Register FAQ / Rules Forum Spy Search Today's Posts Mark Forums Read
Go Back   MacRumors Forums > News and Article Discussion > MacRumors.com News Discussion

Reply
 
Thread Tools Search this Thread Display Modes
Old Jan 9, 2012, 02:59 PM   #26
paul4339
macrumors 6502a
 
Join Date: Sep 2009
Quote:
Originally Posted by kdarling View Post
...
As for customer loyalty, Verizon recently noted something similar to what AT&T has said before: 80% of new iPhone sales are to previous owners.
..
Really? You'd think that most iPhone 4 customers are still locked into plans (assuming that many are on plans)... And so the upgrades are from 3G/3GS customers rolling off of their plans. Looking at the historical numbers, the 3G/3GS number from 2009 aren't that high (compared to the iPhone 4 numbers). Interesting.


.

Last edited by paul4339; Jan 9, 2012 at 05:09 PM. Reason: typo
paul4339 is offline   2 Reply With Quote
Old Jan 9, 2012, 04:09 PM   #27
inkswamp
macrumors 68020
 
inkswamp's Avatar
 
Join Date: Jan 2003
Quote:
Originally Posted by vitzr View Post
No one can touch Apples great marketing machine.
I hope you're not trying to attribute Apple's success to marketing alone or "brand" consciousness. All the customer satisfaction surveys out there consistently indicate that there's more to it than marketing, but even more to the point is that Apple has had plenty of failed products, even recent ones. If it's all about marketing, that should never happen.
inkswamp is offline   1 Reply With Quote
Old Jan 9, 2012, 04:12 PM   #28
twoodcc
macrumors P6
 
twoodcc's Avatar
 
Join Date: Feb 2005
Location: Right side of wrong
Send a message via AIM to twoodcc Send a message via MSN to twoodcc
well that sounds pretty good to me. apple somehow keeps getting better. let's hope the next iPhone keeps the pace going
__________________
tville
Smarter than the average bear
twoodcc is offline   0 Reply With Quote
Old Jan 9, 2012, 04:23 PM   #29
vitzr
macrumors 68030
 
Join Date: Jul 2011
Location: California
Quote:
Originally Posted by inkswamp View Post
I hope you're not trying to attribute Apple's success to marketing alone or "brand" consciousness. All the customer satisfaction surveys out there consistently indicate that there's more to it than marketing, but even more to the point is that Apple has had plenty of failed products, even recent ones. If it's all about marketing, that should never happen.
Why some posts are interpreted as negative is baffling.

I was crediting Apples brilliant marketing. Anyone with common sense, and the years of Apple experience like I have, knows there are many elements that factor into success.
vitzr is offline   0 Reply With Quote
Old Jan 9, 2012, 04:30 PM   #30
fxtech
macrumors 6502
 
Join Date: Oct 2008
Quote:
Originally Posted by GunZi View Post
Better be at 70% next year, hope samsung will lose some %.
Why do you feel threatened by their success?
fxtech is offline   0 Reply With Quote
Old Jan 9, 2012, 07:11 PM   #31
inkswamp
macrumors 68020
 
inkswamp's Avatar
 
Join Date: Jan 2003
Quote:
Originally Posted by vitzr View Post
Why some posts are interpreted as negative is baffling.
Because it's a common claim that Apple's success is all marketing. I didn't mean anything personal by that, and I did preface it with "I hope you're not..." I wasn't assuming anything about your actual opinion.
inkswamp is offline   0 Reply With Quote
Old Jan 9, 2012, 10:30 PM   #32
wikus
Banned
 
Join Date: Jun 2011
Location: Planet earth.
Quote:
Originally Posted by surjavarman View Post
Yeah I hope all the samsung loses all their % and the rest of the companies too. Apple should have 100% market share and no competition.


That means we'll be paying $3000 for a ****** black and white phone cause Apple doesn't have to do anything because there is no competition. That would be great for everyone
wikus is offline   -2 Reply With Quote
Old Jan 10, 2012, 12:42 AM   #33
Westacular
macrumors regular
 
Join Date: Oct 2007
Quote:
Originally Posted by kdarling View Post
As for customer loyalty, Verizon recently noted something similar to what AT&T has said before: 80% of new iPhone sales are to previous owners.

So basically the carriers have built up a core iPhone user group that they can depend on to keep buying for themselves and their family.

At the same time, Android phones are selling about twice as fast as iOS phones, so intuitively it seems that new customers are going that way.
Umm, the report was that 80% of Verizon's iPhone sales were to existing Verizon customers, not existing iPhone owners. It's about how many are switching carriers, and said nothing about how many were switching platforms.

However: Since Verizon has offered the iPhone for less than a year, that means it's a pretty safe bet that practically all of that 80% who were already Verizon customers were upgrading from something other than an iPhone -- which is quite the opposite of what you were saying.

The iPhone market is still growing by leaps and bounds, as today's other news stories also indicated.
Westacular is offline   0 Reply With Quote
Old Jan 10, 2012, 12:58 AM   #34
fertilized-egg
macrumors 68000
 
Join Date: Dec 2009
Quote:
Originally Posted by kdarling View Post
As for customer loyalty, Verizon recently noted something similar to what AT&T has said before: 80% of new iPhone sales are to previous owners.
...
At the same time, Android phones are selling about twice as fast as iOS phones, so intuitively it seems that new customers are going that way.
Quote:
Originally Posted by Westacular View Post
Umm, the report was that 80% of Verizon's iPhone sales were to existing Verizon customers, not existing iPhone owners.
...
The iPhone market is still growing by leaps and bounds, as today's other news stories also indicated.
Yup. If it's mostly the previous iPhone owners (the "core" Apple buyers) buying up the new iPhones as kdarling, like many others on the internet, has claimed, "intuitively" it must mean the iPhone sales is growing at a slow pace because it is not gaining that many new users. But that's clearly far from what's actually happening. I'm just puzzled how even seemingly intelligent people can make such ridiculous assertion that's so easy to dispute with available data.
fertilized-egg is offline   0 Reply With Quote

Reply
MacRumors Forums > News and Article Discussion > MacRumors.com News Discussion

Thread Tools Search this Thread
Search this Thread:

Advanced Search
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump


All times are GMT -5. The time now is 04:17 AM.

Mac Rumors | Mac | iPhone | iPhone Game Reviews | iPhone Apps

Mobile Version | Fixed | Fluid | Fluid HD
Copyright 2002-2013, MacRumors.com, LLC