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Old Jan 25, 2013, 10:13 AM   #1
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Apple Relocating Tokyo HQ to Roppongi Hills




Apple is to move its Tokyo HQ from the Shinjuku district to a $2.2 billion development in the more central area of Roppongi Hills, reports Bloomberg.

Apple is said to be planning to take one or two floors of the 54-story building, which is home to Goldman Sachs and Barclays. Roppongi Hills is one of Japan's largest integrated property developments, the complex including a Grand Hyatt hotel, art museum, movie theatre, private club and apartments.
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"Rents of large office buildings in central Tokyo peaked in the second quarter of 2008 and have fallen 40 percent from the peak," Kayoko Hirao, the head of Japan research at DTZ Research in Tokyo, said in a phone interview today. "It is a good time to consider an office relocation to the central business area and it should be a good chance for Apple. The office rental market will recover this year."
Apple is terminating the lease of its current Tokyo Opera City Tower offices as of June, and is said to be moving into its new HQ as early as April.

Article Link: Apple Relocating Tokyo HQ to Roppongi Hills
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Old Jan 25, 2013, 10:39 AM   #2
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That's a nice area, expensive.
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Old Jan 25, 2013, 11:11 AM   #3
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Is that like their Beverly Hills?
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Old Jan 25, 2013, 11:23 AM   #4
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Is that like their Beverly Hills?
Actually Ginza is more like a Beverly Hills. Roppongi is more of a party place, lots of bars and pubs and foreigners love to hang out there. Very expensive to live there.
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Old Jan 25, 2013, 11:27 AM   #5
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Very cool. Their current location is frankly in a very inconvenient place (far from any particular train station), and not exactly in a fashionable part of Tokyo. They move into Roppongi Hills and they're instantly joining an upscale community. It's basically the central hub for classy restaurants, nightlife, and multinational corporations. Much more fitting for the new Apple (they've held the current location since the 90s at least).

Funny, though - they'll be moving into the same building as Google's Japan HQ.


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Old Jan 25, 2013, 11:34 AM   #6
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I have no idea where that is, but its a fun name to say:
Roppongi, Roppongi, Roppongi.

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Old Jan 25, 2013, 12:18 PM   #7
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Roppongi Hills is really nice, but I never really liked the Roppongi area. Too many obnoxious non Japanese running around thinking they are the king of the world. They should have moved to Aoyama or Omotesando. Those are classy areas and fits Apple's image much better than Roppongi.
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Old Jan 25, 2013, 12:21 PM   #8
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Roppongi is the hip part of Tokyo and has a busy night life. Also known as the 'foreign' district because it is loaded with foreign-owned night clubs, restaurants, etc. I've been there before and it really is a fun place to hang out.
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Old Jan 27, 2013, 01:43 PM   #9
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Is that like their Beverly Hills?
Sorta. Roppongi Hills is Japan's equivalent to Korea's Gangnam District (e.g. the song "Gangnam Style").

Hence, Apple is aiming for "Roppongi Stlye".
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Old Jan 26, 2013, 03:43 AM   #10
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Kinda scary to see these brand new, gorgeous skyscrapers in such a volcanically-active hot spot. Wonder if these buildings have those huge counter-balance weights in their basements.
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Old Jan 26, 2013, 04:08 AM   #11
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Kinda scary to see these brand new, gorgeous skyscrapers in such a volcanically-active hot spot. Wonder if these buildings have those huge counter-balance weights in their basements.
Not so much in basement; more in upper floor to reduce the swinging.

http://www.mori.co.jp/en/projects/ro...hnologies.html

I prefer to be in a building like Roppongi Hills during an earthquake. They are pretty good. Swinging but stable.
The "bad" part is you have to walk all steps down when the elevator is stopped.
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Old Jan 26, 2013, 05:39 AM   #12
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Roppongi has the highest crime rate in all of Tokyo. Gun crimes. Drug crimes. Sex crimes. Human trafficking. You name it, Roppongi's got it.

The high-rises are gorgeous both inside and out, but the streets below are mean.
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Old Jan 26, 2013, 10:59 AM   #13
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Roppongi has the highest crime rate in all of Tokyo. Gun crimes. Drug crimes. Sex crimes. Human trafficking. You name it, Roppongi's got it.

