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Old Dec 12, 2012, 02:49 PM   #1
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Apple Awarded U.S. Trademark for Mac Startup Chime




Patently Apple reports that the U.S. Patent and Trademark Office has officially granted Apple a registered trademark for the sound that its Mac computers make after booting up.

The original chiming sound was created by Apple programmer Jim Reekes, who designed many of the system sounds for the Mac OS, including that iconic startup chime roughly 20 years ago. Apple has used several different variations on the chime over the years, including a shift in pitch to the current tone Apple notes as having been in use since early 1999.

On the trademark application, which was filed in June of this year, Apple states that the chime is "a sound mark consisting of a slightly flat (by approximately 30 cents) G flat/F sharp major chord."

Apple uses the sound to signal that the diagnostic tests run at the startup of a Mac computer have found no hardware or software problems.

Other Apple trademarks include slogans like "There's an app for that" and "Think Different," and product labels like "Retina," "Time Capsule," and "Smart Cover."

Article Link: Apple Awarded U.S. Trademark for Mac Startup Chime
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Old Dec 12, 2012, 02:50 PM   #2
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And yet I'm still searching for a way to stop my Mac from making that annoying sound on start up.
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Old Dec 12, 2012, 02:51 PM   #3
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Originally Posted by RoelJuun View Post
And yet I'm still searching for a way to stop my Mac from making that annoying sound on start up.
I admit, it is still better than the windows startup sound.
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Old Dec 12, 2012, 03:05 PM   #4
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Originally Posted by jessica. View Post
I admit, it is still better than the windows startup sound.
http://osxdaily.com/2012/11/04/disable-mac-boot-chime/
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Old Dec 12, 2012, 03:18 PM   #5
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I actually liked the mac chime from my old PowerMac 6100 better than the current one. It was higher and brighter than the current one.

http://froods.ca/~dschaub/Files/Startup/spwr.aiff
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Old Dec 12, 2012, 03:20 PM   #6
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Yeah, I kind of liked that sprightly "bing!" sound rather than the current "boooooong".

Onomatopoeia is sure odd when typed...
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Old Dec 12, 2012, 04:00 PM   #7
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There is a great (but loooong) interview with Jim Reekes regarding his early time at apple, and the origins of the Startup chime. It is a long watch, but some good old Apple history Lore.

http://youtu.be/QkTwNerh1G8


Quote:
Originally Posted by longofest View Post
I actually liked the mac chime from my old PowerMac 6100 better than the current one. It was higher and brighter than the current one.

http://froods.ca/~dschaub/Files/Startup/spwr.aiff
Clearly the current chime, in the octive used on the Quadra 840AV was the best
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Old Dec 13, 2012, 05:21 AM   #8
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Originally Posted by longofest View Post
I actually liked the mac chime from my old PowerMac 6100 better than the current one. It was higher and brighter than the current one.

http://froods.ca/~dschaub/Files/Startup/spwr.aiff
I still miss the sound Quadras used to make:

http://froods.ca/~dschaub/Files/Startup/sq.aiff

(The death chime however was the stuff nightmares are made of:
http://froods.ca/~dschaub/Files/Crash/cq.aiff)
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Old Dec 13, 2012, 07:40 AM   #9
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Originally Posted by longofest View Post
I actually liked the mac chime from my old PowerMac 6100 better than the current one. It was higher and brighter than the current one.

http://froods.ca/~dschaub/Files/Startup/spwr.aiff
Wow, thanks for reminding me!- I agree, BTW!
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Old Dec 12, 2012, 02:52 PM   #10
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And yet I'm still searching for a way to stop my Mac from making that annoying sound on start up.
Mute it before shutting it down.
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Old Dec 12, 2012, 04:52 PM   #11
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Mute it before shutting it down.
Thanks! I'll try it next time shutting down my computer.
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Old Dec 12, 2012, 02:53 PM   #12
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Old Dec 12, 2012, 03:03 PM   #13
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The same sound was used in a Pixar movie, WALL-E, when he recharged to 100%.
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Old Dec 12, 2012, 03:33 PM   #14
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The same sound was used in a Pixar movie, WALL-E, when he recharged to 100%.
I sense an Apple-Pixar lawsuit coming up.

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Originally Posted by pgiguere1 View Post
Mute it before shutting it down.
There ought to be a setting in a control panel to mute the startup sound. Why that has never materialized is beyond me.

Apple's standard for usability is whether the machine works the way you work or whether you have to work the way the computer requires you. I've long wanted a way to mute the startup sound. My iMac is in my bedroom and I often start it up at night when my wife is in there sleeping. If I forgot to mute it last time I shut down (i.e., the machine requiring me work its way), I accidentally wake her up.

