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Old Oct 17, 2011, 02:22 PM   #1
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iPhone 4S Sales Now Reservation-Only at Apple Retail Stores in U.S. and Canada







Apple has updated its "how to buy" page for the iPhone 4S to note that Apple retail stores in the United States and Canada are now selling the device on a reservation-only basis. Customers will need to visit Apple's site after 9:00 PM each evening to reserve a phone for the following day.
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iPhone 4S is available in store by reservation only. Reserve yours after 9:00 p.m. tonight for pickup tomorrow. When you come in, you'll choose a carrier and plan, and we'll get your iPhone up and running before you leave the store.
MacRumors spoke to a representative at one Apple retail store who noted that that location continues to sell the iPhone 4S to walk-in customers but that supplies are "evaporating". But as supplies tighten Apple seems to be pushing customers toward the reservation channel in order to minimize lines and disappointed customers.

It seems unlikely that Apple retail stores would refuse to sell unreserved iPhone 4S stocks to walk-in customers, so the company may simply be taking reservations and then distributing any remaining stock each day on a walk-in basis.

Apple is placing some restrictions on iPhone 4S walk-in sales in other countries as well, noting that it will take reservations for both on-contract and SIM-free iPhone 4S models after 9:00 PM, but only on-contract phones will be offered on a walk-in basis in those countries. Limiting walk-in sales of SIM-free handsets is likely designed to discourage mass sales into the grey market, such as in China where the devices are selling for as much as $2000.

Article Link: iPhone 4S Sales Now Reservation-Only at Apple Retail Stores in U.S. and Canada
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Old Oct 17, 2011, 02:25 PM   #2
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I just got home from an Apple store in Utah. I bought ten iPhone 4Ss no problem.
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Old Oct 17, 2011, 02:25 PM   #3
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Good idea. My local Apple store seems to get the same people back every day buying more phones. Obviously they're exporting them for the purpose of reselling.
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Old Oct 17, 2011, 02:26 PM   #4
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Originally Posted by trekkie604 View Post
My local Apple store seems to get the same people back every day buying more phones. Obviously they're exporting them for the purpose of reselling.
Is there something wrong with that?
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Old Oct 17, 2011, 02:27 PM   #5
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sounds like a great idea! anyone know if I can do a rogers upgrade at an apple retail store?
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Old Oct 17, 2011, 02:28 PM   #6
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Hopefully it will still be possible to reserve an AT&T model but pay the off-contract price. Perhaps Apple is closing the "back door" method of getting an unlocked version until it is officially released.
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Old Oct 17, 2011, 02:31 PM   #7
trekkie604
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Originally Posted by benhollberg View Post
Is there something wrong with that?
Nope. Just like there isn't anything wrong with Apple trying to make it harder to do so.
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Old Oct 17, 2011, 02:34 PM   #8
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Same in the UK now
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Old Oct 17, 2011, 02:38 PM   #9
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Same in the UK now
really? the UK online store still lets you order one normally?
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Old Oct 17, 2011, 02:43 PM   #10
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really? the UK online store still lets you order one normally?
Indeed, follow the link below. Read it and weep

http://reserve.apple.com/WebObjects/...aunch=MD235B_A
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Old Oct 17, 2011, 02:44 PM   #11
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Obviously they're exporting them for the purpose of reselling.
Well, since you can't buy one currently without signing a new 2 year carrier agreement, I can't see how this would work.

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Old Oct 17, 2011, 02:47 PM   #12
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Well, since you can't buy one currently without signing a new 2 year carrier agreement, I can't see how this would work.

Tony
Canada and UK, we can buy them unlocked and off contract.
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Old Oct 17, 2011, 02:48 PM   #13
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Can you sign up with a carrier in Canadian Apple Stores or do they only sell unlocked phones? ie, can I get on contract with Rogers in an Apple Store?
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Old Oct 17, 2011, 02:50 PM   #14
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Originally Posted by Steven.nevets View Post
sounds like a great idea! anyone know if I can do a rogers upgrade at an apple retail store?
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Can you sign up with a carrier in Canadian Apple Stores or do they only sell unlocked phones? ie, can I get on contract with Rogers in an Apple Store?
Yes to both.
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Old Oct 17, 2011, 02:52 PM   #15
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I may try this...

