Register FAQ / Rules Forum Spy Search Today's Posts Mark Forums Read
Go Back   MacRumors Forums > News and Article Discussion > MacRumors.com News Discussion

 
 
Thread Tools Search this Thread Display Modes
Prev Previous Post   Next Post Next
Old Nov 11, 2012, 04:08 PM   #1
MacRumors
macrumors bot
 
Join Date: Apr 2001
Apple Airs Two New iPad Mini Television Ads, 'Photos' and 'Books'




Apple has started airing two new television ads for the iPad mini, the second and third spots released for the iPad mini. Apple previously released the 'Piano' ad that was shown during the iPad mini media event.

The first ad, 'Books', focuses on the abilities of the iPad mini as an e-reader. It shows the full-size iPad and the iPad mini side-by-side both opening and closing books in iBooks. The ad uses clever pairings of books to draw comparisons between the larger and smaller tablets: The Sun Also Rises and The Valley of the Moon; East of Eden and How the West Was Won; and, Moby Dick and Gone Fishing.

The second ad, called 'Photos', uses the same side-by-side format as the other two iPad mini ads. This time, Apple shows off iPhoto for iOS with the 60's classic song Two of a Kind by Bobby Darin and Johnny Mercer in the background.

Article Link: Apple Airs Two New iPad Mini Television Ads, 'Photos' and 'Books'
MacRumors is offline   4 Reply With Quote

 
MacRumors Forums > News and Article Discussion > MacRumors.com News Discussion

Thread Tools Search this Thread
Search this Thread:

Advanced Search
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump


All times are GMT -5. The time now is 11:54 AM.

Mac Rumors | Mac | iPhone | iPhone Game Reviews | iPhone Apps

Mobile Version | Fixed | Fluid | Fluid HD
Copyright 2002-2013, MacRumors.com, LLC