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Google Beats Out Apple as World's Most Valuable Brand
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Google 'ISO 10668'.
That's right.
It has an ISO and everything.
I'm surprised there aren't ISOs for astrology and entrail-reading.
Same here. Besides this just being the opinion of one research company, who cares about those numbers as long as these tech giants keep producing beautiful, well-designed and useful products to enchant us.
Personally I kind of miss the Apple of ~10-15 years ago, when they were the underdog. Underdogs have more incentive (by virtue of being 'hungry') to come up with mind-blowing products, and are free from the pressures that 'expectations' by consumers for continually outdoing themselves, bring to those at the top.
Not to say that as we speak, there aren't thousands of people at Apple working at the next great products; I'm sure there are. But there's always that possibility of complacency insidiously creeping in, at companies that are at the top in their field.
As a famous person once said: "Stay hungry, stay foolish"; we can only hope that Apple will at least heed the first part of that advice!
Ah yes, as an underdog Apple will now invest in robotic companies, selfdriving cars, fiber internet and wireless services, etc...
honestly?.. has your idevice stopped working?. Have the Apple stores shut?.. Erm.. nope.. are you saying that to feel emotionally positive in your life you need the company that made your mobile phone to be classed as superior to all others in a useless web survey?.. Have I got that right?.. I think somebody needs a hug!. Xx
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So basically as long as they copy the hell out of android they will be ok.. can't innovative.. My ass!.
It's called Title Case. Look it up.
While you're at it, look up run-on sentence.
"Brand Value" as the piece says notoriously difficult to determine. The advertising folk will hope this study encourages Apple to spend more money with them as frankly that's the purpose of these reports.
Curious as to what Google are supposed to have done to see at 40% increase and Apple a 20% decline ? For Google these past 12 months, for me, nothing ? Apple free Mavericks and iWork, iPad Air ...
Curious as to what Google are supposed to have done to see at 40% increase and Apple a 20% decline ? For Google these past 12 months, for me, nothing ? Apple free Mavericks and iWork, iPad Air ...
"...beats out Apple..."
Why not just "beats Apple"? Why the addition of the word "out"?
Surely you wouldn't say 'Manchester United beat out Man City'.
But you would say "Don't over whisk as this beats out the air".
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I would say the same about IBM. I can't remember the last time a saw an IBM product.
Why not just "beats Apple"? Why the addition of the word "out"?
Surely you wouldn't say 'Manchester United beat out Man City'.
But you would say "Don't over whisk as this beats out the air".
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How is Microsoft even on this list? As far as I can see, they're not exactly "redefining technology for consumers."
I would say the same about IBM. I can't remember the last time a saw an IBM product.
"Beats" with a capital letter confused me as well. But after a full two seconds of painful confusion, I had the real meaning figured out.
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"Beats out" sounds fine in this exact context. Unless you have some concern for the sexual connotations of "beats out".
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The underdog that makes more money than Google & Asus & HTC & Dell & LG & Sony & Motorola & Lenovo together? Funny how things are. You can make all the money in the world and be the most valuable public traded company in the planet, and still be the underdog because of the irrational public perception that this evening you (Apple) can be out of business.
Those clicks will stop being lucrative before phones & Tablets & computers & Software & ecosystem, eventually. I Wonder where Google will go.
nope nope nope ... rule for wording on the internet is "words with three and more letters should start with a capital in the headline"
also title cases
Cool, I work for the third most valuable brand in the world. Not sure what anyone sees in the company - everything I've seen from them sucks, with the exceptions of Watson and Jython. Oh well, I'm a lowly programmer on an obscure team - I don't know what the big products are that get sold to buisnesses/governments...
And delicious! It'll be available as a combo deal too!
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Just for the fact that they're even in the top 5 amongst the big tech companies is still astounding. I'm lovin' it!
Those are the 2 reasons I went Galaxy S5 vs iPhone 5s. I wanted a bigger screen phone for navigation in the car. And liked some of the customization (widgets) of Android. It's an OK piece of gear. But the BS that is Android is still there and, had Apple done a 5.1" OLED iPhone I'd have been all over that. The Galaxy screen is gorgeous and easily beats the iPhone in color, clarity, and wow! factor.
I say all that as one huge Apple fanboy.
Cute comment. But Schiller never tweets out this stuff because it's irrelevant to the consumer experience that he is so passionate about. He has in the past tweeted out stuff about the insecurity of Android because that is vital information for those who may have been considering making a switch away from iOS.
It's certainly possible. Plus the rumored iWatch could help propel them back to the #1 spot.
Most people I know get an android phone because they can get a cheap / free one. Phone size is the reason for some people but cost is by far the major reason why people get an android phone. Making a larger phone and tweaking IOS will increase market share but, will not affect the market as much as you think it will.