The high-rises are gorgeous both inside and out, but the streets below are mean.
Perhaps a high level of crime for the Japanese but very safe for anyone used to living in western cities. The Nigerian muscle at the doors to some bars made me laugh when I was last there (some ten years back).
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Old Jan 27, 2013, 01:14 PM   #14
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Perhaps a high level of crime for the Japanese but very safe for anyone used to living in western cities. The Nigerian muscle at the doors to some bars made me laugh when I was last there (some ten years back).
The Nigerian "muscle" aren't just bouncers. They are touts, pimps, drug dealers and shake down artists all wrapped into one.

But you are correct, Roppongi is generally safe compared to most places in the world. Two basic rules to avoid 99% of all problems:

1) Never go with a Nigerian to an establishment located in the second floor (or above) of a building. Safest bet is to just never go with a tout anywhere.

2) Never go to a second establishment suggested by a person (woman) that you just met that isn't Japanese. Particularly if they REALLY like you and they are (objectively) out of your league.

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Roppongi Hills is very nice, but I agree with your assessment of the rest of Roppongi. When ever I go back to visit I try to avoid Roppongi unless I am having dinner at the Oak Door.
The first choice piece of cow that place serves will be the first.

The bar, OTOH, can be the bees.
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Old Jan 26, 2013, 11:03 AM   #15
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Kinda scary to see these brand new, gorgeous skyscrapers in such a volcanically-active hot spot. Wonder if these buildings have those huge counter-balance weights in their basements.
Saw a show on National Geo awhile back about how they engineer their buildings to survive earthquakes.
Really incredible things they can do to minimize damage and prevent catastrophic collapses.
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Old Jan 27, 2013, 10:43 PM   #16
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Of course they're moving to Roppongi
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Old Jan 26, 2013, 08:40 AM   #17
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Probably the Japan President lives in Hiroo and wants to be able to walk to the office!

I forget which bank was in Roppongi Hills a few years ago (I think it was Goldman Sachs), but when they collapsed and closed their offices, it left a lot of open office space available. As people said, Google moved out if my building in Shibuya to there, but they didn't take very much space. I bet after the couple of years those floors have been vacant, Apple will have been able to negotiate a very good price for that office space. Considering that Shinjuku is actually a more prime office location, I wouldn't expect them to be paying too much more.
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Old Jan 26, 2013, 09:14 AM   #18
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My girlfriend and I had some business at her embassy in Roppongi one day, and when we were done we found ourselves wandering around Roppongi Hills. We weren't impressed. All the shops are absurdly expensive and it's difficult to find anything - different levels of the shopping areas have different layouts and such. Furthermore, Roppongi is harder to get to by the JR (above-ground) trains for some reason - only the subway system has many stations there, and that means long walks to transfers and often ridiculously deep staircases/escalators. I don't really find the non-Hills area are as seedy as others have mentioned, at least compared to other parts of Tokyo, but if it were up to me, I would have picked a more practical place.
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Old Jan 26, 2013, 10:36 AM   #19
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Albright, I have a partner in Roppongi Hills and it is actually a great office to work in, the layout is great from that perspective, also, the seemingly hapharzard design of the shopping area is great because it lets you walk and get lost in the maze of different layers and angles. Quite rare in such a modern city.

As far as location, if you live in the trendy/popular/rich areas, then it is great. Most expats will live around Hiroo, with Ebisu, Nakameguro and the extending Toyoko Line out into Meguro ku being a desirable place for Japanese to live.

