|Feb 3, 2013, 12:22 PM||#1|
Ron Johnson's JCPenney....not good
Walked through a JCPenney store the other day and was shocked at how garbage it felt. I'd say maybe 10% of the store had the new "shop" concept. The rest of it was anything but and was a hot mess. Store was practically empty yet most of the racks and tables of clothses were a mess. And the store has these awful hanging signs contrasting JCP's price to competitor's prices. Also I've heard they're bringing back sales again.
How can JCP expect retain existing customers and attract new customers when their strategy seems to be changing every month? If Johnson really believed in his original vision he should have stuck it out and put all the focus on redesigning the stores as quickly as possible. Johnson announced his vision in January 2012. Having only 10% of stores redesigned a year later isn't cutting it.
"When we se something huge and powerful we aspire to make it small and meaningful."— Jony Ive
|Thread Tools||Search this Thread|
|thread||Thread Starter||Forum||Replies||Last Post|
|Why Ron Johnson, Apple's old retail boss, left JCPenney||YanniDepp||Apple, Industry and Internet Discussion||13||Mar 26, 2014 11:31 AM|
|Ron Johnson's Desperate Broadcasts To J.C. Penney Workers||Negritude||Apple, Industry and Internet Discussion||1||May 29, 2013 09:05 AM|
|Former Apple Retail Head Ron Johnson Fired as CEO of JC Penney||MacRumors||MacRumors.com News Discussion||237||Apr 15, 2013 07:33 AM|
|Farewell Ron Paul||Dmunjal||Politics, Religion, Social Issues||102||Dec 3, 2012 10:07 PM|
All times are GMT -5. The time now is 01:07 PM.