I just had to call Verizon to activate my iphone and I am a current unlimited data customer. They mentioned to me that they are offering 6gb of data for $25 or $30 a month to unlimited data customers and that you CAN use subsidized pricing on upgrades. She told me the caller right before me was the first person to switch and I would have been second. Since I just paid roughly $800 for the phone I told them maybe next phone. Has anyone heard about this? It doesnt sound too bad, I THINK it was $29.99/month for 6gb of data.