I'm glad Apple are doing the reserve system thing. 5th Avenue store could give no additional info other than check the site at 9:00. Didn't know if it is ET or PT.

If I can get the phone on my schedule and not during work hours then I might tomorrow. Otherwise, I'll wait until my 3Gs really drops dead. I've been such a poor judge of Apple stuff going bye-bye in the past year. And I'd prefer to wait until the next one comes out.

Last edited by kazmac; Oct 17, 2011 at 02:53 PM. Reason: esp. since I told Sprint to take a hike...
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Old Oct 17, 2011, 02:54 PM   #16
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Quote:
Originally Posted by trekkie604 View Post
Good idea. My local Apple store seems to get the same people back every day buying more phones. Obviously they're exporting them for the purpose of reselling.
Quote:
Originally Posted by benhollberg View Post
Is there something wrong with that?
The thing I have with that is don't these people often markup the prices even more (as in several hundred dollars more)? Personally, I'd rather wait a week or two until the initial rush goes down, and save a few hundred dollars by going to the Apple Store.

I've rarely had a computer/phone suddenly die on me so I didn't need to be like "OMG! I need to buy a new phone right now!" The few times I did (I can only remember once) have a computer suddenly die on me, I knocked over my laptop & broke the screen. Fortunately, I had an external monitor and keyboard, plus I didn't really need to take it around with me every where I went. Besides, Apple computers never really had the long lines the iPhones do.
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Old Oct 17, 2011, 02:59 PM   #17
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This is good news. Hopefully it will stop the resellers or at least slow them down.
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Old Oct 17, 2011, 03:05 PM   #18
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It's amazing how nobody here seems to notice how's paying 2000$ for a phone (i know its iPhone, but still..come on) is just normal..this just shows what an iPhone can do if you don't have an iPhone, you don't have an iPhone..as simple as that!
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Old Oct 17, 2011, 03:05 PM   #19
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Originally bought the 32 white version, then was at Apple Store yesterday and wife wanted one so I got the 64 and she got my 32

Had to grab a ticket and wait in line for someone to come in. Took 5 minutes

Now we are both loving Siri
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Old Oct 17, 2011, 03:06 PM   #20
JeffThePianist
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Anyone in the US pre-ordered from AT&T? I am considering canceling my order, if possible, and reserve mine on Apple's site. I pre-ordered with AT&T on the 7th and the estimated ship time was 2-3 weeks, which is total BS!
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Old Oct 17, 2011, 03:06 PM   #21
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Originally Posted by benhollberg View Post
Is there something wrong with that?
Yes, there is..simple question, simple answer
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Old Oct 17, 2011, 03:06 PM   #22
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Originally Posted by kazmac View Post
I'm glad Apple are doing the reserve system thing. 5th Avenue store could give no additional info other than check the site at 9:00. Didn't know if it is ET or PT.

If I can get the phone on my schedule and not during work hours then I might tomorrow. Otherwise, I'll wait until my 3Gs really drops dead. I've been such a poor judge of Apple stuff going bye-bye in the past year. And I'd prefer to wait until the next one comes out.
I'm guessing it's at 9:00pm at the store where you want to pick it up. At the UWS location, the rep said that if you are successful in reserving one, you have until 6:00pm the next day to pick it up.

I'm guessing Apple's site will be overloaded right around 8:59:59 tonight, but I'll give it a shot. I would prefer a 32GB version. $849 is a bit much for a phone I'll likely replace when the redesigned model comes out.
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Old Oct 17, 2011, 03:22 PM   #23
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according to my nearest apple store in cardiff they have only had one delivery and that was the thursday before release and nothing since and they don't think they will have any more deliveries until next week.

worth a try though
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Old Oct 17, 2011, 03:23 PM   #24
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When I was waiting in line at the 5th avenue NYC store for the iPhone 4S on Friday night about 70% people in line looked like this:
http://farm7.static.flickr.com/6224/...b6887211_z.jpg
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Old Oct 17, 2011, 03:35 PM   #25
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I'm gonna get one in the next week or so in SF. Question: does apple still give a 10% discount if you turn in an old iphone? Their website says you get the 10% for turning in an old ipod, but does it work for phones?
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