Alright. Starting with the easiest question, the BTO options. Below are two links. The first link is for the rMBP, and the second for the iMac. It'll show you the Apple store base models, but if you click the "Select" button on a model, it'll show you the configuration options.
http://store.apple.com/us/buy-mac/macbook-pro
http://store.apple.com/us/buy-mac/imac
Moving on to performance. If you got the money, and you don't mind sacrificing the portability, I'd suggest a top of the line 27 inch iMac with the added SSD or fusion drive (for image import). A faster CPU and GPU will of course also be good, but considering that I don't think you really mean it when you say money isn't an object, put it a bit further down on your priority list.
The MacBook Pro will do fine for most tasks I'm sure. It's quite a powerful machine, and the retina display is absolutely amazing, and considering that you're working with photoshop and Lightroom, it might be really useful. The SSD and fast RAM that comes standard in the rMBP is perfect for your work. Note that you can't upgrade the rMBP after purchase, unlike the 27 inch iMac, which is still mostly locked down, but does offer manual RAM upgrades. I strongly suggest you get the rMBP with a dedicated GPU (highest end base model only) if you decide to go rMBP, as it will really speed up the work you do. Performance wise, you will definitely get the most bang for your buck with the iMac, but the retina display and portability of the MBP are undoubtedly two aspects you don't want to overlook when making your decision.
Heat of course depends a lot on the work you're doing at any specific time. I doubt it'll be too much of an issue to have the rMBP on your lap, but it can get a bit toasty when doing intense work. I don't have too much experience with retina Mac when it comes to heat production, but with my 2011 MBP, running intense applications can get my chassis to around 36 degrees C, and even hit 40 on hot summer days. The rMBPs have better cooling systems though, and the current models' design was meant for hardware with a lower thermal design point (by about 22 Watt.).
I hope I was of assistance. If you have any further questions, don't hesitate to ask. Remember to respond to me using the quote button though, if you don't I might not notice your message.
Good luck!