|Feb 12, 2013, 03:48 PM||#1|
Tim Cook: Apple Retail is 'The Face of The Company'
At this morning's Goldman Sachs Technology and Internet Conference, Apple CEO Tim Cook spoke about a number of topics including Apple's Retail division. Cook said that the company's stores are "the face of Apple" and that Apple will continue to invest in them, including the first Apple Retail location in Turkey.
Cook had strong praise for Apple's executive staff today, saying that the executive boardroom is filled with superstars, specifically mentioning Bob Mansfield, Jeff Williams, Phil Schiller, Dan Riccio and Craig Federighi.
Cook's feelings about the quality of his lieutenants may be part of the reason retail has been without an executive for nearly four months. He said Apple may need to spend a significant amount of time to find a new retail head that matches up to the current executive suite -- particularly after the issues Apple had with Browett's management decisions.
Apple spent some 7 months looking for a replacement for Ron Johnson and Tim Cook had high praise for Browett after he was hired, calling him "the best by far". Some seven months after his hiring, Browett was out. The new retail head will need to oversee Apple's continued aggressive international expansion, including stores in a number of new countries including Turkey, Brazil, and Indonesia.
Article Link: Tim Cook: Apple Retail is 'The Face of The Company'
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