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Old Feb 25, 2014, 04:45 PM   #1
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Oral-B Shows Off iPhone-Compatible Smart Toothbrush at Mobile World Congress




Proctor and Gamble first introduced its smartphone-connected Oral-B toothbrush earlier this month, but the company is on hand at the Mobile World Congress conference in Spain to give attendees a look at the upcoming device.

The Oral-B SmartSeries 7000 connects to the Oral Blue iPhone app using Bluetooth 4.0, allowing the app to provide real-time guidance on brushing habits. It records brushing activity on a chart that can be shared with dental professionals to create personalized brushing routines and because the Bluetooth connectivity works both ways, the app can also be used to program the toothbrush.

Engadget went hands-on with the Oral-B SmartSeries 7000 to show off how the app interacts with the brush itself. While brushing, the iPhone app runs a timer in real-time to keep track of how long a user has brushed and it also includes a stream of news articles to keep users entertained while brushing.

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In case the sheer boredom of brushing your teeth for that long is too much to bear, you can also thumb through a stream of news articles or local weather reports (no, really) to help you hang in there. Turns out, just furiously mashing those bristles into your teeth isn't great either, so the timer will blink red if you're pressing too hard.
In addition to Bluetooth connectivity, the SmartSeries 7000 features oscillating-rotating-pulsating technology, six different cleaning modes (Daily Cleaning, Deep Clean, Whitening, Gum Care, Sensitive, and Tongue Cleaning), a pressure sensor to prevent users from brushing too hard, and several different travel accessories.

Oral B's Bluetooth 4.0 smart toothbrush technology will be available in several of its toothbrushes, beginning with the Oral B SmartSeries 7000, which is expected to launch later this year for $220.

Article Link: Oral-B Shows Off iPhone-Compatible Smart Toothbrush at Mobile World Congress
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Old Feb 25, 2014, 04:47 PM   #2
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according to mark dice this is so the government can watch you and lead us to the NWO. Do not buy
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Old Feb 25, 2014, 04:47 PM   #3
keterboy
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I usually watch porn while i brush my teeth, but the news is fine too.

Last edited by maflynn; Feb 26, 2014 at 05:00 AM. Reason: Removed simulated signature
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Old Feb 25, 2014, 04:48 PM   #4
ddelapp
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Finally, an app for my toothbrush. /sarcasm
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Old Feb 25, 2014, 04:49 PM   #5
MikhailT
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What's next, a smart toilet to monitor my stool and urine samples? It'd present me with articles about how to improve my diet and possible diseases that I'm at risk for...

Actually...at first, I was sarcastic because of every simple thing becoming *smart* but I kind of want this toilet.

God knows I'm already reading stuff on my iOS devices, might as well add a few more things to read about.
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Old Feb 25, 2014, 04:50 PM   #6
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Bluetoothbrush
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Old Feb 25, 2014, 04:50 PM   #7
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I think.... we may have gone too far this time.....
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Old Feb 25, 2014, 04:50 PM   #8
Gudi
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And I thought the Withings scale was expensive.
Now instead of 10x we have 100x the price of a normal toothbrush.
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Old Feb 25, 2014, 04:51 PM   #9
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My tooth brushing regime is pretty regimented. Put on an 80's power ballad that lasts 4 minutes. Brush for 3 mins, spit, rinse with mouthwash as the lyrics fade and the man with womanly hair's voice vibrates off into the silence.
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Old Feb 25, 2014, 04:52 PM   #10
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Even as I slowly sink into the depths of dementia...I can still brush my teeth without a $220 toothbrush and associated iPhone app.

Just because something can be made, doesn't mean it should be made...
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Old Feb 25, 2014, 04:52 PM   #11
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That's awesome I want one. I can't wait for the day when close to everything is "smart".
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Old Feb 25, 2014, 04:52 PM   #12
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Quote:
Originally Posted by MikhailT View Post
What's next, a smart toilet to monitor my stool and urine samples? It'd present me with articles about how to improve my diet and possible diseases that I'm at risk for...

Actually...at first, I was sarcastic because of every simple thing becoming *smart* but I kind of want this toilet.

God knows I'm already reading stuff on my iOS devices, might as well add a few more things to read about.
I think you've just hatched a fantastic startup idea!
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Old Feb 25, 2014, 04:54 PM   #13
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Originally Posted by Shrink View Post
Just because something can be made, doesn't mean it should be made...
I think this has a purpose and should be made. If it wasn't so expensive I would get one as soon as possible.
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Old Feb 25, 2014, 04:54 PM   #14
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Originally Posted by The Doctor11 View Post
That's awesome I want one. I can't wait for the day when close to everything is "smart".
Except, possibly, the users!

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Old Feb 25, 2014, 04:55 PM   #15
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I normally take my very expensive smartphone with me every morning near flowing and spraying water.
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Old Feb 25, 2014, 05:01 PM   #16
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this is exactly what we needed! right?
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Old Feb 25, 2014, 05:03 PM   #17
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So stupid
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Old Feb 25, 2014, 05:04 PM   #18
TopToffee
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Haha. Anyone seen Rhod Gilbert's stand up bit about toothbrushes?

http://www.youtube.com/watch?v=TQ4W7yB9Mow
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Old Feb 25, 2014, 05:16 PM   #19
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it should include Pokemon so you can raise your creature every time you brush your teeth!

soon enough your childs teeth would glow like a Twilight vampire in the sun
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Old Feb 25, 2014, 05:32 PM   #20
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Old Feb 25, 2014, 05:37 PM   #21
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Way too much technology.
Way too expensive.
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Old Feb 25, 2014, 05:39 PM   #22
Radio
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I have an oral b toothbrush and it's excellent.

This device is ridiculous
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Old Feb 25, 2014, 06:24 PM   #23
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I know I am in the minority, but I really want one. I have a Phillips right now and love it. It was only slightly cheaper than $220.

Also this exact brush is on amazon for ~$160

Last edited by mattopotamus; Feb 25, 2014 at 06:34 PM.
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Old Feb 25, 2014, 07:02 PM   #24
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Ok I am now officially embarrassed to be a member of the human race.
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Old Feb 25, 2014, 07:51 PM   #25
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Originally Posted by Z400Racer37 View Post
I think.... we may have gone too far this time.....
Not yet. What until you see the blue tooth toilet paper roll. Keeps track of how many times you crap in a month, how much toilet paper is used during a session and how long you sit on the throne. Useful at home and especially at work.
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