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Old Dec 26, 2012, 10:32 PM   #1
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Apple Investigating Thinner, Lower Power IGZO Displays Across iPad and iPhone Product Lines for 2013




According to a new DigiTimes report, Apple is evaluating the feasibility of using IGZO displays across their iPad, iPad mini and iPhone products in 2013.
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The sources said Apple is in further discussions with Sharp over IGZO panel production capacity estimates for 2013 and is also inquiring about whether AU Optronics' (AUO) L5C line could be used to produce the technology.
We've heard rumors about Sharp's IGZO displays over the past year, but no Apple products yet seem to use the new technology. There had been talk of production delays that may have prevented Apple from pursuing the technology.

Qualcomm recently invested in Sharp to push forward the technology. Sharp is reportedly betting on IGZO to save the company, which is in dire financial straits.

IGZO has been touted as having many benefits over existing technology. PCWorld notes lower power consumption, improved touch sensitivity and increased pixel density among these benefits.
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This difference in current flow inside the screen also means that transistors don't have to be continually refreshed when a still image is on the screen. That leads to lower power consumption and, for touch panels, much less interference from the screen's electronics so the touch panel becomes more accurate and sensitive, said Nobuhiro Okan, a manager with Sharp's display device group.
The glass edge of each display can also be made slimmer, allowing for smaller devices.

Obviously, those improvements would be highly desired for Apple to advance their products. The iPad, in particular, actually found itself both thicker and heavier in the 3rd Generation model in order to accommodate the battery for the power-hungry Retina display. Display power consumption and thickness were also likely factors that prevented the iPad mini from adopting a Retina display in its first generation. Rumors have already suggested that the 2013 5th Generation iPad could be slightly thinner and smaller than the current models.

Article Link: Apple Investigating Thinner, Lower Power IGZO Displays Across iPad and iPhone Product Lines for 2013
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Old Dec 26, 2012, 10:34 PM   #2
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I have been saying this since the 3rd gen came out, the IGZO display is really what apple wanted to use, but it was not ready a year ago, now in 2013, everything will go retina I think!
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Old Dec 26, 2012, 10:36 PM   #3
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Sharp couldn't possibly come close to meeting the demand for Apple in 2013 without lots of outside help. It sounds like great technology.
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Old Dec 26, 2012, 10:41 PM   #4
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Sounds like a move in a positive direction.

Does any current technology currently use this? It'd be good to see/touch what it says it's capable of.
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Old Dec 26, 2012, 11:42 PM   #5
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Originally Posted by Macdude2010 View Post
I have been saying this since the 3rd gen came out, the IGZO display is really what apple wanted to use, but it was not ready a year ago, now in 2013, everything will go retina I think!
Sharp has had press releases on IGZO, but I think it officially starts shipping next year.

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Sharp has had press releases on IGZO, but I think it officially starts shipping next year.
Hopefully, this will shut Samsung up for a while.
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Old Dec 26, 2012, 10:34 PM   #6
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we've been hearing about this whole IGZO thing since early 2012, when will this ever come to fruition.
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Old Dec 26, 2012, 10:42 PM   #7
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Originally Posted by JS82712 View Post
we've been hearing about this whole IGZO thing since early 2012, when will this ever come to fruition.
"...when will this ever come to fruition."

When Apple can get enough supply, at high quality, to meet their production needs. We're not talking HTC DNA quantities here. We're talking close to 200 million devices per year.

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Originally Posted by sshambles View Post
Sounds like a move in a positive direction.

Does any current technology currently use this? It'd be good to see/touch what it says it's capable of.
The HTC DNA uses a 5" 1080p IGZO display made by Sharp. It's the only one I can think of.
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Old Dec 26, 2012, 11:03 PM   #8
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Originally Posted by smulji View Post
"...when will this ever come to fruition."

When Apple can get enough supply, at high quality, to meet their production needs. We're not talking HTC DNA quantities here. We're talking close to 200 million devices per year.

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The HTC DNA uses a 5" 1080p IGZO display made by Sharp. It's the only one I can think of.
well, good luck with that. Sharp couldnt even produce the iP5 screen properly at launch.
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Old Dec 26, 2012, 11:07 PM   #9
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What is with this trend of referring to displays by a secondary component? "LED TV" made some sense since other display technologies don't use a backlight, but IGZO transistors can be used in both LCDs and OLEDs.
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Old Dec 27, 2012, 11:19 AM   #10
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well, good luck with that. Sharp couldnt even produce the iP5 screen properly at launch.

Very true.

And people, do we even know if the image quality will match the current screen? It is said to be more washed out and less accurate colors. So what if is thinner, who cares?

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Old Dec 26, 2012, 11:12 PM   #11
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Originally Posted by smulji View Post
"...when will this ever come to fruition."

