Okay, to begin with, I'll tell you a little background as to where I'm at now in the Apple Replacement process. Sorry in advance for the length!
In November of 2012, I purchased my very first iPhone, an iPhone 4s 64gb, from a friend. When I bought it, it was hooked up to At&t and luckily still was under Apple Care+. I bought the rights to the phone and had it Factory Unlocked via a qualified unlocking service here in Florida. After about 2 months of owning it, I had an issue one night where the phone made a very odd hissing sound and got extremely hot to the touch. I called Apple's tech support and they walked me through trying to fix it. Finally after an hour or so, the sound (including ability to listen to music) stopped completely. The tech set me up with an appointment at my local store for the next day. I went in and was informed that the previous owner had also replaced the phone once, but was given a new iPhone (albeit refurbished) without more then a few questions. After taking this phone home, about 3 days later, I discovered a new issue. Every time I turned the phones Vibrate/sound button on sound, it would rapidly flash between vibrate and sound over and over again. Immediately went back into the store and was helped by the same tech from 3 days prior who replaced my phone again after apologizing profusely. Took it home and the next morning woke up to a phone that would not slide to unlock....also could not type! Three totally different problems with the same phone? I called Apple again and explained my last week of problems, the tech apologized and was stunned by my amount of problems, to which I said "I'm just a little concerned this is going to keep happening. This is my first iPhone and I don't know if this is typical" The man was instantly wanting to transfer me to his supervisor. I waited maybe two minutes when this supervisor came on the phone and I again explained the entire story. He was in shock and told me that he would order me one more refurbished replacement (as I had used up all of the refurbished ones that the store had readily available). He then told me to save his information and if anything at all was off in the phone, to call him immediately. Two days later I had a new phone and was happy as could be. A month later I was pretty sure that my phone was fine, so I threw away the supervisor's number.
Which brings me to this last Thursday (5 days ago). My Apple Care has been expired for 120 days when all of a sudden, my phone is not picking up cell service. I called Apple care and was told that the phone was out of warranty but since my previous record, they would try and help me out. I went through the process of backing up my phone and was told to factory reset my phone. When trying to set up the phone, I kept getting error code (-1). After 5 attempts, the tech on the phone set up a call back for 30 minutes later to make sure the problem was not on their end. He told me that the next tech would have all of my information. I got a call back 30 minutes later and the woman on the phone was kind of helpful, but had NONE of my info and I couldn't get my serial number due to not being able to restore my phone. The lady tried to help me a little, but then started to explain that because it was out of warranty, it would be a charge of 199$. This is when I stated to tell her I was not paying for a fix on my phone when the main problem was caused by help from the previous tech. I told her politely that I could have at least used my phone on Wifi before the factory reset and now my phone was as useful as a paper weight. She left for a moment to get some outside help from her supervisor. She passed me along to Matt.
Matt was informed of my current situation but was unaware of my 5 iPhone replacements. I told him the whole story, to which he said "WOW" about 10 times. He apologized profusely and told me he was going to resolve this for me no matter what. He left for 5 minutes and came back and told me without a doubt they were going to send me a brand new sealed phone free of charge. After thanking him and him getting all my information, he then said something along the lines of "Unfortunately, we no longer make the iPhone 4s 64gb anymore, so we will have to replace your 4s with the new iPhone 5 64gb. Is this okay with you?"
The next day I was called by another agent higher up who confirmed my order and received a fedex 2 day label. I sent the phone out this morning (Monday) and was called 2 hours later confirming that they see it has been pickup up by Fedex. She then asked what color iPhone they were sending. I explained that I had a white 4s but would like a black one if at all possible. She replied "Oh of course!" and said that my iPhone would be sent out tonight and I should receive it within 3-5 days (closer to 1-2 days).
Because of this amount of customer service, we now have 2 iPhones, a macbook, an iMac, and 4 iPods. Couldn't be happier!