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Apple's iPad 5 Set to Continue Driving Market Shift Toward In-Cell Display Technology

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Digitimes reports that the adoption of new touch-sensor systems in both the iPhone 5 and iPad has caused a notable shift in the supply chain of the touch panel market, according to research carried out by the firm DisplaySearch.
Displays with in-cell touch are expected to rise from 7.3% of mobile phone shipments in 2012 to 13.7% in 2013, while shipments of GG DITO (double-sided ITO glass) structure are expected to decline from 10.3% to 0.6%. For tablets, shipments of GF2 sensor structure are expected to rise from 4.7% in 2012 to 28.4% in 2013, while shipments of GG DITO structure decline from 37.2% to 8.1%.
Click to expand...
Calvin Hseih, research director at DisplaySearch, notes that Apple has been primarily responsible for this shift, despite the massive number of touchscreen devices already on the market. Apple's shift from a GG type touch-sensor system (glass on glass) to in-cell touch technology and GF2 (whereby the second layer of glass is replaced by an optical film) has rapidly influenced the entire supply chain

​
Touchscreen architectures (Source: Displaybank/ElectroIQ)​

Apple switched from GG to in-cell touch technology with the iPhone 5 release back in September 2012 and the iPad mini and fourth-generation iPad also feature GF2 technology. Another report by Digitimes reiterates previous rumors that the upcoming fifth-generation iPad, which is slated to be released sometime in Q4 2013, will feature GF2 touch technology.

That technology will allow the new iPad to be thinner and lighter than previous models, with the technology being supplied by TPK and GIS. The fifth-generation iPad has been rumored and shown in leaked parts to be significantly smaller and thinner than the current iPad, taking design cues from the iPad mini.

Article Link: Apple's iPad 5 Set to Continue Driving Market Shift Toward In-Cell Display Technology
 
Article Link
https://www.macrumors.com/2013/07/24/apples-ipad-5-set-to-continue-driving-market-shift-toward-in-cell-display-technology/
pgiguere1

pgiguere1

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May 28, 2009
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Good, that's another thing that bothers me with my iPad 3 now that I'm used to the iPhone 5 (apart from weight/performance).

If the iPad 5 has an A7X, is thinner, lighter, has smaller side bezels and an in-cell touch display it would definitely be a worthwhile upgrade.
 
caligomez

caligomez

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Feb 8, 2011
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Thinner is better! Although not so much fun when dropping the phone and cracking the screen I guess.. :)

Is the "Cover Window" supposed to represent the Gorilla Glass?
 
840quadra

840quadra

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pgiguere1 said:
Good, that's another thing that bothers me with my iPad 3 now that I'm used to the iPhone 5 (apart from weight/performance).

If the iPad 5 has an A7X, is thinner, lighter, has smaller side bezels and an in-cell touch display it would definitely be a worthwhile upgrade.
Click to expand...

Yeah it's odd switching between my iPhone 5, 4, and iPad 3 now. Such a little change in the display, makes a huge difference in how sharp, and vibrant some things look!
 
J

Jsameds

Suspended
Apr 22, 2008
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Nice - I guess the main thing is the resulting weight loss as opposed to the reduction in thickness.
 
S

Skika

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caligomez said:
Thinner is better! Although not so much fun when dropping the phone and cracking the screen I guess.. :)

Is the "Cover Window" supposed to represent the Gorilla Glass?
Click to expand...

You believe thinner breaks easier?
 
charlituna

charlituna

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Jun 11, 2008
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Jsameds said:
Nice - I guess the main thing is the resulting weight loss as opposed to the reduction in thickness.
Click to expand...

I hope not. I would hope the main thing is better visuals like color, less glare, better use in the sun etc with better touch sensitivity including some degree of pressure and less battery needs. If that comes in a package that is lighter and thinner, awesome. But weight had better not be THE reason for this

I would even take cheaper to use so we can bump the base storage without raising the retail price or lowering quality to less than the current as acceptable
 
Santabean2000

Santabean2000

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Nov 20, 2007
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I'm all over a new iPad. My iPad 2 is still good, but is regularly taken and trashed by my wife and kids.

It's time!
 
B

Beardy man

macrumors 6502
Dec 4, 2007
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So, just me than that would like it to be the same thickness but have longer battery life?

It's never going to fit in your pocket, if it's too heavy for you get a mini.
I'd just like longer battery life for those days when I'm out of reach of a charge point – would accept the back covered in solar panels ;-)
 
realeric

realeric

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Jun 19, 2009
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People don't like thinner lighter phones. They want bigger screen, or smaller and cheaper phones. iPhone 4/4s and samesung g4 sell like hotcakes.
 
chirpie

chirpie

macrumors 6502a
Jul 23, 2010
646
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swarmster said:
No, it doesn't. Notice how the glass is the same thickness and thanks to Corning, getting stronger all the time? The reduced mass of the screen and device makes breakage less likely.
Click to expand...

Depending how you approach the argument, you're both right.

Obviously a thicker version of the newer tech would indeed be stronger...

EDIT: Dades wrote exactly what I was thinking...
 
M

Mrg02d

macrumors 65816
Jan 27, 2012
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No matter how strong glass makers say their glass is, I still see shattered screens everywhere I go. :rolleyes:
 
saturn88

saturn88

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Sep 5, 2011
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MacRumors said:
Touch-Display-Technology.png
Click to expand...
What picture does not show is a backlit which required by LCD and adds significant bulk. AMOLED does not use backlit.
 
Last edited:
bpcookson

bpcookson

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Apr 6, 2012
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I have the iPad 3 and find it to be too heavy. When the iPad Mini came out, I was really excited but became determined to wait for the retina release.

Seeing now that the full size iPad will get the same facelift and a corresponding decrease in weight, I can no longer say with certainty that my next iPad purchase will be a retina Mini. So, assuming they release the iPad 5 soon and then the rMini later, I'll be in a difficult position where I'm itching to make an upgrade without knowing what I'm missing out on. The reasonable thing to do is simply wait until they release both and then make an informed purchase, but... well, hey, I like shiny new things and I've got cash to burn.

All that being said, I honestly CAN'T expect Apple to release a retina Mini at the same time as the iPad 5, even if both products are fully prepared for a release. It's just too good of a marketing opportunity to position their respective releases in a staggered fashion. People might b!tch about it, but I'd do the same if I worked for Apple and it were my decision.
 
D

deeddawg

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Jun 14, 2010
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cogitodexter said:
Try looking up ALON
Click to expand...

That's nice, but the context was assuming the same material. When you change materials of course all bets are off; a 2mm piece of steel breaks less easily than a 1cm thick sugar cookie.

ALON is cool stuff -- too bad it's cost prohibitive for phone use at $10-15/cm^2

----------
Mrg02d said:
No matter how strong glass makers say their glass is, I still see shattered screens everywhere I go. :rolleyes:
Click to expand...

Yeah, well: Cracked phone screens are apparently a weird new status symbol
 
W

WilliamG

macrumors G3
Mar 29, 2008
9,922
3,800
Seattle
Mrg02d said:
No matter how strong glass makers say their glass is, I still see shattered screens everywhere I go. :rolleyes:
Click to expand...

The lighter a phone gets, there is a reduction in glass-cracking potential when dropped! When phones become feather-light, they'll just glide to the ground when dropped. Heck, you'll be able to catch it after you drop it, 100% of the time!
 
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