I can see how if you traveled from a JR line that you had a much more substantial journey to get there though!
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Old Jan 28, 2013, 02:00 AM   #20
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Albright, I have a partner in Roppongi Hills and it is actually a great office to work in, the layout is great from that perspective, also, the seemingly hapharzard design of the shopping area is great because it lets you walk and get lost in the maze of different layers and angles. Quite rare in such a modern city.
Granted, we just explored the shopping area, so perhaps the actual office towers are much more interesting - I wouldn't know. I don't think I'd want to work there, though, since you'd be in for quite a walk if you wanted to go somewhere affordable for lunch, I think…

At any rate, I think it's odd to see Roppongi referred to as "the trendy area" of Tokyo. There's maybe half a dozen places that could be called "trendy areas" of Tokyo; Harajuku, Shibuya, Akihabara, Ginza, Shinjuku… (Maybe I could name more if I were at all trendy myself.)
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Old Jan 28, 2013, 02:11 AM   #21
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Granted, we just explored the shopping area, so perhaps the actual office towers are much more interesting - I wouldn't know. I don't think I'd want to work there, though, since you'd be in for quite a walk if you wanted to go somewhere affordable for lunch, I think…

At any rate, I think it's odd to see Roppongi referred to as "the trendy area" of Tokyo. There's maybe half a dozen places that could be called "trendy areas" of Tokyo; Harajuku, Shibuya, Akihabara, Ginza, Shinjuku… (Maybe I could name more if I were at all trendy myself.)
Roppongi and Roppongi hills are not the same, right? They are very different areas with very different vibes.

Depends on your definition of trendy, Harajuku is on one end of the extreme, no? Ginza isn't trendy, it is high end shopping like New Yorks 5th Avenue. Shinjuku I wouldn't call trendy, I would call it night life for the young. Akihabara? Far from trendy unless you mean teh AKB 48 Cafe? Sure, shopping for electronics or monga maybe, but trendy, corporate trendy, nah?

For corporate, Roppongi Hills is ideal and not an uncommon place to find a lot of big name companies HQ there; so it doesn't surprise me.
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Old Jan 28, 2013, 08:34 AM   #22
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I could understand if they open an Apple Store in Roppongi or Omotesando and relocate the store in Shibuya away from this little sideroad more visible (and consumer friendly).

As for the office I think Shinagawa station would be ok; at least easy to go for employees and visitors.

Roppongi for me is just a noisy area I try to avoid. Roppongi Hills is ok; but expensive and crowded. Also try to avoid except we have visitors.

OT: we should meet for the next launch of iPad/iPhone; and Arn send use some MR basecaps; but March is still cold
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Old Jan 29, 2013, 04:50 PM   #23
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Granted, we just explored the shopping area, so perhaps the actual office towers are much more interesting - I wouldn't know. I don't think I'd want to work there, though, since you'd be in for quite a walk if you wanted to go somewhere affordable for lunch, I think…

At any rate, I think it's odd to see Roppongi referred to as "the trendy area" of Tokyo. There's maybe half a dozen places that could be called "trendy areas" of Tokyo; Harajuku, Shibuya, Akihabara, Ginza, Shinjuku… (Maybe I could name more if I were at all trendy myself.)
If you are working there, then usually you don't care about cheap, although at lunchtime ,most restaurants offer menus in the ¥1000-¥2000 range. On weekends and holidays, they bump up the prices for the visitors/tourists.

That's a funny list of trendy places, but others have already mentioned a few of them.

The hardest part of relocating a large office in Tokyo is finding free office space large enough. There are lots of benefits to be in the new modern buildings, plus Roppongi Hills has museums, event space, cinema, has a very high reputation as one of Mori Towers finest buildings, and is bang in the middle of some of the best areas. As I said before, I wouldn't be surprised if some of the top management lived close by (I am thinking, Aoyama, Gaienmae, Nishi Azabu, Shirokanedai) and they wouldn't be taking the train anyway.
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Old Jan 28, 2013, 03:10 PM   #24
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No normal person from Africa is trying to get you into some club/bar. They are ALL touts and, for the most part, ALL trouble.

Some engineering student from Togo isn't going to try to get you into a "health club" at 2am.

/Of course I use the term "Nigerian" broadly to cover every western African tout working in Roppongi (or Kabuki-cho).
Right. I just meant that it would be unfair to assume a man of color in Roppongi is automatically Nigerian and automatically trouble. The dudes push girls and clubs yes are trouble. And yeah you can find similar pushers in shinjuku that are Japanese.
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Old Feb 1, 2013, 09:47 AM   #25
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Spent many a nights drunk down in Roppongi district. Hope the get some work done.
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