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Old Nov 2, 2012, 05:39 AM   #1
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iPad Mini Launch Attracting Shorter Lines on Launch Day




Reuters reports that the early lines for Apple's new iPad mini seem to be shorter than for previous product launches. They note that about 50 people waited at the Apple Store in Sydney, Australia and about 100 or more outside Apple Stores in Tokyo and Seoul. Reuters notes that in the past, the line at the Sydney store "stretched for several blocks" for iPhone launches.

Amsterdam Apple Store / Image by Floris Looijesteijn
Lines were certainly forming in several locations such as Amsterdam (above), as well as Munich and Florida, though the Covent Garden Apple Store reportedly attracted very few customers this morning. The line to Apple's flagship 5th Avenue store also started forming quite late, though launch enthusiasm in New York was certainly tempered due to the devastating effect of Hurricane Sandy on the city earlier this week.

The iPad Mini was available for pre-order starting last week and persisted in availability throughout last weekend. Apple is also launching the 4th Generation iPad today. Both products should be available at retail stores starting at 8am this morning. Of note, the LTE / Cellular enabled version of the iPad Mini will not be available until Mid-November. Only the Wi-Fi version is available today.

Article Link: iPad Mini Launch Attracting Shorter Lines on Launch Day
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Old Nov 2, 2012, 05:42 AM   #2
nfl46
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Some probably want to check it out in person before buying it.
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Old Nov 2, 2012, 05:44 AM   #3
Nathan20
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Still more than the Surface...
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Old Nov 2, 2012, 05:48 AM   #4
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Still more than the Surface...
Because.... Surface runs Windoze... you know, from... Microsoft!

Last edited by Menopause; Nov 2, 2012 at 06:44 AM.
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Old Nov 2, 2012, 07:27 AM   #5
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Because.... Surface runs Windoze... you know, from... Microsoft!
Surface does NOT run Windows, at least 'Windows' that most people are familiar with.

Surface runs Windows RT, which is NOT compatible with Windows 95/XP/7 or 8. It's it's own beast like iOS is compared to OS X.

This is what Microsoft fails to inform consumers about.

The Surface PRO (> $1000 and not available until next year), will supposedly run Windows 8.
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Old Nov 2, 2012, 07:30 AM   #6
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About 50 people in downtown montreal. Its raining so they distributed unbrellas and coffee in the line. I saw the opening but could not go look a the mini because only the people in line could enter.

I will go take a look at it at lunch.
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Old Nov 2, 2012, 07:30 AM   #7
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I've been waiting for months for the iPad mini and yet now that it's here I'm in no rush. It's the screen that has put me off. I want it for reading and that's exactly where the old low res screen fails.

Maybe that's why so many others aren't in line either.

Apple, you miscalculated. Learn a lesson from this.
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Old Nov 2, 2012, 09:45 AM   #8
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"It's still amazingly idiotic to stand in line to buy a MASS product that you can pre-order and purchase ONLINE for the SAME price and get it delivered to your house ON THAT VERY SAME DAY."

Really? Correct me if I'm wrong but there are people out there in their everyday lives who are already up by 8am; seeing as how the lines are pretty short for this I don't see the big deal. Maybe some people are looking to talk to an Apple Specialist and ask questions before buying the product, or just want to experience the products themselves at the retail store which is what Apple is clearly wanting to provide. Can't to that when you order online.

It's for the experience and social aspects of it; same principle as seeing a movie at midnight. Sure, you can go the next day or wait until it quiets down, but for people who enjoy the experience of watching a film for the first time with a rabid, pumped up audience is pretty damn cool if you ask me.

Don't bash people standing in line waiting to buy a product; if I have time to go and do it ( I work second shift) I honestly enjoy being there when they open, to see all the Apple employees coming out and applauding the release, giving out water and coffee, seeing other excited customers waiting to get their iPads. It isn't something you see anywhere else; Apple products may not be for everyone but I LOVE the enthusiasm and passion this company has for its products and it really shows. Compare this to the laughable experience you will have in a Best Buy........
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Old Nov 2, 2012, 07:08 AM   #9
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Still more than the Surface...
That's not hard, given only Apple fans line up.