When Apple can get enough supply, at high quality, to meet their production needs. We're not talking HTC DNA quantities here. We're talking close to 200 million devices per year.

----------



The HTC DNA uses a 5" 1080p IGZO display made by Sharp. It's the only one I can think of.
Quality is never an issue here with Sharp. Its the Price!
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Old Dec 26, 2012, 11:17 PM   #12
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Quality is never an issue here with Sharp. Its the Price!
I've never used a Sharp display so I'll take your word on the quality aspect. But there is still the issue with meeting Apple's production demands, which let's face it, are gigantic.
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Old Dec 26, 2012, 11:23 PM   #13
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This lines up with reports that Apple was investing in Sharp to keep them afloat. At the time everyone assumed that was for TV panels. Now it looks like it may be for iOS device displays.
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Old Dec 27, 2012, 03:49 AM   #14
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we've been hearing about this whole IGZO thing since early 2012, when will this ever come to fruition.
It's all just a fantasy.
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Old Dec 28, 2012, 02:58 AM   #15
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Originally Posted by JS82712 View Post
we've been hearing about this whole IGZO thing since early 2012, when will this ever come to fruition.
Ditto!

This isn't a new rumour, just a rehash of everything we've already read. The whole IGZO thing is getting ... well lets just say I was all for it but now I'm really over it.
Sighh...

But lets just cross our fingers once more and hope that it will come with the iPad 5 in March 2013. If both the iPad 5 and iPad Mini have IGZO then I'll buy both.
I guess we'll find out in 3 months time.
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Old Dec 26, 2012, 10:35 PM   #16
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Well, I would hope so. Once you go IGZO, you won't want to go back.
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Old Dec 26, 2012, 10:36 PM   #17
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Sounds good and thinner glass will probably be lighter but I hope Apple stops trying to make things thinner just for the sake of thin or for bragging rights. At some point it becomes counter productive.
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Old Dec 26, 2012, 10:41 PM   #18
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Sounds good and thinner glass will probably be lighter but I hope Apple stops trying to make things thinner just for the sake of thin or for bragging rights. At some point it becomes counter productive.
I agree with phones. I never want a phone to be so thin that I fear it will snap in half in my pocket.

But shaving some weight off a tablet can be a good thing.
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Old Dec 26, 2012, 10:43 PM   #19
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I agree with phones. I never want a phone to be so thin that I fear it will snap in half in my pocket.

But shaving some weight off a tablet can be a good thing.
Especially when it comes to the iPad 3/4. I hope this rumor along with the rumor of a iPad 5 coming in 3 months becomes a reality.
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Old Dec 27, 2012, 02:33 AM   #20
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Sounds good and thinner glass will probably be lighter but I hope Apple stops trying to make things thinner just for the sake of thin or for bragging rights. At some point it becomes counter productive.
Making things thinner is also a trap. Maybe you can do it this year and brag about it, but what if next year you need to add something new, like NFC or haptic feedback and you could do it but... that requires to make the device 1 mm thicker! And you can not do it, because you just made it too thinner last year and brag about it! It's just a stupid marketing trap!
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Old Dec 26, 2012, 10:46 PM   #21
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What's the bet that Apple would use this technology to make the iphone thinner and lighter overall, rather than improving the battery life?
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Old Dec 27, 2012, 01:08 AM   #22
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What's the bet that Apple would use this technology to make the iphone thinner and lighter overall, rather than improving the battery life?
Unfortunately it isn't a long shot.

Please Apple use the extra space to increase the battery life! (Even though we are all aware that sometimes a bigger battery doesn't see a proportional value in battery capacity.)
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Old Dec 26, 2012, 10:57 PM   #23
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Originally Posted by AppleScruff1 View Post
Sharp couldn't possibly come close to meeting the demand for Apple in 2013 without lots of outside help. It sounds like great technology.


Apple and Sharp will make a good team. Apple will have to inject a lot of capital so that Sharp will have sufficient capacity, but Apple will get its pound of flesh in return, and then some.
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Old Dec 26, 2012, 11:01 PM   #24
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I agree mrsir, they will go thinner instead of working on battery life. My ipod touch 4g is a good example of that its thin but battery life is abysmal for a "gaming" device. My ipad 3 is much better, but they had to pork it up to get it.
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Old Dec 27, 2012, 08:30 AM   #25
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I agree mrsir, they will go thinner instead of working on battery life. My ipod touch 4g is a good example of that its thin but battery life is abysmal for a "gaming" device. My ipad 3 is much better, but they had to pork it up to get it.
Well for the phone and iPod I think they will go battery. You are starting to impinge on the volume buttons and camera optics at some point.
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