about $900 once you add the keyboard, mouse, and any converters to work with your monitor...not to mention the deathly slow 5400RPM drive and obvious hardware limitations due to its size.
I know that's been a common criticism of Apple. But introducing a new desktop is hardly a groundbreaking product (which is what you were asking for before). If you don't consider the iPad innovative, then neither will a new desktop be innovative. Also, another desktop option would likely cannibalize sales from the Mini, iMac, and the Mac Pro. Add in the R&D costs and it doesn't appear to be a good financial move from my perspective.

Quote:
Originally Posted by ericinboston View Post
3)How about a gaming platform? Apple's been pitching games since the Touch arrived and there are no serious games. Why not have some $399 box like Xbox or PS3 or Wii or whatever else?
Apple has greatly impacted the gaming world with their iDevices. Before, it was expected to buy a $400 console and spend $60 per game. Because of Apple, $1, $5, $10 games became readily available and satisfied enough casual gamers that MS, Sony, and Nintendo have been struggling to keep sales of their games up. Mobile consoles like the 3DS have struggled too.

Also, Apple, once upon a time, released a console. It failed.

That being said, I remember reading something about Tim Cook visiting Valve recently. I wonder if perhaps Apple will integrate something into its TV...

Or perhaps a console is actually in the works..... But that's the catch. Even if Apple is working on the most revolutionary console of all time... given Apple's secrecy, we won't know of it until it is released (or near release). They may appear to be out of ideas... but we won't know for sure until we can see Apple's actions in hindsight.

Last edited by danahn17; Jun 14, 2012 at 12:11 AM.
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