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Apple Adjusts International App Store Prices

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stewart1988

macrumors member
Jan 18, 2011
68
0
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So how much is Lion going to be now?
 
tofagerl

tofagerl

macrumors 6502a
May 16, 2006
983
428
Not cool. The USD is at 5.5kr right now, so even 6kr was high. 7 is just outrageous!
 
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pjhamill

macrumors regular
Aug 30, 2010
184
0
To all you people complaining this has got nothing to do with money. It's to even out prices internationally with those in the United States. Some places the prices have gone up and in other place they have gone down.
 
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ps45

macrumors regular
Feb 19, 2010
192
13
ImNoSuperMan said:
How? Current exchange rates are showing as £0.615 for US $0.99. AFAIK, Uk price has VAT included so 69p sounds about right to me.
Click to expand...

True for hardware, but as i understood it sales from iTunes are from luxembourg and carry no VAT, and sales in the US below $1 dont attract sales tax. Not sure though.
 
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miazma

macrumors member
Jan 27, 2010
96
0
Switzerland: 0.99$ = 1.10Fr -> 1.00Fr

Calculated with the actual exchance rate would be:

Switzerland: 0.99$ = 1.10Fr -> 0.80Fr

So we still pay 1.20$ for an app worth 0.99$
 
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gladoscc

macrumors 6502
Jul 13, 2011
297
47
Apple wants to make it fair for everyone. That means every country should pay the same price (compared to USD). There is tax by the way. $0.99 USD -> 0.920587688 Australian dollars, +10% GST = 1.01264646. $0.99? Fair.

Also, the developers get 70% off the purchases.
 
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Merthyrboy

macrumors 6502
Jul 21, 2008
490
3
Well that really sucks. Hopefully the lion price won't be going up as well now though. I'm really looking forward to £20.99
 
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old-school

macrumors 6502
Sep 2, 2009
285
34
UK
miazma said:
Switzerland: 0.99$ = 1.10Fr -> 1.00Fr

Calculated with the actual exchance rate would be:

Switzerland: 0.99$ = 1.10Fr -> 0.80Fr

So we still pay 1.20$ for an app worth 0.99$
Click to expand...

Yep, likewise $0.99 -> £0.61

It was £0.59, it's now £0.69. I know it's only pence, but if this is a shift in ratio with all their pricing it's significant at 1/6 increase.
 
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programmasters

macrumors newbie
May 23, 2011
17
0
for uk and norway :hahaha, serves you right for not accepting the euro. I live in belgium, and still 0.99$ is 0.79€. You are part of the european union, now embrace it's currency.

For switzerland and mexico, though luck, but i pressume prices will fluctuate sooner or later
 
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Adgeman

macrumors member
Dec 22, 2005
62
0
I look forward to them reducing the prices in the Canadian store given the USD and CDN dollars have been at least 1:1 for more than a year.

Current iTunes rental
$3.99 movie rental in the US; same movie in Canada $4.99
$4.99 HD movie rental in the US; same movie is Canada is $5.99

32GB iPad in the US $499; same iPad in Canada $519
 
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Luke Redpath

macrumors 6502a
Nov 9, 2007
733
6
Colchester, UK
ps45 said:
True for hardware, but as i understood it sales from iTunes are from luxembourg and carry no VAT, and sales in the US below $1 dont attract sales tax. Not sure though.
Click to expand...

The fact that iTunes Europe is based in Luxembourg is irrelevant I'm afraid. The general rule for VAT on consumer purchases of goods and services is that they are taxed in the country in which they are bought. The UK app store prices include UK VAT.

So, given that 61.5p with VAT is approx. 74p, 69p isn't bad at all.
 
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nzlucas

macrumors member
Aug 21, 2010
53
0
London
I wonder if they considered a London weighting too ;)

I bet they won't be putting prices down very fast when the exchange rates change! At least the are not changing the amount of the student giveaway voucher.
 
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rhombus

macrumors newbie
Jun 23, 2003
15
0
I don't see how these prices are unfair to the UK.

$0.99 (US price exclusive of taxes) = £0.6147 (UK price exclusive of taxes)

£0.6147 + VAT @ 20% = £0.73 or 73p. An actual price of 69p seems pretty fair to me.

Apple UK hardware pricing on the other hand....
 
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Carlangas54070

macrumors newbie
Jul 13, 2011
1
0
Mexico City
Bad, bad, thing...

Maybe are just 2 pesos but in the long therm it's gonna' be way more than that. And of course when we talk about hardware, the prices are gonna pop for sure...

No good news at all...
 
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Ducky280

macrumors 6502
Sep 25, 2007
253
10
Near Lisburn
:)

Dam exchance rate lol
 

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gpat

macrumors 68000
Mar 1, 2011
1,870
5,047
Italy
Somebody gets screwed more, somebody gets screwed less. The thing is, everybody gets screwed.
 
Phil A.

Phil A.

Moderator emeritus
Apr 2, 2006
5,799
3,094
Shropshire, UK
roadbloc said:
Extra 10p! WOOOT!? I'm actually slightly irritated by that. I will certainly be buying less apps I'm afraid. 59p was a comfortable price.
Click to expand...

:confused: and 69p isn't a comfortable price? As plenty of others have said, the dollar price at current exchange rates + VAT is actually more than 69p, so we're still getting them cheaper than our cousins across the pond
 
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rikscha

macrumors 6502a
Mar 8, 2010
800
420
London
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rhombus said:
I don't see how these prices are unfair to the UK.

$0.99 (US price exclusive of taxes) = £0.6147 (UK price exclusive of taxes)

£0.6147 + VAT @ 20% = £0.73 or 73p. An actual price of 69p seems pretty fair to me.

Apple UK hardware pricing on the other hand....
Click to expand...

? The prices in the uk store already include vat don't they?
 
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