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Original poster
Apr 12, 2001
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Apple today announced a software update for its Apple TV set-top box adding new channels including WatchESPN and HBO GO. The update also brings live streaming of the UK's Sky News, as well as anime site Crunchyroll and music concert and documentary streaming service Qello.
"HBO GO and WatchESPN are some of the most popular iOS apps and are sure to be huge hits on Apple TV," said Eddy Cue, Apple's senior vice president of Internet Software and Services. "We continue to offer Apple TV users great new programming options, combined with access to all of the incredible content they can purchase from the iTunes Store."
watchespn_apple_tv.jpg
WatchESPN and HBO GO require that customers be subscribed to appropriate cable TV services, while Sky News offers free live streams and numerous video clips to users in the US, UK, and Ireland.

Crunchyroll offers a free 7-day trial to its Anime service, with subscriptions priced at $6.99/month. A more extensive All-Access membership is available for $11.99/month. Qello offers a free 7-day trial to its service, with subscriptions priced at $4.99/month for unlimited access to its library of concerts and music documentaries.

It was reported over a year ago that Apple was in talks to bring WatchESPN to the Apple TV, while claims of HBO GO talks surfaced earlier this year.

The update arrives as Apple TV software version 5.3 and is available now for the second- and third-generation Apple TV.

As part of its press release, Apple also disclosed new statistics on iTunes Store video usage, noting that users have purchased over a billion TV episodes and 380 million movies, with current rates of over 800,000 TV episodes and over 350,000 movies per day.

Article Link: Apple Adds WatchESPN, HBO GO, Sky News, and More to Apple TV
 

Vctr

macrumors regular
May 24, 2012
209
2
It's a shame that HBO Go is cable subscriber only.

Super easy workaround ... Just ask a friend who subscribes to cable and has HBO to let you use his login.
 
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Jack Delgado

macrumors regular
May 11, 2012
138
347
Lets be honest guys, this is pretty much like having an App Store for the Apple TV with a couple compromises:

-Eddy Cue manages the account for all of us.
-We don't really get a choice over what apps are downloaded.

Perfect.
 

CausticPuppy

macrumors 68000
May 1, 2012
1,536
68
Yeah, what's the theory here?

One can enjoy watching HBO on the same TV as before but with a different remote?

Snazzy!

HBO GO is all on-demand content. Every movie currently shown by HBO, and every episode of every series they've made, available on demand.
 

stampax

macrumors member
Aug 12, 2007
40
0
All nice - still such a strange device for apple = kind of like "we care a bit about this, but not that much". They could make it SO SO good if they wanted to as well!
 

rpe33

macrumors regular
Jul 19, 2012
212
365
Yeah, what's the theory here?

One can enjoy watching HBO on the same TV as before but with a different remote?

Snazzy!

You have instant access to all their movies and every season of their original programming. That's something.
 

jklps

macrumors regular
Jan 23, 2007
205
38
Yeah, what's the theory here?

One can enjoy watching HBO on the same TV as before but with a different remote?

Snazzy!

You can watch all the shows through AppleTv now on demand, which is preferable to me over using my cable box...
 
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