Beyond that, I question the value of the startup sound beyond branding. I'm not sure what purpose it serves or why Apple has retained that one aspect of the Macs from the old days when they so readily jettisoned everything else.

Last edited by inkswamp; Dec 12, 2012 at 03:40 PM.
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Old Dec 12, 2012, 03:38 PM   #15
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Huh, I just played it on the piano. Doesn't sound quite right.
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Old Dec 13, 2012, 12:54 PM   #16
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Originally Posted by inkswamp View Post
I sense an Apple-Pixar lawsuit coming up.



There ought to be a setting in a control panel to mute the startup sound. Why that has never materialized is beyond me.

Apple's standard for usability is whether the machine works the way you work or whether you have to work the way the computer requires you. I've long wanted a way to mute the startup sound. My iMac is in my bedroom and I often start it up at night when my wife is in there sleeping. If I forgot to mute it last time I shut down (i.e., the machine requiring me work its way), I accidentally wake her up.

Beyond that, I question the value of the startup sound beyond branding. I'm not sure what purpose it serves or why Apple has retained that one aspect of the Macs from the old days when they so readily jettisoned everything else.
Well, one purpose it serves is to let you know that pressing one of the various boot option keys will actually do something after that point. (You've got from the 'booong' to the 'loading wheel' to get the key(s) pressed, or you've missed the opportunity.)

And to let you know that it's actually in the process of booting. (The same function as the standard POST-codes on PCs.)
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Old Dec 14, 2012, 08:11 AM   #17
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I sense an Apple-Pixar lawsuit coming up.
Not sure if trolling or ignorant
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Old Dec 12, 2012, 03:56 PM   #18
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The same sound was used in a Pixar movie, WALL-E, when he recharged to 100%.
Pixar has very close ties with Apple since Steve Jobs was a majority stakeholder in Pixar prior to it being acquired by Disney. It's why you'll also notice the "Apple car" in the Pixar movie "Cars", as well there's also lots of references to Apple, Inc. in a lot of Pixar's short films.
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Old Dec 12, 2012, 08:07 PM   #19
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Pixar has very close ties with Apple since Steve Jobs was a majority stakeholder in Pixar prior to it being acquired by Disney. It's why you'll also notice the "Apple car" in the Pixar movie "Cars", as well there's also lots of references to Apple, Inc. in a lot of Pixar's short films.
Pretty sure the OP was kidding.
Jonathan Ive lent his design talent to Eve the robot, who made that sound in the movie. True story.
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Old Dec 28, 2012, 12:04 AM   #20
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Originally Posted by SnowLeopard OSX View Post
Pixar has very close ties with Apple since Steve Jobs was a majority stakeholder in Pixar prior to it being acquired by Disney. It's why you'll also notice the "Apple car" in the Pixar movie "Cars", as well there's also lots of references to Apple, Inc. in a lot of Pixar's short films.
It's a 'predictive programming' project being secretly run by Apple, to get people ready for the future of technology.
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Old Dec 13, 2012, 09:07 AM   #21
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The same sound was used in a Pixar movie, WALL-E, when he recharged to 100%.
Yeah - Apple should sue those guys...


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Old Dec 12, 2012, 06:16 PM   #22
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Originally Posted by RoelJuun View Post
And yet I'm still searching for a way to stop my Mac from making that annoying sound on start up.
http://osxdaily.com/2010/01/28/how-t...startup-sound/
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Old Dec 13, 2012, 12:09 PM   #23
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And yet I'm still searching for a way to stop my Mac from making that annoying sound on start up.
Why are you shutting your Mac down? No need. Just put it to sleep.

And I think holding down the Option key during bootup silences the tone. haven't used that trick in several years, so I forget the exact key. You could always hold your hands over the speaker grills. haha
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Old Dec 13, 2012, 01:11 PM   #24
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Why are you shutting your Mac down? No need. Just put it to sleep.

And I think holding down the Option key during bootup silences the tone. haven't used that trick in several years, so I forget the exact key. You could always hold your hands over the speaker grills. haha
I think it used to be the Mute button (on a Mac keyboard, obviously) but I haven't tested this in a while, and I'm sure not since I upgraded to Mountain Lion.
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Old Dec 19, 2012, 03:16 AM   #25
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And yet I'm still searching for a way to stop my Mac from making that annoying sound on start up.
I had sort of a freelance job for some years, and the organization furnished me with a laptop for being able to do that work (single digit hours per month). It was a "nice" Wintel laptop, a Fujitsu with an i5, good battery and not too heavy.

Funny thing was, every single time i started the machine, the fans would ramp up to 100% for the first 15 seconds (after which the machine was agreeable silent).

I much prefer a chime to that...

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