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Old Jan 2, 2013, 09:00 PM   #1
macrumors 68020
Join Date: Dec 2010
How many are tired of discussions about a "release cycle"?

Why do people INSIST that products are released based on a cycle. Like every fall, every spring, every xxx.

Products are released based on market conditions, ability to have new products with enough new whiz bangs, manufacturing, etc.

Buyers do not buy just because it is xx months since the last one. They buy because they see some value to get it, or upgrade to it. Yes, some buyers would try to buy a new version every few months, but that is not the majority. After all, Apple's plan is to sell multiple MILLIONS of units, not a few thousand to "fanboys".

Bottom line, it drives me totally nuts that most rumors are tied to a "cycle".
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