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Old Jan 25, 2013, 12:42 AM   #1
Tulani
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What advice would you give to Apple

Given all the turmoil besieging apple, whether true or imagined, what advice would you give to Apple to try and further their cause in the fight against rivalry and demand for innovation?
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Old Jan 25, 2013, 10:00 AM   #2
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Update the Mac Pro
Remind people you also build computers, and keep it that way
Stop with the cliche, predictable, day in and day out "this product is so amazing, it's just so amazing" mantra. It's old.
Don't release updated specs and call it revolutionary, get back to innovating
Work on bringing manufacturing back to the US unless it's cost prohibitive, and set the standard by paying your damn taxes
Emphasize quality and "American made"

buy Adobe or something with those cash reserves
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Old Jan 25, 2013, 10:06 AM   #3
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Don't try to make things excessively thin* (new iMac) to then have production issues on said thin* computer.

I do wonder if iMac desktop production would have been better with the improved internals and a more traditional design.


*well, at least at the edges.
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Old Jan 25, 2013, 11:00 AM   #4
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Understand that people who live on small islands are special, and deserve a special discount on Apple products.
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Old Jan 25, 2013, 11:06 AM   #5
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Even though all this turmoil stuff is BS all Apple need to do is stay focused with what Apple are doing.

Don't worry about market share crap. Impossible to be ahead of Android as its impossible to be ahead of Microsoft. Both OS's are whored out to anyone who will take them without any thought of delivering a great service.

Keep integration going and the rest will take care of it self.
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Old Jan 25, 2013, 06:45 PM   #6
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Originally Posted by eric/ View Post
buy Adobe or something with those cash reserves
Oh god no... Apple is far too keen on removing advanced settings in the name of accessibility. I don't want them anywhere near Photoshop or Illustrator.
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Old Jan 25, 2013, 07:09 PM   #7
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Make Macs how they were. Great specs, great design, great OS. I see none of them in the new Mac models.
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Old Jan 25, 2013, 07:43 PM   #8
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Make Macs how they were. Great specs, great design, great OS. I see none of them in the new Mac models.
What's wrong with the current Mac line's specs, design and OS?
The only strategic weakness I see with Macs nowadays is the pricing. With the massive trainwreck that is Windows 8, Apple really has an opportunity to double or even triple the Mac footprint but not at the current price points. For most mainstream users a Mac is perceived as an inaccessible luxury.
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Old Jan 25, 2013, 07:54 PM   #9
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Ignore the Samsung and Google astroturfing and shill campaign crap and just keep doing what you've been doing.
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Old Jan 26, 2013, 12:06 PM   #10
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Make Macs how they were. Great specs, great design, great OS. I see none of them in the new Mac models.
I think the design is top notch, and the parts are more reliable than ever.

The current macbook air is the best laptop I've ever owned, and I've owned many. I also think the new iMac is stunning, right up there with the G4. I also think the iPad design is not just about perfect as well. The border on the side is just big enough for your thumb. Attention to detail is still there.
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Old Jan 26, 2013, 01:16 PM   #11
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Invest more resources in software.
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Old Jan 28, 2013, 07:43 AM   #12
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Oh god no... Apple is far too keen on removing advanced settings in the name of accessibility. I don't want them anywhere near Photoshop or Illustrator.
Well of course without touching the software
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Old Jan 27, 2013, 05:26 AM   #13
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Originally Posted by eric/ View Post
Update the Mac Pro
Remind people you also build computers, and keep it that way
Stop with the cliche, predictable, day in and day out "this product is so amazing, it's just so amazing" mantra. It's old.
Don't release updated specs and call it revolutionary, get back to innovating

Work on bringing manufacturing back to the US unless it's cost prohibitive, and set the standard by paying your damn taxes
Emphasize quality and "American made"

buy Adobe or something with those cash reserves
I like the bolded parts. Well said!
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Old Jan 27, 2013, 05:50 AM   #14
GermanyChris
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So the general consensus is become "Apple Computer Company" again, and out with "Apple Inc."

I Agree!
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Old Jan 27, 2013, 11:50 AM   #15
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So the general consensus is become "Apple Computer Company" again, and out with "Apple Inc."

I Agree!
Yep, the general consensus is "do away with 90% of your revenues". Seems like legit advice right there.