Was talking to an Apple sales person in the shop, and he said this was the smallest launch so far, some 30 people at the local Apple store here in london. I really expected to see lines when I walked past this morning, and there was like 5 people inside the store amongst an army of blue t-shirt sales staff.
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Old Nov 2, 2012, 08:08 AM   #10
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Still more than the Surface...
And that's unfortunate... I'd really love for the Surface to take off and do well...
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Old Nov 2, 2012, 08:19 AM   #11
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Still more than the Surface...
Sadly this is the kind of stupidity we've come to accept as Apple fan behavior now. Congrats on being the lowest common denominator.
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Old Nov 2, 2012, 08:40 AM   #12
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Still more than the Surface...
there was still a line at Stonebriar Mall at lunch time when I tried to look at a Surface last week
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Old Nov 2, 2012, 08:50 AM   #13
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Still more than the Surface...
Microsofts Times Square shop looked pretty crowded.
http://www.neowin.net/news/microsoft...massive-crowds
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Old Nov 2, 2012, 09:30 AM   #14
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Still more than the Surface...
The surface is sold out...
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Old Nov 2, 2012, 05:44 AM   #15
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Perhaps most already have their iPads, and the mini is aimed at consumers who are less likely to camp out for days for a product? That was kinda the feeling I got
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Old Nov 2, 2012, 05:46 AM   #16
Menopause
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I have every flagship product Apple has produced, but I would never buy a non-Retina iPad mini. Since iPhone 4 there's been no going back. There won't ever be. I'd lose my mind.
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Old Nov 2, 2012, 09:23 AM   #17
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I would never buy a non-Retina iPad mini.
Same here. The lack of Retina support is the only reason I'm not buying a Mini today. I'll wait until the 2nd (or 3rd, or whatever) rev.

In the meantime, I will probably be purchasing the new full-size iPad with Lightning connector.
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Old Nov 2, 2012, 09:27 AM   #18
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Won't buy

But when this device has a retina display, more powerful processor, etc. I believe this will find a place in many people's homes and they will end up using it a lot more than they think; I love the portability of this device, but again, the later generations will be better.
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Old Nov 2, 2012, 05:48 AM   #19
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Perhaps most already have their iPads, and the mini is aimed at consumers who are less likely to camp out for days for a product? That was kinda the feeling I got
I own two iPads.
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Old Nov 2, 2012, 05:52 AM   #20
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I own two iPads.
Did you camp outside to buy the new iPad mini?
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Old Nov 2, 2012, 07:25 AM   #21
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I own two iPads.
Cool story.
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Old Nov 2, 2012, 07:26 AM   #22
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Here's a vid from Covent Garden this morning. Good to see the staff still enthusiastic despite the short lines.

http://www.youtube.com/watch?v=frEp2...ure=youtu.be&a
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Old Nov 2, 2012, 05:53 AM   #23
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Well, as much as I dig the iOS it's starting to make the iPads, the iPhones and the iPod Touches pretty old and boring looking in comparison to the competition. iOS seriously needs a proper facelift to make all those iProducts look sexy and desirable again or the lines are gonna keep getting shorter and shorter. The firing of Forstall was of course a positive sign and a move that hopefully leads to a fresher and more daring take on the iOS front sooner than later.
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Old Nov 2, 2012, 05:46 AM   #24
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The line in Hong Kong is indeed short, because you have to win a lottery of "online reserve" to have the right to queue up there.
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Old Nov 2, 2012, 07:06 AM   #25
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The line in Hong Kong is indeed short, because you have to win a lottery of "online reserve" to have the right to queue up there.
I'm a little shocked that hasn't spread to other big areas like NYC and LA because of resellers.
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