No living room dream until prices go down... given the 50~60+% profit margins on almost every single Apple product available, something's gotta give since worker wages have not been staying afloat with inflation (or going higher, which in turn creates the prosperity for workers that allows companies to prosper even more in return with...)
And given how iFixit has found some incidents of sloppy construction in the MacBook Air, MacBook Pro, iPad, etc, I wouldn't want Apple or any other company involved if said construction were to be in an automobile.
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Apple have reinvented several markets. And the car industry is ripe for reinvention. I would love to know what he envisioned.
I'm sure Apple has reinvented several markets, or at least gave a good song and dance to sell the impression of doing so...
But I'd reckon the car innovations would probably include voice activated controls and a touch screen...
Except Microsoft got there already with "SYNC" and "My Ford Touch"... even if the latter has a few bugs in it... but what doesn't nowadays? Fixing bugs isn't profitable...
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Apple should just buy VW, improve on their designs, release some great cars and call it a day.
Ford would make a better brand... VW sells upturned bathtubs on wheels and big vans to smoke pot and do other naughty things in...