(are all you guys eager to see Apple being shutdown or something ?)
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Old Jan 28, 2013, 06:07 AM   #16
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Yep, the general consensus is "do away with 90% of your revenues". Seems like legit advice right there.

(are all you guys eager to see Apple being shutdown or something ?)
LOL..only 78% actually..

I thinks folks will be happy if they felt there was a real refocus on the Mac. Apple is big enough now to focus effectively on both.

I'll admit I'm not the person to guide Apple I don't think of myself as an iOS user and still 3 years after the fact can't figure out what I'd do with an iPad..My wife can only thinks of the things she can do with an iPad.
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Old Jan 29, 2013, 01:51 PM   #17
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continue to make great devices and continue to be profitable.
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Old Jan 29, 2013, 11:51 AM   #18
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buy Adobe or something with those cash reserves
Nooo...... Apple always dismantles this stuff whenever they buy it. Look at FCPX. Prior to that RIP Shake. Leave creative suite alone. Besides they're still less draconian than Autodesk.

Blah I forgot to mention Pixelmator would make more sense. It's unlikely that a purchase of Adobe and all of its apps being EOL'd on Windows would be seen as anything other than anti-competitive. The big things there would be Photoshop, Lightroom, and maybe After Effects. I don't see Apple doing much with things like illustrator, Speedgrade, etc. They lack the ubiquity and often overlap in some way.
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Old Jan 29, 2013, 08:01 AM   #19
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I'd like to see other apps utilizing Siri if it isn't possible now. On a more grandeur scale, it'd like them to stay their current path. The path that made them famous and so liked. I've had a Samsung phone before, a standard one mind you, but it was theirs. To me they operate more like the Japanese companies, in that they just copy and make it better. Apple needs to not be fooled towards this way of thinking.
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Old Jan 29, 2013, 08:25 AM   #20
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I'd like to see other apps utilizing Siri if it isn't possible now. On a more grandeur scale, it'd like them to stay their current path. The path that made them famous and so liked. I've had a Samsung phone before, a standard one mind you, but it was theirs. To me they operate more like the Japanese companies, in that they just copy and make it better. Apple needs to not be fooled towards this way of thinking.
Why do you want to talk to your Mac?

----------

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Originally Posted by LS3 Machine View Post
1. License OSX to select high quality computer manufactures, such as Samsung, Lenovo, and Sony. (I know it will never happen).

2. Stop suing people, and focus on innovating.

3. Oh- and make finder more like windows explorer.

I could make a long list, but those 3 things pop to me right now.
PLEASE don't do that!
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Old Jan 29, 2013, 09:29 AM   #21
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Why do you want to talk to your Mac?
What?
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Old Jan 29, 2013, 09:40 AM   #22
GermanyChris
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What?
"I'd like to see other apps utilizing Siri if it isn't possible now. On a more grandeur scale, it'd like them to stay their current path. The path that made them famous and so liked. I've had a Samsung phone before, a standard one mind you, but it was theirs. To me they operate more like the Japanese companies, in that they just copy and make it better. Apple needs to not be fooled towards this way of thinking."

Why do you want to talk to your Mac?
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Old Jan 29, 2013, 10:02 AM   #23
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Where does it mention anything about Macs? Are you sure you're not trying to quote someone else's post?
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Old Jan 29, 2013, 11:18 AM   #24
GermanyChris
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Where does it mention anything about Macs? Are you sure you're not trying to quote someone else's post?
So your talking about iStuff..

OK, I'll go no further
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Old Jan 29, 2013, 01:37 PM   #25
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1) Rename the 21" iMac to "Super iPad"
2) Make a 21" iMac called an iMac that allows for RAM upgrades and more.
3) Update the Mac Pro as it is a way overprice item based on old hardware
4) Redo iWorks completely to compete with Office properly

Bigger picture
1) Design hardware in at least two tiers - consumer and prosumer/professional
2) Get back to being forward thinking on hardware rather than last year's chips
3) Invest more in software offerings and if need be buy out superior products
4) Stop abandoning professionals (even if you just break even on products)

Apple has done a lot of things right but they seem to abandon some niches of users rather quickly and without merit. They have the money, make us happy and we'll continue using Apple products.
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