No, I completely understand that people want bigger screens.
Then you should also understand that means the "innovator's dilemma" has nothing to do with it then.
If people actually want it, like for real and not just that they merely think that's what they want, then there's nothing more to be said about it.
The only wiggle-room that allows for some relevance of that dilemma is if there's something else Apple could release instead of a larger screen that's even better still!
I have no idea what that could be. I mean, how exactly do you give the benefits of a larger screen without actually making a larger screen? A magnifying glass? A projection screen? An unfolding phone?
Much simpler, and more effective, I think, to just do the obvious and make a larger phone!
But, where Apple is going to stay relevant isn't playing keep-up with competition, it's going to be by coming up with something that I don't even know I need yet, but that once I have it, I can't imagine living without. And a 5" screen isn't it.
Sure, that'd definitely be nice. But sometimes Apple has to release something that someone else has as well. They did this with CD burners, they did it with wireless keyboards and mice. They did it with webcams, 3G, LTE, camera flash, installable applications...
I mean, honestly, how silly is it to say Apple must never do something just because someone else already did it? "Apple, you can't make a larger phone, because someone else already makes a larger phone!" What?!?
And by definition, I don't know what it is. I want Apple to be working on the next big thing that is going to blow me away, not spending time placating my short-sighted wants for a phone with a bigger screen.
Why not both? Apple is missing out on a *lot* of sales for lack of a larger phone. It's not like they can only invent one thing at a time or something, and there's a very strong need for them to make a larger iPhone.
People here complain on one hand about "where's Apples innovation these days?" And then turn around and complain that they aren't doing incremental things like giving them 20 options for screen size.
People complain no matter what. After all, aren't you complaining about this larger iPhone? You're the very person you are complaining about!
The problem appears to be that there is a vocal minority that seems to think that if they don't personally like a product, it's a failure. Don't like the iPad mini? OMG it's a mistake! Don't like the iPhone 5? What's happening, Apple's losing their edge! Retina MacBook Pro is too expensive? Apple is doomed!
Give me a break! The world doesn't revolve around you (or me or anyone else). All that matters is, are there a good number of people who do want that product? Then, no matter what you might personally think about it, that product deserves to exist (barring some other reason, like that it's dangerous or something, which clearly has no bearing here). The other thing is whether one of the things Apple makes is what you want. If so, then you've got nothing to complain about. Buy the one you want, and let others buy the one they want.
Everyone wins!
My only solace in this is that Apple has been smart enough not to listen the the pundits, although I fear that they may give in without the powerful will and vision of Steve Jobs.
I'm not asking to listen to the pundits. I'm asking them to listen to their customers and to the market. Yes, sometimes they need to listen, then say "no". But just like the iPad mini, Apple really would benefit from a larger iPhone, so long as they are able to make one up to Apple's high standards, and I have no reason to think they can't. Do you?
